Download or read book Authentic Personal Branding written by Hubert K. Rampersad and published by IAP. This book was released on 2009-05-01 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an advanced breakthrough formula to build, implement, maintain, and cultivate an authentic, distinctive, relevant, and memorable Personal and Corporate Brand, which forms the key to enduring personal and business success. The new Personal Branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success. If you are branded in this holistic way you will automatically attract success and the people and opportunities that are a perfect fit for you. Hubert Rampersad has introduced an advanced authentic Personal Branding model and practical related tools, that provide an excellent framework and roadmap for building a strong authentic Personal Brand, which is in harmony with your dreams, life purpose, values, genius, passion, and with things what you love doing. This new blueprint has been proven in practice to produce sustainable results, not only for individuals but also for companies. By aligning employee’s Personal Brand with their Corporate Brand you can realize the ‘best fit’ between employee and company, which creates a highly engaged and happy workforce.
Download or read book The Billion Dollar Branding Blueprint written by Bernt Ullmann and published by . This book was released on 2019-08-05 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: BERNT ULLMANN, often referred to as "the man behind the brands", has been a trusted brand acceleration expert helping generate over 6 billion dollars in global sales so far in his career. With over thirty years experience as a corporate executive of major fashion brands, Ullmann's portfolio includes brand development and management including licensing and distribution, modernization, and global expansion for fashion moguls such as Daymond John, Eddie Lampert, and Tommy Hilfiger. He has also contributed to successful launches of platform expanding brands for celebrity clients like Jennifer Lopez, Adam Levine, Nicki Minaj, and many others. IN HIS DEBUT BOOK, The Billion Dollar Branding Blueprint, Ullmann shares his expertise in a systematic seven-step process to help entrepreneurs, no matter who, launch their brand successfully. This book is a step by step, easy to follow blueprint to achieve business acceleration and create lasting wealth.
Download or read book Personal Branding Blueprint written by resell right and published by 大賢者外語. This book was released on with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: If your digital presence is chaotic, your audience will be confused about your product and what you stand for. To prevent this, you need to have a cohesive, streamlined and high quality social media presence. To stand out you need to understand your target audience. The Personal Branding Blueprint is the one-stop shop for everything you will need to know to own a successful personal brand. This eBook takes you on a journey through the branding process, asking you questions about your dream life in order to make your brand fit it. Here is what you'll learn: What exactly a personal brand is and why it is so important How to understand yourself to better create a brand Information on what to look for when defining your target audience Deciding what you have to offer your audience Methods to help your audience trust you Why you need to be authentic The keys to consistent branding Information on the benefits of different platforms The top secrets to deciding which media will be right for you The kinds of content strategies you should aim for How to get your audience to believe you are an authoritative voice and expert in your industry The smallest details that often get overlooked that will make you seem unprofessional Helpful reminders to ensure that you are reaching your target audience The down low: total followers vs total engagement The keys to connecting with your audience Ideas to create a network The most important analytics to look out for How to use analytics to grow your brand The biggest overlooked tip: building a community Top tricks to carry your digital brand in your offline life Ways to incorporate your brand into your everyday life to improve credibility Reminders that you should be monitoring your progress Successful brand examples Gentle prompts that will help you become a better brand, once you invest the time in defining it And so much more!
Download or read book You Are The Brand written by Mike Kim and published by Morgan James Publishing. This book was released on 2021-06-08 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring and practical guide to help corporate professionals start, run, and grow a side-hustle into a full-time personal brand business as a coach, consultant, or creator.
Download or read book Personal Branding Blueprint written by ARX Reads and published by ARX Reads. This book was released on with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: How To Build Your Reputation Online & Offline Through Personal Branding… See How To... Harness Your Personality & Put It Into Your Brand... Flourish In Your Online & Offline Relationships... Leverage Your Brand To Build Partnerships... Fully Manage The Narrative Of Your Brand... Control Every Aspect Of Your Brand Image... Leverage Your Network For Your Brand... Master The Art Of The Public Image... Craft Bulletproof Personal Branding Strategies... So You Can: Accurately Communicate Your Values, Beliefs, Goals & Purpose Show Your Audience Exactly What You Want Them To See Build, Promote & Move Toward Monetizing Your Personal Brand This Will Arm You With All The Tools You Need To Positively Manage Your Public Image. Master This Content & Start Controlling The Narrative Of Your Brand Today.
Download or read book Personal Branding Blueprint Start Building a Strong Personal Brand written by Fatahillah and published by Fatahillah AL. This book was released on with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: Feeling invisible online? Wishing your name was synonymous with awesomeness in your field? You're not alone! But building a powerful personal brand doesn't have to be a mystery. This book is your down-to-earth guide, ditching the celebrity worship and giving you the real-world steps to transform yourself from a nobody to a total brand boss. In this book, you'll discover: • Who you really are - we'll dive deep to uncover your strengths, passions, and what makes you uniquely YOU (because that's your secret sauce!). • Who you want to reach - identify your ideal audience and learn how to speak directly to them in a way that resonates. • Crafting your message - ditch the generic and learn how to define your brand story in a way that's clear, concise, and captivating. • Building your online empire - master the art of creating a killer website and social media presence that screams professionalism (without the web design degree!). • Content is king (and queen!) - learn how to create high-quality content that positions you as an expert and keeps your audience engaged. • The magic of consistency - say goodbye to the one-and-done approach. Learn how to show up consistently and authentically to build trust and credibility. • Turning followers into fans - discover the secrets of audience engagement and build a loyal community around your brand. • Collaboration is key - learn how to network with other influencers and leverage the power of partnerships to amplify your reach. • Building authority like a pro - from killer content to strategic guest appearances, we'll show you how to become a go-to voice in your industry. • Protecting your rep - discover how to manage your online reputation and bounce back from any hiccups (because hey, it happens to the best of us!). • Social proof matters - learn how to leverage testimonials, endorsements, and other forms of social proof to skyrocket your credibility. • From niche to empire - explore strategies for scaling your personal brand and taking it to the next level. • Measuring your success - learn how to track your progress, analyze what's working, and adapt your approach for continuous improvement. This actionable guide is your roadmap to: • Standing out in a crowded online world. • Building a powerful personal brand that attracts opportunities. • Becoming a recognized authority in your field. • Turning your personal brand into a launchpad for your dreams. So ditch the invisibility cloak and grab your copy today! Let's turn YOU into a Brand Yourself Boss!
Download or read book BrandingPays written by Karen Kang and published by Branding Pays Media. This book was released on 2013-02 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization and social media have made the world smaller, more connected and infinitely more competitive. The world has changed. Have you? If you don't have the package that will take you to the next level of your career, you need to reinvent your personal brand. BrandingPays(TM), a practical guide to strategic personal branding, will help you refocus your skills and experience so you are the best candidate for the job, career and business opportunities that you desire. Perfect for professionals, entrepreneurs and college students, the step-by-step BrandingPays methodology has been proven in Fortune 500 companies and leading business schools. Former Regis McKenna Inc. Partner Karen Kang builds upon concepts and techniques from the legendary marketing firm that created and launched the Apple brand.
Download or read book Positioning for Advantage written by Kimberly A. Whitler and published by Columbia University Press. This book was released on 2021-09-07 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of us have an intuitive sense of superior branding. We prefer to purchase brands we find distinctive—that deliver on some important, relevant dimension better than other brands. These brands have typically achieved positional advantage. Yet few professionals have had the formal training that goes beyond marketing theory to bridge the “theory-doing gap”—understanding the specific techniques and strategies that can be used to create brands that attain positional advantage in the marketplace. Positioning for Advantage is a comprehensive how-to guide for creating, building, and executing effective brand strategies. Kimberly A. Whitler identifies essential marketing strategy techniques and moves through the major stages of positioning a brand to achieve in-market advantage. Introducing seven tools—from strategic positioning concepts to strategy mapping to influencer maps—Whitler provides templates, frameworks, and step-by-step processes to build and manage growth brands that achieve positional advantage. This book presents real-world scenarios, helping readers activate tools to increase skill in creating brands that achieve positional advantage. Brimming with insights for students and professionals alike, Positioning for Advantage helps aspiring C-level leaders understand not only what superior branding looks like but also how to make it come to life.
Download or read book Brand Yourself written by Rachel Quilty and published by . This book was released on 2013-12 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: BRAND YOURSELF is about creating a personal brand. Your personal brand! It involves you taking centre stage in your own success. This Brand Yourself manual highlights the foundational blocks to building your personal brand and positioning yourself as the authority in your industry. This instructional manual will help consultants, executives, coaches, business owners, speakers and authors stand out from the crowd as you develop and design your signature personal brand. YOU WILL LEARN TO: - Build a Persuasive Personal Brand - Create a brand that attracts clients - Premium-price yourself through differentiation - Determine why personal branding is essential to your success - Discover the principles of positioning yourself as the authority - Take the 10 Action Steps to Brand Yourself and dominate your niche - Develop a Personal Branding Action Plan "Establish your expertise, credibility and authority by strategically positioning your new personal brand as the authority in your industry today. Brand yourself for success. Brand yourself for survival!" -Rachel Quilty, 'THE Authority' in Personal Branding As Featured on TV, Radio and in numerous publications. Praise for Brand Yourself If you want to move mountains in your life, your personal brand had better stand for something special. This book is great whether you already are a successful leader or wish to become one. Raymond Aaron New York Times Top Ten Bestselling Author, When it comes to branding and creating your celebrity image, there is no better Expert on the subject than Rachel Quilty of Jump the Q. Rachel's professionalism, quality, and attention to detail is exemplary. She not only walks the talk, but gets the result for her clients and her students worldwide in terms of brand recognition. It is my pleasure to recommend her book to you if you are looking to go to the next level with your Personal Brand to achieve greater success. Debra Thompson Roedl, Wealth Alliance Group International Rachel Quilty has decisively moved the personal branding discipline forward. Her work is leading edge, informative, inspiring, challenging and a must read for anyone who wants greater influence and success. Scott Letourneau, CEO of Nevada Corporate Planners, Inc. Nothing will pay greater dividends than building a personal brand. Rachel Quilty s Brand Yourself book is a great way to start your own personal branding process. Ann Reinten Image Innovators Rachel Quiltys Brand Yourself book is an invaluable source of inspiration and guidance in my business which relies heavily on personal branding. I cannot recommend it highly enough for every direct sales agent, out there! This is a must-have resource for everyone in direct sales. This insightful and instructional book on personal branding will help you create a competitive edge and position your personal brand to stand out from the crowd. Marina Hirst Intimo - Direct Sales Consultant When I approached Rachel I already felt badly branded and broken because I had been in jail. I was passionate about my fraud prevention message but had no idea how to present it without my past undermining me. Rachel s branding gave me back my self confidence. My brand has credibility and so do I thanks to her thorough and systematic approach. Now I confidently stand out in the market place. My branding supports my message. Read Brand Yourself and learn the secrets from Rachel Quilty, truly the Authority on personal branding. Trish Jenkins Author/Speaker, Fraud Prevention Expert, Dangerous Wealth Secrets Author, Rachel Quilty gives you the practical how-to for creating a personal brand that is authentic and attractive to your clients and allows you to live and work in flow. Narelle Todd, Successful Living Pty Ltd Author, Rachel Quilty is a true professional. I highly recommend Brand Yourself to anyone wanting to improve their personal branding. Terri Cooper The Cooper Consultancy
Download or read book Book Blueprint written by Jacqui Pretty and published by Morgan James Publishing. This book was released on 2017-05-16 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.
Download or read book The Personal Business Plan written by Stephen Bruyant-Langer and published by John Wiley & Sons. This book was released on 2013-10-14 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Plan for success No one would embark on a business venture without a thorough and coherent plan. So why are so many of us happy to stagger through life with no real plan – just going with the flow, seeing what happens? It’s time we gave our lives the same importance we give to our business exploits. The Personal Business Plan offers a practical, field-tested method for effectively planning out what you want from life and exactly how to achieve it. It will change the way you look at yourself, your job and your career. This is an essential toolkit for all ambitious career professionals who want to know how to thrive in their job and simultaneously become a happier and more effective person. Creating your own personal business plan will help you to define your purpose, plan your actions, break through limiting beliefs and reinvent yourself. Written by a top executive coach and head-hunter with the world’s leading Talent Management and Executive Search firm who has changed the lives of thousands of people A field-tested methodology for identifying your mission, setting your critical success criteria, defining your agenda, keeping to the point and become more fulfilled and happier A complete life view – how to excel in your chosen career and simultaneously enjoy a happy personal life
Download or read book The Marketing Performance Blueprint written by Paul Roetzer and published by John Wiley & Sons. This book was released on 2014-08-04 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business. With an eye toward the marketing industry's rapid evolution, this book focuses on the processes, technologies, and strategies that are redefining the marketing environment. Step by step, you will learn how to build performance-driven organizations that exceed ROI expectations and outpace the competition. Companies are demanding a more technical, scientific approach to marketing, and this guide provides the key information that helps marketing professionals choose the right tools and recruit the right talent to more effectively build brand, generate leads, convert sales, and increase customer loyalty. Marketers are facing increased pressure to connect every dollar spent to bottom-line results. As the industry advances, the tremendous gaps in talent, technology, and strategy leave many professionals underprepared and underperforming. The Marketing Performance Blueprint helps bridge those gaps: Align marketing talent, technology, and strategy to reach performance goals Drive digital marketing transformation within your organization Recruit, train, and retain a modern marketing team Propel growth through digital-savvy marketing agency partners Adapt more quickly to marketing technology advancements Create connected customer experiences Turn marketing data into intelligence, and intelligence into action Devise integrated marketing strategies that deliver real business results The marketers who will redefine the industry in the coming months and years will never stop challenging conventional knowledge and solutions. Whether in terms of evolved talent, advanced technology, or more intelligent and integrated strategies, these driven professionals will be in demand as the pioneers of the new marketing era. The Marketing Performance Blueprint helps marketers blaze a trail of their own by providing a roadmap to success.
Download or read book Authentic Personal Brand Coaching written by Hubert K. Rampersad and published by IAP. This book was released on 2015-06-01 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an advanced breakthrough formula to build, implement, and cultivate an authentic, distinctive, and memorable personal brand, which forms the key to enduring personal success. This new personal branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success. If you are branded in this holistic way you will automatically attract success and the people and opportunities that are a perfect fit for you. Dr. Hubert Rampersad has introduced an advanced authentic personal branding model and practical related tools, that provide an excellent framework and roadmap for building a strong authentic personal brand, which is in harmony with your dreams, life purpose, values, genius, passion, and with things what you love doing. This unique authentic personal branding system will help you to unlock your potential and build a trusted image of yourself that you want to project in everything you do. It also opens your view to new ideas, possibilities and opportunities. It is combined with powerful tools to deliver peak performance and to create a stable basis for trustworthiness, credibility, and personal charisma. This innovative methodology is spiritual, measurable, holistic, organic, authentic and sustainable. It taps deeply into self-awareness and helps others to develop innovative ways of doing business with social media and to position themselves strongly in this individual age. It has been proven in practice to produce sustainable results, not only for individuals but also for organizations. It’s neither cosmetic nor cloudy, and therefore clients are experiencing concrete and sustainable results within 2 months.
Download or read book Service Design for Business written by Ben Reason and published by John Wiley & Sons. This book was released on 2015-12-14 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at Livework, this practical guide offers a tangible, effective approach for better responding to customers' needs and demands, and provides concrete strategy that can be implemented immediately. You'll learn how taking a design approach to problem solving helps foster creativity, and how to apply it to the real issues that move businesses forward. Highly visual and organized for easy navigation, this quick read is a handbook for connecting market factors to the organizational challenge of customer experience by seeing your company through the customers' eyes. Livework pioneered the service design industry, and guides organizations including Sony, the British Government, Volkswagen Procter & Gamble, the BBC, and more toward a more carefully curated customer experience. In this book, the Livework experts show you how to put service design to work in your company to solve the ongoing challenge of winning with customers. Approach customer experience from a design perspective See your organization through the lens of the customer Make customer experience an organization-wide responsibility Analyze the market factors that dovetail with customer experience design The Internet and other digital technology has brought the world to your customers' fingertips. With unprecedented choice, consumers are demanding more than just a great product—the organizations coming out on top are designing and delivering experiences tailored to their customers' wants. Service Design for Business gives you the practical insight and service design perspective you need to shape the way your customers view your organization.
Download or read book The Marketing Blueprint written by Jules Marcoux and published by Createspace Independent Publishing Platform. This book was released on 2015-06-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you an entrepreneur, marketing director or CEO looking to take your brand to the next level, without spending millions of dollars? Are you a marketer, working for yourself, or a brand, and want to improve your skills to get better results? Are you a marketing student that wants a competitive edge over his or her peers? Or, are you someone who simply wants to improve their personal brand, in order to obtain better job opportunities? Forget the old marketing textbooks that spew endless theories at you, without tangible examples to use them in. Whether your goal is to grow one of your side projects into a marketable business, to improve the revenues of your current brand, or to better the brand of the company you work for, The Marketing Blueprint is what you need. This step-by-step guide compiles all essential marketing strategies, such as: - How to market, from forming marketing strategies, to business development, to improving your selling skills - How to become a more efficient marketer, by understanding and using leverage effectively - How to market yourself and your brand's people, to ensure better business opportunities - How to create brands and products that make people talk and stay relevant for years To top it all off, this book has more than 30 lessons of practical content that you can use right away in your business. Longer hours and bigger textbooks aren't the answer to your success. By being the smartest marketer around, you can ensure you will grow your business' revenues. That's exactly what The Marketing Blueprint is all about.
Download or read book The Visible Expert written by Lee W. Frederiksen and published by . This book was released on 2014-09-02 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does it take to become a well-known expert in your field - someone other practitioners and the media seek out for leadership and insight? We call these stars Visible Experts . And becoming one is easier than it looks. In this research-based book, you will learn how you or your colleagues can become Visible Experts and leverage this status to drive significant new growth and profits for your firm. You will discover which tools and techniques you need to build your reputation and ascend to prominence. And you will hear from real experts from across the professional services who have climbed from obscurity to the peak of their profession. The Visible Expert is the essential manual for any individual or firm that is ready to take their expertise to the highest level. Based on interviews with over 1,000 experts and buyers of their services, this book will take you higher, faster."
Download or read book Be the Brand written by Jules Marcoux and published by Createspace Independent Publishing Platform. This book was released on 2016-09-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to learn how you can leverage and grow your personal brand, pick up this book. This book is a collection of short lessons - because I've learned that simplicity is key and - on ways to build the foundations of your personal brand, methods to growing your tribe, tips on monetizing your personal brand, and how to reinvent yourself constantly to be more in tune with your mission and your vision. The more you market yourself and treat yourself like a brand, the more successful you will be. Personal branding means building your reputation, growing your following, and constructing your name. Be the brand.
