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Book Marketing

    Book Details:
  • Author : Gary Armstrong
  • Publisher : Pearson Educación
  • Release : 2003
  • ISBN : 9789702604006
  • Pages : 686 pages

Download or read book Marketing written by Gary Armstrong and published by Pearson Educación. This book was released on 2003 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.

Book Sacroeconom  a

    Book Details:
  • Author : Charles Eisenstein
  • Publisher : North Atlantic Books
  • Release : 2015-04-14
  • ISBN : 1583948848
  • Pages : 577 pages

Download or read book Sacroeconom a written by Charles Eisenstein and published by North Atlantic Books. This book was released on 2015-04-14 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sacroeconomía analiza la historia del dinero desde las antiguas economías del obsequio hasta el capitalismo moderno, revelando hasta qué punto el sistema monetario ha contribuido a la alienación, la competencia y la escasez, ha destruido el sentimiento de comunidad y ha obligado al crecimiento ilimitado. Estas tendencias han llegado a su extremo hoy en día. Sin embargo, tras su derrumbe podríamos hallar una gran oportunidad para acometer la transición hacia un modo de ser más interconectado, ecológico y sostenible. Este libro trata de la transformación que deberá experimentar —y que ya experimenta— el sistema monetario para encarnar dicha transición. Sacroeconomía ofrece una síntesis amplia que integra teoría, políticas y prácticas, y examina conceptos vanguardistas de la Nueva Economía, entre ellos la moneda de interés negativo, la moneda local, la economía basada en los recursos, las economías del obsequio y la restauración del procomún. El autor, Charles Eisenstein, sopesa también las dimensiones personales de esta transición, dirigiéndose a quienes aspiran a un “modo de subsistencia correcto” y a vivir en consonancia con sus ideales en un mundo aparentemente gobernado por el dinero. Recurriendo a una larga tradición de pensamiento económico convencional y no convencional, Sacroeconomía presenta una visión original a la vez que sensata, radical a la vez que moderada; una visión de creciente relevancia ante la crisis, cada vez más profunda, de nuestra civilización.

Book Ibss  Economics  2001

    Book Details:
  • Author : Compiled by the British Library of Political and Economic Science
  • Publisher : Psychology Press
  • Release : 2002-12
  • ISBN : 9780415284011
  • Pages : 708 pages

Download or read book Ibss Economics 2001 written by Compiled by the British Library of Political and Economic Science and published by Psychology Press. This book was released on 2002-12 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: IBSS is the essential tool for librarians, university departments, research institutions and any public or private institution whose work requires access to up-to-date and comprehensive knowledge of the social sciences.

Book

    Book Details:
  • Author :
  • Publisher : IICA
  • Release :
  • ISBN :
  • Pages : 196 pages

Download or read book written by and published by IICA. This book was released on with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Digital Work and Personal Data Protection

Download or read book Digital Work and Personal Data Protection written by Lourdes Mella Méndez and published by Cambridge Scholars Publishing. This book was released on 2018-12-21 with total page 555 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers contributions related to the most pressing problems and challenges that new information and communications technologies (ICT) and digital platforms introduce into the labour market, and the impact they have on the way that people work, their rights and even their health and dignity. In addition, there are also chapters studying personal data protection, which is currently a topic of maximum interest due to the New European Regulation about it. The contributors here are drawn from around the world, with several countries represented, such as Portugal, Spain, Italy, Brazil, Australia and Venezuela. The book will appeal lawyers, legal and human resources experts, economists, judges, academics and staff from trade unions, and employers’ representation. The volume features insights and contributions in different languages, with chapters in Spanish (12), English (6) and Portuguese (4).

Book

    Book Details:
  • Author :
  • Publisher : Bib. Orton IICA / CATIE
  • Release :
  • ISBN :
  • Pages : 148 pages

Download or read book written by and published by Bib. Orton IICA / CATIE. This book was released on with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Politics of the Internet in Third World Development

Download or read book The Politics of the Internet in Third World Development written by Bert Hoffmann and published by Routledge. This book was released on 2004-10 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the political and developmental implications of the new information and communication technologies (NICT) in the Third World. Whereas the concept of the 'digital divide' tends to focus on technological and quantitative indicators, this work stresses the crucial role played by the political regime type, the pursued development model and the specific configuration of actors and decision-making dynamics. Two starkly contrasting Third World countries, state-socialist Cuba and the Latin America's ""show-case democracy"" Costa Rica, were chosen for two in-depth empirical country s.

Book Gu  a de Trabajo de la Asignatura de Historia del Pensamiento Econ  mico

Download or read book Gu a de Trabajo de la Asignatura de Historia del Pensamiento Econ mico written by Teresa Maria Geraldes Da Cunha Lopes and published by Lulu.com. This book was released on with total page 79 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Trabajar en la era digital  2a edici  n

Download or read book Trabajar en la era digital 2a edici n written by Luis Lombardero and published by Editorial Almuzara. This book was released on 2015 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Universities in Transition

    Book Details:
  • Author : Bo Göransson
  • Publisher : Springer Science & Business Media
  • Release : 2010-12-16
  • ISBN : 1441975098
  • Pages : 369 pages

Download or read book Universities in Transition written by Bo Göransson and published by Springer Science & Business Media. This book was released on 2010-12-16 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization, the information age, and the rise of the knowledge-based economy are significantly transforming the way we acquire, disseminate, and transform knowledge. And, as a result, knowledge production is becoming closer and more directly linked to economic competitiveness. This evolution is also putting new and urgent demands on academic institutions to adjust to the changing needs of society and economy. In particular, there is growing pressure on the institutions of higher education and research in developed economies to find and affirm their new role in the national innovation system. Their counterparts in developing economies need to define their role in supporting emerging structures of the innovation system. This book examines the role of universities and national research institutes in social and economic development processes. Featuring contributions that showcase initiatives and innovations from around the world, including China, Eastern Europe, Latin America, Scandinavia, Southeast Asia, sub-Saharan Africa, and Western Europe, it offers timely insight that will be of interest to policymakers, university administrators, economic and social leaders, and researchers alike.

Book Industrial relations and financial globalization

Download or read book Industrial relations and financial globalization written by Ignasi Brunet and published by PUBLICACIONS UNIVERSITAT ROVIRA I VIRGILI. This book was released on 2019-03-04 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Capitalism in its modern form has become universal and has a presence in practically every country in the world, including those which once called themselves Communist. This book studies its effects on different labor markets, from those linked to highly tertiary economies (EU-27, USA and Japan, to the most productive economies, such as China, and on to economic models that are in full transition from secondary to tertiary economies, as is the case in several Latin American countries.

Book El futuro de los espacios rurales

Download or read book El futuro de los espacios rurales written by Soledad Nogués Linares and published by Ed. Universidad de Cantabria. This book was released on 2004 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Desde una visión interdisciplinar, esta obra se centra en el futuro del mundo rural, profundizando en la áreas temáticas de la política de desarrollo rural, las tendencias de la economía rural, las infraestructuras y la organización territorial, el patrimonio natural, el arquitectónico y cultural, y la nueva sociedad rural, exponiendo experiencias y explorando nuevas ideas que contribuyan a hacer de las áreas rurales espacios dinámicos e innovadores.

Book Routledge Spanish Dictionary of Business  Commerce and Finance Diccionario Ingles de Negocios  Comercio y Finanzas

Download or read book Routledge Spanish Dictionary of Business Commerce and Finance Diccionario Ingles de Negocios Comercio y Finanzas written by Emilio G. Muniz Castro and published by Taylor & Francis. This book was released on 2024-11-01 with total page 1200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Dictionary consists of some 100,000 terms in both Spanish and English, drawn from the whole range of business, finance and banking terminology. Over 45 subject areas are covered, compiled by a team of international terminologists

Book The Challenges Facing Agriculture in the Twenty first Century

Download or read book The Challenges Facing Agriculture in the Twenty first Century written by Chelston W. D. Brathwaite and published by IICA Biblioteca Venezuela. This book was released on 2003 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Digital Transformation  A Human Centric Approach

Download or read book Digital Transformation A Human Centric Approach written by Yashar Salamzadeh and published by Efe Akademi Yayınları. This book was released on 2022-02-19 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, you can read about the link between digital transformation and topics like organizational communications, social media, digital applications, innovation, human-machine interaction, design thinking, culture, future of jobs, digital leadership, brand management and organizational structure

Book Introduction to Spanish Private Law

Download or read book Introduction to Spanish Private Law written by Teresa Rodriguez de las Heras Ballell and published by Routledge. This book was released on 2009-09-10 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: The topics addressed in this book have traditionally been covered in separate publications on civil and commercial law. This dualism of regimes has made it difficult for students and professionals alike to comprehend Spanish private law as a whole. In the past this has led to inefficient duplication of explanations, gaps in key areas and an altogether fragmented picture. Introduction to Spanish Private Law presents a consolidated, modern, and realistic image of today’s Spanish private legal system. It combines both civil and commercial law and integrates them in the same book, making the overall subject far more accessible to readers. This united approach results in a more logical and efficient process of learning. Finally the issues that are addressed reflect the reality of today’s economic and legal scene. This book attempts to provide the readers with the necessary legal instruments to tackle the real problems arising from a globalized modern society. The general principles in this book are presented from a practical point of view that emanates from the authors’ conception of a legal system as an instrument to solve social problems in accordance with a set of principles, values and aims.