Download or read book Pricing Perspectives written by Florian Siems and published by Springer. This book was released on 2008-11-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.
Download or read book Revenue Management written by I. Yeoman and published by Springer. This book was released on 2010-12-08 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is about deciding your market position whereas revenue management is the strategic and tactical decisions firms take in order to optimize revenues and profits. This book offers insights into research, theories, applications and innovations and how to makes these work in different industries.
Download or read book New Perspectives on Asset Price Bubbles written by Douglas D. Evanoff and published by OUP USA. This book was released on 2012-02-08 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume critically re-examines the profession's understanding of asset bubbles in light of the global financial crisis of 2007-09. It is well known that bubbles have occurred in the past, with the October 1929 crash as the most demonstrative example. However, the remarkably well-behaved performance of the US economy from 1945 to 2006, and, in particular during the Great Moderation period of 1984 to 2006, assured the economics profession and monetary policymakers that asset bubbles could be effectively managed with little or no real economic impact. The recent financial crisis has now triggered a debate about the emergence of a sequence of repeated bubbles in the Nasdaq market, housing market, credit market, and commodity markets. The realities of the crisis have intensified theoretical modeling, empirical methodologies, and debate on policy issues surrounding asset price bubbles and their potentially adverse economic impact if poorly managed. Taking a novel approach, the editors of this book present five classic papers that represent accepted thinking about asset bubbles prior to the financial crisis. They also include original papers challenging orthodox thinking and presenting new insights. A summary essay highlights the lessons learned and experiences gained since the crisis.
Download or read book Value First then Price written by Andreas Hinterhuber and published by Taylor & Francis. This book was released on 2016-10-04 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Overall Case Award 2014 The Case Centre best selling case 2013 - 2017 Value-based pricing—pricing a product according to its value to the customer rather than its cost—is the most effective and profitable pricing strategy. Buyers need to evaluate the monetary benefits of a product against the price of its competitors. Sellers justify their price points through documenting the value of a product, emphasising its superiority against competitors and therefore justifying the premium price. Value First then Price is an innovative collection which proposes a quantitative methodology to value pricing, and road-tests this methodology through a wide variety of real-life industrial cases. It provides a state-of-the art and best practice overview of how leading companies quantify and document value to customers. In doing so, this book provides researchers with a method by which to draw invaluable data-driven conclusions, and sales and marketing managers the theories and best practices they need to quantify the value of their products to demanding, hard-nosed industrial purchasers. With contributions from global industry experts this book provides cutting edge research on value quantification and value quantification capabilities with real-life, practical examples. It will be essential reading for sales and pricing specialists as well as business strategists, in both research and practice.
Download or read book Pricing in Road Transport written by Erik Verhoef and published by Edward Elgar Publishing. This book was released on 2008-01-01 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: . . . the book provides ample evidence of the various and often complex issues that arise in road pricing policies. New research is presented on topics mostly neglected in the past (such as the role of firms in rod pricing, or new insights from dynamic network models). Tilmann Rave, Journal of Regional Science Transport pricing is high on the political agenda throughout the world, but as the authors illustrate, governments seeking to implement this often face challenging questions and significant barriers. The associated policy and research questions cannot always be addressed adequately from a mono-disciplinary perspective. This book shows how a multi-disciplinary approach may lead to new types of analysis and insights, contributing to a better understanding of the intricacies of transport pricing and eventually to a potentially more effective and acceptable design of such policies. The study addresses important policy and research themes such as the possible motives for introducing road transport pricing and potential conflicts between these motives, behavioural responses to transport pricing for households and firms, the modelling of transport pricing, and the acceptability of pricing. Studying road transport pricing from a multi-disciplinary perspective, this book will be of great interest to transport policymakers and advisors, transport academics and consultants and students in transport studies.
Download or read book Introducing Marketing written by John Burnett and published by State University of New York Oer Services. This book was released on 2018-07-11 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Integrated Marketing" boxes illustrate how companies apply principles.
Download or read book Electronic Commerce written by Richard T. Watson and published by Orange Grove Texts Plus. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.
Download or read book A Perspective of Wages and Prices Routledge Revivals written by Henry Phelps Brown and published by Routledge. This book was released on 2013-06-17 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in book form in 1981, this collection of essays originally written between 1955 and 1966 contains ground-breaking research and analysis on the study of wages and prices across seven centuries, with particular reference to builder’s wage rates and the price of a bundle of the commodities on which these wages might be spent. These seminal contributions to the economics of labour and economic growth did much to fuel the debate surrounding the problems of inflation, stability and changes in the purchasing power of money upon the book’s initial publication. These concerns are every bit as relevant in today’s post credit-crunch society and this reissue will be welcomed by all students of economic history and labour economics.
Download or read book Prices and Knowledge written by Esteban F. Thomsen and published by Routledge. This book was released on 2002-01-22 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of information economics has lead to a substantial re-consideration of the role of prices. Instead of the conventional neo-classical view of prices as straightforward indicators of scarcity, information economics emphasises that prices can be sources from which agents infer information and means by which they communicate. Prices and Knowledge analyses different theoretical approaches to the role of prices in situations of imperfect information. It shows that whilst the `informational efficiency' approach of Grossman and Stiglitz and the `bounded rationality theory' of Nelson and Simon are useful, neither goes far enough in considering situations of disequilibrium.
Download or read book The Capital Asset Pricing Model in the 21st Century written by Haim Levy and published by Cambridge University Press. This book was released on 2011-10-30 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Capital Asset Pricing Model (CAPM) and the mean-variance (M-V) rule, which are based on classic expected utility theory, have been heavily criticized theoretically and empirically. The advent of behavioral economics, prospect theory and other psychology-minded approaches in finance challenges the rational investor model from which CAPM and M-V derive. Haim Levy argues that the tension between the classic financial models and behavioral economics approaches is more apparent than real. This book aims to relax the tension between the two paradigms. Specifically, Professor Levy shows that although behavioral economics contradicts aspects of expected utility theory, CAPM and M-V are intact in both expected utility theory and cumulative prospect theory frameworks. There is furthermore no evidence to reject CAPM empirically when ex-ante parameters are employed. Professionals may thus comfortably teach and use CAPM and behavioral economics or cumulative prospect theory as coexisting paradigms.
Download or read book Inner Experience and Neuroscience written by Donald D. Price and published by MIT Press. This book was released on 2012-08-03 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: A proposal for merging a science of human consciousness with neuroscience and psychology. The study of consciousness has advanced rapidly over the last two decades. And yet there is no clear path to creating models for a direct science of human experience or for integrating its insights with those of neuroscience, psychology, and philosophy. In Inner Experience and Neuroscience, Donald Price and James Barrell show how a science of human experience can be developed through a strategy that integrates experiential paradigms with methods from the natural sciences. They argue that the accuracy and results of both psychology and neuroscience would benefit from an experiential perspective and methods. Price and Barrell describe phenomenologically based methods for scientific research on human experience, as well as their philosophical underpinnings, and relate these to empirical results associated with such phenomena as pain and suffering, emotions, and volition. They argue that the methods of psychophysics are critical for integrating experiential and natural sciences, describe how qualitative and quantitative methods can be merged, and then apply this approach to the phenomena of pain, placebo responses, and background states of consciousness. In the course of their argument, they draw on empirical results that include qualitative studies, quantitative studies, and neuroimaging studies. Finally, they propose that the integration of experiential and natural science can extend efforts to understand such difficult issues as free will and complex negative emotions including jealousy and greed.
Download or read book The Art of Pricing written by Rafi Mohammed and published by Crown Pub. This book was released on 2005 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Furnishes a practical and easy-to-understand guide on how to use pricing to increase hidden profits and develop new growth opportunities, offering helpful advice, strategies, and techniques for increasing profit margins. 20,000 first printing.
Download or read book Essentials of Cost Management written by Catherine Stenzel and published by John Wiley & Sons. This book was released on 2003-01-24 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: An accessible, practical survey of cost management methods Essentials of Cost Management provides an unbiased survey and explanation of the cost management approaches and methods currently available for immediate application in day-to-day activities. Rather than advocate a particular method, this book assists readers in choosing the best approach or blend of cost management strategies to address specific business problems. The expert authors also discuss cutting-edge topics such as target costing, capacity management, and activity-based costing/management.
Download or read book The Pricing of Progress written by Eli Cook and published by Harvard University Press. This book was released on 2017-09-25 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did Americans come to quantify their society’s progress and well-being in units of money? In today’s GDP-run world, prices are the standard measure of not only our goods and commodities but our environment, our communities, our nation, even our self-worth. The Pricing of Progress traces the long history of how and why we moderns adopted the monetizing values and valuations of capitalism as an indicator of human prosperity while losing sight of earlier social and moral metrics that did not put a price on everyday life. Eli Cook roots the rise of economic indicators in the emergence of modern capitalism and the contested history of English enclosure, Caribbean slavery, American industrialization, economic thought, and corporate power. He explores how the maximization of market production became the chief objective of American economic and social policy. We see how distinctly capitalist quantification techniques used to manage or invest in railroad corporations, textile factories, real estate holdings, or cotton plantations escaped the confines of the business world and seeped into every nook and cranny of society. As economic elites quantified the nation as a for-profit, capitalized investment, the progress of its inhabitants, free or enslaved, came to be valued according to their moneymaking abilities. Today as in the nineteenth century, political struggles rage over who gets to determine the statistical yardsticks used to gauge the “health” of our economy and nation. The Pricing of Progress helps us grasp the limits and dangers of entrusting economic indicators to measure social welfare and moral goals.
Download or read book The 1 Windfall written by Rafi Mohammed and published by Harper Collins. This book was released on 2010-03-16 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices. The 1% Windfall reveals how modest incremental changes to an everyday business practice—pricing—can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, their average operating profits would increase by 11%. Using a 1% increase in price, some companies would see even more growth in percentage of profit: Sears, 155%; McKesson, 100%; Tyson, 81%; Land O'Lakes, 58%; and Whirlpool, 35%. The good news is that better pricing is more than simply raising prices. Instead, the key is to offer customers a variety of pricing options. This strategy is win-win: profits to companies and choices for consumers. But how do executives and managers set the right price? Underpinned by sound empirical research and real-life anecdotes, The 1% Windfall addresses this fundamental question. This book offers guidelines that any company—whether a multinational conglomerate, a small business, or even a nonprofit—can follow to create a comprehensive pricing strategy for any product or service. In addition, these versatile techniques and tools provide solutions to avert a slump in a recession, offset the impact of inflation, or battle a new competitor. The result is a mind-opening, clear blueprint for com-panies to price for profit and growth.
Download or read book Pricing Behaviour and Non Price Characteristics in the Airline Industry written by James Peoples and published by Emerald Group Publishing. This book was released on 2012-01-03 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provokes the reader to think critically about the emergence of corporate styles of governance, management and leadership in higher education institutions (HEIs) and ways in which the demands of public management and the knowledge economy has shaped and re-shaped scholarly work and identity.
Download or read book Economics and Political Implications of International Financial Reporting Standards written by Uchenna, Efobi and published by IGI Global. This book was released on 2016-03-08 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Financial Reporting Standards (IFRS) are internationally-recognized financial reporting guidelines regulated by the International Accounting Standards Board (IASB) to ensure that uniformity exists in the global financial system. In addition to regulating financial reporting, the adoption of IRFS has been shown to impact the flow of foreign capital and trade. Economics and Political Implications of International Financial Reporting Standards focuses on the consequences and determinants of the adoption of the International Financial Reporting Standard (IFRS), which has remained a top issue in International Accounting. This timely publication brings to the forefront issues related to the political and economic influences and impacts of IFRS in addition to providing a platform for further research in this area. Policy makers, academics, researchers, graduate-level students, and professionals across the fields of management, economics, finance, international relations, and political science will find this publication pertinent to furthering their understanding of financial reporting at the global level.
