Download or read book A Comparative History of Literatures in the Iberian Peninsula written by Fernando Cabo Aseguinolaza and published by John Benjamins Publishing. This book was released on 2010-05-26 with total page 766 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Comparative History of Literatures in the Iberian Peninsula is the second comparative history of a new subseries with a regional focus, published by the Coordinating Committee of the International Comparative Literature Association. As its predecessor for East-Central Europe, this two-volume history distances itself from traditional histories built around periods and movements, and explores, from a comparative viewpoint, a space considered to be a powerful symbol of inter-literary relations. Both the geographical pertinence and its symbolic condition are obviously discussed, when not even contested. Written by an international team of researchers who are specialists in the field, this history is the first attempt at applying a comparative approach to the plurilingual and multicultural literatures in the Iberian Peninsula. The aim of comprehensiveness is abandoned in favor of a diverse and extensive array of key issues for a comparative agenda. A Comparative History of Literatures in the Iberian Peninsula undermines the primacy claimed for national and linguistic boundaries, and provides a geo-cultural account of literary inter-systems which cannot otherwise be explained.
Download or read book Teaching Dialogue Interpreting written by Letizia Cirillo and published by John Benjamins Publishing Company. This book was released on 2017-10-15 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching Dialogue Interpreting is one of the very few book-length contributions that cross the research-to-training boundary in dialogue interpreting. The volume is innovative in at least three ways. First, it brings together experts working in areas as diverse as business interpreting, court interpreting, medical interpreting, and interpreting for the media, who represent a wide range of theoretical and methodological approaches. Second, it addresses instructors and course designers in higher education, but may also be used for refresher courses and/or retraining of in-service interpreters and bilingual staff. Third, and most important, it provides a set of resources, which, while research driven, are also readily usable in the classroom – either together or separately – depending on specific training needs and/or research interests. The collection thus makes a significant contribution in curriculum design for interpreter education.
Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-09 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Download or read book The BNC Handbook written by Guy Aston and published by . This book was released on 1998 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors explain how to use large language corpora in explanatory learning and English languages teaching and research. They focus on the largest corpus of spoken and written data compiled (the BNC) and on the search tool SARA.
Download or read book Location Based Marketing written by Gérard Cliquet and published by John Wiley & Sons. This book was released on 2020-06-16 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.
Download or read book Translation Power Subversion written by Román Alvarez and published by Multilingual Matters. This book was released on 1996 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a study of the relationship between translation, culture and counterculture, presenting a political and ideological vision of translating. Offering an approach to the cultural turn in Translation Studies at the end of the century, the book endeavours to explore the closer links between cultural studies and translation. It presents the arguments of several scholars on the most innovative ways of understanding translation, in order to clarify the role and function of translations and translators in culture and society.
Download or read book The Roles of Language in CLIL written by Ana Llinares and published by Cambridge University Press. This book was released on 2012-03-15 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a theoretically based approach to the integration of language and content in primary and secondary contexts. Drawing on their wide experience as CLIL educators and researchers, the authors explore data collected in real CLIL classrooms from two interrelated perspectives: the CLIL classroom as an interactional context for developing language and content, and the genres and registers through which the meanings of the different academic subjects are enacted. From the analysis of this corpus of data, the authors provide a rich description of how CLIL students' language works and may be expected to develop. Also available separately as a hardback.
Download or read book The Oxford Handbook of Computational Linguistics written by Ruslan Mitkov and published by Oxford University Press. This book was released on 2004 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook of computational linguistics, written for academics, graduate students and researchers, provides a state-of-the-art reference to one of the most active and productive fields in linguistics.
Download or read book Analyzing Intercultural Communication written by Karlfried Knapp and published by Walter de Gruyter. This book was released on 2011-07-20 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Language of Schooling written by Mary J. Schleppegrell and published by Routledge. This book was released on 2004-04-26 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book builds on current sociolinguistic and discourse-analytic studies of language in school, but adds a new dimension--the framework of functional linguistic analysis. It will enable researchers and students of language in education to rec
Download or read book Anaphora Resolution written by Ruslan Mitkov and published by Routledge. This book was released on 2014-02-24 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching computers to solve language problems is one of the major challenges of natural language processing. There is a large amount of interesting research devoted to this field. This book fills an existing gap in the literature with an up-to-date survey of the field, including the author’s own contributions. A number of different fields overlap in anaphora resolution – computational linguistics, natural language processing (NLP), grammar, semantics, pragmatics, discourse analysis and artificial intelligence. This book begins by introducing basic notions and terminology, moving onto early research methods and approaches, recent developments and applications, and future directions. It addresses various issues related to the practical implementation of anaphora systems, such as rules employed, algorithms implemented or evaluation techniques used. This is an ideal reference book for students and researchers in this particular area of computational linguistics. Since anaphora resolution is vital for the development of any practical NLP system, the book will be of interest to readers from both academia and industry.
Download or read book Nuevo Diccionario Portatil Espa ol Ingles Compuesto Segun Los Mejores Diccionarios Que Hasta Ahora Han Salido a Luz en Ambas Naciones Por C M Gattel Profesor de Gramatica General written by Claude Marie Gattel and published by . This book was released on 1803 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Nuevo diccionario port til para las escuelas y los viajantes written by C. F. Franceson and published by . This book was released on 1846 with total page 824 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Film Tourism in Asia written by Sangkyun Kim and published by Springer. This book was released on 2017-10-13 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on film tourism: the phenomenon of people visiting locations from popular film or TV series. It is based on a unique, Asian perspective, encompassing case studies from around the pan-Asian region, including China, Taiwan, India, Japan, South Korea, Thailand, Hong Kong, Indonesia, and Singapore. By focusing emphatically on film tourism in the non-West, this book offers a timely and crucial contribution to a more comprehensive understanding of the relation between film, culture and place, particularly in light of the increased volume of media production and consumption across Asia, and the consequent film tourism destinations that are currently popping up across the Asian continent.
Download or read book History of the Literary Cultures of East Central Europe written by Marcel Cornis-Pope and published by John Benjamins Publishing. This book was released on 2004-05-28 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt: National literary histories based on internally homogeneous native traditions have significantly contributed to the construction of national identities, especially in multicultural East-Central Europe, the region between the German and Russian hegemonic cultural powers stretching from the Baltic states to the Balkans. History of the Literary Cultures of East-Central Europe, which covers the last two hundred years, reconceptualizes these literary traditions by de-emphasizing the national myths and by highlighting analogies and points of contact, as well as hybrid and marginal phenomena that traditional national histories have ignored or deliberately suppressed. The four volumes of the History configure the literatures from five angles: (1) key political events, (2) literary periods and genres, (3) cities and regions, (4) literary institutions, and (5) real and imaginary figures. The first volume, which includes the first two of these dimensions, is a collaborative effort of more than fifty contributors from Eastern and Western Europe, the US, and Canada.The four volumes of the History comprise the first volume in the new subseries on Literary Cultures.
Download or read book Locating Imagination in Popular Culture written by Nicky van Es and published by Routledge. This book was released on 2020-12-29 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Locating Imagination in Popular Culture offers a multi-disciplinary account of the ways in which popular culture, tourism and notions of place intertwine in an environment characterized by ongoing processes of globalization, digitization and an increasingly ubiquitous nature of multi-media. Centred around the concept of imagination, the authors demonstrate how popular culture and media are becoming increasingly important in the ways in which places and localities are imagined, and how they also subsequently stimulate a desire to visit the actual places in which people’s favourite stories are set. With examples drawn from around the globe, the book offers a unique study of the role of narratives conveyed through media in stimulating and reflecting desire in tourism. This book will have appeal in a wide variety of academic disciplines, ranging from media and cultural studies to fan- and tourism studies, cultural geography, literary studies and cultural sociology.
Download or read book Non professional Interpreting and Translation written by Rachele Antonini and published by John Benjamins Publishing Company. This book was released on 2017-06-15 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the light of recent waves of mass immigration, non-professional interpreting and translation (NPIT) is spreading at an unprecedented pace. While as recently as the late 20th century much of the field was a largely uncharted territory, the current proportions of NPIT suggest that the phenomenon is here to stay and needs to be studied with all due academic rigour. This collection of essays is the first systematic attempt at looking at NPIT in a scholarly and at the same time pragmatic way. Offering multiple methods and perspectives, and covering the diverse contexts in which NPIT takes place, the volume is a welcome turn in an all too often polarized debate in both academic and practitioner circles.
