Download or read book Online Virality written by Valérie Schafer, Fred Pailler and published by Walter de Gruyter GmbH & Co KG. This book was released on 2024-04-13 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Virtual Victorians written by Veronica Alfano and published by Springer. This book was released on 2016-01-18 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring how scholars use digital resources to reconstruct the 19th century, this volume probes key issues in the intersection of digital humanities and history. Part I examines the potential of online research tools for literary scholarship while Part II outlines a prehistory of digital virtuality by exploring specific Victorian cultural forms.

Download or read book Viral Loop written by Adam Penenberg and published by Hachette UK. This book was released on 2010-01-07 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: You read a book, you recommend it to a friend. That friend tells another friend. And another... until the book becomes this year's word-of-mouth sensation. This is the first to analyze the power of the 'pass-it-on' phenomenon, introducing us to the architects of the mightily efficient, money-spinning model known as the Viral Loop - the secret behind some of the most successful businesses in recent history. Outfits such as Google, eBay, Flickr and Facebook all employ the model at their core; all have seen their stock valuations skyrocket within years of forming. The genius lies in the model's reliance on replication: what's the point of using Facebook if none of your friends can see your profile, or using Flickr if you can't share your photos? Where's the joy in posting a video on YouTube if no one watches it? In creating a viral product that people want, need and desire, growth can, and will, take care of itself. Find out why the Loop will catch us all up, sooner rather than later...

Download or read book Going Viral written by Karine Nahon and published by Polity. This book was released on 2013-11-25 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Going Viral, Nahon and Hemsley uncover the factors that make things go viral online. They analyze the characteristics of networks that shape virality, including the crucial role of gatekeepers who control the flow of information and connect networks to one another. They also explore the role of human attention, showing how phenomena like word of mouth, bandwagon effects, homophily and interest networks help to explain the patterns of individual behavior that make viral events.

Download or read book Internet Mercenaries and Viral Marketing The Case of Chinese Social Media written by Wu, Mei and published by IGI Global. This book was released on 2013-09-30 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challenges the common perception of new media environments. Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media presents case studies, textual analysis, media reviews, and in-depth interviews in order to investigate the Chinese “pushing hand” operation from the conceptual perspective of communications and viral marketing. This book is significant to researchers, marketers, and advocates interested in the persuasive influence of social networks.

Download or read book Viral Hate written by Abraham H. Foxman and published by St. Martin's Press. This book was released on 2013-06-04 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emboldened by anonymity, individuals and organizations from both left and right are freely spewing hateful vitriol on the Internet without worrying about repercussions.Lies, bullying, conspiracy theories, bigoted and racist rants, and calls for violence targeting the most vulnerable circulate openly on the web.And thanks to the guarantees of the First Amendment and the borderless nature of the Internet,governing bodies are largely helpless to control this massive assault on human dignity and safety. Abe Foxman and Christopher Wolf expose the threat that this unregulated flow of bigotry poses to the world.They explore how social media companies like Facebook and YouTube, as well as search engine giant Google, are struggling to reconcile the demands of business with freedom of speech and the disturbing threat posed by today's purveyors of hate. And they explain the best tools available to citizens, parents, educators, law enforcement officers, and policy makers toprotect thetwin values of transparency and responsibility. As Foxman and Wolf show, only an aroused and engaged citizenry can stop the hate contagion before it spirals out of control - with potentially disastrous results.

Download or read book Online Virality written by Valérie Schafer and published by Walter de Gruyter. This book was released on 2024-10-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book Online Virality, edited by Valérie Schafer and Fred Pailler (C2DH, University of Luxembourg), aims to provide a comprehensive examination of online virality. It explores the many ways we can think about this modern phenomenon and analyse the circulation, reception, and evolution of viral born-digital content. Virality and content sharing always intertwine material, infrastructural, visual and discursive elements. This involves various platforms, stakeholders, intermediaries, social groups and communities that are constantly (re)defining themselves. Regulation, curation and content moderation politics, as well as affects and emotions (fears, humour, empathy, hatred...), are also at the core of online virality. The publication offers an interdisciplinary overview on online virality by including different types of scientific inputs, such as precise case studies, various methodological approaches (including close and distant reading, visual studies, discourse analysis, etc.), as well as historical and socio-technical analyses. The book is organised around three main topics: Expressions and Genres; Mobilisations and Engagements; Circulation and Infrastructures. The first part explores the semiotics of virality, the diverse and creative forms of expression, specific genres, the relation to other media, and the affective side of virality, such as using humour or provocation. The second part focuses on the political dimension of memes and viral content and their use in the context of controversy or political and ideological opposition. Finally, the third part delves into the often understudied but essential side of virality, by examining the role of platforms and their curation, in short, the infrastructural dimension of virality. These three parts allow us to question such fundamental notions linked to virality as, among others, circulation, reception, economy of attention, instrumentalisation and affect. This volume brings together authors from various disciplines, including semiotics, history, information and communication sciences, computer science, digital humanities, media studies. In addition, the contributors approach the question via case studies that allow for a perspective that is not exclusively US and European-centred. Some chapters explore virality in Brazil, Chile, while the book also examines a wide variety of platforms (YouTube, Twitter, Instagram, TikTok, video game platforms, etc.).

Download or read book Virtual Theatres written by Gabriella Giannachi and published by Routledge. This book was released on 2004-06-01 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first full-length book of its kind to offer an investigation of the interface between theatre, performance and digital arts, Virtual Theatres presents the theatre of the twenty-first century in which everything - even the viewer - can be simulated. In this fascinating volume, Gabriella Giannachi analyzes the aesthetic concerns of current computer-arts practices through discussion of a variety of artists and performers including: * blast Theory * Merce Cunningham * Eduardo Kac * forced entertainment * Lynn Hershman * Jodi Orlan * Guillermo Gómez-Peña * Marcel-lí Antúnez Roca * Jeffrey Shaw * Stelarc. Virtual Theatres not only allows for a reinterpretation of what is possible in the world of performance practice, but also demonstrates how 'virtuality' has come to represent a major parameter for our understanding and experience of contemporary art and life.

Download or read book Virtual Incorporation written by Julie Tower-Pierce and published by American Bar Association. This book was released on 2009 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book will introduce lawyers to this new area of law. Examining the developments of the digital LLC/virtual incorporation laws of the state of Vermont, this fully-indexed book covers the nuts and bolts of virtual incorporation. The book examines virtual ethics and corporate responsibility in the digital era; post-incorporation issues; and business formation resources for lawyers and virtual clients.

Download or read book The Virtual Hindu Rashtra written by Rohit Chopra and published by Harper Collins. This book was released on 2019-05-15 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: From websites devoted to battling a 'Left-liberal' media ecosystem to the formidable internet army of Hindu Right volunteers, from online narratives of Hindu valour to Narendra Modi's impeccably-managed social media presence, new media is an integral part of present-day Hindu nationalism.The Virtual Hindu Rashtra examines the relationship of Hindu nationalism and new media across a range of internet spaces, including Twitter trends in support of the Bharatiya Janata Party's government policies, Facebook pages dedicated to the cultural project of establishing a Hindu state, and WhatsApp groups circulating jokes about Modi's critics. Situating online Hindu nationalism in a historical context, this book analyses the movement with respect to national and global political trends, such as the rise of authoritarian political personalities worldwide and the phenomenon of fake news. The book concludes with a reflection on the implications of the relationship of Hindu nationalism and new media for democracy in India.

Download or read book Contagious written by Jonah Berger and published by Simon and Schuster. This book was released on 2016-05-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Upper Saddle River, N.J. : Creative Homeowner,

Download or read book The Virtual Ticket written by Paul Richards and published by StreamGeeks. This book was released on 2020-03-13 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Virtual Ticket is for anyone who wants to host next-level engaging experiences for online attendees. This book is full of detailed case studies from innovative event planners who are diversifying their revenue streams with virtual ticket sales. Whether you are a business, sports team, non-profit, event venue or a garage band, this book includes everything you need to know about planning live streams that provide audiences with experiences worth paying for. Adding a virtual ticket option for your next event does more than increase profits. Virtual tickets help expose events to global audiences by increasing convenience and accessibility with new broadcasting and translation tools that are now available. Author Paul Richards is the Chief Streaming Officer for the StreamGeeks, who detail effective strategies for transporting audiences into experiences that will keep them coming back for more. The author outlines from start to finish how conferences can add virtual ticket options to their marketing plans to help event managers budget for the new endeavor. In a fun and easy to understand manner, Richards explains how the multi-billion dollar digital experience economy has been growing year after year. Readers unfamiliar with influencer marketing, live streaming, and online community building will be encouraged to get involved to better understand modern consumer behaviors. A paradigm shift in event marketing will help readers understand how to position virtual tickets as exciting experiences worth sharing with their friends. Richards draws on innovative thinkers from books such as “Experience Economy”, “Growth Hacker Marketing”, and “Special Events” to craft a journey that is full of insights and actionable takeaways. If you want to sell virtual access to online experiences, this is the book for you.

Download or read book Your Virtual Success written by Alan Blume and published by Red Wheel/Weiser. This book was released on 2010-06-20 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: The more virtual your business, the more flexible the hours, the lower the overhead, and the greater the profit potential. Your Virtual Success will help a cash-poor entrepreneur, a small business scrambling for expansion capital, an existing business seeking to improve profits, or an independent professional in any service business. Alan Blume's virtual model has resulted in large six-figure deals with people he's never met face to face--and never will-- and small sales that would never be profitable in a traditional business environment. In Your Virtual Success, he demystifies the cost-effective, leading-edge, Internet-based tools that are available to almost everyone, as long as you know what questions to ask and where to look. Your Virtual Success shows any entrepreneur, sole proprietor, partnership, or existing business how to: Leverage new Internet tools to grow your business faster and more profitably. Utilize free or low-cost online resources to hire, manage and expand your business. Rapidly create a new, work-from-home virtual business while minimizing the risks of a traditional startup.

Download or read book A Text Book of Virtual Marketing written by Sameer A Kulkarni and published by Excel Books India. This book was released on 2008-05 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has been written as a courseware for the MBA, MMM, MMS, and PGDM courses where 'Virtual Marketing' is one of the subjects. The text of this book consists 9 chapters, each aspect is discussed in the most lucid, concise and non-technical manner to help students to understand the subject at conceptual level and develop their basic knowledge in Virtual Marketing.It is aimed at university students pursuing PGDBA, MBA, MMM, MMS or equivalent courses in marketing. Students of different Indian universities and institutes will definitely find it suitable.The objective of this book is to assist the readers to understand the theory and introduce them to the vast scope of Modern Marketing discipline. The book begins with the development of the Internet to the latest emerging concept of interactive TV. Further, the book takes a non-technical approach, thereby presenting the essentials of some concepts in a more understandable manner. Key Features: v Comprehensive glossaryv 'Alt' Codesv Supplemented with figures, tables and Screenshots.Contents Include: Role of the Internet / Internet Strategy / Intranet and Extranet / Consumer Behaviour / Internet Market Research / Internet Retailing / Internet * and Advertising / Website Designing / Modern Developmen

Download or read book Communication Skills Virtual Training written by Maureen Orey and published by Association for Talent Development. This book was released on 2021-04-06 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication Skills Virtual Training offers the crucial tools you’ll need to help your workshop participants master the skills that drive performance. Providing your participants with a deeper more nuanced understanding of communication will give them a solid foundation upon which to build strong skills and relationships in the workplace. Derived from the first book in the ATD Workshop series, this edition focuses on delivering virtual training and workshops with practical, road-tested strategies and tactics for use at all levels of your organization. New content geared to virtual training is included in presentation materials, agendas, handouts, assessments, and tools. Communication Skills Virtual Training presents two-day, one-day, and half-day communication training programs, along with relevant chapters on needs analysis, design, delivery, facilitation, and evaluation of the training event.

Download or read book Handbook of Research on K 12 Blended and Virtual Learning Through the i Flex Classroom Model written by Avgerinou, Maria D. and published by IGI Global. This book was released on 2021-03-05 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching models that focus on blended and virtual learning have become important during the past year and have become integral for the continuance of learning. The i²Flex classroom model, a variation of blended learning, allows non-interactive teaching activities to take place without teachers’ direct involvement, freeing up time for more meaningful teacher-student and student-student interactions. There is evidence that i²Flex leads to increased student engagement and motivation as well as better exploitation of teachers’ and classroom time leading to the development of higher order cognitive skills as well as study skills for students' future needs related to citizenship, college, and careers. The Handbook of Research on K-12 Blended and Virtual Learning Through the i²Flex Classroom Model focuses not only on how to design, deliver, and evaluate courses, but also on how to assess teacher performance in a blended i2Flex way at the K12 level. The book will discuss the implementation of the i²Flex (isquareFlex), a non-traditional learning methodology, which integrates internet-based delivery of content and instruction with faculty-guided, student-independent learning in combination with face-to-face classroom instruction aiming at developing higher order cognitive skills within a flexible learning design framework. While highlighting new methods for improving the classroom and learning experience in addition to preparing students for higher education and careers, this publication is an essential reference source for pre-service and in-service teachers, researchers, administrators, educational technology developers, and students interested in how the i2Flex model was implemented in classrooms and the effects of this learning model.

Download or read book VIRAL virtual version written by Maria McConville and published by Stage Partners. This book was released on 2015-01-01 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: This brand new version of #VIRAL was created specifically to be performed on a virtual platform. In this ensemble-driven drama featuring an all-female cast, five high school girls recount a cruel locker room bullying incident that is initially cloaked in secrecy, but ultimately goes viral online. What happens next forces the students to question their respective roles in the events that unfolded in that fateful day. Drama One-act. 30-35 minutes 7-20+ actors, all female w/ gender-flexible chorus