Download or read book Museum Growth Hacking written by Yvonne Muchitsch and published by Cuvillier Verlag. This book was released on 2023-04-19 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking to gain valuable insights into the relationship between museums and the art market? The unique data set can help answer some of the most pressing questions in this area. At first glance, museums and the art market may seem like two opposing forces, but actually they are two interrelated elements that work together to stimulate creativity, foster cultural exchange, and drive economic growth. The research delves into the complex relationship between these two entities and offers initial insights into the following questions: - How forthcoming are museum staff with sensitive data to support academic research? - What impact do masterpieces and „superstars“ have on visitor numbers? - Can certain exhibition formats reach more visitors? - How has the number of exhibitions over time affected attendance and museum budgets? - Does the museums‘ passion for collecting compete with the marketing demands of the art market, or do they rather benefit from each other? - Are the art market and the museum institution competing or complementary markets? - Compared to auction results, how does the gender gap between female and male artists compare in museum acquisitions? With this research, you‘ll gain access to valuable information that can help you make informed decisions about your creative and cultural industry investments.
Download or read book AI in Museums written by Sonja Thiel and published by transcript Verlag. This book was released on 2023-12-31 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial intelligence is becoming an increasingly important topic in the cultural sector. While museums have long focused on building digital object databases, the existing data can now become a field of application for machine learning, deep learning and foundation model approaches. This goes hand in hand with new artistic practices, curation tools, visitor analytics, chatbots, automatic translations and tailor-made text generation. With a decidedly interdisciplinary approach, the volume brings together a wide range of critical reflections, practical perspectives and concrete applications of artificial intelligence in museums, and provides an overview of the current state of the debate.
Download or read book Hackers Painters written by Paul Graham and published by "O'Reilly Media, Inc.". This book was released on 2004-05-18 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author examines issues such as the rightness of web-based applications, the programming language renaissance, spam filtering, the Open Source Movement, Internet startups and more. He also tells important stories about the kinds of people behind technical innovations, revealing their character and their craft.
Download or read book Bad Youtuber Advice written by Jameson C. Montgomery and published by eBookIt.com. This book was released on 2023-12-18 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the Truth Behind YouTube Success Step into the world of "Bad YouTuber Advice", where the glamour of overnight stardom is stripped away to reveal the raw truths and practical strategies for genuine, sustainable YouTube success. In the digital age where everyone yearns to be viral, this book exposes the dangerous myths that could derail your journey before it even begins. Imagine sidestepping the snares of common yet overrated growth hacks and the allure of clickbait. You've seen creators rise and fall on these hollow promises, but you seek something deeper. Chapter 1 shatters the misconceptions and sets the stage for constructing a channel that thrives on authentic growth. And when it comes to YouTube SEO, Chapter 2 dismantles the alleged 'magic' of tags and keywords, revealing instead the SEO truths that will elevate your visibility. Dive into the heart of your message with Chapter 5, understanding that embracing your niche is not a limitation, but a path to resonating with an audience that looks to you not just for content, but for connection. Quality makes your voice heard in the cacophony; thus, Chapter 6 champions the mastery of your craft, highlighting that an incessant stream of content can never rival the power of impactful storytelling. Equally, monetization is shrouded in mystery and wishful thinking. Chapter 7 demystifies the monetary aspect by equipping you with a toolkit to generate revenue responsibly and reliably. Beyond just technical skills, this book delves into the art of relationships in Chapter 8, where selecting the right allies can make or break your public persona and channel dynamics. By dissecting the failures and fables, "Bad YouTuber Advice" serves as a lighthouse guiding you away from catastrophic missteps and towards meaningful engagement, insightful analytics, and powerful content creation discussed in Chapters 9 through 12. In a realm saturated with generic advice, "Bad YouTuber Advice" stands as a beacon of truth for those who dare to create a legacy on YouTube. Embrace your journey beyond the facade and chart a course to lasting achievement.
Download or read book Hacking the Museum written by Kaitlyn Marie Braybrooke and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Adult Education Museums and Art Galleries written by Darlene E. Clover and published by Springer. This book was released on 2016-11-04 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book about adult education in the sphere of public museums and art galleries. It aims to enrich and expand dialogue and understanding amongst adult and community educators, curators, artists, directors, and cultural activists who work within and beyond the walls of these institutions. The various chapters take up the complex and interconnected pedagogics of subjectivity, identity, meaning making and interpretation, knowledge, authority, prescription, innovation, and creativity. The contributors are a combination of scholars, professors, graduate students, heritage and cultural adult educators, artists, curators and researchers from Canada, United States, Iceland, England, Scotland, Denmark, Portugal, Italy and Malta. Collectively, they challenge us to think about the dialectics of passivity and engagement, didactics and learning, gender neutrality and radicality, and neutrality and risk-taking amongst a collage of artworks and artefacts, poetry and installations, collections and exhibits, illusion and reality, curatorial practice and learning, argument and narrative, and struggle and possibility that define and shape modern day art and culture institutions. The chapters, set amongst the discursive politics of neoliberalism and patriarchy, racism and religious intolerance, institutional neutrality and tradition, capitalism and neo-colonialism, ecological devastation and social injustice, take up the spirit and ideals of the radical and feminist traditions of adult education and their emphases on cultural participation and knowledge democracy, agency and empowerment, justice and equity, intellectual growth and transformation, critical social and self reflection, activism and risk-taking, and a fundamental belief in the power of art, dialogue, reflection, ideological and social critique and imaginative learning.
Download or read book Hacking the Museum Practices and Power Geometries at Collections Makerspaces in London written by Kat Braybrooke and published by . This book was released on 2018 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: This paper examines the recent phenomenon of 'collections makerspaces', which are defined for the first time as dedicated public sites in cultural institutions with suites of creative tools aimed at inspiring new engagements with a collection through hands-on making and learning practices. Working from the notion of space as a form of power geometry (Massey 1993), its component parts woven together through an ever-evolving constellation of the overlapping histories, imaginaries and cosmopolitics of myriad actors, the paper begins with a genealogy of shared machine shops in the U.K. as viewed through four cumulative waves of innovation, with collections makerspaces located in a fourth wave that is defined by institutional affiliations. The circumstances of collections makerspace sites situated at three museums in London (Tate, the British Museum and the Wellcome Collection) are then explored through an examination of ethnographic observations of practices that are either canonical or distinctive, and the corresponding geometries of power they reveal. In conclusion, it is argued that the collections makerspace is emerging as a key site of critical institutional inquiry which carries the potential to reframe museum hegemonies through peer production practices.
Download or read book Growth Hacker written by Barry Sullivan and published by Createspace Independent Publishing Platform. This book was released on 2016-03-28 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Think outside the box and use nontraditional marketing to boost your growth! Growth hacking - the brand new buzzword that is all the rage in Silicon Valley and the online ecosphere - is at once a controversial and revolutionary practice that is changing the way that people do business online. Like all great advancements, it has its proponents and detractors, of course; there are some that say growth hacking is the future of business online, and others that say it's merely another iteration of the many-headed beast known as the marketing department. This is what a growth hacker does: They program growth into every aspect of a business. Traditionally, it's the job of a marketer to bring a customer into a funnel, and the job of a salesperson to close the sale. A growth hacker upends the old model by priming every single step of a customer funnel - from acquisition to revenue - for as much explosive growth as possible. Growth hackers accomplish this by applying all of the science of product development to the art of marketing, and vice versa. When the product has built-in, user-driven marketing that is as scalable as the size of the user base, it is said to have virality. Virality is the holy grail for the growth hacker. By reading this book you will: 1.Learn how AirBnb applied growth hacking 2.Learn how Facebook applied growth hacking 3.Learn how Pinterest applied growth hacking 4.Learn how Twitter applied growth hacking 5.Learn how Dropbox applied growth hacking 6.Learn how Linkedin applied growth hacking And more! "Growth hacking is responsible for so many people getting jobs. It's basically everything what school isn't. School teaches you how to think inside the box. Growth hacking teaches you outside the box. Learn how to growth hack and you'll be able to get a job anywhere." - Marcus Sanchez "This book really does give a good example of case studies which are great to apply to your own business. When you see how other companies do it, it's a lot easier to apply to your own. You can study all you want but real life examples are the best way to understand. This book is great just for that." - Eric Steinberg
Download or read book A Museum Hack for Museum Education written by Danielle Grenier Cossey and published by . This book was released on 2018 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this study was to investigate the alternative approach to museum education utilized by the Corning Museum of Glass and influenced by the museum tour company, Museum Hack. Through the process of identifying methods and techniques employed by Museum Hack, the goal of this research was to recognize which of those approaches could be applied to other educators and institutions in their efforts to establish and encourage a positive learning environment for visitors. Applying a multiple site case study methodology, this study used a firsthand account of a Museum Hack tour operated at The Metropolitan Museum of Art in New York, New York to establish a sampling of techniques typically used by the company’s tour guides. This study provides a detailed account of the Museum Hack tour, paying attention to the variety of methods employed. The second site of research visited in the study was the Corning Museum of Glass in Corning, New York, to ascertain the influences affected by Museum Hack and their use of alternate methods of tour procedures. Through extensive interviews with members of the Corning Museum of Glass’s education department, the elements of the Museum Hack’s gallery teaching techniques were compared and connected, pertaining to the museum’s programming, while questioning their derivative nature. Four main themes emerged that represented significant features applicable to alternative museum education. These were the importance of the narrative, the focus of the visitor museum experience, the use of interpretation, and the need to establish relationships. Based on the findings of the study, museum educators, teachers, and institutions may gain a new perspective on the possibilities of the museum environment as a place of learning for all visitors.
Download or read book Chinafy written by Joanna Hutchins and published by Marshall Cavendish International Asia Pte Ltd. This book was released on 2023-06-15 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Western business leaders make two key assumptions about China: that China is always copying the West, and that the West is the seat of innovation. The truth is surprising: China is both copying and innovating, and while Western businesses are busy looking for the next new thing, China is rapidly iterating on what’s already been done and pushing ahead. While businesses in the West are getting disrupted and left behind, the savvy leaders among them can learn, innovate, and excel – by copying China’s playbook! Chinafy distils the key lessons from China to unlock business potential anywhere in the world. These lessons serve as catalysts for how to “Chinafy” innovation for growth. Taking a deep dive into the workings of China’s most successful brands – from Haier to ByteDance – author Joanna Hutchins reveals what it takes to get ahead in the world of business and innovation.
Download or read book Digital Transformation Management for Agile Organizations written by Stefano Bresciani and published by Emerald Group Publishing. This book was released on 2021-06-10 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Transformation Management for Agile Organizations highlights and explores new dynamics regarding how current digital developments globally scale, by examining the threats, as well as the opportunities these innovations offer to organizations of all kinds.
Download or read book New Directions in Museum Ethics written by Janet Marstine and published by Routledge. This book was released on 2013-10-31 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book considers key ethical questions in museum policy and practice, particularly those related to issues of collection and display. What does a collection signify in the twenty-first century museum? How does an engagement with immateriality challenge museums’ concept of ownership, and how does that immateriality translate into the design of exhibitions and museum space? Are museums still about safeguarding objects, and what does safeguarding mean for diverse individuals and communities today? How does the notion of the museum as a performative space challenge our perceptions of the object? The scholarship represented in this volume is a testament to the range and significance of critical inquiry in museum ethics. Together, the chapters resist a legalistic interpretation, bound by codes and common practice, to advance an ethics discourse that is richly theorized, constantly changing and contingent on diverse external factors. Contributors take stock of innovative research to articulate a new museum ethics founded on the moral agency of museums, the concept that museums have both the capacity and the responsibility to create social change. This book is based on a special issue of Museum Management and Curatorship.
Download or read book Inside the Freud Museums written by Joanne Morra and published by Bloomsbury Publishing. This book was released on 2017-12-11 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sigmund Freud spent the final year of his life at 20 Maresfield Gardens, London, surrounded by all his possessions, in exile from the Nazis. The long-term home and workspace he left behind in Berggasse 19, Vienna is a seemingly empty space, devoid of the great psychoanalyst's objects and artefacts. Now museums, both of these spaces resonate powerfully. Since 1989, the Freud Museum London has held over 70 exhibitions by a distinctive range of artists including Louise Bourgeois, Sophie Calle, Mat Collishaw, Susan Hiller, Sarah Lucas and Tim Noble and Sue Webster. The Sigmund Freud Museum Vienna houses a small but impressive contemporary art collection, with work by John Baldessari, Joseph Kosuth, Jenny Holzer, Franz West and Ilya Kabakov. In this remarkable book, Joanne Morra offers a nuanced analysis of these historical museums and their unique relationships to contemporary art. Taking us on a journey through the `site-responsive' artworks, exhibitions and curatorial practices that intervene in the objects, spaces and memories of these museums, Joanne Morra offers a fresh experience of the history and practice of psychoanalysis, of museums and contemporary art.
Download or read book Museums and Millennials written by Jaclyn Spainhour and published by Rowman & Littlefield. This book was released on 2019-10-04 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is your museum struggling to entice and engage a millennial audience? In Museums and Millennials author Jackie Spainhour offers a new and innovative approach to attracting and retaining the interest of millennial patrons through an easy-to-implement and practical self-assessment based on the success (and failures!) of other museum programs. This book will help you start the process of reinventing your approach to this engaging generation by: Reimagining the millennial generatio, beginning with debunking myths about their wants, needs, and spending power. Giving museum professionals a place to begin their quest- through the lens of the acronym “A.U.R.A.” Checking your museum’s “A.U.R.A.” (Affordability, Uniqueness, Relevance, and Accessibility) to ensure the programming you are currently offering this generation meets their standards and aligns with your mission. Using your findings to create new programs and campaigns geared towards getting millennials inside your doors and keeping them there long-term. Offering program examples from museums of various sizes and scopes throughout the nation geared towards a millennial audience, with explanations of why some programs were more successful than others. Providing tips and tricks for reaching millennials where they are and on a small budget. Helping museum professionals begin the process of giving millennials a voice in museum programs designed for them. Suggesting a path towards success that begins with the millennial generation taking on roles as patrons, members, volunteers, donors, board representatives, part-time workers, and in senior management. Millennials want to be your partners in preservation. They want their voices heard and prefer a hands-on approach to their programming. The highlighted program examples in this work will help you reimagine how your facility is viewed by millennials, what practical changes can be made to persuade them to patronize your facility, and discuss how to create bonds which will last past the individual programs they attend and into the foreseeable future. Museums and Millennials features strategies used by museums of various backgrounds and budgets, advice from respected and data-driven consultants in the field, and offers action-oriented solutions to audience engagement issues. Let this book inspire you to try, or try again, to engage this coveted generation.
Download or read book Hackers and Painters written by Paul Graham and published by "O'Reilly Media, Inc.". This book was released on 2004-05-18 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The computer world is like an intellectual Wild West, in which you can shoot anyone you wish with your ideas, if you're willing to risk the consequences. " --from Hackers & Painters: Big Ideas from the Computer Age, by Paul Graham We are living in the computer age, in a world increasingly designed and engineered by computer programmers and software designers, by people who call themselves hackers. Who are these people, what motivates them, and why should you care? Consider these facts: Everything around us is turning into computers. Your typewriter is gone, replaced by a computer. Your phone has turned into a computer. So has your camera. Soon your TV will. Your car was not only designed on computers, but has more processing power in it than a room-sized mainframe did in 1970. Letters, encyclopedias, newspapers, and even your local store are being replaced by the Internet. Hackers & Painters: Big Ideas from the Computer Age, by Paul Graham, explains this world and the motivations of the people who occupy it. In clear, thoughtful prose that draws on illuminating historical examples, Graham takes readers on an unflinching exploration into what he calls "an intellectual Wild West." The ideas discussed in this book will have a powerful and lasting impact on how we think, how we work, how we develop technology, and how we live. Topics include the importance of beauty in software design, how to make wealth, heresy and free speech, the programming language renaissance, the open-source movement, digital design, internet startups, and more.
Download or read book The Australian Museum Magazine written by Charles Anderson and published by . This book was released on 1924 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Musician in the Museum written by Charles Fairchild and published by Bloomsbury Publishing USA. This book was released on 2021-01-14 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, popular music museums have been established in high profile locations in many of the presumed “musical capitals” of the world, such as Los Angeles, Liverpool, Seattle, Memphis, and Nashville. Most of these are defined by expansive experiential infrastructures centered around spectacular, high-tech displays of varying sizes and types. Through over-the-top acts of display, these museums influence and reflect the values and priorities in the public life of popular music. This book examines the phenomenon of the popular music museum outside the typical and familiar frames of heritage and tourism. Instead, it looks at these institutions as markers of the broader entertainment industry in the era of its rise to global dominance. It highlights the multiple manifestations of power as read across a range of institutions and material forms and discusses how this contributes to shaping the experience of popular culture.
