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Book Organismes de gestion de destination

Download or read book Organismes de gestion de destination written by Laurent Botti and published by Editions L'Harmattan. This book was released on 2021-09-14 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: Il peut paraître paradoxal de s'intéresser au secteur du tourisme alors que nos mobilités, même les plus basiques, sont réduites à cause de la pandémie liée au coronavirus qui a provoqué un choc mondial particulièrement brutal et profond, tant sur le plan social que dans le domaine des affaires. Au-delà d'une phase de « réanimation économique », une stratégie de sortie de crise doit être déployée dans tous les secteurs, notamment celui du tourisme, en promouvant massivement les atouts de nos destinations et offres de services auprès des clientèles nationales et étrangères qui ont besoin d'être rassurées, même si les pratiques touristiques se trouvent modifiées par cette dépression exceptionnelle. Il est donc plus que nécessaire de s'interroger sur le développement et l'avenir des territoires touristiques, mission des Organismes de Gestion de Destination (OGD) qui savent que si le « tourisme d'après » est susceptible d'être différent du « tourisme d'avant », ils doivent tout faire pour le rendre meilleur.

Book Organismes de Gestion de Destination

Download or read book Organismes de Gestion de Destination written by Botti|Spindler and published by . This book was released on 2021 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book   volution de la communication promotionnelle des organisations de gestion de la destination    l   re des nouvelles technologies de la communication

Download or read book volution de la communication promotionnelle des organisations de gestion de la destination l re des nouvelles technologies de la communication written by Martine Lizotte and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: L'arrivée d'Internet dans le quotidien de la population des pays industrialisés comme le Canada et la France a eu des effets sur les stratégies de communication externe adoptées par les gestionnaires d'organisations. Plus récemment, grâce au Web 2.0, c'est le Web social qui fait son apparition et qui transforme les façons de communiquer. Les destinations touristiques et plus précisément les organisations de gestion de la destination qui les gèrent et qui en font la promotion sont touchées par ces changements. Cette thèse a comme objectif de répondre à la question de la problématique de départ : comment les organisations de gestion de la destination s'adaptent-elles à ce nouvel environnement communicationnel?Dans cette thèse, la communication externe des organisations de gestion de la destination est explorée à travers le prisme de théories et de modèles de la communication. Le sujet a été étudié dans son contexte, où les médias traditionnels sont bouleversés autant par Internet que par de nouveaux outils disponibles grâce aux nouvelles technologies de l'information et de la communication. C'est à l'aide d'observations provenant de l'étude d'un cas, celui de Tourisme Montréal, une organisation privée à but non lucratif qui regroupe quelques 750 membres (hôtels, restaurants, attraits touristiques, etc.) que des hypothèses posées en lien avec la problématique de départ ont été vérifiées.Le travail de recherche est divisé en deux grandes parties. La première partie établit les bases de référence pour la construction de la thèse. La seconde partie est dédiée à l'étude d'un cas qui permet de comparer les connaissances théoriques à celles provenant de la réalité d'une organisation de gestion de la destination. La méthodologie de recherche pour l'étude de cas inclut une collecte de données issues de différentes sources, dont l'entretien compréhensif, l'observation et l'analyse de documents.

Book Business Under Crisis  Volume II

Download or read book Business Under Crisis Volume II written by Demetris Vrontis and published by Springer Nature. This book was released on 2021-11-30 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crises present significant challenges for organizations. But, while critical events are inevitable, not every business is sufficiently equipped for when things don’t go according to plan. This book focuses on business under crisis conditions, along with organizational responses and adaptation. Adaptation can be seen as a learning process. It encompasses meaningful ways that help companies sustain their viability over the long term. Companies that respond quickly, often achieve more than just surviving. Some organizations will learn from a crisis, develop reactive resilience, and emerge stronger from the period of turbulence. They will be able to explore possibilities and create new patterns of relationships. Bringing together descriptive and prescriptive research studies, chapters explore adaptation in different sectors, including public health, tourism, garment, Information Technology, high-tech companies, global trade networks, hospitality, security and the social sector. Ultimately, the book covers wide range of topics, linking strategy, entrepreneurship, and leadership to reciprocal organizational adaptations that help us delineate crisis, as well as its interconnections in differing settings.

Book Children in Hospitality and Tourism

Download or read book Children in Hospitality and Tourism written by Hugues Séraphin and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-09-07 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book works to fill a serious gap in tourism and hospitality research – children as future consumers. For decades, researchers and industry practitioners alike have overlooked and undervalued the significance of children’s perspectives and their influence as decision-makers. However, the United Nations Convention on the Rights of the Child (1989) emphasizes that children have the right to participate in matters that affect them. With this in mind, the contributors to this edited collection draw attention to children as thinkers, actors and transformers of the future of the tourism and hospitality industry. Through a mix of conceptual and empirical chapters, the book collectively supports an overarching theme: the empowerment of children as present and future consumers should be a core component of any sustainable tourism initiative. Towards this goal, the chapters herein represent internationally diverse perspectives and offer a number of innovative recommendations to the industry’s practitioners.

Book Guide pratique de la gestion des destinations touristiques

Download or read book Guide pratique de la gestion des destinations touristiques written by and published by . This book was released on 2014 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book World travel

    Book Details:
  • Author :
  • Publisher :
  • Release : 1975
  • ISBN :
  • Pages : 624 pages

Download or read book World travel written by and published by . This book was released on 1975 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Tourisme Mondial

Download or read book Tourisme Mondial written by and published by . This book was released on 1976 with total page 694 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Education and Research for Marketing and Quality Management in Libraries   La formation et la recherche sur le marketing et la gestion de la qualit   en biblioth  que

Download or read book Education and Research for Marketing and Quality Management in Libraries La formation et la recherche sur le marketing et la gestion de la qualit en biblioth que written by Réjean Savard and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.

Book Canadian Government Publications

Download or read book Canadian Government Publications written by Canada. Department of Supply and Services and published by . This book was released on 1978 with total page 748 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Trade marks Journal

Download or read book Trade marks Journal written by and published by . This book was released on 2001-02 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Observations on International Tourism Communications

Download or read book Observations on International Tourism Communications written by World Tourism Organization and published by . This book was released on 2004 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication contains the conference proceedings of the first World Conference on Tourism Communications (TOURCOM), organised by the World Tourism Organization and held in Madrid, Spain in January 2004. The aim of the conference was to provide a forum for tourism industry officials from the private and public sectors to discuss the role of effective communications in promoting international tourism. Topics discussed include: the role of the media in tourism, the impact of the international terrorist attacks and crisis management communications, NTA/NTO communications budgets, successful promotional campaigns, branding of destinations, public relations and advertising, promotion and sales, new and digital media, cross-cultural communications, sustainable tourism and development.