Download or read book The People s Car written by Bernhard Rieger and published by Harvard University Press. This book was released on 2013-04-16 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the Berlin Auto Show in 1938, Adolf Hitler presented the prototype for a small, oddly shaped, inexpensive family car that all good Aryans could enjoy. Decades later, that automobile—the Volkswagen Beetle—was one of the most beloved in the world. Bernhard Rieger examines culture and technology, politics and economics, and industrial design and advertising genius to reveal how a car commissioned by Hitler and designed by Ferdinand Porsche became an exceptional global commodity on a par with Coca-Cola. Beyond its quality and low cost, the Beetle’s success hinged on its uncanny ability to capture the imaginations of people across nations and cultures. In West Germany, it came to stand for the postwar “economic miracle” and helped propel Europe into the age of mass motorization. In the United States, it was embraced in the suburbs, and then prized by the hippie counterculture as an antidote to suburban conformity. As its popularity waned in the First World, the Beetle crawled across Mexico and Latin America, where it symbolized a sturdy toughness necessary to thrive amid economic instability. Drawing from a wealth of sources in multiple languages, The People’s Car presents an international cast of characters—executives and engineers, journalists and advertisers, assembly line workers and car collectors, and everyday drivers—who made the Beetle into a global icon. The Beetle’s improbable story as a failed prestige project of the Third Reich which became a world-renowned brand illuminates the multiple origins, creative adaptations, and persisting inequalities that characterized twentieth-century globalization.
Download or read book The People s Car written by Bernhard Rieger and published by Harvard University Press. This book was released on 2013-04-09 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bernhard Rieger reveals how a car commissioned by Hitler and designed by Ferdinand Porsche became a global commodity on a par with Coca-Cola. The Beetle's success hinged on its uncanny ability to capture the imaginations of executives, engineers, advertisers, car collectors, suburbanites, hippies, and everyday drivers aross nations and cultures.
Download or read book The Beetle written by Etzold and published by Motorbooks International. This book was released on 1991 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Volkswagen written by Max Wagner and published by Cars 4 Everyone. This book was released on 2018 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: From its beginning, the Volkswagen Beetle was unlike any other car in the world. Round and friendly, the Beetle truly became a peoples car, bringing joy to owners around the world. Volkswagen is much more than the Beetle, however. Inside, read about this constantly innovative car maker and see the models that have made it one of the worlds most valuable and popular brands. So many cars, so little time! The world of cars is packed with all shapes and sizes of vehicles, inspiring fans around the world. Whether you love powerful cars or the thrill of an open top . . . whether you long for peoples cars or massive SUVs, or whether you wish for the ultimate dream car, this series has your number. Every car fan will find something to love in Cars 4 Everyone! Each title in this series includes color photos throughout, and back matter including: an index and further reading lists for books and internet resources. Key Icons appear throughout the books in this series in an effort to encourage library readers to build knowledge, gain awareness, explore possibilities and expand their viewpoints through our content rich non-fiction books. Key Icons in this series are as follows: Words to Understand are shown at the front of each chapter with definitions. These words are set in boldfaced type in that chapter, so that readers are able to reference back to the definitions--building their vocabulary and enhancing their reading comprehension. Sidebars are highlighted graphics with content rich material within that allows readers to build knowledge and broaden their perspectives by weaving together additional information to provide realistic and holistic perspectives. Educational Videos are offered in chapters through the use of a QR code, that, when scanned, takes the student to an online video showing a moment in history, a s
Download or read book Hitler s Chariots written by Blaine Taylor and published by Schiffer Pub Limited. This book was released on 2009 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first ever illustrated study on the often photographed - but never fully explained - mechanical marvel, the Mercedes-Benz G-4 cross-country touring car, the vehicle that carried Adolf Hitler across much of Europe before and during World War II. Culled from the rich photo archives of Daimler-Benz, as well as from captured German albums in U.S. archives, this work depicts the G-4 in fascinating images and detailed text. Volume 2 will cover the Daimler-Benz 770K Grosser Mercedes. ILLUSTRATIONS 300 b/w images
Download or read book A Special Scar written by Alison Wertheimer and published by Routledge. This book was released on 2013-08-15 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every 85 minutes someone in the UK takes their own life and the suicide rate is currently the highest since 2004. Society often reacts with unease, fear and even disapproval but what happens to those bereaved by a self-inflicted death? The reasons leading someone to take their own life are complex, and the bereavement reactions of survivors of suicide can also be complex, including shame, guilt, sadness and the effects of trauma, stigma and social isolation. It can be difficult for those personally affected by a suicide death to come to terms with their loss and seek help and support. A Special Scar looks in detail at the impact of suicide and offers practical help for survivors, relatives and friends of people who have taken their own life. Fifty bereaved people tell their stories, showing us that, by not hiding the truth from themselves and others they have been able to learn to live with the suicide, offering hope to others facing this traumatic loss. This Classic Edition includes a brand-new introduction to the work and will be an invaluable resource for survivors of suicide as well as for all those who are in contact with them, including police and coroner's officers, bereavement services, self-help organisations for survivors, mental health professionals, social workers, GPs, counsellors and therapists.
Download or read book Scar written by J. Albert Mann and published by Boyds Mills Press. This book was released on 2016-04-05 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: On a hot summer day in a quiet frontier settlement, a bloody raid leads to an even bloodier conflict. A young Mohawk warrior and a patrotic farm boy have survived the battle, but can they survive the night? Sixteen-year-old Noah Daniels wants nothing more than to fight in George Washington's Continental Army, but an accident as a child left him maimed and unable to enlist. He is forced to watch the Revolution from his family's hard scrabble farm in Upstate New York—until a violent raid on his settlement thrusts him into one of the bloodiest battles of the American Revolution, and ultimately, face to face with the enemy. In Scar: A Revolutionary War Tale, J. Albert Mann takes readers deep into the woods of northern New York, where two young enemies meet face to face. Based on actual events and exhaustive research, this gripping, dramatic tale of courage and honor will prove impossible to forget.
Download or read book The Yugo written by Jason Vuic and published by Macmillan + ORM. This book was released on 2011-03-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Six months after its American introduction in 1985, the Yugo was a punch line; within a year, it was a staple of late-night comedy. By 2000, NPR's Car Talk declared it "the worst car of the millennium." And for most Americans that's where the story begins and ends. Hardly. The short, unhappy life of the car, the men who built it, the men who imported it, and the decade that embraced and discarded it is rollicking and astounding, and one of the greatest untold business-cum-morality tales of the 1980s. Mix one rabid entrepreneur, several thousand "good" communists, a willing U.S. State Department, the shortsighted Detroit auto industry, and improvident bankers, shake vigorously, and you've got The Yugo: The Rise and Fall of the Worst Car in History. Brilliantly re-creating the amazing confluence of events that produced the Yugo, Yugoslav expert Jason Vuic uproariously tells the story of the car that became an international joke: The American CEO who happens upon a Yugo right when his company needs to find a new import or go under. A State Department eager to aid Yugoslavia's nonaligned communist government. Zastava Automobiles, which overhauls its factory to produce an American-ready Yugo in six months. And a hole left by Detroit in the cheap subcompact market that creates a race to the bottom that leaves the Yugo . . . at the bottom.
Download or read book The Socialist People s Car written by Valentina Fava and published by . This book was released on 2013 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Socialist People's Car reconstructs the history of Škoda Auto between 1918 and 1964. Based on new archival research, Fava's volume illustrates the contradictions of the Czechoslovak experience, raising the question of how the stratification of foreign technical and organizational knowledge shaped the Czechoslovak production practices and generated a specific technical and organizational culture. The volume not only illustrates how this culture was formed, what its components were, and how engineers and managers performing their professional duties related to the Party's power but also addresses the Party's controversial approach to mass motorization." --Back cover.
Download or read book Car Safety Wars written by Michael R. Lemov and published by Rowman & Littlefield. This book was released on 2015-03-19 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Car Safety Wars is a gripping history of the hundred-year struggle to improve the safety of American automobiles and save lives on the highways. Described as the “equivalent of war” by the Supreme Court, the battle involved the automobile industry, unsung and long-forgotten safety heroes, at least six US Presidents, a reluctant Congress, new auto technologies, and, most of all, the mindset of the American public: would they demand and be willing to pay for safer cars? The “Car Safety Wars” were at first won by consumers and safety advocates. The major victory was the enactment in 1966 of a ground breaking federal safety law. The safety act was pushed through Congress over the bitter objections of car manufacturers by a major scandal involving General Motors, its private detectives, Ralph Nader, and a gutty cigar-chomping old politician. The act is a success story for government safety regulation. It has cut highway death and injury rates by over seventy percent in the years since its enactment, saving more than two million lives and billions of taxpayer dollars. But the car safety wars have never ended. GM has recently been charged with covering up deadly defects resulting in multiple ignition switch shut offs. Toyota has been fined for not reporting fatal unintended acceleration in many models. Honda and other companies have—for years—sold cars incorporating defective air bags. These current events, suggesting a failure of safety regulation, may serve to warn us that safety laws and agencies created with good intentions can be corrupted and strangled over time. This book suggests ways to avoid this result, but shows that safer cars and highways are a hard road to travel. We are only part of the way home.
Download or read book Unsafe at Any Speed written by Ralph Nader and published by New York : Grossman. This book was released on 1965 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Account of how and why cars kill, and why the automobile manufacturers have failed to make cars safe.
Download or read book Volkswagen Chronicle From the Beetle to a Global Player written by Manfred Grieger and published by . This book was released on 2015-07-21 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book How to Win Friends and Influence People written by Dale Carnegie and published by Sristhi Publishers & Distributors. This book was released on 2020-10-12 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you feel stuck in life, not knowing how to make it more successful? Do you wish to become more popular? Are you craving to earn more? Do you wish to expand your horizon, earn new clients and win people over with your ideas? How to Win Friends and Influence People is a well-researched and comprehensive guide that will help you through these everyday problems and make success look easier. You can learn to expand your social circle, polish your skill set, find ways to put forward your thoughts more clearly, and build mental strength to counter all hurdles that you may come across on the path to success. Having helped millions of readers from the world over achieve their goals, the clearly listed techniques and principles will be the answers to all your questions.
Download or read book The Pixar Theory written by Jon Negroni and published by . This book was released on 2015-06-04 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "Every Pixar movie is connected. I explain how and possibly why." These are the words that began the detailed essay now known as "The Pixar Theory," which came out way back in 2013. It collected over 10 million views on Jon's blog alone, and was syndicated on Buzzfeed, Mashable, Huffpost, Entertainment Weekly, and more - generating over 100 million impressions and now translated into a dozen languages. Now, these thoughts and ideas first written by Jon Negroni have been fully realized inside this book, aptly named The Pixar Theory. In this book, you'll find an analysis of every single Pixar movie to date and how it tells a hidden story lurking behind these classic movies. You'll learn about how the toys of Toy Story secretly owe their existence to the events of The Incredibles. You'll learn about what truly happened to the civilization of cars from Cars before the events of WALL-E. And of course, you'll find out the possible truth for why "Boo" of Monsters Inc. is the most important Pixar character yet. Welcome to the Pixar Theory. Don't forget to fasten your imagination.
Download or read book Cars written by Patricia Walsh and published by Capstone Classroom. This book was released on 2006-08-22 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: This newly revised and updated series provides students with basic illustration instruction. Each how-to book introduces key techniques and materials, and then moves through the drawing process in six easy-to-follow steps.
Download or read book Volkswagen written by Marc E. Nonnenkamp and published by America Star Books. This book was released on 2010-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Everyday Use written by Alice Walker and published by Rutgers University Press. This book was released on 1994 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents the text of Alice Walker's story "Everyday Use"; contains background essays that provide insight into the story; and features a selection of critical response. Includes a chronology and an interview with the author.
