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Book Legendary Brands

Download or read book Legendary Brands written by Laurence Vincent and published by Kaplan. This book was released on 2002 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coke, Martha Stewart, Ralph Lauren and Hallmark engender tremendous devotion, sometimes almost a cult following, among consumers. To create this kind of loyalty, these brands express consistent values and "stories" and, in the process, claim a unique niche in the marketplace. Author Laurence Vincent has been a keen observer and a frontline player in developing the brand stories of so many outstanding companies. In Legendary Brands: Unleashing the Power of Storytelling to Create a Winning Marketing Strategy he applies the theory to specific brand issues. From the frank comments offered by leading brand managers, readers will learn new ways to approach specific marketing problems, as well as innovative solutions to untangle an assortment of thorny branding issues.

Book The Scottish Legendary

Download or read book The Scottish Legendary written by Eva von Contzen and published by Manchester University Press. This book was released on 2016-05-03 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study places the Scottish compilation of saints' legends within the hagiographic landscape of medieval Britain.

Book Legend

    Book Details:
  • Author : Marie Lu
  • Publisher : Penguin
  • Release : 2011-11-29
  • ISBN : 110154595X
  • Pages : 318 pages

Download or read book Legend written by Marie Lu and published by Penguin. This book was released on 2011-11-29 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Legend doesn't merely survive the hype, it deserves it." From the New York Times bestselling author of The Young Elites What was once the western United States is now home to the Republic, a nation perpetually at war with its neighbors. Born into an elite family in one of the Republic's wealthiest districts, fifteen-year-old June is a prodigy being groomed for success in the Republic's highest military circles. Born into the slums, fifteen-year-old Day is the country's most wanted criminal. But his motives may not be as malicious as they seem. From very different worlds, June and Day have no reason to cross paths - until the day June's brother, Metias, is murdered and Day becomes the prime suspect. Caught in the ultimate game of cat and mouse, Day is in a race for his family's survival, while June seeks to avenge Metias's death. But in a shocking turn of events, the two uncover the truth of what has really brought them together, and the sinister lengths their country will go to keep its secrets. Full of nonstop action, suspense, and romance, this novel is sure to move readers as much as it thrills.

Book Legend of a Suicide

    Book Details:
  • Author : David Vann
  • Publisher : Univ of Massachusetts Press
  • Release : 2008
  • ISBN : 9781558496729
  • Pages : 184 pages

Download or read book Legend of a Suicide written by David Vann and published by Univ of Massachusetts Press. This book was released on 2008 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In "Ichthyology," a young boy watches his father spiral from divorce to suicide. The story is told obliquely, often through the boy's observations of his tropical fish, yet also reveals his father's last desperate moves, including quitting dentistry for commercial fishing in the Bering Sea. "Rhoda" goes back to the beginning of the father's second marriage and the boy's fascination with his stepmother, who has one partially closed eye. This eye becomes a metaphor for the adult world the boy can't yet see into, including sexuality and despair, which feel like the key initiating elements of the father's eventual suicide. "A Legend of Good Men" tells the story of the boy's life with his mother after his father's death through the series of men she dates." "In "Sukkwan Island," an extraordinary novella, the father invites the boy homesteading for a year on a remote island in the southeastern Alaskan wilderness. As the situation spins out of control, the son witnesses his father's despair and takes matters into his own hands. In "Ketchikan," the boy is now thirty years old, searching for the origin of ruin. He tracks down Gloria, the woman his father first cheated with, and is left with the sense of "a world held in place, as it turned out, by nothing at all." Set in Fairbanks, where the author's father actually killed himself, "The Higher Blue" provides an epilogue to the collection."--BOOK JACKET.

Book Graphic Storytelling

    Book Details:
  • Author : Will Eisner
  • Publisher :
  • Release : 1996
  • ISBN : 9780961472825
  • Pages : 58 pages

Download or read book Graphic Storytelling written by Will Eisner and published by . This book was released on 1996 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the fundamentals of storytelling in comic book style and offers advice on story construction and visual narratives.

Book Expressive Anatomy for Comics and Narrative  Principles and Practices from the Legendary Cartoonist

Download or read book Expressive Anatomy for Comics and Narrative Principles and Practices from the Legendary Cartoonist written by Will Eisner and published by W. W. Norton & Company. This book was released on 2008-08-17 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: The final volume of Will Eisner’s celebrated instructional trilogy explores the critical principle of body grammar in comics storytelling. Designed and outlined by Will Eisner before his death in 2005, this posthumous masterwork, the third and final book in the Will Eisner Instructional Series, finally reveals the secrets of Eisner’s own techniques and theories of movement, body mechanics, facial expressions, and posture: the key components of graphic storytelling. From his earliest comics, including the celebrated Spirit, to his pioneering graphic novels, Eisner understood that the proper use of anatomy is crucial to effective storytelling. His control over the mechanical and intuitive skills necessary for its application set him apart among comics artists, and his principles of body grammar have proven invaluable to legions of students in overcoming what is perhaps the most challenging aspect of creating comics. Buttressed by dozens of illustrations, which display Eisner’s mastery of expression, both subtle and overt, Expressive Anatomy for Comics and Narrative will benefit comics fans, students, and teachers and is destined to become the essential primer on the craft.

Book The Almost Legendary Morris Sisters

Download or read book The Almost Legendary Morris Sisters written by Julie Klam and published by Penguin. This book was released on 2021-08-10 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Washington Post best nonfiction book pick of 2021 “It is biography as an expression of love.” – The New York Times New York Times–bestselling author Julie Klam’s funny and moving story of the Morris sisters, distant relations with mysterious pasts. Ever since she was young, Julie Klam has been fascinated by the Morris sisters, cousins of her grandmother. According to family lore, early in the twentieth century the sisters’ parents decided to move the family from Eastern Europe to Los Angeles so their father could become a movie director. On the way, their pregnant mother went into labor in St. Louis, where the baby was born and where their mother died. The father left the children in an orphanage and promised to send for them when he settled in California—a promise he never kept. One of the Morris sisters later became a successful Wall Street trader and advised Franklin Roosevelt. The sisters lived together in New York City, none of them married or had children, and one even had an affair with J. P. Morgan. The stories of these independent women intrigued Klam, but as she delved into them to learn more, she realized that the tales were almost completely untrue. The Almost Legendary Morris Sisters is the revealing account of what Klam discovered about her family—and herself—as she dug into the past. The deeper she went into the lives of the Morris sisters, the slipperier their stories became. And the more questions she had about what actually happened to them, the more her opinion of them evolved. Part memoir and part confessional, and told with the wit and honesty that are hallmarks of Klam’s books, The Almost Legendary Morris Sisters is the fascinating and funny true story of one writer’s journey into her family’s past, the truths she brings to light, and what she learns about herself along the way.

Book American Folk Legend

    Book Details:
  • Author : Wayland D. Hand
  • Publisher : Univ of California Press
  • Release : 2023-11-10
  • ISBN : 0520313216
  • Pages : 248 pages

Download or read book American Folk Legend written by Wayland D. Hand and published by Univ of California Press. This book was released on 2023-11-10 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title is part of UC Press's Voices Revived program, which commemorates University of California Press’s mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1971.

Book Narrative

    Book Details:
  • Author : Paul Cobley
  • Publisher : Routledge
  • Release : 2013-01-11
  • ISBN : 1136769382
  • Pages : 289 pages

Download or read book Narrative written by Paul Cobley and published by Routledge. This book was released on 2013-01-11 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive, accessible guidebook traces the ways in which human beings have used narrative to make sense of time, space and identity over the centuries. Particular attention is given to: * early narrative, from Hellenic and Hebraic * the rise of the novel * realist representation * imperialism and narrative * modernism and cinema * postmodern narrative * narrative and new technologies. With a strong emphasis on clarity and a range of examples from oral cultures to cyberspace, this is the ideal guide to an essential critical topic.

Book Film  Folklore  and Urban Legends

Download or read book Film Folklore and Urban Legends written by Mikel J. Koven and published by Scarecrow Press. This book was released on 2008 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Alien to When a Stranger Calls, many films are based on folklore or employ an urban legend element to propel the narrative. Films, Folklore and Urban Legends explores the convergence of folklore with popular cinema studies and focuses on the study of urban legends and how these narratives are used as inspiration for a number of films. Beginning with a general survey of the existing literature on folklore/film, this book addresses discourses of belief, how urban legends provide the organizing principle of some films, and how certain films "act out" or perform a legend.

Book Interpreting Legend Pbdirect

Download or read book Interpreting Legend Pbdirect written by Timothy Tangherlini and published by Routledge. This book was released on 2015-02-11 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, first published in 1994, sets ‘repertoire against raconteur’ in order to explore one of the world’s largest collections of folk literature. The author’s findings, and his creative and synthetic methodologies, enhance greatly our understanding of the world of the legend, and especially the basic question of ‘Who tells what to whom in the form of a legend and why?’ This work is an in-depth exploration of rural Denmark, and provides us with an excellent vantage point from which to understand legends in their cultural contexts and within the lives of their tellers.

Book Navigator Fiction Year 5

    Book Details:
  • Author : Pearson Education
  • Publisher : Rigby
  • Release : 2002-04-23
  • ISBN : 0433078057
  • Pages : 28 pages

Download or read book Navigator Fiction Year 5 written by Pearson Education and published by Rigby. This book was released on 2002-04-23 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Navigator" is a KS2 reading scheme which covers fiction and non-fiction. It provides material to give pupils a 20-minute guided reading sesson per week during each school year.

Book What Happens Next

Download or read book What Happens Next written by Gail de Vos and published by Bloomsbury Publishing USA. This book was released on 2012-06-26 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating book uncovers the history behind urban legends and explains how the contemporary iterations of familiar fictional tales provide a window into the modern concerns—and digital advancements—of our society. What do ghost hunting, legend tripping, and legendary monsters have in common with email hoaxes, chain letters, and horror movies? In this follow-up to Libraries Unlimited's Tales, Rumors, and Gossip: Exploring Contemporary Folk Literature in Grades 7–12, author Gail de Vos revisits popular urban legends, and examines the impact of media—online, social, and broadcast—on their current iterations. What Happens Next? Contemporary Urban Legends and Popular Culture traces the evolution of contemporary legends from the tradition of oral storytelling to the sharing of stories on the Internet and TV. The author examines if the popularity of contemporary legends in the media has changed the form, role, and integrity of familiar legends. In addition to revisiting some of the legends highlighted in her first book, de Vos shares new tales in circulation which she sees as a direct result of technological advancements.

Book Legends of the Kings of Akkade

Download or read book Legends of the Kings of Akkade written by Joan Goodnick Westenholz and published by Eisenbrauns. This book was released on 1997-01-01 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most impressive legacy of the Dynasty of Akkade (ca. 2310-2160 B.C.E.) was the widespread, popular legends of its kings. Dr. Westenholz offers an annotated edition of all the known legends of the Akkadian kings, with transliteration, translation, and commentary. Of particular interest to biblical scholars is the inclusion of "The Birth Legend of Sargon," which is often compared to Moses in Exodus.

Book Encyclopedia of Urban Legends  2 volumes

Download or read book Encyclopedia of Urban Legends 2 volumes written by Jan Harold Brunvand and published by Bloomsbury Publishing USA. This book was released on 2012-07-16 with total page 820 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revised edition of the original reference standard for urban legends provides an updated anthology of common myths and stories, and presents expanded coverage of international legends and tales shared and popularized online. From roasted babies to vanishing hitchhikers to housewives in football helmets, this exhaustive and highly readable encyclopedia provides descriptions of hundreds of individual legends and their variations, examines legend themes, and explains scholarly approaches to the genre. Revised and expanded to include updated versions of the entries from the award-winning first edition, this work provides additional entries on a wide range of new topics that include terrorism, recent political events, and Hurricane Katrina. Entries in Encyclopedia of Urban Legends, Updated and Expanded Edition discuss the presence of urban legends in comic books, literature, film, music, and many other areas of popular culture, as well as the existence of "too good to be true" stories in Argentina, China, Italy, Japan, Mexico, and several other countries. Serving as both an anthology of stories as well as a reference work, this encyclopedia will serve as a valuable resource for students and a source book for journalists, professional folklorists, and others who are researching or interested in urban legends.

Book Mythology in the Middle Ages

Download or read book Mythology in the Middle Ages written by Christopher R. Fee and published by Bloomsbury Publishing USA. This book was released on 2011-01-20 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Placing heroes from a wide range of medieval traditions shoulder to shoulder, this title provides the opportunity to examine what is common across medieval mythic, legendary, and folkloric traditions, as well as what seems unique. Myths of gods, legends of battles, and folktales of magic abound in the heroic narratives of the Middle Ages. Mythology in the Middle Ages: Heroic Tales of Monsters, Magic, and Might describes how Medieval heroes were developed from a variety of source materials: Early pagan gods become euhemerized through a Christian lens, and an older epic heroic sensibility was exchanged for a Christian typological and figural representation of saints. Most startlingly, the faces of Christian martyrs were refracted through a heroic lens in the battles between Christian standard-bearers and their opponents, who were at times explicitly described in demonic terms. The book treats readers to a fantastic adventure as author Christopher R. Fee guides them on the trail of some of the greatest heroes of medieval literature. Discussing the meanings of medieval mythology, legend, and folklore through a wide variety of fantastic episodes, themes, and motifs, the journey takes readers across centuries and through the mythic, legendary, and folkloric imaginations of different peoples. Coverage ranges from the Atlantic and Baltic coasts of Europe, south into the Holy Roman Empire, west through the Iberian peninsula, and into North Africa. From there, it is east to Byzantium, Russia, and even the far reaches of Persia.