Download or read book Oliviero Toscani written by Oliviero Toscani and published by Carlton Publishing Group. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Toscani's photography often depicts what no one has ever dared to explore before in advertising, such as homosexuality, racism and anorexia. This magnificent volume explores the creative force behind brands and advertising campaigns, focusing on the finest examples of his work. Interspersed throughout are collected stories of the life of the man behind the lense from some of the major personalities in the creative industries. Contributors include the photographers, David Baily and Rankin, fashion designer Issey Miyake, designers Philippe Starck adn Kenzo Takada, the musician Peter Gabriel and film director and actor, Mathieu Kassovitz, and the entrepreneur Luciano Benetton. The book features Toscani's advertising campaigns, particularly his work with Benetton from 1982 to 2000, which was some of the most shocking advertising ever seen: in some cases provoking lawsuits and the removal of Benetton clothing from stores. However, Toscani worked wonders for the company, making it into one of the world's most recognised clothing brands - despite no items of clothing appearing in the campaigns between 1990 and 2000.Throughout the years he has also created corporate images and campaigns for companies such as Esprit, Chanel, Fiorucci, Prenatal and many more. He has collaborated as fashion photographer for international magazines such as Elle, Vogue, GQ, Harper's Bazaar, Esquire, and Liberation.
Download or read book United Colors written by Lorella Pagnucco Salvemini and published by Virago Press. This book was released on 2002 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Benetton campaigns by Oliviero Toscani have been one of the most important and controversial phenomena in worldwide advertising. This text explores the history of the campaigns from 1984 to 2000.
Download or read book Workwear written by Stazione Leopolda (Florence, Italy) and published by Marsilio. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Through a sort of cataloguing of materials drawn directly from various working environments, the book reflects on forms, uses and materials. A cataloguing that is interwoven with fashion and its research, showing the extent to which workwear has had an influence not just on fashion itself but also on our contemporary mode of dress." --Book Jacket.
Download or read book Horses written by Fabio Petroni and published by White Star. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fabio Petroni has loved horses ever since childhood-and inspired by a painting of Rembrandt, he has produced an exceptional and distinctive series of equine photos unlike any other. His clever use of light, a skill gained from Petroni's long experience as a still-life and portrait photographer, enabled him to create extremely original images, with a unique style that is further enhanced by the book's oversize format. From a colt trying to escape its overprotective mother to a shy horse who unexpectedly approaches the photographer, Petroni has truly captured the essence of these magnificent animals.
Download or read book Dear Elio written by Franco Marabelli and published by Rizzoli Publications. This book was released on 2021-03-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world and creativity of Elio Fiorucci seen from the inside and recounted by those who took part in his fashion adventure. The fashion and stores created by Elio Fiorucci in the late 1960s were a great creative hotbed for the following decades, anticipating many of the trends that emerged later and the ideas of the next generation of designers. Elio Fiorucci's innate curiosity led him to explore the unknown, to broaden his vision towards new currents of freedom of expression, beyond the borders of his country, in search of other energies. This book recalls his new, joyful, mocking, free realm, and the conception of unconventional clothing that upset the rules of the bourgeois, conformist world of the 1960s. It is a choral fresco, told through the letters of those who worked with him, including absolute beginners, professionals who knew him and shared his passions, family, and friends: architects such as Antonio Citterio and Michele De Lucchi, photographers, artists (Andy Warhol and Keith Haring, who decorated the entire Milan store in 1983), singers, and actors who attended his stores and parties. Direct testimonials come from the likes of Biba (Barbara Hulanicki), Oliviero Toscani, Donna Jordan, Terry Jones, Italo Lupi, Alessandro Mendini, Paul Caranicas and Joey Arias. The book also features a preface by Janie and Stephen Schaeffer, the current brand owners.
Download or read book After the Crisis written by Donatien Grau and published by Diaphanes. This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: After the Crisis offers a platform for discussions between some of today's leading artists, writers, theorists, curators, and historians aimed at questioning the very status of photography today. Contributors come from the realms of critical theory, fiction, performance art, fashion photography, and museums, as well as film and design, and their conversations bring together history and the contemporary. Comparing the current situation of photographic images with the crisis experienced by representation at the time of the birth of photography, they set our relationship with photographic images in the digital era in perspective. Through these discussions, we come to sense the existential burden of being surrounded by images, while also beginning to grasp the historical depth of a questioning of images that started long before the current generation and engages with crucial political and cultural issues of our time.
Download or read book Photography and Italy written by Maria Antonella Pelizzari and published by Reaktion Books. This book was released on 2010-11-15 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this beautifully illustrated book Maria Antonella Pelizzari traces the history of photography in Italy from its beginnings to the present as she guides us through the history of Italy and its ancient sites and Renaissance landmarks. Pelizzari specifically considers the role of photography in the formation of Italian national identity during times of political struggle, such as the lead up to Unification in 1860, and later in the nationalist wars of Mussolini’s regime. While many Italians and foreigners— such as Fratelli Alinari or Carlo Ponti, John Ruskin or Kit Talbot—focused their lenses on architectural masterpieces, others documented the changing times and political heroes, creating icons of figures such as Garibaldi and the brigands. Pelizzari’s exploration of Italian visual traditions also includes the photographic collages of Bruno Munari, the neorealist work of photographers such as Franco Pinna, the bold stylized compositions of Mario Giacomelli, and the controversial images created by Oliviero Toscani for Benetton advertising in the 1980s. Featuring unpublished works and a rare selection of over one hundred images, this book will appeal to art collectors and students of art history and Italian culture.
Download or read book Controversies written by Daniel Girardin and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its invention in 1839, photography has often been at the center of important ethical debates and sensational trials, and photographers have frequently had to undergo censorship or manipulation of their work (sometimes with important repercussions for their reputations). This volume brings together a wide range of images, from the early days of photography to the present, that have been the focus of controversy or of legal proceedings. Some of these pictures are well known; others are published here for the first time. Controversies permits us a better understanding of how a society or culture perceives itself, enabling us to consider contemporary debates with a more critical eye. The book features works by Michael Light, Oliviero Toscani, Gary Gross, Frank Fournier, Andres Serrano, Annelies Strba, Marc Garanger, Man Ray and Lewis Carroll, among others.
Download or read book New York Magazine written by and published by . This book was released on 1982-08-23 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York magazine was born in 1968 after a run as an insert of the New York Herald Tribune and quickly made a place for itself as the trusted resource for readers across the country. With award-winning writing and photography covering everything from politics and food to theater and fashion, the magazine's consistent mission has been to reflect back to its audience the energy and excitement of the city itself, while celebrating New York as both a place and an idea.
Download or read book Advertising Today written by Warren Berger and published by Phaidon Press. This book was released on 2004-03-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Warren Berger explores the structure and organisation of the advertising industry and its evolution over the past 30 years in this heavily illustrated volume. The author explains how the industry has attained its current important status.
Download or read book Marketing written by Jon Groucutt and published by Kogan Page Publishers. This book was released on 2004 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing: Essential principles, new realities has been researched, developed and written primarily with the undergraduate and diploma-level student in mind. This student-oriented text, with its relaxed and free flowing language, provides the reader with material of a rigorous academic standard. Each chapter follows a set structure that has been designed to encourage discussion and raise issues for consideration and research:introduction;learning objectives;chapter sub headings - key issues;chapter summary;exercises and questions for review and critical thinking.At the end of the book there are additional notes and references to support student learning.Written by authors from both an academic and practitioner background, this new textbook offers an excellent introduction to the subject for the next generation of marketers and business people.FREE CD ROM FOR LECTURERSThe authors have created a unique CD ROM containing both lecture presentation slides and essay questions. This is available on request from the publisher.CONTENTSIntroductionWhat is marketing?The business and marketing environmentEthical marketing and social responsibilityBuyer behaviourSegmenting, positioning and targetingMarketing researchMarketing and strategyProducts and brandsPrice and pricing strategiesPromotion part 1Promotion part 2People, physical evidence and processPlacement, distribution and logisticsMarketing across borders: the international dimensionApplication: bringing the elements togetherNotesReferenceIndexPlease view more information on this book, including a sample chapter and detailed, full contents at http://www.kogan-page.co.uk/groucutt
Download or read book New York Magazine written by and published by . This book was released on 1992-08-24 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York magazine was born in 1968 after a run as an insert of the New York Herald Tribune and quickly made a place for itself as the trusted resource for readers across the country. With award-winning writing and photography covering everything from politics and food to theater and fashion, the magazine's consistent mission has been to reflect back to its audience the energy and excitement of the city itself, while celebrating New York as both a place and an idea.
Download or read book Standing on the Shoulders of Giants written by Hermann Vaske and published by . This book was released on 2001 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Standing on the Shoulder of Giants is an impressive collection of interviews dedicated to creativity. Insider Hermann Vaske has interviewed nearly all topnotch creatives (e.g. art directors, advertising strategists, movie directors and artists) on the subject. The book documents the very personal and informative answers to different aspects of being creative.
Download or read book Beyond the Borders written by Dorthe Meinhardt and published by Springer Science & Business Media. This book was released on 2000-04-17 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This English-German volume presents the ideas, projects, and opinions of artists and designers who cross the boundaries of their own creative disciplines and make new discoveries. Many of the contributions were conceived and designed exclusively for this project, whereby a variety of different techniques were employed. Contributors include: the Tomato group of designers; Tibor Kalman, designer of the Benetton magazine; Rolf Fehlbaum, chairman of Vitra; the designers and musicians, Scott and Laurie Makela; Sean Perkins, manager of NORTH Design; intermedia professor Peter Rea; Michael Saup, the video and computer artist; and Edward Fella, a typography expert.
Download or read book 1000 Extra ordinaires Objets written by Carlos Mustienes and published by Taschen America Llc. This book was released on 2000 with total page 764 pages. Available in PDF, EPUB and Kindle. Book excerpt: Objects in the categories, food, fashion, animals, body, soul, and leisure, garner a color photograph and a page of descriptive text in French and English. The appendix shows where some of these objects can be found and provides related information as well. Many objects have accompanying text with a slant. For example, with a photograph of a bottle of strawberry flavored Sunny Delight "fruit" drink is: "Sunny Delight" is promoted "as a healthy alternative to soft drinks. Yet UK food experts say the image is a con. The drink is only 5 percent fruit juice--the rest is sugar, water, and additives." A sampling includes liquid latex applied to the skin that dries within minutes, a halved potato strapped to the knee overnight to cause swelling--water inside human cells moves toward the potato--so that members of the Israeli Defense Force can get a few days sick leave, and the Prayer Sprayer house deodorant that works best when followed up by saying a prayer printed on the can. Produced under the direction of Oliviero Toscani, then design editor for Colors magazine. No index. c. Book News Inc.
Download or read book Andy Warhol Photography the Andy Warhol Museum Pittsburgh Hamburg Kunsthalle written by Andy Warhol and published by . This book was released on 1999 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Billed as the first book to examine Warhol's use of photography as inspiration, artistic resource, and documentary means, this book features contributions from a variety of authors, including Callie Angel, Hubertus Butin, Mark Francis, and Margery King. 300 duotone and 110 color plates.
Download or read book Elio Fiorucci written by Moleskine and published by Moleskine Books. This book was released on 2015-12-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elio Fiorucci is not simply a stylist but rather an entire world – an optimistic, adventurous, sexy, hyper-colourful world – that helped upset the very idea of fashion, pushing its limits into heterogeneous contexts. He is a gentle revolutionary, a unique mixture of Walt Disney and Marco Polo, capable of anticipating trends, ready to stack the shelves of his cult stores with the spirit of the time, in an ironic and scintillating manner. From the late 1960s onwards, he has constantly found himself at the heart of current trends, from the hippie folk style to disco glam, from hip hop graffiti to environmentalist vintage. Through his creations, this book highlights the communicative aspect of his way of making fashion. The astonishing list of his collaborations includes names such as Jean-Paul Gaultier, Vivienne Westwood, Madonna, Andy Warhol, Jean-Michel Basquiat, Oliviero Toscani, Antonio Lopez, Keith Haring, Ettore Sottsass, Archizoom, and John Cage.
