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Book News  Business and Public Information

Download or read book News Business and Public Information written by Arthur der Weduwen and published by Library of the Written Word. This book was released on 2020 with total page 667 pages. Available in PDF, EPUB and Kindle. Book excerpt: The history of newspaper advertising began in the seventeenth-century Low Countries. The newspaper publishers of the Dutch Republic were the first to embrace advertisements, decades before their peers in other news markets in Europe. In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising and its impact on the Dutch book trade, economy and society. In these evocative announcements, ranging from advertisement for library auctions, the publication of new books, pamphlets and maps to notices of crime, postal schedules or missing pets, the seventeenth century is brought to life. This survey offers a unique perspective on daily life, personal relationships and societal change in the Dutch Golden Age.

Book News  Business and Public Information

Download or read book News Business and Public Information written by Arthur der Weduwen and published by BRILL. This book was released on 2020-01-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising, highlighting its impact on the Dutch book trade, economy and society.

Book The Business of News

    Book Details:
  • Author : Heiko Droste
  • Publisher : BRILL
  • Release : 2021-05-25
  • ISBN : 9004440119
  • Pages : 341 pages

Download or read book The Business of News written by Heiko Droste and published by BRILL. This book was released on 2021-05-25 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: The exchange of news belongs to the fabric of functional elites and affects institutionalisation processes in seventeenth century. The news market was part of the elite’s social economy. Investment in news resulted in participation and privilege.

Book News Over the Wires

    Book Details:
  • Author : Menahem Blondheim
  • Publisher : Harvard University Press
  • Release : 1994
  • ISBN : 9780674622128
  • Pages : 332 pages

Download or read book News Over the Wires written by Menahem Blondheim and published by Harvard University Press. This book was released on 1994 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique history of telegraphic news gathering and news flow evaluates the effect of the innovative technology on the evolution of the concept of news and journalistic practices. It also addresses problems of technological innovation and diffusion. Menahem Blondheim's main concern, however, is the development of oligopoly in business and the control revolution in American society. He traces the discovery of timely news as a commodity, presenting a lively and detailed account of the emergence of the New York Associated Press (AP) as the first private sector national monopoly in the United States and Western Union as the first industrial one.

Book Dutch and Flemish Newspapers of the Seventeenth Century  1618 1700  2 Vols

Download or read book Dutch and Flemish Newspapers of the Seventeenth Century 1618 1700 2 Vols written by Arthur der Weduwen and published by BRILL. This book was released on 2017-11-06 with total page 1570 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Dutch and Flemish Newspapers of the Seventeenth Century Arthur der Weduwen presents the first comprehensive account of the early newspaper in the Low Countries, composed of detailed introductions and extensive bibliographical descriptions.

Book News in the Mail

Download or read book News in the Mail written by Richard Kielbowicz and published by Praeger. This book was released on 1989-12-11 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until telegraph lines spanned the continent in the 1860s, the post office and the press worked together as the most important mechanism for distributing news and public information. Public policy linked these complementary communication agencies; the post office provided free and low-cost news-gathering services for the press as well as subsidized delivery of publications to readers. News in the Mail charts the relationship between the press and post office from colonial times through the Civil War. The book explains why the federal government underwrote the circulation of printed matter and how the postal policies governing public information reflected the cultural tensions of the early and mid-nineteenth century. News in the Mail not only looks at the government's role in disseminating news and promoting communication, but also examines the structure and implications of the early U.S. communication system. This book is a valuable source for those interested in journalism, communications history, the history of federal policies and operations, postal history, and nineteenth-century American social history.

Book Journalism and PR

Download or read book Journalism and PR written by John Lloyd and published by Bloomsbury Publishing. This book was released on 2014-11-18 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and - often - mutual distrust. The two professions have vied with each other for primacy: journalists could open or close the gates, but PR had the stories, the contacts and often the budgets for extravagant campaigns. The arrival of the internet, and especially of social media, has changed much of that. These new technologies have turned the audience into players - who play an important part in making the reputation, and the brand, of everyone from heads of state to new car models vulnerable to viral tweets and social media attacks. Companies, parties and governments are seeking more protection - especially since individuals within these organisations can themselves damage, even destroy, their brand or reputation with an ill-chosen remark or an appearance of arrogance. The pressures, and the possibilities, of the digital age have given public figures and institutions both a necessity to protect themselves, and channels to promote themselves free of news media gatekeepers. Political and corporate communications professionals have become more essential, and more influential within the top echelons of business, politics and other institutions. Companies and governments can now - must now - become media themselves, putting out a message 24/7, establishing channels of their own, creating content to attract audiences and reaching out to their networks to involve them in their strategies Journalism is being brought into these new, more influential and fast growing communications strategies. And, as newspapers struggle to stay alive, journalists must adapt to a world where old barriers are being smashed and new relationships built - this time with public relations in the driving seat. The world being created is at once more protected and more transparent; the communicators are at once more influential and more fragile. This unique study illuminates a new media age.

Book Applied Public Relations

Download or read book Applied Public Relations written by Kathy Brittain Richardson and published by Routledge. This book was released on 2015-03-27 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: With its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholder groups. Through the presentation of current cases covering a wide variety of industries, locations, and settings, Kathy Richardson and Marcie Hinton examine how real organizations develop and maintain their relationships, offering valuable insights into business and organizational management practices. The book’s organization of case studies allows instructors to use the text in several ways: instructors can focus on specific stakeholders by using the chapters presented; they can focus on particular issues, such as labor relations or crisis management by selecting cases from within several chapters; or they can select cases that contrast campaigns with ongoing programs or managerial behaviors. A focus on ethics and social responsibility underlies the book, and students are challenged to assess the effectiveness of the practices outlined and understand the ethical implications of those choices. This Third Edition features: 25 new and current domestic and international case studies specifically chosen for their relevancy and relatability to students New "Professional Insights" commentaries where practitioners respond to a set of questions relating to their work Increased emphasis on ethics and social responsibility Fully enhanced companion website that is connected with the text, including a test bank and PowerPoint presentations for instructors, and chapter-specific discussion questions and additional readings for students

Book Public Information about Osteoporosis

Download or read book Public Information about Osteoporosis written by and published by . This book was released on 1994 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes the existing public information about osteoporosis and discusses problems that limit its usefulness, including problems in the dissemination and targeting of information to different types of people who have or are at risk of the disease. Also discusses problems that arise because of the way research findings are presented in the mass media and the widespread dissemination of information about medications that are available on the market but have not been approved by the FDA for osteoporosis.

Book News Around the World

Download or read book News Around the World written by Pamela J. Shoemaker and published by Routledge. This book was released on 2012-12-06 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: What's news? A front-page news story in the United States might not appear in a newspaper in China. Or a minor story on German television may be all over the airwaves in India. But News Around the World shows that the underlying nature of news is much the same the world over and that people--no matter what their jobs or their status in society--tend to hold similar notions of newsworthiness. In this richly detailed study of international news, news makers and the audience, the authors have undertaken exhaustive original research within two cities--one major and one peripheral--in each of ten countries: Australia, Chile, China, Germany, India, Israel, Jordan, Russia, South Africa, and the United States. The nations were selected for study based on a central principle of maximizing variation in geographic locations, economic and political systems, languages, sizes, and cultures. The remarkable scope of the research makes this the most comprehensive analysis of newsworthiness around the globe: 10 countries studied, each with a university country director 2 cities in each country examined, one major and one peripheral 60 news media studied (newspapers, television, and radio news programs), resulting in 32,000+ news items analyzed 80 focus groups with journalists, public relations practitioners, and audience members 2,400 newspaper stories ranked according to newsworthiness and compared with how prominently they were published. News Around the World provides remarkable insight into how and why news stories are reported, testing and improving a theory of cross-cultural newsworthiness and is essential reading for anyone seeking to understand international media and journalism.

Book Public information about osteoporosis   what s available  what s needed

Download or read book Public information about osteoporosis what s available what s needed written by and published by DIANE Publishing. This book was released on with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Monitoring the News

Download or read book Monitoring the News written by Susan Bridge and published by M.E. Sharpe. This book was released on 1998 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Between 1988 and 1992 a technologically sophisticated leadership at the "Christian Science Monitor" led a costly campaign to diversify beyond the failing newspaper to other media, including a cable TV channel. This text tells the story of the Monitor and its loss to American journalism.

Book Public Relations Online

Download or read book Public Relations Online written by Tom Kelleher and published by SAGE. This book was released on 2006-12-20 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rich in scholarly foundations combined with actual practice, Public Relations Online: Lasting Concepts for Changing Media connects the social and technological forces that are changing public relations. Using plain-talk discussion of theory and research, this book helps readers identify how lasting concepts for effective public relations can be applied in a changing media environment, and how a changing media environment affects the practice of effective public relations.

Book The Handbook of News Analytics in Finance

Download or read book The Handbook of News Analytics in Finance written by Gautam Mitra and published by John Wiley & Sons. This book was released on 2011-07-13 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of News Analytics in Finance is a landmarkpublication bringing together the latest models and applications ofNews Analytics for asset pricing, portfolio construction, tradingand risk control. The content of the Hand Book is organised to provide arapid yet comprehensive understanding of this topic. Chapter 1 setsout an overview of News Analytics (NA) with an explanation of thetechnology and applications. The rest of the chapters are presentedin four parts. Part 1 contains an explanation of methods and modelswhich are used to measure and quantify news sentiment. In Part 2the relationship between news events and discovery of abnormalreturns (the elusive alpha) is discussed in detail by the leadingresearchers and industry experts. The material in this part alsocovers potential application of NA to trading and fund management.Part 3 covers the use of quantified news for the purpose ofmonitoring, early diagnostics and risk control. Part 4 is entirelyindustry focused; it contains insights of experts from leadingtechnology (content) vendors. It also contains a discussion oftechnologies and finally a compact directory of content vendor andfinancial analytics companies in the marketplace of NA. Thebook draws equally upon the expertise of academics andpractitioners who have developed these models and is supported bytwo major content vendors - RavenPack and Thomson Reuters - leadingproviders of news analytics software and machine readablenews. The book will appeal to decision makers in the banking, finance andinsurance services industry. In particular: asset managers;quantitative fund managers; hedge fund managers; algorithmictraders; proprietary (program) trading desks; sell-side firms;brokerage houses; risk managers and research departments willbenefit from the unique insights into this new and pertinent areaof financial modelling.

Book News  Public Relations and Power

Download or read book News Public Relations and Power written by Simon Cottle and published by SAGE. This book was released on 2003-04-18 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: "We live in increasingly promotional times. States, political parties and corporations as well as new social movements and diverse cultural interests today seek to put their message across via the media and in pursuit of disparate aims, enhanced public understanding and legitimacy. Introducing theoretical ideas and the latest empirical findings in this fast-developing field of media communication study," this book addresses such issues as: "the rapid growth of public relations in its impact on news production ; state information management strategies in times of internal political dissent ; political parties and mediated 'spin' conducted at national and local levels ; the historically changing nature of war journalism ; environmental activism and pressure group communication" and much more - back cover.

Book The Devotion of Collecting

Download or read book The Devotion of Collecting written by Forrest C. Strickland and published by BRILL. This book was released on 2023-01-16 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the seventeenth century, Dutch ministers built libraries and wrote books to fulfill their divine calling to guard the faith as it was entrusted to them and to encourage others in sound doctrine.

Book The Global Public Relations Handbook  Revised and Expanded Edition

Download or read book The Global Public Relations Handbook Revised and Expanded Edition written by Krishnamurthy Sriramesh and published by Routledge. This book was released on 2009-01-13 with total page 805 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offers twenty new chapters in addition to the original contents. It includes fourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia, Europe, and the Americas. Contributors use a theoretical framework to present information on the public relations industry in their countries and regions. They also focus on such factors as the status of public relations education in their respective countries and professionalism and ethics. Each country-specific chapter includes a case study typifying public relations practice in that country. Additional new chapters discuss political economy, activism, international public relations, and United Nations public affairs.