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Book The Good  The Bad and The Ugly  Multiple Roles of Bacteria in Human Life

Download or read book The Good The Bad and The Ugly Multiple Roles of Bacteria in Human Life written by Tatiana Venkova and published by Frontiers Media SA. This book was released on 2018-10-17 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bacteria are among the earliest forms of life on Earth. Notwithstanding their small size and primitive origin, bacteria still have a tremendous impact on everyday human life. Over the centuries, research into bacteria have provided and enriched the fundamental biological knowledge due to their readily measured processes and effects on higher organisms. Although molecular genetics and microbiology were among the scientific fields that have mostly benefited from the discoveries made in bacteria, our current state of knowledge has gone beyond what anyone could have ever imagined. The present Research Topic aims to cover new and exciting broad aspects of the importance of bacteria to human life, both positive and negative influences. Regulation of bacterial gene expression, replication and segregation control mechanisms, cell to cell communication via quorum sensors, and the relatively recent finding of bacterial immunity via CRISPR, have led to the development of many, and very important new tools in biotechnology and the emerging field of molecular medicine. The battle against infectious diseases has also benefited from the genetic approaches that have been developed in the quest for finding new targets and novel drugs against pathogenic bacteria. At the next level, the human microbiome project has opened up new avenues in understanding the role of bacteria in human health and wellbeing. Finally, the relationship between bacterial infections and human cancers will also be covered, a subject that is still under verification through rigorous experimental approaches. Special emphasis will be given to the bacterial accessory genome, i.e the mobilome, as the primary cause of health-threatening antimicrobial resistance and the production of toxins and virulence factors. Taking into account the evolutionary importance of horizontal gene transfer and the additional beneficial roles of certain bacterial mobile genetic elements, they help project best “the Good, the Bad and the Ugly” outline of this topic. At the time this eBook is about to be published, our Research Topic has registered nearly 55, 000 views.

Book Multiplicity and Interdisciplinarity

Download or read book Multiplicity and Interdisciplinarity written by Gianfranco Minati and published by Springer Nature. This book was released on 2021-07-30 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the human, cultural, and scientific contributions of professor Eliano Pessa, who recently passed away. His research interests and activities were varied, some of which included quantum physics, cognitive science and psychology, systems science, artificial intelligence, and alpinism. They were never disciplinary-separated issues, but rather some coherent dimensions of his interests in life. He lived and not only practiced interdisciplinarity and multiple dimensions; he considered it unacceptable to do only one thing in life. The contributors in this volume consider, discuss, interpret, and represent the multiplicity and interdisciplinarity experienced, lived and applied by Pessa. The chapters are inspired by, rebuild, and retrace such networked interests lived by him from the personal, cultural, and scientific points of view of the authors. This is true interdisciplinarity and usage of non-equivalences, honoring the richness of Pessa's contributions.

Book Multiple Roles and Mortality Among Men and Women in Alameda County

Download or read book Multiple Roles and Mortality Among Men and Women in Alameda County written by Pamela L. Kotler and published by . This book was released on 1986 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Contemporary Marketing and Consumer Behavior

Download or read book Contemporary Marketing and Consumer Behavior written by John F. Sherry and published by SAGE Publications. This book was released on 1995-05-02 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scholarly and extensively footnoted, the book is meant to be used as a sourcebook for anthropological research. . . . The book′s primary audience should be marketing and anthropology researchers, and graduate students, faculty, and researchers. --P. G. Kishel in Choice "As a business person responsible for the development of advertising strategies and advertising campaigns, I was impressed with the contributors′ willingness and desire to apply anthropological principles to real world problems. John Sherry Jr.′s comment sums it up nicely, ′Anthropology is a practical discipline, anchoring the blue sky thinking it encourages firmly to the local ground it inhabits.′ We need to encourage blue sky thinking so we don′t repeatedly get the same answers to our inquiries. Anthropologists can help us with these issues. . . "This book gives me enormous hope that applied anthropology will help restore the tremendous value that can be gained through qualitative research techniques. Today in marketing and advertising, focus groups are grossly overused, misused, and underanalyzed. I was encouraged and excited about the authors′ discussions of good ethnographies and focus groups that, for example, instead of simply asking respondents whether or not EMF causes cancer, a far more creative and insightful exercise was performed with consumers, and then was intensely analyzed by anthropologists. All too often today, qualitative research is carelessly and quickly administered and the analysis consists of a 30-minute debriefing at the end of the last focus group. . . "In the last few years, the need for cross-cultural consumer understanding has grown rapidly. This phenomenon makes it imperative that not only must we fully understand the meanings of brands and products to our domestic consumers, but we must know which meanings are ′transportable′ to consumers in other cultures. John Sherry Jr.′s book suggests that anthropologists could and should have a major role in cross-cultural consumer understanding." --Patricia A. Cafferata, President and Chief Executive Officer, Young & Rubicam Chicago "John Sherry Jr. and his contributors bring ′marketplace anthropology′ out of the shadows and into the dazzling piazza of contemporary social thought. Wide-ranging, lively, and often witty, the sourcebook raises many intriguing questions about the trajectory of anthropology and social science in general for the 21st century. Though readers might not always agree with the approaches used, these chapters are pointed reminders of vast fields of anthropological neglect on subjects of huge importance for today′s world, yet inspirations for the work reach back to the foundations of modern anthropology, from Malinowski to W. Lloyd Warner. . . "This book makes a convincing case for the role of marketplace anthropology in basic research on humankind. While many anthropologists might approach this collection with some apprehensiveness, the editor does not shrink from the ethical issues of business anthropology. Applied anthropologists in many fields can benefit from the insights and ideas presented here. This book goes a long way toward replacing the pop-anthropology so rampant in corporate circles these days with substantive anthropological materials and sets of ideas on advertising, organizational behavior, buying and selling, profit-making, consumer relations, and much more." --J. Anthony Paredes, Florida State University "Anyone concerned with understanding the consumer will find John F. Sherry Jr.′s new book invaluable. In the past decade, the most important contributions to the meaning of products, brands, and advertising in consumers′ lives have come from anthropology. Sherry and the contributors to this volume have been in the forefront of that movement. The chapters in this volume, whether on shampoo, electric utilities, or life histories of brand behavior, capture the excitement and illumination of looking at marketing and advertising through the lens of anthropology." --Myra Stark, Saatchi & Saatchi Advertising "This book is long overdue; anthropologists as consumer researchers have been a powerful underground force for the past 15 years of innovative marketing. Major companies, as well as government and private institutions, have looked to anthropologists to help when other research has failed. John Sherry Jr. has collected outstanding anthropological practitioners in this volume, and they have written cutting-edge chapters on product symbolism, consumer culture, advertising efficacy, and international marketing. The power of this collection lies in the fresh insights to each of these themes and the ability to reframe old problems to reperceive what it means to live the life of a consumer as we approach the next century." --Steve Barnett, Managing Director, Global Business Network Containing original articles and empirical substance, Contemporary Marketing and Consumer Behavior responds to a growing demand for scholarship more tuned to the empirical and practical realities of consumer culture. Written by leading anthropologists who specialize in marketing and consumer research, it is intended as a sourcebook for readers interested in consumption and its managerial consequences. The topics and their treatments run a gamut of concerns including elements of the marketing mix (such as goods and services), advertising and promotion, relationship management, managerial intervention and development, class-and-gender-linked consumer behaviors, and the production of consumption. Anthropological perspectives and methods employed by the authors range from materialistic to semiotic and both qualitative and quantitative methods are employed. Contributors range across time, space, and topics in pursuit of understanding. The result is a multifaceted perspective of marketing and consumer behavior. Also, the remarks of eminent senior Fellows of the Association for Consumer Research, who have drawn upon anthropology to make their own seminal contributions to a number of disciplines, punctuate this exceptional volume. A remarkable and extraordinary text, Contemporary Marketing and Consumer Behavior is ideal for scholars, students and professionals in marketing, cultural studies, gender studies, psychology, sociology, anthropology, and communication.

Book Proceedings of the 1984 Academy of Marketing Science  AMS  Annual Conference

Download or read book Proceedings of the 1984 Academy of Marketing Science AMS Annual Conference written by Jay D. Lindquist and published by Springer. This book was released on 2015-06-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.​

Book Boundary Issues in Counseling

Download or read book Boundary Issues in Counseling written by Barbara Herlihy and published by John Wiley & Sons. This book was released on 2014-12-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully revised in accordance with the 2014 ACA Code of Ethics and the current ethical codes of other mental health organizations, Boundary Issues in Counseling reflects the helping profession’s most up-to-date thinking on this topic and offers a wide range of opinions and perspectives. Ethics experts Barbara Herlihy and Gerald Corey, along with 40 guest contributors, share their thoughts on the ethical issues surrounding sexual dual relationships; multiculturalism and social justice; counselor education, supervision, and consultation; group counseling; couples and family counseling; and school counseling. In addition, coverage extends to specialty areas, such as disaster mental health, private practice, addictions and rehabilitation counseling, rural practice, counseling in the military and forensic counseling. This highly regarded book is essential reading for counselors struggling to find a clear personal position on the myriad issues that can arise with multiple relationships. It is also an ideal supplemental text for courses in ethics and professional issues, as well as for practicum and internship seminars to train the next generation of counselors. *Requests for digital versions from ACA can be found on wiley.com. *To request print copies, please visit the ACA website. *Reproduction requests for material from books published by ACA should be directed to [email protected]

Book Object Oriented Analysis and Design for Information Systems

Download or read book Object Oriented Analysis and Design for Information Systems written by Raul Sidnei Wazlawick and published by Elsevier. This book was released on 2014-01-28 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: Object-Oriented Analysis and Design for Information Systems clearly explains real object-oriented programming in practice. Expert author Raul Sidnei Wazlawick explains concepts such as object responsibility, visibility and the real need for delegation in detail. The object-oriented code generated by using these concepts in a systematic way is concise, organized and reusable. The patterns and solutions presented in this book are based in research and industrial applications. You will come away with clarity regarding processes and use cases and a clear understand of how to expand a use case. Wazlawick clearly explains clearly how to build meaningful sequence diagrams. Object-Oriented Analysis and Design for Information Systems illustrates how and why building a class model is not just placing classes into a diagram. You will learn the necessary organizational patterns so that your software architecture will be maintainable. Learn how to build better class models, which are more maintainable and understandable. Write use cases in a more efficient and standardized way, using more effective and less complex diagrams. Build true object-oriented code with division of responsibility and delegation.

Book Multiplicity and Cultural Representation in Transmedia Storytelling

Download or read book Multiplicity and Cultural Representation in Transmedia Storytelling written by Natalie Underberg-Goode and published by Taylor & Francis. This book was released on 2022-12-02 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the relationship between multiplicity and representation of non-European and European-American cultures, with a focus on comics and superheroes. The author employs a combination of research methodologies, including close reading of transmedia texts and interviews with transmedia storytellers and audiences, to better understand the way in which diverse cultures are employed as agents of multiplicity in transmedia narratives. The book addresses both commercial franchises such as superhero narratives, as well as smaller indie projects, in an attempt to elucidate the way in which key cultural symbols and concepts are utilized by writers, designers, and producers, and how these narrative choices affect audiences – both those who identify as members of the culture being represented and those who do not. Case studies include fan fiction based on Marvel’s Black Panther (2018), fan fiction and art created for the Moana (2016) and Mulan (2020) films, and creations by both U.S.-based and international indie comics artists and writers. This book will appeal to scholars and students of new media, narrative theory, cultural studies, sociocultural anthropology, folkloristics, English/literary studies, and popular culture, transmedia storytelling researchers, and both creators and fans of superhero comics.

Book Human Behavior Theory

Download or read book Human Behavior Theory written by Roberta R. Greene and published by Routledge. This book was released on 2017-07-12 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: As American society becomes increasingly diverse, social workers must use a variety of human behavior frameworks to understand their clients' culturally complex concerns. This text applies specific human behavior theories to diversity practice. They show how human behavior theory can be employed in interventions in the life problems of diverse client populations at the individual, group, social network, and societal levels. Several groups are examined. They include: minority groups; ethnic groups; women; older adults; members of certain social classes affected by economic and educational (dis)advantage, especially those living in poverty; people with developmental disabilities, people of varying sexual and gender orientations, and religious groups. Case studies that illustrate social work practice in the area are highlighted. The case studies include Social Work Practice within a Diversity Framework; The Social Work Interview; Symbolic Interactionism: Social Work Assessment, Meaning, and Language; Erikson's Eight Stages of Development; Role Theory and Social Work Practice; A Constructionist Approach; Risk, Resilience and Resettlement; Addressing Diverse Family Forms; Small Group Theory; Natural Social Networks; Power Factors in Social Work Practice. This volume will be a fundament resource for practitioners and an essential tool for training.

Book Challenges to Theoretical Psychology

Download or read book Challenges to Theoretical Psychology written by International Society for Theoretical Psychology. Conference and published by Captus Press. This book was released on 1999 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Handbook of Self and Identity

Download or read book Handbook of Self and Identity written by Mark R. Leary and published by Guilford Press. This book was released on 2012-01-01 with total page 770 pages. Available in PDF, EPUB and Kindle. Book excerpt: Widely regarded as the authoritative reference in the field, this volume comprehensively reviews theory and research on the self. Leading investigators address this essential construct at multiple levels of analysis, from neural pathways to complex social and cultural dynamics. Coverage includes how individuals gain self-awareness, agency, and a sense of identity; self-related motivation and emotion; the role of the self in interpersonal behavior; and self-development across evolutionary time and the lifespan. Connections between self-processes and psychological problems are also addressed. New to This Edition *Incorporates significant theoretical and empirical advances. *Nine entirely new chapters. *Coverage of the social and cognitive neuroscience of self-processes; self-regulation and health; self and emotion; and hypoegoic states, such as mindfulness.

Book Gender and the Academic Experience

Download or read book Gender and the Academic Experience written by Kathryn P. Meadow-Orlans and published by U of Nebraska Press. This book was released on 1994-01-01 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: "These memoirs provide new and thoughtful evidence that pioneers are necessarily diverse, illuminating two crucial decades of dawning self understanding for women, for America, for the discipline of sociology."—Mary Catherine Bateson, author of Composing a Life It is difficult to imagine an intellectual world with only a few—if any—women scholars and sociologists. But that was the case, nor so long ago, for women such as Arlene Kaplan Daniels, Dorothy Smith, Arlie Russell Hochschild, Jacqueline Wiseman, and Lillian Rubin. These and many other now-eminent women in sociology began their careers as graduate students at Berkeley; they tell their stories in this volume, which spans two decades beginning with the first woman graduate student in 1952. With Berkeley as the backdrop, each woman constructs a personal memoir of her educational experience in a department and a profession then dominated by men. In this thought-provoking book, sixteen women describe their marginal status and how their struggles informed their studies and their later work. Though each woman’s story is unique, common themes surface: mixed feelings of intellectual self-confidence and inadequacy, difficulties in integrating personal and professional worlds, a net humor that both masked and helped the women cope with their hardships. These compelling essays tell how these women creatively met the challenges and obstacles of our gendered society, conducted their lives intrepidly, and left a clearer path for those who followed. Gender and the Academic Experience illustrates that times are changing: by 1991, women made up the majority of graduate students in the Berkeley sociology department. Kathryn P. Meadow Orlans is a senior research scientist and professor in the Department of Educational Foundations and Research at Gallaudet University in Washington, D.C. She helped pioneer a program of research and mental health services for deaf people, and her inventories for teachers of deaf children have been translated into eight languages. She has published Deafness and Child Development and co-authored Sound and Sign: Childhood Deafness and Mental Health.

Book Qualitative Inquiry in Clinical and Educational Settings

Download or read book Qualitative Inquiry in Clinical and Educational Settings written by Danica G. Hays and published by Guilford Press. This book was released on 2011-08-01 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: This highly readable text demystifies the qualitative research process—and helps readers conceptualize their own studies—by organizing the different research paradigms and traditions into coherent clusters. Real-world examples and firsthand perspectives illustrate the research process; instructive exercises and activities build on each other so readers can develop their own proposals or reports as they work through the book. Provided are strategies for selecting a research topic, entering and exiting sites, and navigating the complexities of ethical issues and the researcher's role. Readers learn how to use a range of data collection methods—including observational strategies, interviewing, focus groups, e-mail and chat rooms, and arts-based media—and to manage, analyze, and report the resulting data. Useful pedagogical features include: *In-class and field activities to apply qualitative concepts. *Discussion questions, proposal development exercises, and reflexive journal activities. *Exemplary qualitative studies and two sample proposals. *Cautionary notes, or "Wild Cards," about possible research pitfalls. *Tables that summarize concepts and present helpful tips.

Book The Balanced Life

    Book Details:
  • Author : M. Joseph Sirgy
  • Publisher : Cambridge University Press
  • Release : 2022-05-05
  • ISBN : 1009287842
  • Pages : 207 pages

Download or read book The Balanced Life written by M. Joseph Sirgy and published by Cambridge University Press. This book was released on 2022-05-05 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The balanced life is a state of equally moderate-to-high levels of satisfaction in important and multiple life domains that contribute to overall life satisfaction. This book strives to improve the reader's understanding of what the balanced life is, and how it can be both achieved and maintained. Its primary goal is therefore to identify the major principles of life balance, and to introduce a comprehensive construct of the balanced life reflective of these principles. It discusses how life balance substantially contributes to subjective well-being – defined as life satisfaction, a preponderance of positive over negative feelings, and absence of ill-being – and explores strategies to attain life balance. It argues that achieving life balance, through manipulating one's thoughts and taking concrete action, will lead to increased personal happiness. Aimed at professional, academic, and lay audiences, this book is grounded in scientific studies related to work-life balance and the balanced life.

Book Inspiring Leaders

Download or read book Inspiring Leaders written by Ronald J. Burke and published by Routledge. This book was released on 2006-09-27 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: We exist in an era of great change and widespread uncertainty in which course-determining decisions lie with organizational leaders; in this continually shifting climate we require their courage to take action. Billions of dollars are spent annually on developing leaders, yet despite these efforts, most organizations report a shortage of leaders - a leadership gap - and estimates of leadership failures approach fifty per cent. Authored by some of the best names in the subject area, this book addresses this issue and provides readers with an innovative approach to learning leadership skills, merging theory with practice to enable a better understanding of this complex and significant subject. It emphasizes a balance of skills, the critical role of feedback in learning and development, and innovative thoughts on developing women leaders. Taking an international perspective, this outstanding text will be an invaluable resource for those studying leadership, organizational behaviour and human resource management as well as those on specialist masters and MBA courses, and will be especially useful for those undertaking the difficult task of leading within organizations.

Book Multiple Systems

Download or read book Multiple Systems written by Gianfranco Minati and published by Springer Nature. This book was released on 2024-01-04 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the proceedings of the Eighth National Conference of the Italian Systems Society. The contributions underline the need for Systemics and Systems Science in order to address multiple, changing systems involving several coherent versions. The conference focused on identifying, discussing, and understanding possible interrelationships between fundamental theoretical advances in different disciplines. Given their scope, these proceedings represent a valuable asset for all researchers whose work involves multiple systems.

Book Digital Generations

    Book Details:
  • Author : David Buckingham
  • Publisher : Routledge
  • Release : 2013-10-18
  • ISBN : 1136683631
  • Pages : 350 pages

Download or read book Digital Generations written by David Buckingham and published by Routledge. This book was released on 2013-10-18 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Computer games, the Internet, and other new communications media are often seen to pose threats and dangers to young people, but they also provide new opportunities for creativity and self-determination. As we start to look beyond the immediate hopes and fears that new technologies often provoke, there is a growing need for in-depth empirical research. Digital Generations presents a range of exciting and challenging new work on children, young people, and new digital media. The book is organized around four key themes: Play and Gaming, The Internet, Identities and Communities Online, and Learning and Education. The book brings together researchers from a range of academic disciplines – including media and cultural studies, anthropology, sociology, psychology and education – and will be of interest to a wide readership of researchers, students, practitioners in digital media, and educators.