Download or read book The Rough Guide to Andalucia Travel Guide eBook written by Eva Hibbs and published by Apa Publications (UK) Limited. This book was released on 2018-06-01 with total page 891 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover this mesmerising region of Spain with the most incisive and entertaining guidebook on the market. Whether you plan to hike in the Sierra Nevada National Park, marvel at the world-famous Alhambra or discover Malaga's burgeoning art scene, The Rough Guide to Andalucia will show you the ideal places to sleep, eat, drink, shop and visit along the way. Independent, trusted reviews written with Rough Guides' trademark blend of humour, honesty and insight, to help you get the most out of your visit, with options to suit every budget. Full-colour chapter maps throughout - to explore the steep alleyways of Granada's Albaicin or wander Seville's orange tree-lined streets without needing to get online. Stunning images - a rich collection of inspiring colour photography. Things not to miss - Rough Guides' rundown of the best sights and experiences in Andalucia. Itineraries - carefully planned routes to help you organize your trip. Detailed coverage - this travel guide has in-depth practical advice for every step of the way. Areas covered include: Malaga; Cadiz; Seville; Huelva; Cordoba; Jaen; Granada; Almeria; Costa del Sol; The White Towns; Costa de la Luz; Gibraltar; Las Alpujarras; Ronda. Attractions include: Museo Picasso; La Giralda and Cathedral (Seville); Alcazar (Seville); Mezquita; Medina Azahara; Alhambra; Capilla Real (Granada). Basics - essential pre-departure practical information including getting there, local transport, accommodation, food and drink, festivals and events, sports and more. Background information - a Contexts chapter devoted to history, the background of flamenco, recommended books and a useful language section. Make the Most of Your Time on Earth with The Rough Guide to Andalucia. About Rough Guides: Escape the everyday with Rough Guides. We are a leading travel publisher known for our "tell it like it is" attitude, up-to-date content and great writing. Since 1982, we've published books covering more than 120 destinations around the globe, with an ever-growing series of ebooks, a range of beautiful, inspirational reference titles, and an award-winning website. We pride ourselves on our accurate, honest and informed travel guides.
Download or read book The Rough Guide to Andalucia written by Rough Guides and published by Rough Guides UK. This book was released on 2015-05-01 with total page 856 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now available in epub, the fully updated The Rough Guide to Andalucía is the ultimate guide to this autonomous region in southern Spain; an exciting blend of fiestas, sherry, Roman ruins and whitewashed villages. Lavish photography brings to life the region's wealth of attractions from the breathtaking Alhambra palace in Granada and Córdoba's exquisite medieval Mezquita to the spectacular natural beauty of Andalucía's numerous national parks. The Rough Guide to Andalucía provides comprehensive coverage of all major sights and towns, with incisive reviews of the best places to eat, sleep and drink in every price range as well as insider tips on the best tapas bars, clubs and beaches. The detailed and easy-to-use colour maps and plans for each major town, city and monument, alongside expert advice on getting around, as well as engaging commentary on the region's history and culture mean that you really can make the most of your visit to Andalucía. Make the most of your time on EarthTM with The Rough Guide to Andalucía.
Download or read book The Rough Guide to Andalucia written by Geoff Garvey and published by Penguin. This book was released on 2012-07-12 with total page 871 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new full-color Rough Guide to Andalucía is the essential guide to one of Europe's most vibrant destinations. The autonomous region of Andalucía is the part of the Iberian peninsula that is most quintessentially Spanish, a land of flamenco, sherry and ruined castles. Lavish photography brings to life the region's wealth of attractions from the breathtaking Alhambra palace in Granada and Córdoba's exquisite medieval Mezquita to the spectacular natural beauty of Andalucía's numerous national parks. The Rough Guide to Andalucía provides comprehensive coverage of all major sights and towns, with incisive reviews of the best places to eat, sleep and drink in every price range as well as insider tips on the best tapas bars, clubs and beaches. Expert background is provided on every destination, together with lively articles on the region's history and culture. There are detailed and easy-to-use color maps and plans for every major town, city and monument to help make finding that hotel, restaurant or museum easy. Make the most of your visit to southern Spain with the Rough Guide to Andalucía.
Download or read book Lonely Planet Andalucia written by Gregor Clark and published by Lonely Planet. This book was released on 2022-03 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lonely Planet's Andalucia is your passport to the most relevant, up-to-date advice on what to see and skip, and what hidden discoveries await you. Hear flamenco live in its Seville-Jerez-Cadiz heartland, marvel at architectural jewels like Seville's cathedral and Granada's Alhambra, and feast on tapas; all with your trusted travel companion. Get to the heart of Andalucia and begin your journey now! Inside Lonely Planet's Andalucia Travel Guide: Up-to-date information - all businesses were rechecked before publication to ensure they are still open after 2020s COVID-19 outbreak NEW pull-out, passport-size 'Just Landed' card with wi-fi, ATM and transport info - all you need for a smooth journey from airport to hotel Improved planning tools for family travellers - where to go, how to save money, plus fun stuff just for kids What's New feature taps into cultural trends and helps you find fresh ideas and cool new areas our writers have uncovered Colour maps and images throughout Highlights and itineraries help you tailor your trip to your personal needs and interests Insider tips to save time and money and get around like a local, avoiding crowds and trouble spots Essential info at your fingertips - hours of operation, phone numbers, websites, transit tips, prices Honest reviews for all budgets - eating, sleeping, sightseeing, going out, shopping, hidden gems that most guidebooks miss Cultural insights give you a richer, more rewarding travel experience - history, people, music, landscapes, wildlife, cuisine, politics Over 55 maps Covers Seville, Sevilla Province, Huelva Province, Cadiz Province & Gibraltar, Malaga Province, Cordoba Province, Jaen Province, Granada Province, Almeria Province and more The Perfect Choice: Lonely Planet Andalucia, our most comprehensive guide to Andalucia, is perfect for both exploring top sights and taking roads less travelled. Looking for just the highlights? Check out Pocket Seville, a handy-sized guide focused on the can't-miss sights for a quick trip. Looking for more extensive coverage? Check out Lonely Planet Spain for a comprehensive look at all the country has to offer. About Lonely Planet: Lonely Planet is a leading travel media company, providing both inspiring and trustworthy information for every kind of traveller since 1973. Over the past four decades, we've printed over 145 million guidebooks and phrasebooks for 120 languages, and grown a dedicated, passionate global community of travellers. You'll also find our content online, and in mobile apps, videos, 14 languages, armchair and lifestyle books, ebooks, and more, enabling you to explore every day. 'Lonely Planet guides are, quite simply, like no other.' New York Times 'Lonely Planet. It's on everyone's bookshelves; it's in every traveller's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' Fairfax Media (Australia)
Download or read book Lonely Planet Andalucia written by Lonely Planet and published by Lonely Planet. This book was released on 2019-01-01 with total page 639 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lonely Planet: The world's leading travel guide publisher Lonely Planet's Andalucía is your passport to the most relevant, up-to-date advice on what to see and skip, and what hidden discoveries await you. Experience the Alhambra's perfect blend of architecture and nature, visit the Spanish Royals' residence at the Alcazar and hike to the rugged cliff-top town of Ronda - all with your trusted travel companion. Get to the heart of Andalucía and begin your journey now! Inside Lonely Planet's Andalucía: Colour maps and images throughout Highlights and itineraries help you tailor your trip to your personal needs and interests Insider tips to save time and money and get around like a local, avoiding crowds and trouble spots Essential info at your fingertips - hours of operation, phone numbers, websites, transit tips, prices Honest reviews for all budgets - eating, sleeping, sightseeing, going out, shopping, hidden gems that most guidebooks miss Cultural insights provide a richer, more rewarding travel experience - covering history, people, music, religion, cuisine, politics Over 50 maps Covers Seville, Huelva, Sevilla, Cádiz, Gibraltar, Malaga, Almeria, Granada, Jaen, Cordoba, Tarifa, Ronda, Baeza, Ubeda, and more The Perfect Choice: Lonely Planet's Andalucía is our most comprehensive guide to Andalucía, and is perfect for discovering both popular and offbeat experiences. Looking for more extensive coverage? Check out Lonely Planet's Spain for an in-depth look at all the country has to offer. About Lonely Planet: Lonely Planet is a leading travel media company and the world's number one travel guidebook brand, providing both inspiring and trustworthy information for every kind of traveller since 1973. Over the past four decades, we've printed over 145 million guidebooks and grown a dedicated, passionate global community of travellers. You'll also find our content online, and in mobile apps, video, 14 languages, nine international magazines, armchair and lifestyle books, ebooks, and more. 'Lonely Planet guides are, quite simply, like no other.' - New York Times 'Lonely Planet. It's on everyone's bookshelves, it's in every traveller's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' - Fairfax Media (Australia) eBook Features: (Best viewed on tablet devices and smartphones) Downloadable PDF and offline maps prevent roaming and data charges Effortlessly navigate and jump between maps and reviews Add notes to personalise your guidebook experience Seamlessly flip between pages Bookmarks and speedy search capabilities get you to key pages in a flash Embedded links to recommendations' websites Zoom-in maps and images Inbuilt dictionary for quick referencing Important Notice: The digital edition of this book may not contain all of the images found in the physical edition.
Download or read book The Rough Guide to Andaluc a Travel Guide eBook written by Rough Guides and published by Apa Publications (UK) Limited. This book was released on 2023-03-01 with total page 1041 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical travel guide to Andalucía features detailed factual travel tips and points-of-interest structured lists of all iconic must-see sights as well as some off-the-beaten-track treasures. Our itinerary suggestions and expert author picks of things to see and do will make it a perfect companion both, ahead of your trip and on the ground. This Andalucía guide book is packed full of details on how to get there and around, pre-departure information and top time-saving tips, including a visual list of things not to miss. Our colour-coded maps make Andalucía easier to navigate while you're there. This guide book to Andalucía has been fully updated post-COVID-19. The Rough Guide to ANDALUCÍA covers: Málaga province, Cádiz province, Seville and Huelva, Córdoba and Jaén, Granada and Almería. Inside this Andalucía travel guide you'll find: RECOMMENDATIONS FOR EVERY TYPE OF TRAVELLER Experiences selected for every kind of trip to Andalucía, from off-the-beaten-track adventures in Las Alpujarras to family activities in child-friendly places, like Cabo de Gata Natural Parkor chilled-out breaks in popular tourist areas, like Seville Cathedral. PRACTICAL TRAVEL TIPS Essential pre-departure information including Andalucía entry requirements, getting around, health information, travelling with children, sports and outdoor activities, food and drink, festivals, culture and etiquette, shopping, tips for travellers with disabilities and more. TIME-SAVING ITINERARIES Includes carefully planned routes covering the best of Andalucía, which give a taste of the richness and diversity of the destination, and have been created for different time frames or types of trip. DETAILED REGIONAL COVERAGE Clear structure within each sightseeing chapter of this Andalucía travel guide includes regional highlights, brief history, detailed sights and places ordered geographically, recommended restaurants, hotels, bars, clubs and major shops or entertainment options. INSIGHTS INTO GETTING AROUND LIKE A LOCAL Tips on how to beat the crowds, save time and money and find the best local spots for swimming, hiking, tapas or wildlife spotting. HIGHLIGHTS OF THINGS NOT TO MISS Rough Guides' rundown of Málaga, Cádiz, Seville and Huelva's best sights and top experiences helps to make the most of each trip to Andalucía, even in a short time. HONEST AND INDEPENDENT REVIEWS Written by Rough Guides' expert authors with a trademark blend of humour, honesty and expertise, this Andalucía guide book will help you find the best places,matching different needs. BACKGROUND INFORMATION Comprehensive 'Contexts' chapter of this travel guide to Andalucía features fascinating insights into Andalucía, with coverage of history, religion, ethnic groups, environment, wildlife and books, plus a handy language section and glossary. FABULOUS FULL COLOUR PHOTOGRAPHY Features inspirational colour photography, including the stunningAlhambraand the spectacular Jardín Botánico Histórico La Concepción. COLOUR-CODED MAPPING Practical full-colour maps, with clearly numbered, colour-coded keys for quick orientation in Córdoba, Jaén and many more locations in Andalucía, reduce the need to go online. USER-FRIENDLY LAYOUT With helpful icons, and organised by neighbourhood to help you pick the best spots to spend your time.
Download or read book The Road to Anarchy written by Ángel Herrerín and published by Liverpool University Press. This book was released on 2020-07-29 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Road to Anarchy is the result of an exhaustive investigation into the anarcho-syndicalist Confederación Nacional del Trabajo (CNT) during the democratic years of the Second Republic. By analysing the course of the CNT in terms of its role in the labour conflict and the internal life and approach of the organisation (its ideology, its practice, its internal conflicts, the role of the individual and the weight of history) this book dismantles the long-held view that the CNT orchestrated three insurrections against the Republic. Key is analysis not only of the violence of the anarchists, but also that of the state. Two crucial themes emerge: the political struggle within the organisation, and its involvement in the revolution of October 1934 and in the events of the spring of 1936. Ángel Herrerín investigates the controversial relations of the anarchists with other political formations, such as the republicans, the socialists, Communists and Catalans, with whom the anarchists fought on the republican side during the Civil War. Special attention is paid to the crucial relationship with the socialist trade unions, the Unión General de Trabajadores (UGT), as this evolved from one of competition for trade-union dominance to the acceptance of anarcho-syndicalist practices by the socialists and collaboration between the two organisations. The book is based on wide-ranging archival research, including the Institute of Social History in Amsterdam, the National Historical Archive in Spain, the Foreign Office Archives in France and other national archives related to the repression of the CNT, such as those of the Army and Civil Guard in Spain. The study of the CNT in this timeframe is long overdue; the last similar study was undertaken by the US Democratic Congressman John Brademas in the 1950s, a renowned scholar of Spains social revolution.
Download or read book The Routledge Handbook of European Criminology written by Sophie Body-Gendrot and published by Routledge. This book was released on 2013-08-15 with total page 571 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new book brings together some of the leading criminologists across Europe, to showcase the best of European criminology. This Handbook aims to reflect the range and depth of current work in Europe, and to counterbalance the impact of the – sometimes insular and ethnocentric – Anglo-American criminological tradition. The end-product is a collection of twenty-eight chapters illustrating a truly comparative and interdisciplinary European criminology. The editors have assembled a cast of leading voices to reflect on differences and commonalities, elaborate on theoretically grounded comparisons and reflect on emerging themes in criminology in Europe. After the editors’ introduction, the book is organised in three parts: five chapters offering historical, theoretical and policy oriented overviews of European issues in crime and crime control; seven chapters looking at different dimensions of crime in Europe, includingcrime trends, state crime, gender and crime and urban safety; fifteen chapters examining the variety of institutional responses, exploring issues such as policing, juvenile justice, punishment, green crime and the role of the victim. This book gives some indication of the richness and scope of the emerging comparative European criminology and will be required reading for anyone who wants to understand trends in crime and its control across Europe. It will also be a valuable teaching resource, especially at postgraduate level, as well as an important reference point for researchers and scholars of criminology across Europe.
Download or read book Refugees Civil Society and the State written by Ludger Pries and published by Edward Elgar Publishing. This book was released on 2018-04-27 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ludger Pries explores the important moral, social and political challenge facing Europe and the international community: the protection of refugees as one of the most vulnerable groups on the planet.
Download or read book The Rough Guide to Spain written by and published by . This book was released on 2007 with total page 1216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Rough Guide to Spain written by Rough Guides and published by Penguin. This book was released on 2015-03-02 with total page 1277 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rough Guide to Spain is the definitive guide to this captivating country, with in-depth coverage of everything from its classic cities to hidden island beaches. The introduction will help you choose where to go and what to see, inspired by dozens of stunning photos. The Things Not To Miss section runs through all the must-sees, while the Itineraries guide you around the country's highlights. Navigation through the book and on the ground is aided by clear color maps with every chapter. Each map is keyed with all the accommodation, eating and drinking options, nightlife venues, and shops that are reviewed in detail in the Listings chapters. With stunning photography to inspire you and clear maps to steer you, The Rough Guide to Spain will ensure you discover the best of Spain, whether it's ticking off Gaudí's stunning architectural masterpieces in Barcelona, hiking in the magnificent Picos de Europa, admiring Granada's splendid Alhambra, or taking part in one of the country's fabulously vibrant fiestas. Insider reviews reveal the best places to eat, sleep and party with something for every budget, whether you want to stay in a majestic parador, sip sherry in Jerez, bar-hop in Madrid or nab a table at one of Catalunya's hottest restaurants. Make the most of your time with The Rough Guide to Spain.
Download or read book The Rough Guide to Spain Travel Guide eBook written by Rough Guides and published by Apa Publications (UK) Limited. This book was released on 2018-03-01 with total page 1349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover Spain with the most incisive and entertaining guidebook on the market. Whether you plan on exploring Andalucia's White Towns, sampling the legendary nightlife of Madrid or hiking in the Picos de Euuropa, this new edition of The Rough Guide to Spain will show you the ideal places to sleep, eat, drink, shop and visit along the way. Inside The Rough Guide to Spain - Independent, trusted reviews written with Rough Guides' trademark blend of humour, honesty and insight, to help you get the most out of your visit. - Full-colour maps throughout - navigate the backstreets of Barcelona or Granada's Albaicín without needing to get online. - Stunning, inspirational images - a rich collection of inspiring colour photography. - Things not to miss - Rough Guides' rundown of Spain's best sights and experiences. - Itineraries - carefully planned routes to help you organize your trip. - Detailed city coverage - whether visiting the big sights or venturing off the tourist trail, this travel guide has in-depth practical advice for every step of the way. Areas covered include: Madrid, Segovia, Toledo, Castilla-La Mancha, Extremadura, Andalucía, Castilla y León, La Rioja, the País Vasco, Navarra, Cantabria, Asturias, Galicia, Aragón, Barcelona, Catalunya, Valencia, Murcia, and the Balearics. Attractions include: Museo del Prado, Reina Sofía, El Escorial, Mérida, the Alhambra, La Mezquita, Parque Nacional Coto de Doñana, Univeridad de Salamanca, Burgos Cathedral, Museo Guggenheim, Santiago de Compostela's cathedral,Sagrada Família, Fundació Joan Miró, Teatre-Museu Dalí, La Ciudad de las Artes y Ciencias, and the Palma Cathedral. - Basics - essential pre-departure practical information including getting there, local transport, festivals, culture and etiquette; sports and outdoor activities, tourist information and more - Background information - a Contexts chapter devoted to history, wildlife flamenco and books and with a handy language section covering Castilian (Spanish), Catalan, Basque and Galician. Make the Most of Your Time on Earth with The Rough Guide to Spain About Rough Guides: Escape the everyday with Rough Guides. We are a leading travel publisher known for our "tell it like it is" attitude, up-to-date content and great writing. Since 1982, we've published books covering more than 120 destinations around the globe, with an ever-growing series of ebooks, a range of beautiful, inspirational reference titles, and an award-winning website. We pride ourselves on our accurate, honest and informed travel guides.
Download or read book Anarchists of Andalusia 1868 1903 written by Temma Kaplan and published by Princeton University Press. This book was released on 2015-03-08 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Andalusian anarchism was a grassroots movement of peasants and workers that flourished in Cádiz Province, the richest sherry-producing area in the world, from about 1868 to 1903. This study focuses on the social and economic context of the movement, and argues that traditional interpretations of anarchism as irrational, spontaneous, or millenarian are not justified. The extensive archival research undertaken for this book leads Temma Kaplan to a major reinterpretation of the nature of anarchism. Using the police reports in local archives to reconstruct the lives of more than three hundred rank-and-file anarchists, Temma Kaplan shows that the Andalusian movement was highly organized and dedicated to defending the interests of workers and peasants through a wide variety of organizations. These included trade unions, workers' circles, and women's societies, all of which favored general strikes and insurrections rather than terrorism. Originally published in 1977. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
Download or read book The Rough Guide to Spain written by Simon Baskett and published by Penguin. This book was released on 2009-04-01 with total page 1000 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a guide to one of Europe's most intense and dramatic countries - Spain. Featuring in-depth coverage of all the great historic cities and monuments, it also provides information on the best hotels, restaurants, beaches and nightlife.
Download or read book Forever Yours written by Samu Haber and published by Riva Verlag. This book was released on 2020-10-14 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Burning ambition, brutal setbacks, meteoric rises, and unbelievable coincidences. Teetering on the edge of the abyss, risking everything, and reaching multi-national stardom. Not to mention life choices that could have sent the whole story in an entirely different direction. The life of Samu Haber – front man of Finnish rock band Sunrise Avenue ("Hollywood Hills", "Fairytale Gone Bad") and celebrity judge on The Voice of Germany – has been one stupendous roller-coaster ride. His passion for music has been the constant that kept him sane throughout. Written in a brisk, engaging – and characteristically charming – style, this exclusive autobiography is Samu's true story: from shady encounters, narrow escapes, and a barrage of record-company rejections to muscling his own way into pan-European music stardom. With vivid recall and total candour, Samu charts his determined path to success – but also the price he and loved ones paid along the way: burnout, broken relationships, artistic crises, and one close call after another. At turns tender, hilarious, and incredible, this thrilling full-disclosure read is a must for all Sunrise Avenue fans and for anyone that dreams of something other than the ordinary.
Download or read book DK Eyewitness Seville and Andaluc a written by DK Eyewitness and published by Penguin. This book was released on 2018-02-20 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: With superb photography, illustrations, and maps, this easy-to-use travel guide leads you to the best things in Seville and Andalucía. From beautiful palaces such as Seville's Real Alcázar and the magical Alhambra in Granada, splendid religious edifices such as the Mezquita in Córdoba, Seville Cathedral and La Giralda, to the historic coastal cities of Málaga and Cádiz, DK Eyewitness Travel Guide: Seville & Andalucía will show you all of the top sights in this especially colorful part of Spain. Learn about Hispano-Moorish architecture, flamenco, the art of azulejos, and sherry-making. There are also practical tips for where to find the best beaches, getting around, and reviews of the best places to shop, stay, and eat. With hundreds of full-color photographs, hand-drawn illustrations, and custom maps that illuminate every page, DK Eyewitness Travel Guide: Seville & Andalucía truly shows you this city as no one else can.
Download or read book Business to Business Marketing Management written by Alan Zimmerman and published by Routledge. This book was released on 2017-09-25 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business to business markets are considerably more challenging than consumer markets and as such demand a more specific skillset from marketers. Buyers, with a responsibility to their company and specialist product knowledge, are more demanding than the average consumer. Given that the products themselves may be highly complex, this often requires a sophisticated buyer to understand them. Increasingly, B2B relationships are conducted within a global context. However all textbooks are region-specific despite this growing move towards global business relationships – except this one. This textbook takes a global viewpoint, with the help of an international author team and cases from across the globe. Other unique features of this insightful study include: placement of B2B in a strategic marketing setting; full discussion of strategy in a global setting including hypercompetition; full chapter on ethics and CSR early in the text; and detailed review of global B2B services marketing, trade shows, and market research. This new edition has been fully revised and updated with a full set of brand new case studies and features expanded sections on digital issues, CRM, and social media as well as personal selling. More selective, shorter, and easier to read than other B2B textbooks, this is ideal for introduction to B2B and shorter courses. Yet, it is comprehensive enough to cover all the aspects of B2B marketing any marketer needs, be they students or practitioners looking to improve their knowledge.
