Download or read book The Power of Persuasion written by Lucas Haasis and published by transcript Verlag. This book was released on 2022-03-31 with total page 661 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lucas Haasis found a time capsule: A complete mercantile letter archive of the merchant Nicolaus Gottlieb Luetkens who lived in 18th century Hamburg. Luetkens travelled France between 1743-1745 in order to become a successful wholesale merchant. He succeeded in this undertaking via both shrewd business practice and proficient skills in the practice of letter writing. Based on this unique discovery, in this microhistorical study Lucas Haasis examines the crucial steps and activities of a mercantile establishment phase, the typical letter practices of Early Modern merchants, and the practical principles of persuasion leading to success in the 18th century.
Download or read book Power Without Persuasion written by William G. Howell and published by Princeton University Press. This book was released on 2003-07-28 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the early 1960s, scholarly thinking on the power of U.S. presidents has rested on these words: "Presidential power is the power to persuade." Power, in this formulation, is strictly about bargaining and convincing other political actors to do things the president cannot accomplish alone. Power without Persuasion argues otherwise. Focusing on presidents' ability to act unilaterally, William Howell provides the most theoretically substantial and far-reaching reevaluation of presidential power in many years. He argues that presidents regularly set public policies over vocal objections by Congress, interest groups, and the bureaucracy. Throughout U.S. history, going back to the Louisiana Purchase and the Emancipation Proclamation, presidents have set landmark policies on their own. More recently, Roosevelt interned Japanese Americans during World War II, Kennedy established the Peace Corps, Johnson got affirmative action underway, Reagan greatly expanded the president's powers of regulatory review, and Clinton extended protections to millions of acres of public lands. Since September 11, Bush has created a new cabinet post and constructed a parallel judicial system to try suspected terrorists. Howell not only presents numerous new empirical findings but goes well beyond the theoretical scope of previous studies. Drawing richly on game theory and the new institutionalism, he examines the political conditions under which presidents can change policy without congressional or judicial consent. Clearly written, Power without Persuasion asserts a compelling new formulation of presidential power, one whose implications will resound.
Download or read book Power Of Persuasion written by Selena Montgomery and published by Kensington Books. This book was released on 2002-11-01 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: When a strong-minded executive at a cutting-edge Atlanta technology firm is hired to help thwart a plot against Jafir's monarchy, her invention - and her beauty - dazzle the region's newly crowned king.
Download or read book The Power of Persuasion written by Robert Levine and published by John Wiley & Sons. This book was released on 2006-01-23 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn." --Slashdot.org "If you're like most people, you think advertising and marketing work--just not on you. Robert Levine's The Power of Persuasion demonstrates how even the best-educated cynics among us can be victimized by sales pitches." --The Globe and Mail "Levine puts [his] analysis in the service of his real mission--to arm the reader against manipulation." --The Wall Street Journal "This wonderful book will change the way you think and act in many realms of your life." --Philip Zimbardo former president, American Psychological Association
Download or read book Cleo Edison Oliver in Persuasion Power written by Sundee T. Frazier and published by Scholastic Inc.. This book was released on 2017-01-31 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The unstoppable Cleo Edison Oliver returns in an adventure that's rich in all senses of the word. Cleopatra Edison Oliver has a brand new business: Passion Clips. She and her best friend Caylee are going to take the world by storm with their personalized barrettes. All they need now is their big break. So when successful businesswoman Fortune A. Davies announces a new website where "kidpreneurs" can upload ads for their businesses, Cleo invites all of her customers to film an ad for FortuneTube.But making a commercial is different from running a business, and when Cleo's customers get fed up with her direction, she might lose her friends and her chance to shine. Meanwhile, Cleo is more and more certain that she wants to meet her birth parents -- but she's starting to wonder if they will ever want to meet her. Can she win back her friends, take her business to the next level, and find the family she's been looking for?
Download or read book 27 Powers of Persuasion written by Chris St. Hilaire and published by Penguin. This book was released on 2010-09-07 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful persuasion is about reading your audience-of one or one million-and creating a message that aligns with what they already believe. As a message strategist for some of the most famous names in America, Chris St. Hilaire knows this better than anyone. He has taught politicians how to persuade voters, attorneys how to persuade juries, and executives how to persuade CEOs. Drawing on the techniques St. Hilaire perfected while working with chief figures in the major communications disciplines-politics, marketing, journalism, and the law-27 Powers of Persuasion provides practical strategies that have helped his clients win multimillion-dollar court cases and major political campaigns for the past eighteen years. You'll learn how to: *Persuade people without browbeating them. *Unite with your audience, not conquer them. *Use language that lets people agree with you on their terms. *Get people to see things your way and feel good about it. With provocative excerpts from focus groups and courtroom testimony, behind-the-scenes insights from some of the nation's canniest political operatives, and stories pulled from headlines and corporate hush files, 27 Powers of Persuasion delivers tactics you can start using the moment you close the book.
Download or read book The Power to Persuade written by Richard N. Haass and published by Mariner Books. This book was released on 1995-05 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Power to Persuade answers a fundamental question: how can you navigate a world where persuasion, rather than direct command, is the rule? In public sector organizations, and in today's "flattened" corporate hierarchies, traditional management strategies simply do not work. This book shows how to hone the political skills that are so often the key to improved performance - whether the goal is better policy or greater profit. While teaching at Harvard University, Richard Haass realized that no existing book advised people working in political settings how to be more effective. Now he has filled the gap. Using a compass as his operating metaphor - your boss is north of you, your staff is south, colleagues are east, and so on - Haass provides guidelines for managing relationships, setting goals, and translating goals into results. His interviews with Colin Powell, James Baker, Robert Strauss, and dozens of others yield valuable, practical insight. For the tens of millions of Americans
Download or read book Influence written by Robert B. Cialdini and published by Pearson Scott Foresman. This book was released on 1988 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.
Download or read book The Power of Persuasion written by Henrik Rodgers and published by Independently Published. This book was released on 2018-11-25 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the Art of Persuasion, Develop Rich Relationships, Influence Others to Do What You Want and Turbo-charge Your Career and Life! If you want to succeed in life or career; regardless of your industry, profession (not just marketing or sales profession), location, age, gender or any other aspect, you need to become more persuasive, you need to influence people to do what you want them to do. You cannot do it all on your own - you need people to leverage your efforts and get results faster. Persuasion is not merely for marketing and sales people - it's the basic life skill that every human being needs to sell their view point, ideas and get people along- everyone is into salesmanship. The better you know the art of persuasion, more you will be able to delivering and crushing it, in any area of your life and career. If you ever struggled in getting others on your side; if you think people don't pay attention to your logics and arguments; if your voice goes unheard - it means you lack basic persuasion skills. It means you need to learn this learnable skill of persuasion. If you have always doubted whether persuasion is for you and therefore avoided learning and applying this life-changing skills, then you are already moving in the right direction. THE POWER OF PERSUASION will bust all your misconceptions about whether your need persuasion and what role it plays in your life. This is your essential guide to get started and will teach you how to persuade others, learn how to influence people and make friends, and leverage the power of people to get things done in lesser time. THE POWER OF PERSUASION will teach you: How persuasion is different from manipulation and why you need to become more persuasive in every area of your life. What exactly you gain if you know how to influence and how badly you suffer if you are totally unpersuasive. Learn the 7 key Steps to mastering the art of persuasion. 90% of human to human communication is nonverbal. Understand and master the body language principles and convince others through an effective posturing. Master the key signals your need to send for maximum persuasion. 8 practical approaches to make people comfortable being around you and how to effectively initiate and lead conversation to rewarding results. Effective storytelling techniques to instantly build rapport and trust with someone and transform them into your fans. People do business with people they like - understand the science of likeability and what to do and what to avoid to become more likeable. Learn the tips and tricks to use social proof to your advantage. And Much more. THE POWER OF PERSUASION doesn't merely regurgitates some already available material available in sales or marketing books, rather it supports its analysis with proper scientific and psychological studies about human behaviour and psychology. If you are really keen to master negotiation skills to your advantage (without manipulating); if you want to build rich personal and professional relationships; if you want to deliver the best through leveraging the power of people, and get best results- you must learn this life-changing skill. You must learn the art of persuasion. Go Ahead and Grab The Power Of Persuasion Today, Negotiate Smarter and Influence Others to Do What You Want.
Download or read book Power and Persuasion written by Michael Masterson and published by John Wiley & Sons. This book was released on 2005-11-25 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents advice on achieving business success, discussing ways to improve communication skills, the advantage of setting goals, using criticism and praise effectively, and identifying and developing highly qualified employees.
Download or read book The Psychiatric Persuasion written by E. Lunbeck and published by Princeton University Press. This book was released on 1996-01-11 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deals largely with the Boston State Hospital Psychopathic Dept.
Download or read book Maximum Influence written by Kurt W. Mortensen and published by AMACOM/American Management Association. This book was released on 2004 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned expert Mortensen combines scientific research with real-world studies to provide the most authoritative and effective arsenal of proven techniques for persuading, influencing, and motivating others. Readers will learn the 12 Laws of Persuasion.
Download or read book Persuasion and Power written by James P. Farwell and published by Georgetown University Press. This book was released on 2012-11-27 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now more than ever, in the arenas of national security, diplomacy, and military operations, effective communication strategy is of paramount importance. A 24/7 television, radio, and Internet news cycle paired with an explosion in social media demands it. According to James P. Farwell, a former political consultant, the US government's approach to strategic communication has been misguided. Persausion and Power stands apart for its critical evaluation of the concepts, doctrines, and activities that the US Department of Defense and Department of State employ for the art of strategic communication including psychological operations, military information support operations, propaganda, and public diplomacy. Farwell stresses that words, deeds, actions, and symbols may qualify as strategic communication and aim to mold or shape public opinion to influence behavior in order to attain specific objectives, advance interests, or—viewed from a military perspective—satisfy or create conditions that produce a desired end-state. He contends that a message that is true, consistent, and persuasive is more powerful than any deception. Persuasion and Power is a book about the art of strategic communication, how it is used, where, and why. Using historical examples, Farwell illustrates how its principles have made a critical difference throughout history in the outcomes of crises, conflicts, politics, and diplomacy across different cultures and societies. This insightful volume will help communications officers, policymakers, and students understand when, where, and how they can apply the principles of strategic communication to advance national security interests.
Download or read book Secrets of Power Persuasion written by Roger Dawson and published by Prentice Hall Press. This book was released on 1992 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether the challenge is closing a sale or climbing the corporate ladder, the ability to get others to share one's viewpoint is essential to success. This motivational book now shows readers how to develop persuasive skills and techniques that will enable them to bring others into agreement with them, not through force of intimidation, but on their own.
Download or read book Persuasive Games written by Ian Bogost and published by MIT Press. This book was released on 2010-08-13 with total page 463 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exploration of the way videogames mount arguments and make expressive statements about the world that analyzes their unique persuasive power in terms of their computational properties. Videogames are an expressive medium, and a persuasive medium; they represent how real and imagined systems work, and they invite players to interact with those systems and form judgments about them. In this innovative analysis, Ian Bogost examines the way videogames mount arguments and influence players. Drawing on the 2,500-year history of rhetoric, the study of persuasive expression, Bogost analyzes rhetoric's unique function in software in general and videogames in particular. The field of media studies already analyzes visual rhetoric, the art of using imagery and visual representation persuasively. Bogost argues that videogames, thanks to their basic representational mode of procedurality (rule-based representations and interactions), open a new domain for persuasion; they realize a new form of rhetoric. Bogost calls this new form "procedural rhetoric," a type of rhetoric tied to the core affordances of computers: running processes and executing rule-based symbolic manipulation. He argues further that videogames have a unique persuasive power that goes beyond other forms of computational persuasion. Not only can videogames support existing social and cultural positions, but they can also disrupt and change these positions themselves, leading to potentially significant long-term social change. Bogost looks at three areas in which videogame persuasion has already taken form and shows considerable potential: politics, advertising, and learning.
Download or read book Cleo Edison Oliver Playground Millionaire written by Sundee T. Frazier and published by Scholastic Inc.. This book was released on 2016-01-26 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Budding entrepreneurs will love the unforgettable Cleopatra Edison Oliver in this multiracial, capitalist tale that's equal parts The Lemonade War and Encyclopedia Brown. Cleopatra Edison Oliver has always been an entrepreneur, just like her inspiration, successful businesswoman Fortune A. Davies. So when Cleo's fifth-grade teacher assigns her class a "Passion Project," Cleo comes up with her best business idea yet: the finest "tooth-pulling" company in town. With the help of her best friend Caylee, a Nerf gun, her dad's tablet, and her patented Persuasion Power, Cleo's Quick and Painless Tooth Removal Service starts to take off.But even the best made plans, by the best CEOs, go awry sometimes. A minor barfing incident during a tooth-pulling operation causes Cleo to lose customers. Caylee, initially enthusiastic about the business, grows distant as Cleo neglects their friendship in lieu of getting more customers. And when a mean classmate makes fun of Cleo for being adopted, everything comes crashing down. Will she be able to rescue her business, salvage her friendship with Caylee, and discover that her true home has been here all along?
Download or read book Power and Influence written by Robert L. Dilenschneider and published by Prentice Hall. This book was released on 1990 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What do people know who are able to exert influence and advance their careers? What is the secret that they understand so well? I would say that they grasp a very simple relationship: the connection between communication, recognition, and influence,''contends Dilenschneider, CEO of the public relations firm Hill & Knowlton, in this authoritative handbook on leadership strategies. He argues that heightened competition and corporate takeovers have created an extremely volatile and challenging business climate, and draws on his own experiences in coping with crises (e.g., the cyanide contamination of shipments of Chilean grapes to the U.S. in March 1989) by cultivating good relations with the ``iron triangle'' of press, government and special interest groups. Quality work and accountability, Dilenschneider stresses, are an executive's basic responsibilities, while open, ethical communication remains a crucial skill. Executive Program/Macmillan Book Club dual main selection; Fortune Book Club alternate. (May) -Publishers Weekly.
