Download or read book Old Magazine Advertisements 1890 1950 written by Richard E. Clear and published by . This book was released on 2006-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains photographs of over 1,100 advertisements from vintage magazines published between 1890 and 1950, and includes values for each.
Download or read book Art of Selling Movies written by John McElwee and published by Paladin Communications. This book was released on 2017-02-20 with total page 887 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting 60 years of newspaper advertising for motion pictures great and small, this book features ads created by Hollywood and adapted by local and regional exhibitors that motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, the book dissects the psyche of the American movie-going public and the advertisers seeking to push just the right buttons.
Download or read book Scientific Advertising written by Claude C. Hopkins and published by New Line Publishing. This book was released on 1968 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Jane s Guide to Dicks and Toms and Harrys written by Kathryn Petras and published by Andrews McMeel Publishing. This book was released on 2011-05-31 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Jane's Guide to Dicks (and Toms and Harrys), best-selling humorists Ross and Kathyrn Petras offer tongue-in-cheek lessons to help your average Jane suss out all the Dicks (and Toms and Harrys) they encounter along the way to finding Mr. Right. Once upon a time, Jane didn't know Jack about Dick; however, after careful research, study, and observation, Jane is now an expert on boys, and she's ready to share all her special secrets to help good girls everywhere find their own Dicks (or Toms, or Harrys). Four-color art appears throughout, and each special secret offers suggestively irreverent and sassy quips such as: * Not all boys are created equal. Some of them have BIG machines. Some of them have SMALL machines. A big machine is usually BETTER! (But not TOO big!) * Just because he has balls doesn't mean he wants to shoot a basket in your--or any other girl's--hoop! * Boys who stare at your chest and forget you have a face are the REAL boobs!
Download or read book Coca Cola Girls written by Chris H. Beyer and published by . This book was released on 2000 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This advertising art history of the Coca-Cola Company, from pin-up girls to Hollywood celebrities to Santa Claus, is traced in this first-ever art book licensed for publication by the Coca-Cola Company. This hardcover edition includes an embossed jacket and 500 color illustrations.
Download or read book Old time Advertising Cuts and Typography written by Boston Type and Stereotype Foundry and published by . This book was released on 1832 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of eye-catching cuts: eagles, musical instruments, animals, sports, many more. Also typefaces—Italian, Black, Fat, Shaded, Outlined, etc. Over 700 illus.
Download or read book Mail Order Mysteries written by Kirk Demarais and published by Insight Editions. This book was released on 2011-10-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rediscover your sense of wonder! Generations of comic book readers remember the tantalizing promises of vintage novelty advertisements that offered authentic laser-gun plans, x-ray specs, and even 7-foot-tall monsters (with glow-in-the-dark eyes!). But what would you really get if you entrusted your hard-earned $1.69 to the post office? Mail-Order Mysteries answers this question, revealing the amazing truths (and agonizing exaggerations) about the actual products marketed to kids in the ‘60s, ‘70s, and ‘80s. Pop-culture historian Kirk Demarais shares his astonishing collection, including: 100 Toy Soldiers in a Footlocker Count Dante’s World’s Deadliest Fighting Secrets GRIT Hercules Wrist Band Hypno-Coin Life-Size Monsters Mystic Smoke Sea Monkeys Soil From Dracula’s Castle U-Control Ghost Ventrilo Voice Thrower ...and many, many more! With more than 150 extraordinary, peculiar, and downright fraudulent collectibles, Mail-Order Mysteries is a must-have book comic book fans everywhere. Trust us.
Download or read book Brought to You By written by Lawrence R. Samuel and published by University of Texas Press. This book was released on 2009-03-06 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A lively history” of how TV advertising became a defining force in American culture between 1946 and 1964(Technology and Culture). The two decades following World War II brought television into homes and, of course, television commercials. Those commercials, in turn, created an image of the postwar American Dream that lingers to this day. This book recounts how advertising became a part of everyday lives and national culture during this midcentury period, not only reflecting consumers’ desires but shaping them, and broadcasting a vivid portrait of comfort, abundance, ease, and happy family life and, of course, keeping up with the Joneses. As the author asserts, it’s nearly impossible to understand our culture without contemplating these visual celebrations of conformity and consumption, and this insightful, entertaining volume of social history helps us do just that.
Download or read book The Olden Time Series Vol 4 Quaint and Curious Advertisements written by Henry M. Brooks and published by Good Press. This book was released on 2023-10-04 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 'The Olden Time Series, Vol. 4: Quaint and Curious Advertisements' by Henry M. Brooks, readers are taken on a literary journey through a collection of old advertisements that offer a glimpse into the past. This book is a unique blend of historical reference and entertainment, providing insight into the culture and commerce of bygone eras. Brooks' writing style is engaging and informative, making the reader feel as though they are experiencing the advertisements firsthand. The inclusion of quirky and unusual ads adds a sense of whimsy to the book, making it both educational and entertaining. This volume is a valuable resource for researchers and history enthusiasts interested in advertising practices of the past.Henry M. Brooks, a renowned historian and collector, has curated a fascinating selection of advertisements that showcase the evolution of marketing strategies over time. His meticulous attention to detail and passion for preserving historical artifacts shine through in this volume. Brooks' expertise in the field makes him the perfect author to explore the intriguing world of old advertisements.I highly recommend 'The Olden Time Series, Vol. 4: Quaint and Curious Advertisements' to anyone interested in delving into the rich history of advertising. Brooks' comprehensive collection offers a unique perspective on the cultural significance of advertisements throughout history, making it a must-read for history buffs and scholars alike.
Download or read book Fading Ads of Milwaukee written by Adam Levin and published by Arcadia Publishing. This book was released on 2020 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Across the city, fading advertisements and ghost signs tell the story of Milwaukee as it was in years gone by ... Join Milwaukee native and ghost sign hunter Adam Levin as he explores the national brands and local shops of the Cream City's past"--Back cover.
Download or read book The 100 Greatest Advertisements 1852 1958 written by Julian Watkins and published by Courier Corporation. This book was released on 2012-11-09 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: The priceless ingredient; His master's voice; 9944/100% pure; over 100 others. How they were written, their impact, and much more. Remarkable record. 130 illustratrions.
Download or read book Reality In Advertising written by Rosser Reeves and published by Lulu.com. This book was released on 2017-06-09 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality in Advertising was listed for weeks on the general best-seller lists, and is today acknowledged to be advertising's greatest classic. It has been translated into twelve languages and has been published in twenty-one separate editions in fifteen countries. Leading business executives, and the advertising cognoscenti, hail it as "the best book for professionals that has ever come out of Madison Avenue." Rosser Reeves says: "The book attempts to formulate certain theories of advertising, many quite new, and all based on 30 years of intensive research." These theories, whose value has been proved in the marketplace, all revolve around the central concept that success in selling a product is the key criterion of advertising. Get Your Copy Now
Download or read book Old Time Advertising Cards written by Hayward Cirker and published by Courier Corporation. This book was released on 1989-06-01 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 full-color ready-to-mail cards: young ladies with Coca-Cola, at a Singer sewing machine; kids with Kellogg's cornflakes, Campbell's soup, much more.
Download or read book Vintage Commercial Art and Design written by Frank H. Atkinson and published by Dover Publications. This book was released on 2010-12-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highlights from a pair of century-old sign-painting manuals include borders, frames, typography, and other images for creating advertisements with an authentic period flair. A CD-ROM features all of the book's images.
Download or read book Old Time Camp Stoves and Fireplaces written by A. D. Taylor and published by Courier Corporation. This book was released on 2012-01-01 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: Created during the Great Depression by the U.S. Forest Service, this guide providedenvironmental safety and maintenance advice for visitors to national forests and parks.It contains finely crafted drawings and plans for outdoor stoves and fireplaces that offera window into a bygone era of handyman activity and a wealth of still-useful informationfor building barbecue pits, chimneys, warming units, and more. Do-it-yourselfers interestedin older construction techniques will find many ideas in this volume.Reprint of the U.S. Government Printing Office, Washington, DC, 1937 edition.
Download or read book Read Me written by Dwight Garner and published by Harper Collins. This book was released on 2009-11-03 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This witty and heavily illustrated volume features more than 300 vintage book advertisements—startling and strange, beautiful and funny—that together reveal a kind of secret history of American literature over the last century. New York Times book critic Dwight Garner brings together original ads for some of the most acclaimed and best-selling books of the twentieth century, including The Great Gatsby, Ulysses, On the Road, Invisible Man, Lolita, Silent Spring, The Joy of Sex, Fear and Loathing on the Campaign Trail '72, White Noise, and dozens of other classics. These ads show us famous books when they were simply new volumes jostling for attention on bookstore shelves, not yet icons of our literary culture. And the ads capture many beloved authors—Toni Morrison, Cormac McCarthy, Susan Sontag, and Kurt Vonnegut among a great many others—at moments before their careers were assured, before their personas had hardened into those of "famous writers." In his introduction, Garner explains the changing styles of book advertising; explores the cross-pollination between literature and the world of advertising, in which many writers—including Don DeLillo, Salman Rushdie, and James Patterson—worked before publishing their first books; and makes a convincing case that these vintage ads are important and lasting literary documents. Read Me is a fascinating and unusual romp through literary history, and an ideal gift for any reader.
Download or read book Ogilvy on Advertising written by David Ogilvy and published by Vintage. This book was released on 2013-09-11 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising • How to choose an agency for your product • The secrets behind advertising that works • How to write successful copy—and get people to read it • Eighteen miracles of research • What advertising can do for charities And much, much more.
