Download or read book Network Nations written by Michele Hilmes and published by Routledge. This book was released on 2012-05-23 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Network Nations, Michele Hilmes reveals and re-conceptualizes the roots of media globalization through a historical look at the productive transnational cultural relationship between British and American broadcasting. Though frequently painted as opposites--the British public service tradition contrasting with the American commercial system--in fact they represent two sides of the same coin. Neither could have developed without the constant presence of the other, in terms not only of industry and policy but of aesthetics, culture, and creativity, despite a long history of oppositional rhetoric. Based on primary research in British and American archives, Network Nations argues for a new transnational approach to media history, looking across the traditional national boundaries within which media is studied to encourage an awareness that media globalization has a long and fruitful history. Placing media history in the framework of theories of nationalism and national identity, Hilmes examines critical episodes of transnational interaction between the US and Britain, from radio’s amateurs to the relationship between early network heads; from the development of radio features and drama to television spy shows and miniseries; as each other’s largest suppliers of programming and as competitors on the world stage; and as a network of creative, business, and personal relationships that has rarely been examined, but that shapes television around the world. As the global circuits of television grow and as global regions, particularly Europe, attempt to define a common culture, the historical role played by the British/US media dialogue takes on new significance.
Download or read book Network Broadcasting written by United States. Federal Communications Commission and published by . This book was released on 1957 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Convergence of Broadband Broadcast and Cellular Network Technologies written by Trestian, Ramona and published by IGI Global. This book was released on 2014-04-30 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the ever-evolving telecommunication industry, technological improvements alone are not able to keep up with the significant growth of mobile broadband traffic. As such, new research on communications networks is necessary to keep up with rising demand. Convergence of Broadband, Broadcast, and Cellular Network Technologies addresses the problems of broadband, broadcast, and cellular coexistence, including the increasing number of advanced mobile users and their bandwidth demands. This book will serve as a link between academia and industry, serving students, researchers, and industry professionals.
Download or read book Network Broadcasting written by United States. Federal Communications Commission and published by . This book was released on 1957 with total page 718 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Du Mont Television Network written by Ted Bergmann and published by Rlpg/Galleys. This book was released on 2002 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: ABC, NBC, CBS are the three names commonly associated with network television. The fourth name, Du Mont, is not usually recognizable by those younger than 50 or those who are not communications students. The Du Mont Television Network tells the story of the rise, the development, and the failure of this fourth network. Bergmann and Skutch present the Du Mont network's story in a dramatic, narrative style, from its days in the basement of an old pickle factory to its collaborations with the Paramount company. The story of the network's founder, Dr. Allen Du Mont, as well as details about management, programs, new technologies, and the network's fall from grace are a fascinating read. Bergmann, a former managing director of the Du Mont network, provides a rare insider's view of the network's history and its eventual demise. The Du Mont Television Network will intrigue television history fans, as well as communications students and media professionals.
Download or read book Media Promotion Marketing for Broadcasting Cable the Internet written by Susan Tyler Eastman and published by Taylor & Francis. This book was released on 2012-11-12 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Internet, 5ed it takes a fresh look at the industry and the latest strategies for media promotion and marketing. The book explores the scope and goals of media production from the perspectives of network and local television, cable, Internet and radio, including public broadcasting. Topics include: goals of promotion; research in promotion; on-air, print, and Web message design; radio promotion; television network and station promotion and new campaigns; non-commercial radio and television promotion; cable marketing and promotion; research and budgeting for promotion; syndicated program marketing; global and international promotion and marketing; and online marketing and promotion.
Download or read book New Television Networks written by United States. Federal Communications Commission. Network Inquiry Special Staff and published by . This book was released on 1980 with total page 824 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book New Television Networks Background reports written by United States. Federal Communications Commission. Network Inquiry Special Staff and published by . This book was released on 1980 with total page 824 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Report on Chain Broadcasting written by United States. Federal Communications Commission and published by . This book was released on 1941 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book NBC written by Michele Hilmes and published by Univ of California Press. This book was released on 2007-08 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: "NBC: America's Network makes a significant contribution to our understanding of American broadcasting. Hilmes makes a convincing case for the appropriateness of an examination of a single firm, NBC, to illuminate the major themes and events of American broadcast history. In addition, she adeptly synthesizes a strong set of individually-authored chapters on specific historical periods, controversies, and program genres into a coherent whole. The writing is concise and lively and the breadth and depth of the material makes this a exceptional work."—William Boddy, author of New Media and Popular Imagination "NBC: America's Network is an outstanding book about one network across US television history. Hilmes is an excellent editor who brings broad insights about the television industry to bear on this volume. The individual essays present different approaches and methods, and together provide an integrated history of NBC with analysis that respects the medium and the people that worked in it."—Mary Beth Haralovich, co-editor of Television, History, and American Culture: Feminist Critical Essays. "Filled with highly readable essays by the top scholars in the field, NBC: America's Network explores key, often watershed moments in the network's history to illuminate the central role broadcasting has played in constituting public discourse about what is-and what is not-in the public interest. A welcome addition to the history of broadcasting, and essential reading for anyone interested in the transformative role of radio and TV in modern life."—Susan J. Douglas, author of Listening In: Radio and the American Imagination
Download or read book IPTV and Internet Video written by Wes Simpson and published by Taylor & Francis. This book was released on 2012-11-12 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stake your claim in the rapidly growing IPTV market with a thorough understanding of the key trends and technological advances shaping the future of broadband video technology. Make informed business decisions with a working knowledge of changes in technology, services, and business models. Get an up-to-date picture of the industry with new forms of television delivery, the new standard for video delivery, and current market figures. With annual growth estimates at 32+% for the next six years, this is necessary reading for remaining current in the marketplace. The second edition covers the monetization of IPTV, the differences between IPTV & Internet video, trends for the future and industry expectations. Written by two leading digital media experts, each with 25 years technology development experience and global insight.
Download or read book Broadcast and Internet Indecency written by Jeremy Lipschultz and published by Routledge. This book was released on 2008-02-14 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores broadcast and Internet indecency from social and legal perspectives, using current cases and examples. Case law is used as a starting point from which to explore the social and legal boundaries of speech. Lipschultz argues that broadcast and Internet indecency reflect the outer boundaries of acceptable speech, and "understanding the limits of free speech in a free society allows us to theorize about the nature of communication." With indecency in the news every week, this volume is likely to get much critical and popular attention in the media discipline.
Download or read book Columbia Broadcasting System Inc V Amana Refridgeration Inc written by and published by . This book was released on 1960 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book New Television Networks Background reports written by and published by . This book was released on 1980 with total page 832 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Radio Station written by Michael C. Keith and published by Taylor & Francis. This book was released on 2007 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher description
Download or read book Broadcasting Journalism written by Jacoby Barrera and published by Scientific e-Resources. This book was released on 2019-03-19 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising research is a systematic process of marketing research conducted to improve the efficiency of advertising. Advertising and media research explains the complexities of planning in a fast-moving non-complex style. As we enter the new century of transformed advertising techniques and marketing challenges. Research is to find out something new, and advertising research is to find out how advertising works effectively and guide in making effective advertising decisions. There are various kinds of advertising research, and these include pre-testing, post-testing, campaign research, and measuring advertising effectiveness. Advertising follows logically after listening to consumer requirements, introducing productive conditions, distributing the goods. However, the actual sequence - and emphasis deriving from the diverse sub-cultures - can be quite differentiated. The effects of the different mass media on social, psychological and physical aspects. Research survey that segments the people based on what television programs they watch, radio they listen and magazines they read. Media research makes use of scientific methods of research. It aims at providing an objective, unbiased evaluation of data. First the research problem is identified, and then a prescribed set of procedures of research is followed to investigate the problem. Only thereafter comes report of the findings. This book is more catered to readers who have no background on the media. It is more informational than instructional. It's great if you are looking into learning about how the media works per se but not if you are concerned about effectively positioning your products in the market.
Download or read book Head s Broadcasting in America written by Michael A. McGregor and published by Routledge. This book was released on 2016-01-08 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book documents the dramatic changes in the field of electronic media in the past decade and provides informed insights in the exciting, and changes yet to come. It examines the transition in broadcasting from analog to digital transmission and the changing business models of electronic media.
