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Book New Directions In Behavioral Pricing

Download or read book New Directions In Behavioral Pricing written by Chezy Ofir and published by World Scientific. This book was released on 2024-05-21 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral pricing research is viewed as central to academic marketing research as well as strategic pricing. The objective of this book is to introduce new research directions in Behavioral Pricing. It investigates how consumers perceive, evaluate, and integrate prices with other factors to make value, fairness judgments and product and brand choices. Encompassing customer price-related attitudes, knowledge, cognitive processes, and behaviors, the book seeks to predict and explain customers' reactions to price strategies and associated psychological, physiological, and emotional processes.

Book New Directions in Behavioral Pricing

Download or read book New Directions in Behavioral Pricing written by Chezy Ofir and published by World Scientific Publishing Company. This book was released on 2024 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral pricing research is viewed as central to academic marketing research as well as strategic pricing. The objective of this book is to introduce new research directions in Behavioral Pricing. The book reviews and introduce snew directions for topics such as: valuing new currencies; affective price evaluations: How pain, pleasure and metacognitive feeling influence price evaluations; price fairness and dual-entitlement; communicating price changes; pay-what-you-want pricing; partitioning prices; crossing the efficiency frontier: Responses to bargains, etc. It investigates how consumers perceive, evaluate, and integrate prices with other factors to make value, fairness judgments and product and brand choices. Encompassing customer price-related attitudes, knowledge, cognitive processes, and behaviors, the book seeks to predict and explain customers' reactions to price strategies and associated psychological, physiological, and emotional processes.

Book New Directions in Organizational Psychology and Behavioral Medicine

Download or read book New Directions in Organizational Psychology and Behavioral Medicine written by Alexander-Stamatios G. Antoniou and published by Gower Publishing, Ltd.. This book was released on 2011 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: In New Directions in Organizational Psychology and Behavioural Medicine, 40 world experts discuss issues relevant to human resource and talent management. The editors present recent research into occupational health psychology with particular emphasis on employment-related physical and psychological health matters. In a time of economic upheaval their findings will be invaluable to researchers and practitioners.

Book New Directions in Human Information Behavior

Download or read book New Directions in Human Information Behavior written by Amanda Spink and published by Springer Science & Business Media. This book was released on 2006-01-31 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Directions in Human Information Behavior, co-edited by Drs. Amanda Spink and Charles Cole provides an understanding of the new directions, leading edge theories and models in human information behavior. Information behavior is conceptualized as complex human information related processes that are embedded within an individual’s everyday social and life processes. The book presents chapters by an interdisciplinary range of scholars who show new directions that often challenge the established views and paradigms of information behavior studies. Beginning with an evolutionary framework, the book examines information behaviors over various epochs of human existence from the Palaeolithic Era and within pre-literate societies, to contemporary behaviors by 21st century humans. Drawing upon social and psychological science theories the book presents a more integrated and holistic approach to the understanding of information behaviors that include multitasking and non-linear longitudinal processes, individuals’ information ground, information practices and information sharing, digital behaviors and human information organizing behaviors. The final chapter of the book integrates these new approaches and presents an overview of the key trends, theories and models for further research. This book is directly relevant to information scientists, librarians, social and evolutionary psychologists. Undergraduate and graduate students, academics and information professionals interested in human information behavior will find this book of particular benefit.

Book New Directions in Behavioral Biometrics

Download or read book New Directions in Behavioral Biometrics written by Khalid Saeed and published by CRC Press. This book was released on 2016-10-14 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Automatic biometrics recognition techniques are increasingly important in corporate and public security systems and have increased in methods due to rapid field development. This book discusses classic behavioral biometrics as well as collects the latest advances in techniques, theoretical approaches, and dynamic applications. This future-looking book is an important reference tool for researchers, practitioners, academicians, and technologists. While there are existing books that focus on physiological biometrics or algorithmic approaches deployed in biometrics, this book addresses a gap in the existing literature for a text that is solely dedicated to the topic of behavioral biometrics.

Book New Directions in Behavioral Intervention Development for Pediatric Obesity  An Issue of Pediatric Clinics of North America  E Book

Download or read book New Directions in Behavioral Intervention Development for Pediatric Obesity An Issue of Pediatric Clinics of North America E Book written by Sylvie Naar-King and published by Elsevier Health Sciences. This book was released on 2016-07-06 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost one out of every three US children is overweight or obese, with minority youth at highest risk. There are limited efficacious pediatric obesity interventions available for clinicians, and successful weight loss trials for minority youth are rare. Even fewer interventions have been shown to significantly improve clinical health outcomes such as adiposity, blood pressure, and cholesterol level, and maintenance of behavior change over the long-term remains a challenge Translation I research in which "bench" findings are applied to the "bedside" is uncommon in the behavioral arena. Thus, advances in our understanding of fundamental human processes such as motivation, emotion, cognition, self-regulation, decision-making, stress, and social networks are not being optimally applied to our most pressing behavioral health problems. This issue of Pediatric Clinics will focus on promising behavioral treatments "in the pipeline" that have been translated from basic behavioral science and are the process of refinement and proof of concept testing.

Book New Directions in Information Behaviour

Download or read book New Directions in Information Behaviour written by Amanda Spink and published by Emerald Group Publishing. This book was released on 2011-10-05 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Research in Information Behaviour provides an understanding of the new directions, leading edge theories and models in information behaviour. Information behaviour is conceptualized as complex human information related processes that are embedded within an individual's everyday social and life processes.

Book New Directions in Behavioral Biometrics

Download or read book New Directions in Behavioral Biometrics written by Khalid Saeed and published by CRC Press. This book was released on 2016-10-14 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Automatic biometrics recognition techniques are increasingly important in corporate and public security systems and have increased in methods due to rapid field development. This book discusses classic behavioral biometrics as well as collects the latest advances in techniques, theoretical approaches, and dynamic applications. This future-looking book is an important reference tool for researchers, practitioners, academicians, and technologists. While there are existing books that focus on physiological biometrics or algorithmic approaches deployed in biometrics, this book addresses a gap in the existing literature for a text that is solely dedicated to the topic of behavioral biometrics.

Book Behavioral Insights

    Book Details:
  • Author : Michael Hallsworth
  • Publisher : MIT Press
  • Release : 2020-09-01
  • ISBN : 0262539403
  • Pages : 250 pages

Download or read book Behavioral Insights written by Michael Hallsworth and published by MIT Press. This book was released on 2020-09-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems. Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this “automatic” side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior—rather than assumptions about it—to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples. These insights have opened up new ways of addressing some of the biggest challenges faced by societies, changing the way that governments, businesses, and nonprofits work in the process. This book shows how the approach is grounded in a concern with practical problems, the use of evidence about human behavior to address those problems, and experimentation to evaluate the impact of the solutions. It gives an overview of the approach's origins in psychology and behavioral economics, its early adoption by the UK's pioneering “nudge unit,” and its recent expansion into new areas. The book also provides examples from across different policy areas and guidance on how to run a behavioral insights project. Finally, the book outlines the limitations and ethical implications of the approach, and what the future holds for this fast-moving area.

Book Service Quality

Download or read book Service Quality written by Roland T. Rust and published by SAGE. This book was released on 1994 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: The importance of service and service quality has been growing in the world economy since the late 1970s. Establishing new levels of sophistication and rigor, as well as a broad set of approaches, Service Quality presents the latest research and theory in customer satisfaction and services marketing.

Book New Directions in Organizational Psychology and Behavioral Medicine

Download or read book New Directions in Organizational Psychology and Behavioral Medicine written by Cary Cooper and published by Routledge. This book was released on 2016-04-29 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research shows the dynamic relationship between work, health and satisfaction. New Directions in Organizational Psychology and Behavioral Medicine, comprehensively covers new developments in the field of occupational health psychology and provides insight into the many challenges that will change the nature of occupational health psychology. The editors have gathered 40 experts from all over the developed world to discuss issues relevant to human resource and talent management, and specifically to employment related physical and psychological health issues. Especially because it comes at a time of economic turbulence that will create work stress and strain, organizations, researchers and practitioners will find this book valuable.

Book Behavioral Economics  Policy Impact and Future Directions

Download or read book Behavioral Economics Policy Impact and Future Directions written by National Academies Of Sciences Engineeri and published by National Academies Press. This book was released on 2024-01-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral economics - a field based in collaborations among economists and psychologists - focuses on integrating a nuanced understanding of behavior into models of decision-making. Since the mid-20th century, this growing field has produced research in numerous domains and has influenced policymaking, research, and marketing. However, little has been done to assess these contributions and review evidence of their use in the policy arena. Behavioral Economics: Policy Impact and Future Directions examines the evidence for behavioral economics and its application in six public policy domains: health, retirement benefits, climate change, social safety net benefits, climate change, education, and criminal justice. The report concludes that the principles of behavioral economics are indispensable for the design of policy and recommends integrating behavioral specialists into policy development within government units. In addition, the report calls for strengthening research methodology and identifies research priorities for building on the accomplishments of the field to date.

Book Go Figure  New Directions in Advertising Rhetoric

Download or read book Go Figure New Directions in Advertising Rhetoric written by Edward F. McQuarrie and published by M.E. Sharpe. This book was released on 2008 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetorical scholarship has found rich source material in the disciplines of advertising, communications research, and consumer behavior. Advertising, considered as a kind of communication, is distinguished by its focus on causing action. Its goal is not simply to communicate ideas, educate, or persuade, but to move a prospect closer to a purchase. The editors of "Go Figure! New Directions in Advertising Rhetoric" have been involved in developing the scholarship of advertising rhetoric for many years. In this volume they have assembled the most current and authoritative new perspectives on this topic. The chapter authors all present previously unpublished concepts that represent advances beyond what is already known about advertising rhetoric. In the opening and closing chapters editors Ed McQuarrie and Barbara Phillips provide an integrative view of the current state of the art in advertising rhetoric

Book Consumer Behavior over the Life Course

Download or read book Consumer Behavior over the Life Course written by George P. Moschis and published by Springer. This book was released on 2019-01-31 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines consumer behavior using the “life course” paradigm, a multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of consumer behavior and illustrating how to apply the life course paradigm’s concepts and theoretical perspectives to study consumer topics in an innovative way. Although a growing number of marketing researchers, either implicitly or explicitly, subscribe to life course perspectives for studying a variety of consumer behaviors, their efforts have been limited due to a lack of theories and methods that would help them study consumers over the lifecycle. When studying consumers over their lifespan, researchers examine differences in the consumer behaviors of various age groups (e.g., children, baby boomers, elderly, etc.) or family life stages (e.g., bachelors, full nesters, empty nesters, etc.), inferring that consumer behavior changes over time or linking consumption behaviors to previous experiences and future expectations. Such efforts, however, have yet to benefit from an interdisciplinary research approach. This book fills this gap in consumer research by informing readers about the differences between some of the most commonly used models for studying consumers over their lifespan and the life course paradigm, and providing implications for research, public policy, and marketing practice. Presenting applications of the life course approach in such research topics as decision making, maladaptive behaviors (e.g., compulsive buying, binge eating), consumer well-being, and cognitive decline, this book is beneficial for students, scholars, professors, practitioners, and policy makers in consumer behavior, consumer research, consumer psychology, and marketing research.

Book New Directions in Human Information Behavior

Download or read book New Directions in Human Information Behavior written by Amanda Spink and published by Springer Science & Business Media. This book was released on 2006-07-11 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Directions in Human Information Behavior, co-edited by Drs. Amanda Spink and Charles Cole provides an understanding of the new directions, leading edge theories and models in human information behavior. Information behavior is conceptualized as complex human information related processes that are embedded within an individual’s everyday social and life processes. The book presents chapters by an interdisciplinary range of scholars who show new directions that often challenge the established views and paradigms of information behavior studies. Beginning with an evolutionary framework, the book examines information behaviors over various epochs of human existence from the Palaeolithic Era and within pre-literate societies, to contemporary behaviors by 21st century humans. Drawing upon social and psychological science theories the book presents a more integrated and holistic approach to the understanding of information behaviors that include multitasking and non-linear longitudinal processes, individuals’ information ground, information practices and information sharing, digital behaviors and human information organizing behaviors. The final chapter of the book integrates these new approaches and presents an overview of the key trends, theories and models for further research. This book is directly relevant to information scientists, librarians, social and evolutionary psychologists. Undergraduate and graduate students, academics and information professionals interested in human information behavior will find this book of particular benefit.

Book New Directions in Rational Emotive Behaviour Therapy

Download or read book New Directions in Rational Emotive Behaviour Therapy written by Windy Dryden and published by Routledge. This book was released on 2021-09-28 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Directions in Rational Emotive Behaviour Therapy brings together leading figures from the world of Rational Emotive Behaviour Therapy (REBT), both as a testament to the work of Albert Ellis and as a reminder of the vibrancy and vigour of the approach. The chapters in this book, taken together, show that REB therapists are open to broader developments in the fields of counselling and psychotherapy in general and can also contribute to these developments. The book introduces REBT to readers who are more familiar with CBT and locates REBT within the broader fields of CBT and modern psychotherapy. The book will interest REBT and CBT therapists and more broadly it will interest those in the helping professions wishing to explore what REBT can currently offer them and how this approach can be practiced.

Book New Directions in Critical Marketing Studies

Download or read book New Directions in Critical Marketing Studies written by Mark Tadajewski and published by SAGE Publications Limited. This book was released on 2013-10-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new major work on critical marketing studies adopts a multi-disciplinary and international approach to a subject which has flourished over the past few years. Bringing together papers from a wide range of academic outlets - from both inside and outside of the traditional resources of the marketing discipline - the experienced editorial team of Mark Tadajewski and Robert Cluley have provided an invaluable service to scholars who cannot themselves spend the considerable time it takes to familiarise themselves with the spectrum of scholarship in this domain. The four-volume collection speaks to important emerging trends in the field; specifically with regard to the connections between critical marketing, contemporary theories of emotional, aesthetic and sexual labour, critical social marketing, macromarketing and political economy. Volume One: Critical Marketing and Critiques of Marketing Volume Two: Conceptual and Ethical Critiques Volume Three: Power, Resistance and Marketplace Boundaries Volume Four: The Structuring of Marketing and Consumer Practice