Download or read book O Neil Ford Duograph 3 Argentina written by Wilfried Wang and published by . This book was released on 2010 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: With orthodox modernism's stricture on the use of pitched roofs and the subsequent loss of knowledge regarding the plastic-sculptural potential of a building, or more generally.
Download or read book O Neil Ford Duograph written by and published by . This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book O Neil Ford Duograph written by and published by . This book was released on 20?? with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Fassianos Building written by Elias Constantopoulos and published by Wasmuth. This book was released on 2010 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: A close interest in the fine arts brought Kyriakos Krokos into early contact with thepainter Alekos Fassianos who sponsored the realisation of Krokos' first significant design. Subsequently awarded the first prize in the competition for the Byzantine Museum in Thessaloniki, the commission was to be his largest and most comprehensive architectural statement in terms of a new, free-standing building. However, the much smaller commission of the conversion and remodelling of a second Athenian apartment building, belonging to the Fassianos family, provided the experimental grounds for Krokos' architectural visions and details, many of which would also be realised in the Byzantine Museum. In this subsequent mixed-use building that includes a private art gallery and apartments, both Krokosand Fassianos have realised their vision of a quotidian urban life, in which art andarchitecture are mutually sustaining. This monograph includes five essays and the reproduction of extensive hitherto unpublished archival material, and concludes with a comprehensive selection of photographs.
Download or read book Modern Architecture in Latin America written by Luis E. Carranza and published by University of Texas Press. This book was released on 2015-01-05 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed as a survey and focused on key examples and movements arranged chronologically from 1903 to 2003, this is the first comprehensive history of modern architecture in Latin America in any language. Runner-up, University Co-op Robert W. Hamilton Book Award, 2015 Modern Architecture in Latin America: Art, Technology, and Utopia is an introductory text on the issues, polemics, and works that represent the complex processes of political, economic, and cultural modernization in the twentieth century. The number and types of projects varied greatly from country to country, but, as a whole, the region produced a significant body of architecture that has never before been presented in a single volume in any language. Modern Architecture in Latin America is the first comprehensive history of this important production. Designed as a survey and focused on key examples/paradigms arranged chronologically from 1903 to 2003, this volume covers a myriad of countries; historical, social, and political conditions; and projects/developments that range from small houses to urban plans to architectural movements. The book is structured so that it can be read in a variety of ways—as a historically developed narrative of modern architecture in Latin America, as a country-specific chronology, or as a treatment of traditions centered on issues of art, technology, or utopia. This structure allows readers to see the development of multiple and parallel branches/historical strands of architecture and, at times, their interconnections across countries. The authors provide a critical evaluation of the movements presented in relationship to their overall goals and architectural transformations.
Download or read book The Culture of Building written by Howard Davis and published by Oxford University Press. This book was released on 2006-06-08 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In this book of thirteen chapters, Howard Davis uses historical, contemporary, and cross-cultural examples to describe the nature and influence of these cultures. He shows how building cultures reflect the general cultures in which they exist, how they have changed over history, how they affect the form of buildings and cities, and how present building cultures, which are responsible for the contemporary everyday environments, may be improved."--Jacket.
Download or read book Mechanisms of Heart Failure written by Pawan K. Singal and published by . This book was released on 1995 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Studies in Tectonic Culture written by Kenneth Frampton and published by MIT Press. This book was released on 2001-08-24 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Composed of ten essays and an epilogue that trace the history of contemporary form as an evolving poetic of structure and construction, the book's analytical framework rests on Frampton's close readings of key French and German, and English sources from the eighteenth century to the present. Kenneth Frampton's long-awaited follow-up to his classic A Critical History of Modern Architecture is certain to influence any future debate on the evolution of modern architecture. Studies in Tectonic Culture is nothing less than a rethinking of the entire modern architectural tradition. The notion of tectonics as employed by Frampton—the focus on architecture as a constructional craft—constitutes a direct challenge to current mainstream thinking on the artistic limits of postmodernism, and suggests a convincing alternative. Indeed, Frampton argues, modern architecture is invariably as much about structure and construction as it is about space and abstract form. Composed of ten essays and an epilogue that trace the history of contemporary form as an evolving poetic of structure and construction, the book's analytical framework rests on Frampton's close readings of key French and German, and English sources from the eighteenth century to the present. He clarifies the various turns that structural engineering and tectonic imagination have taken in the work of such architects as Perret, Wright, Kahn, Scarpa, and Mies, and shows how both constructional form and material character were integral to an evolving architectural expression of their work. Frampton also demonstrates that the way in which these elements are articulated from one work to the next provides a basis upon which to evaluate the works as a whole. This is especially evident in his consideration of the work of Perret, Mies, and Kahn and the continuities in their thought and attitudes that linked them to the past. Frampton considers the conscious cultivation of the tectonic tradition in architecture as an essential element in the future development of architectural form, casting a critical new light on the entire issue of modernity and on the place of much work that has passed as "avant-garde." A copublication of the Graham Foundation for Advanced Studies and The MIT Press.
Download or read book Toyo Ito written by Jessie Turnbull and published by Chronicle Books. This book was released on 2012-08-10 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: The work of Japanese architect Toyo Ito explores the dynamic relationship between buildings and their environments. His principal focus is on developing an architecture free of the grid system, which he believes homogenizes people and their lives. Toyo Ito: Forces of Nature documents the architect's 2009 Kassler lecture at the Princeton University School of Architecture. Told primarily in Ito's own voice, the book features the edited lecture transcript, as well as an interview with the architect by Julian Worrall and a new translation of Ito's 1980 essay "The Projection of the 'Profane' World onto the 'Sacred.'" Projects illustrated in the book include: Berkeley Art Museum and Pacific Film Archive (unbuilt), Taichung Opera House, Tama Art University Library, and Kakamigahara Crematorium. Bringing together different strands of a long and fruitful career, Toyo Ito: Forces of Nature concludes with an afterword by Ito that addresses the exhibition Home for All, a response to Japan's earthquake and tsunami disasters in March 2011.
Download or read book Understanding Architecture written by Robert McCarter and published by Phaidon Press. This book was released on 2012-10-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to reading architecture and architectural drawings. Each building is presented with a clear architectural plan and images that allow the reader to understand the project's key features.
Download or read book International Dictionary of Marketing and Communication written by Frank William. Jefkins and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: This dictionary covers marketing communications in the broadest sense, including advertising, but also extending to public relations which concerns many organizations not involved in marketing and which have little to do with advertising. Entries have been gathered from around the world, and this dictionary will therefore be valuable to those operating in an international environ ment where different term~, or terms with different spellings, are used. There are also terms with different meanings, depending on their country of origin. For example, in the UK newspapers are called press media, while in the USA the term print media is more usual. In the UK, print usually applies to printed items, such as sales or edu!;;ational literature. Likewise, there are big differences between European and American broadcasting systems, and sponsored radio or TV can mean different things around the world. Outdoor advertising also has different terminology in different countries, especially in North America and the UK. In many cases, alternative British and American terms are given, while some are either European or American. Some terminology is specific to a certain country. Entries have been collected from all parts of the world, including the oramedia or folk media of the Third World. Financial terms have been included because of their increasing im portance in advertising and public relations, and the dictionary reflects the increasing relevance of satellites and computers.
Download or read book Building Structures written by Malcolm Millais and published by Routledge. This book was released on 2017-07-14 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a one-stop book for knowing everything important about building structures. Self-contained and with no prerequisites needed, it is suitable for both general readers and building professionals. follow the history of structural understanding; grasp the concepts of structural behaviour via step-by-step explanations; apply these concepts to a simple building; see how these concepts apply to real buildings, from Durham Cathedral to the Bank of China; use these concepts to define the design process; see how these concepts inform design choices; understand how engineering and architecture have diverged, and what effect this had; learn to do simple but relevant numerical calculations for actual structures; understand when dynamics are important; follow the development of progressive collapse prevention; enter the world of modern structural theory; see how computers can be used for structural analysis; learn how to organise and design a successful project. With more than 500 pages and over 1100 user-friendly diagrams, this book is a must for anyone who would like to understand the fascinating world of structures.
Download or read book Structures and Architecture written by Paulo J. Cruz and published by CRC Press. This book was released on 2013-06-27 with total page 2314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although the disciplines of architecture and structural engineering have both experienced their own historical development, their interaction has resulted in many fascinating and delightful structures. To take this interaction to a higher level, there is a need to stimulate the inventive and creative design of architectural structures and to persua
Download or read book Public Relations written by Frank Jefkins and published by Elsevier. This book was released on 2016-06-03 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations discuss the historical background, organization, definition, and promotion of the subject as a management function. The factors that influence public expectations of public relations are presented in detail. A section of the book enumerates the characteristics of an effective PR practitioner. Such factors as ability to communicate, organize, interact with people, having personal integrity, and imagination are explained thoroughly. The book provides a comprehensive discussion of the common and statute law affecting public relations. It also reviews the types of defamation like slander and libel. The topic copyright is explained. A section of the book covers the product’s life cycle. This subject includes the packaging, distribution, sales force, market education, promotion, and merchandising of the product. It is important that management- employee relations should be stimulated by PR techniques. These techniques can be in the form of house journals, notice-boards, audio-visual, speak up schemes, shop-floor talks, staff conferences, and other get-togethers. The book will provide useful information to reporters, advertisers, commercial developers, students and researchers in the field of marketing.
Download or read book Discursive Design written by Bruce M. Tharp and published by MIT Press. This book was released on 2022-11-22 with total page 641 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring how design can be used for good—prompting self-reflection, igniting the imagination, and affecting positive social change. Good design provides solutions to problems. It improves our buildings, medical equipment, clothing, and kitchen utensils, among other objects. But what if design could also improve societal problems by prompting positive ideological change? In this book, Bruce and Stephanie Tharp survey recent critical design practices and propose a new, more inclusive field of socially minded practice: discursive design. While many consider good design to be unobtrusive, intuitive, invisible, and undemanding intellectually, discursive design instead targets the intellect, prompting self-reflection and igniting the imagination. Discursive design (derived from “discourse”) expands the boundaries of how we can use design—how objects are, in effect, good(s) for thinking. Discursive Design invites us to see objects in a new light, to understand more than their basic form and utility. Beyond the different foci of critical design, speculative design, design fiction, interrogative design, and adversarial design, Bruce and Stephanie Tharp establish a more comprehensive, unifying vision as well as innovative methods. They not only offer social criticism but also explore how objects can, for example, be used by counselors in therapy sessions, by town councils to facilitate a pre-vote discussions, by activists seeking engagement, and by institutions and industry to better understand the values, beliefs, and attitudes of those whom they serve. Discursive design sparks new ways of thinking, and it is only through new thinking that our sociocultural futures can change.
Download or read book Public Relations for Marketing Management written by Frank Jefkins and published by Springer. This book was released on 1983-12-15 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Public Relations for Management Success written by Frank Jefkins and published by Routledge. This book was released on 2018-04-17 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1984. Public relations is a key element necessary for success in all business activities. Although some businessmen see public relations as a separable business function, this book argues convincingly that public relations should really be an integral management function, practised by all managers, all the time. Public Relations for Management Success defines public relations and examines particular techniques, including media relations and areas of concern such as government/parliamentary liaison and issues such as conservation and pollution. It discusses how public relations activities should be planned, staffed, financed and assessed, putting forward principles illustrated by worldwide case studies and examples.
