Download or read book New Methods of Scenario Analysis and Their Application to Detecting Future Structures of B2C E commerce written by Siegfried Numberger and published by . This book was released on 2007 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Scenario Thinking written by G. Wright and published by Springer. This book was released on 2011-05-03 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.
Download or read book Scenario Development written by Birgit Boldt and published by GRIN Verlag. This book was released on 2004-01-10 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2003 in the subject Business economics - Offline Marketing and Online Marketing, grade: Good, Kiel University of Applied Sciences (Economics), course: Strategic Marketing, language: English, abstract: There are many different methodologies for assessing the future environment of an enterprise. But it is quite difficult to anticipate the future development successfully. Three examples illustrate this problem: • “In 1943 Thomas Watson, who was then chairman of IBM, forecast a world market for about five computers. • In 1970, Ken Olsen, founder of Digital Equipment Corporation, said no one needed to have a personal computer at home. (Of interest is that Ken ́s company was purchased by Compaq - one of the leaders in home computers). • In 1981, Microsoft ́s founder Bill Gates said that 640K would be enough memory for anyone. (Microsoft was also slow to take advantage of the early Internet - releasing Internet Explorer in August 1995, well after Netscape Navigator, which had taken a dominant lead in the early browser market.)” These examples show that it can have disadvantageous consequences to rely on one apparently safe forecast. Scenario planning is a technique that allows to operate in planning with more than one possible future. This treatise describes the very interesting methodology of scenario development and demonstrates how to use it in an eight step procedure. Concluding, it shows how the oil company Shell had a remarkable success in the 1970s by using scenario planning and gives an assessment of this remarkable technique.
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Download or read book Methods of Future and Scenario Analysis written by Hannah Kosow and published by . This book was released on 2008 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Scenarios and their application in future oriented research written by Felix Zappe and published by GRIN Verlag. This book was released on 2017-08-28 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2017 in the subject Business economics - Miscellaneous, grade: 2,0, University of Malta (Edward de Bono Institute), course: Foresight Techniques for Creativity and Innovation, language: English, abstract: This work introduces into scenario techniques, discusses its advantages and disadvantages and examines some common problems when conducting a scenario exercise on your own in a reflective part.
Download or read book Strategic Foresight written by A. Marcus and published by Springer. This book was released on 2016-04-30 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.
Download or read book Next Generation Supply Chains written by Rosanna Fornasiero and published by Springer Nature. This book was released on 2020-12-31 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book explores supply chains strategies to help companies face challenges such as societal emergency, digitalization, climate changes and scarcity of resources. The book identifies industrial scenarios for the next decade based on the analysis of trends at social, economic, environmental technological and political level, and examines how they may impact on supply chain processes and how to design next generation supply chains to answer these challenges. By mapping enabling technologies for supply chain innovation, the book proposes a roadmap for the full implementation of the supply chain strategies based on the integration of production and logistics processes. Case studies from process industry, discrete manufacturing, distribution and logistics, as well as ICT providers are provided, and policy recommendations are put forward to support companies in this transformative process.
Download or read book Shaping the Future written by Ian Pownall and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Scenario analysis requires the integration of a diversity of concepts, views, data, and practices for organizations. It is an analysis that draws upon current understanding of organizational and environmental contexts but also one that reflects creativity in the construction of future scenarios within which organizations could compete. This case study explores the application of scenario analysis using the "Field Anomaly Relaxation" technique by a group of regional stakeholders to understand and prioritize emergent futures in a U.K. seaside town. The discussion is focused on two phases of that research project: the series of stakeholder meetings to prioritize emergent futures and the factors shaping them, and final analytical and interpretive phase that generated four distinctive scenarios which were used to frame ongoing strategic planning by local and regional organizations.
Download or read book Uncertainty by Design written by Limor Samimian-Darash and published by Cornell University Press. This book was released on 2022-04-15 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Uncertainty by Design Limor Samimian-Darash presents cases of the use of scenario technology in the fields of security and emergency preparedness, energy, and health by analyzing scenario narratives and practices at the National Emergency Management Authority in Israel, the World Health Organization's Regional Office for Europe, and the World Energy Council. Humankind has long struggled with the uncertainty of the future, with how to foresee the future, imagine alternatives, or prepare for and guard against undesirable eventualities. Scenario—or scenario planning—emerged in recent decades to become a widespread means through which states, large corporations, and local organizations imagine and prepare for the future. The scenario technology cases examined in Uncertainty by Design provide a useful lens through which to view contemporary efforts to engage in an overall journey of discovering the future, along with the modality of governing involved in these endeavors to face future uncertainties. Collectively, they enable us to understand in depth how scenarios express a new governing modality.
Download or read book The Plausibility of Future Scenarios written by Ricarda Schmidt-Scheele and published by transcript Verlag. This book was released on 2020-07-31 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does plausibility mean in relation to scenario planning and how do users of scenarios assess it? Despite the concept's ubiquity, its epistemological and empirical foundations remain unexplored in previous research. Ricarda Schmidt-Scheele offers an interdisciplinary perspective: she presents approaches from philosophy of sciences, cognitive psychology, narrative theory and linguistics, and tests key hypotheses in an experimental study. A conceptual map lays out indicators for scenario plausibility and explains how assessments vary across scenario methods. This helps researchers and practitioners to better understand the implications of their methodological choices in scenario development.
Download or read book Transformative Scenario Planning written by Adam Kahane and published by Berrett-Koehler Publishers. This book was released on 2012-10-15 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transformative scenario planning is a way that people can work together with others to transform themselves and their relationships with one another and their systems. In this simple and practical book, Kahane explains this methodology and how to use it.
Download or read book Strategic Reframing written by Rafael Ramirez and published by Oxford University Press. This book was released on 2016-03-25 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditional strategy assumes stability and predictability. Today's world is better characterised by turbulence, uncertainty, novelty and ambiguity - conditions that contribute disruptive changes and trigger the search for new ways of coping. This book aims to become the premier guide on how to do scenario planning to support strategy and public policy. Co-authored by three experts in the field, the book presents The Oxford Scenario Planning Approach (OSPA). The approach is both intellectually rigorous and practical. Methodological choices and theoretical aspects in practice are detailed in reference to the relevant literatures and grounded in 6 case studies the authors have been involved with. The book makes several contributions to the field, centred on how learning with scenario planning is supported by re-framing and re-perception; how this iterative process can be embedded in corporate or government settings, and how it helps those that it supports to do well in today's world. The book is written in an accessible style and will be a useful introductory text as well as a useful guide for the more experienced scenario planning practitioner and scholar.
Download or read book Models of Scenario Building and Planning written by A. Martelli and published by Springer. This book was released on 2014-10-01 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.
Download or read book Managing Information Technology in a Global Economy written by Information Resources Management Association. International Conference and published by IGI Global. This book was released on 2001 with total page 1226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, opportunities and challenges of available technology can be utilized as strategic and tactical resources for your organization. Conversely, failure to be current on the latest trends and issues of IT can lead to ineffective and inefficient management of IT resources. Managing Information Technology in a Global Economy is a valuable collection of papers that presents IT management perspectives from professionals around the world. The papers introduce new ideas, refine old ones and possess interesting scenarios to help the reader develop company-sensitive management strategies.
Download or read book Creating Futures written by Michel Godet and published by . This book was released on 2001 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The future is open to us, to be written or created collectively. This powerful statement flies in the face of traditional notions of prediction and forecasting, but is central to the approach presented in this book. The author maintains that, with the right tools and attitudes, people can learn how to create futures. In this handbook for professionals, managers, planners, and entrepreneurs will discover an arsenal of effective futures-thinking techniques--from workshops to scenario-building software--that enhance the collective process. Readers will find effective ways to anticipate change, while avoiding cliched solutions and conventional thinking. Creating Futures provides powerful tools for business and political leaders facing uncertainty.
Download or read book Scenario Analysis A Complete Guide 2020 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-10-10 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: What specific statistical distributions (e.g., frequency and severity) were used to fit loss data? Do all of your insured subsidiaries compensate for any lack of LGD data to the same extent and manner as the reporting entity? To what extent are simplifying assumptions made regarding LGD estimates due to IT system limitations regarding facility characteristics such as collateral values, etc.? How to improve scenario analysis as a strategic management tool? What was the unit of measurement in the assessment of operational risk exposures (e.g., major business lines, second level business lines, across all loss types, etc.)? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Scenario Analysis investments work better. This Scenario Analysis All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Scenario Analysis Self-Assessment. Featuring 948 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Scenario Analysis improvements can be made. In using the questions you will be better able to: - diagnose Scenario Analysis projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Scenario Analysis and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Scenario Analysis Scorecard, you will develop a clear picture of which Scenario Analysis areas need attention. Your purchase includes access details to the Scenario Analysis self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Scenario Analysis Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.
