Download or read book Conservation of Tropical Plant Species written by M.N. Normah and published by Springer Science & Business Media. This book was released on 2012-08-04 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is designed to provide a review on the methods and current status of conservation of the tropical plant species. It will also provide the information on the richness of the tropical plant diversity, the need to conserve, and the potential utilization of the genetic resources. Future perspectives of conservation of tropical species will be discussed. Besides being useful to researchers and graduate students in the field, we hope to create a reference for a much wider audience who are interested in conservation of tropical plant diversity.

Download or read book The Lion of Wall Street written by Jack Dreyfus and published by Regnery Publishing. This book was released on 1996 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: The founder of the billion dollar Dreyfus Fund examines his success and his lifelong bouts with serious depression.

Download or read book Social and Sustainability Marketing written by Jishnu Bhattacharyya and published by CRC Press. This book was released on 2021-09-26 with total page 945 pages. Available in PDF, EPUB and Kindle. Book excerpt: "... an important intervention in the conversation around social and ecological sustainability that draws on both micromarketing and macromarketing scholarship to help the reader understand the challenges with illustrations from insightful cases both from emerging and developed economies. This compilation should be essential reading for the discerning student of sustainable consumption and production." -- Professor Pierre McDonagh, Associate Editor, Journal of Macromarketing (USA); Professor of Critical Marketing & Society, University of Bath, UK Experts in the field of economics, management science, and particularly in the marketing domain have always been interested in and acknowledged the importance of sustaining profitable businesses while incorporating societal and environmental concerns; however, the level of existing literature and availability of teaching cases reflect a dearth of real case studies, especially those focused on marketing for social good. This book of actual case studies will address that need. In addition, this book is important and timely in providing a case book for instructors (those in both industry and academia) to help them in teaching and training the next generation of leaders through corporate training and universities. Currently, marketing for social good is increasingly becoming a part of most curriculums under the umbrella of different titles, such as social marketing, green marketing, and sustainability marketing. The relevance of these studies is increasing across the globe. This book is composed of long and short real cases with varying complexity in different sectors. This case book will also cover some review articles for an overview of the recent developments in the study area. With these case studies, collections of questions, teaching materials, and real-life marketing scenarios, this book offers a unique source of knowledge to marketing professionals, students, and educators across the world. The main objective of this case book is to understand the applicability of marketing science (marketing for social good context, such as social marketing and sustainability marketing) in internet marketing related to e-buying behavior and e-WOM. In addition, it illustrates the various types of existing marketing practices that are relevant from both theoretical and practical points of view in this electronic era, as well as discussing other non-electronic marketing practices and focusing on consumer buying behavior. As a result, marketing managers can treat their customers according to their desired value. This book particularly explores the possibilities and advantages created by social marketing and sustainability marketing through the presentation of thorough review articles and case studies. This case book helps corporate training centers and universities with compact teaching reference materials in their relevant courses.

Download or read book Oversight of the Department of Justice written by United States. Congress and published by Createspace Independent Publishing Platform. This book was released on 2017-09-06 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Oversight of the Department of Justice : hearing before the Committee on the Judiciary, House of Representatives, One Hundred Fourteenth Congress, second session, July 12, 2016.

Download or read book Emergency Airfield Lighting System EALS written by and published by . This book was released on 1999 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Green Marketing written by Jacquelyn A. Ottman and published by Booksurge Publishing. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hailed as "definitive text on the subject" by the American Marketing Association, this groundbreaking book written by the pioneer in green marketing will tell you what you need to know to develop and market products to the growing legions of environmentally conscious consumers.

Download or read book Landing Page Optimization written by Tim Ash and published by John Wiley & Sons. This book was released on 2012-03-29 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on web site usability. It covers how to prepare all types of content for testing, how to interpret results, recognize the seven common design mistakes, and much more. Included is a gift card for Google AdWords. Features fully updated information and case studies on landing page optimization Shows how to use Google's Website Optimizer tool, what to test and how to prepare your site for testing, the pros and cons of different test strategies, how to interpret results, and common site design mistakes Provides a step-by-step implementation plan and advice on getting support and resources Landing Page Optimization, Second Edition is a comprehensive guide to increasing conversions and improving profits.

Download or read book The Lean Entrepreneur written by Brant Cooper and published by John Wiley & Sons. This book was released on 2016-03-21 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage the framework of visionaries to innovate, disrupt, and ultimately succeed as an entrepreneur The Lean Entrepreneur, Second Edition banishes the "Myth of the Visionary" and shows you how you can implement proven, actionable techniques to create products and disrupt existing markets on your way to entrepreneurial success. The follow-up to the New York Times bestseller, this great guide combines the concepts of customer insight, rapid experimentation, and actionable data from the Lean Startup methodology to allow individuals, teams, or even entire companies to solve problems, create value, and ramp up their vision quickly and efficiently. The belief that innovative outliers like Steve Jobs and Bill Gates have some super-human ability to envision the future and build innovative products to meet needs that have yet to arise is a fallacy that too many fall prey to. This 'Myth of the Visionary' does nothing but get in the way of talented managers, investors, innovators, and entrepreneurs. Taking a proven, measured approach, The Lean Entrepreneur will have you engaging customers, reducing time to market and budgets, and stressing your organization's focus on the power of loyal customers to build powerhouse new products and companies. This guide will show you how to: Apply actionable tips and tricks from successful lean entrepreneurs with proven track records Leverage the Innovation Spectrum to disrupt markets and create altogether new markets Use minimum viable products to drive strategy and conduct efficient market testing Quickly develop cross-functional innovation teams to overcome typical startup roadblocks The Lean Entrepreneur is your complete guide to getting your startup moving in the right direction quickly and hyper-efficiently.

Download or read book Walt Whitman written by Justin Kaplan and published by Harper Collins. This book was released on 2003-07-08 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whitman's genius, passions, poetry, and androgynous sensibility entwined to create an exuberant life amid the turbulent American mid-nineteenth century. In vivid detail, Kaplan examines the mysterious selves of the enigmatic man who celebrated the freedom and dignity of the individual and sang the praises of democracy and the brotherhood of man.

Download or read book The Corporate Directory 1990 written by Joanne Duchez and published by Cambridge Group Publishing. This book was released on 1989-12-01 with total page 3237 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Green Consumer written by Joel Makower and published by Penguin Group USA. This book was released on 1993 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: A buying guide to products that don't harm the environment identifies energy-efficient appliances; biodegradable detergents, diapers, and garbage bags; groceries that aren't overpackaged; and more

Download or read book European Foreign Policy Bulletin written by European University Institute and published by . This book was released on 1997 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Embracing Complexity in Design written by Katerina Alexiou and published by Routledge. This book was released on 2009-09-10 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Outlining state-of-the-art developments in the area of complexity and design, this book collates them into a unique and authoritative resource for both the design and complex systems communities. The book is based on research which focuses on a variety of different themes and domains, including architecture, engineering, environmental design, art, fashion and management. A ground-breaking publication marking a new era of appreciation of the import of complexity on design, this book is essential reading for those studying complexity or design.