Download or read book Opportunities in Direct Marketing Careers written by Anne Basye and published by NTC/Contemporary Publishing Company. This book was released on 2000 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering diverse professions from accounting to zookeeping, this is the world's most comprehensive career book series. Always growing and reflecting the times, the series encompasses traditional careers as well as those in newer areas such as laser technology, robotics, and holistic health care. Each book offers essential information for job seekers on getting started, obtaining training, education, advancement, salaries, job responsibilities -- and more. Canadian information is included wherever appropriate.
Download or read book Profitable Direct Marketing written by Jim Kobs and published by McGraw-Hill Companies. This book was released on 1992 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jim Kobs is a respected leader in the field of direct marketing, a strategic thinker, an effective teacher/lecturer, an award-winning creative thinker, a noted author and a good friend. Profitable Direct Marketing incorporates the wisdom of his years of experience and is an important addition to the library of every serious direct marketer. -- Jonah Gitlitz President Direct Marketing Association, Inc. This eagerly awaited new edition provides the know-how needed by every advertising, promotion and direct marketing manager who wants to succeed in the age of the individual. Highly recommended for both the basics and its advanced strategic insights. -- Stan Rapp Coauthor of MaxiMarketing Like Jim Kobs himself, his book is so wise, so clear, so well-organized, and so knowledgeable, I can't imagine a better place to get a broad grasp of the direct marketing of today and tomorrow. -- Thomas L. Collins Coauthor of MaxiMarketing Before you spend another dime to promote your product or service, you should read Jim Kobs' book to ensure that you are maximizing your investment. Getting the most out of direct marketing requires not only careful planning and execution, but rigorous analysis. Jim Kobs shows you how to do it, from start to finish. -- John Schlactenhaufen Vice President Sales &Marketing Dictaphone Corporation Jim Kobs covers it all . . . . Strategy, tactics, basic rules and advanced concepts are all addressed in what is becoming a must read for anyone using or contemplating a direct marketing program. -- Stephen E. Toman Executive Vice President Grolier, Inc. Finding this book is like finding your glasses . what seemed vague and obscure becomes clear. -- Susan J.McIntyre Direct Marketing Manager NIKE, Inc. This second edition updates, reinvigorates and adds fresh knowledge and insights to Jim Kobs' masterful work. -- Barrie M. Spelling Vice President, New Business Colgate-Palmolive Company Profitable Direct Marketing is a goldmine of information for immediate (and enjoyable) reading, and is an invaluable reference source for years to come. -- Richard S. Hodgson Author of Direct Mail and Mail Order Handbook
Download or read book Opportunties in Direct Marketing written by Anne Basye and published by McGraw-Hill Education. This book was released on 2008-04-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market yourself toward a successful career! Get started in a career that has a promising future and is financially rewarding. Opportunities in Direct Marketing Careers provides you with a complete overview of the job possibilities, salary figures, and experience required to enter the field of direct marketing. This career-boosting book will help you: Determine the specialty that's right for you, from business-to-business marketing to telemarketing to catalog production Acquire in-depth knowledge of direct marketing Find out what kind of salary you can expect Understand the daily routine of your chosen field Focus your job search using industry resources ENJOY A GREAT CAREER AS A: Buyer • Merchandiser • List manager • Market research director • Copywriter • Warehouse manager
Download or read book Careers in Marketing written by Lila B. Stair and published by VGM Career Books. This book was released on 1995 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the role of marketing in today's society and details careers in areas of marketing research, product development, advertising and sales promotion, public relations and customer service, sales and retailing, corporate marketing, international marketing, etc. Also looks at job trends, entry level jobs, and sources for further information.
Download or read book Marketing and Sales Career Directory written by Ronald W. Fry and published by Career Press. This book was released on 1988-05 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Careers In Marketing written by Lila B. Stair and published by McGraw Hill Professional. This book was released on 2001-10-19 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ideal for college-bound students or anyone thinking about making a career change Careers in Marketing offers all the information career seekers need to explore and choose a profession and then narrow it down to a job that suits them. The book provides an overview of marketing, outlines job options, and shows how to plan and prepare for a career.
Download or read book Opportunities in Direct Marketing Careers written by Anne Basye and published by McGraw Hill Professional. This book was released on 2000 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering diverse professions from accounting to zookeeping, this is the world's most comprehensive career book series. Always growing and reflecting the times, the series encompasses traditional careers as well as those in newer areas such as laser technology, robotics, and holistic health care. Each book offers essential information for job seekers on getting started, obtaining training, education, advancement, salaries, job responsibilities -- and more. Canadian information is included wherever appropriate.
Download or read book Opportunities in Sales Careers written by James Brescoll and published by McGraw Hill Professional. This book was released on 2001-10-02 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Opportunities In Sales Careers offers job seekers essential information about a variety of sales careers and includes training and education requirements, salary statistics, and professional and Internet resources.
Download or read book The Emmanuel College Guide To Careers In Marketing written by Eric Siebert and published by Independently Published. This book was released on 2024-04-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Emmanuel College Guide To Careers In Marketing' is a comprehensive resource for discovering today's hottest digital and traditional marketing career opportunities. Whether you are considering switching your career, or just beginning it, this book provides you with an inside look at the many different jobs that are in demand by employers. This book begins by explaining 'what is marketing?' and 'what do marketers do?'. This provides a framework for understanding the many different career options available, and which of these might best align with your goals, skills, and interests. Over two dozen career paths are discussed, providing insights into key job responsibilities, their pros and cons, and what it takes to succeed. Also provided is guidance on salaries, career paths, and suggestions for landing one's first job. Special emphasis is given to today's in-demand digital marketing careers including user experience design, digital analytics, e-commerce, search engine marketing, digital marketing management, social media marketing, and web communications management. Each of the major traditional marketing career options is also detailed including marketing research management, brand management, product management, advertising and media management, shopper marketing, demand generation, lead generation, customer relationship marketing, consumer promotion, trade promotion, direct marketing, and event marketing. Consider 'The Emmanuel College Guide To Careers In Marketing' as a valuable tool for finding a fulfilling and rewarding career.
Download or read book How to Use Direct Marketing to Get the Job You Want written by Karl G. Dentino and published by . This book was released on 1995 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Opportunities in Telemarketing Careers written by Anne Basye and published by McGraw Hill Professional. This book was released on 1994 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides information on educational requirements, salary opportunities, career advancement, and the employment outlook. This title tells students what each profession is all about and the various job opportunities. It also aims to bridge readers to other resources on employment opportunities in the professional field.
Download or read book Opportunities in Marketing Careers Rev Ed written by Margery Steinberg and published by McGraw Hill Professional. This book was released on 2005-09-22 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for the latest information to open the door to the career of your dreams? Opportunities in Marketing Careers covers a range of jobs in this industry, from those that require high school and trade school to associate, four-year, and graduate degrees. You'll find up-to-date salary statistics, training requirements, as well as the lowdown on life on the job. This comprehensive, no-nonsense guide takes the stress out of launching a career that's both satisfying and financially rewarding.
Download or read book Careers in Marketing Advertising and Public Relations written by Adela Stanley and published by Kogan Page Publishers. This book was released on 2003 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete with top tips for getting in, advice on how the industry is changing and is likely to change, useful names, addresses, web sites and contact points, this book is the ideal starting point for a successful career in this exciting field.
Download or read book Some Special and Leading Edge Career Opportunities in Retailing written by DMA Retail Marketing Council and published by . This book was released on 1998 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Your Career in Direct Marketing and Direct Response Advertising written by Direct Marketing Educational Foundation and published by . This book was released on 1996 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Direct Marketing in Practice written by Matthew Housden and published by Taylor & Francis. This book was released on 2012-04-27 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to: · Plan a direct marketing campaign · Integrate new technology with conventional direct marketing practice · Maximise the impact, efficiency and return on investment of your activites · Evaluate the success of a campaign - and improve on it next time! Accessible and illuminating, each chapter in the book includes review questions and exercises to help you practice what you have learnt. In addition, the authors have used their considerable experience in the field to assemble many examples of best practice worldwide. These place the theory in a practical, real-world context, and demonstrate what a dramatic effect direct marketing can have on sales and profitability. Those contemplating or starting a career in direct marketing will find Direct Marketing in Practice an invaluable guide to contemporary practice. It is essential reading for all undergraduate students of marketing and business, as well of those undertaking professional examinations in this area.
Download or read book Opportunities in Marketing Careers written by Margery S. Steinberg and published by McGraw Hill Professional. This book was released on 1999 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for the latest information to open the door to the career of your dreams? "Opportunities in Marketing Careers" covers a range of jobs in this industry, from those that require high school and trade school to associate, four-year, and graduate degrees. You'll find up-to-date salary statistics, training requirements, as well as the lowdown on life on the job. This comprehensive, no-nonsense guide takes the stress out of launching a career that's both satisfying and financially rewarding.
