Download or read book Million Dollar Mailings written by Denison Hatch and published by National Book Network. This book was released on 1992 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Described in the subtitle as The art and science of creating money-making direct mail revealed by more than 60 direct marketing superstars who wrote, designed, and produced the most powerful mailings of the past decade. Illustrated with 71 complete mailings. Annotation copyright Book News, Inc. Port
Download or read book Million Dollar Mailings written by Denison Hatch and published by Rowman & Littlefield. This book was released on 2023-05-01 with total page 531 pages. Available in PDF, EPUB and Kindle. Book excerpt: Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique — copy approaches, design, formats, offers — unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.
Download or read book Million Dollar Mail Order Secrets written by Hassan Chahrouk and published by . This book was released on 1997 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book 2 239 Tested Secrets for Direct Marketing Success The Pros Tell You Their Time Proven Secrets written by Denny Hatch and published by McGraw Hill Professional. This book was released on 1999-02 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite its long and profitable history, no one has assembled a single collection of all the basic secrets (or rules) of direct marketing. Until now. In these pages Denny Hatch and Don Jackson blitz you with the secrets, rules, and wisdom of nearly 200 of the great masters: from Claude Hopkins, David Ogilvy, and Max Sackheim to such modern greats as Jay Abraham, Dick Benson, Malcolm Decker, Bob Doscher, John J. Fleider, Jerry Gould, Bob Hacker, Dick Hodgson, Cecil Hoge, Sr., Bill Jayme, Ted Kikoler, Jim Kobs, Herschell Gordon Lewis, Malcolm McCluskey, Don Nicholas, J. Peterman, Max Ross, Jim Rutz, Emily Soell, Lew Smith, Bob Stone, Joan Throckmorton, and John Yeck.
Download or read book The Mercifully Brief Real world Guide To Raising 1 000 Gifts by Mail written by Mal Warwick and published by Emerson & Church, Publishers. This book was released on 2005 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whoever heard of raising $1,000 gifts (not to mention $3,000, $4,000 and $5,000 gifts) by mail? That's the realm of face-to-face fundraising, right?Not exclusively, says Mal Warwick, in his book, The Mercifully Brief, Real World Guide to Raising $1,000 Gifts by Mail.And Warwick should know. He's spent the last decade perfecting the art of high dollar direct mail.Take just one mailing Warwick cites (he has scores of them to draw from). Nearly $150,000 was raised from just 2,400 people, many of whom had never given more than $100 to the cause.Just as remarkable, the final fundraising cost for this effort was eight cents! per dollar raised.How do you do this? Must you tap a professional firm or be a prizewinning writer?Absolutely not. Warwick touts self-reliance. He shows you - with carefully selected examples and illustrations - how to succeed on your own, walking you step by step through the process of identifying your prospects, crafting the right letter, the right brochure, the right response device, and the right envelope. In this admirably slim book, Warwick convinces even the most doubting Thomas. Commit to the strategies he outlines, and you'll be startled, if not astounded, by the results.
Download or read book The Direct Mail Revolution written by Robert W. Bly and published by Entrepreneur Press. This book was released on 2019-03-19 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: BOOST YOUR BUSINESS WITH DIRECT MAIL Think direct-mail marketing is a thing of the past? Think again. In our digital world, it’s easy to overlook the power of a snail mail marketing piece. You can in fact create a direct-mail marketing campaign that could earn you an ROI as high as 1,300 percent. In The Direct Mail Revolution, legendary copywriting pioneer and marketing expert Robert W. Bly shares direct mail strategies that will transform your business, win you more customers, and earn more profits. Whether you’re new to direct mail or need to revamp a local or hyperlocal marketing strategy, this book is your clear, comprehensive blueprint to winning new and ongoing sales with direct mail. Learn how to: Keep your marketing pieces out of the trash with perfectly crafted letters, brochures, postcards, and more Increase response rates with the six characteristics of irresistible offers Track and test the key ingredients of your direct-mail campaign Seamlessly integrate your print and digital marketing efforts for a multidimensional sales funnel Gain leads and sales with the “magic words” of direct-response copy Avoid the most common “snail mail” mistakes that will get your marketing ignored Plus, receive Bly’s very own templates, samples, and checklists that have stood the test of time to ensure your direct-mail strategy earns you the success you’ve been hoping for.
Download or read book How to Write Blockbuster Sales Letters written by Benjamin Hart and published by . This book was released on 2006-01 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Amazing returns on my mailings""Ben Hart has given me the secret to getting into the mind of my customer and generating amazing returns on my mailings. With just a few simple changes to my own writing, I am already seeing dramatic results. Thank you for this powerful, step-by-step formula for creating 'Blockbuster Sales Letters'."-Valerie Hasara, Editor, OyesUcan.com??Absolutely the best in the business"??Ben Hart is absolutely the best in the business. His direct mail campaigns have single handedly turned many floundering and start-up enterprises into multi-million-dollar powerhouses. Ben's books are packed full of strategies, methods, rules and tips that will profit direct mail experts and beginners alike. And Hart's books are enormously fun to read. His writing is clear and direct . . . Every direct mail veteran, as well as anyone planning to launch their very first direct mail marketing campaign, must read Ben's books immediately. I will read this book many times."-Steve Loflin, Executive Director, National Society of Collegiate Scholars (400,000 members)??One of the true masters"??The dirty little secret of direct mail is that you can count the true masters on two hands and still have several fingers left over. These are the giants who produce the huge results over and over again. Ben Hart is one of the true masters. He's the guy the others are always studying and trying to 'steal smart' from. When you read this book you are learning a lifetime of success secrets from the very best in the business."-Richard Rossi, Co-Founder, Envision EMI, Inc., Marketer of educational programs that enroll 50,000 students every year with annual revenue of more than $70,000,000 generated by direct mail??One of the creative giants in direct mail today"??Ben Hart is one of the creative giants in direct mail today. I have personally sent Ben to number of my largest clients to help them improve their direct mail programs. Each one has thanked me because Ben's packages have consistently beaten everything they've been doing."-Glen Thomas, Co-Owner, RST Marketing
Download or read book Million Dollar Emails written by Yanik Silver and published by . This book was released on 2015-07-11 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: If any one will follow the instructions in book.Without suspicion, he will appear as next millionaire in on line marketing.
Download or read book How to Build a Multi million Dollar Catalog Mail order Business by Someone who Did written by Lawson Traphagen Hill and published by . This book was released on 1988 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Direct Mail Solution written by Craig Simpson and published by Entrepreneur Press. This book was released on 2014-01-20 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing’s Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business owners — authors Simpson and Kennedy change that. Millionaire-maker Dan S. Kennedy and direct mail marketing specialist Craig Simpson urge small business owners to drive the momentum built via social media and other marketing avenues into the mailboxes of their target consumers. Unlike other direct mail marketing books on the shelf that specialize in one aspect of preparing a campaign such as copywriting or design, this comprehensive solution covers all — the organizational, technical, and creative including designing, budgeting, tracking, and assessing effectiveness. Also covered is how direct mail can be used in today's online marketing funnels. Benefiting from the authors' combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn’t, illustrated by real-life business campaigns that show step-by-step how to build a results-producing promotional campaign that pushes the envelope for new business and sales.
Download or read book Secrets of Successful Direct Mail written by Richard V. Benson and published by N T C Business Books. This book was released on 1990-09-16 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book leads off with 31 rules of thumb, rules that I believe to prevail generally in all mail. Various aspects of selling by direct mail are then detailed.
Download or read book How to Make Millions with Your Ideas written by Dan S. Kennedy and published by Penguin. This book was released on 1996-01-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’ve come up with a brilliant idea for a brand-new product or service you know could make you rich. Or maybe you currently own a business that pays the bills, and your dream is to become fabulously successful and retire a millionaire. But how? How to Make Millions with Your Ideas has all the answers. This book is packed with the true stories and proven advice of ordinary people who began with just an idea, a simple product, or a fledgling business and wound up with millions. It examines the methods and principles of dozens of successful entrepreneurs, including author Dan Kennedy’s surefire, easy-to-follow Millionaire Maker Strategies. It helps you determine which of three paths to success are best for you and guides you step-by-step down that path on your way to fortune. Discover: · The eight best ways to make a fortune from scratch · How to turn a hobby into a million-dollar enterprise · How to sell an existing business for millions · The power of electronic media to help make you rich · The “Million Dollar Rolodex” of contacts and information you can use to get on the road to wealth
Download or read book Successful Direct Marketing Methods written by Bob Stone and published by . This book was released on 1984 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Million Dollar Consulting written by Alan Weiss and published by McGraw Hill Professional. This book was released on 2009-09-17 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Long-Awaited Update for Building a Thriving Consultancy Completely updated for today’s busier-than-ever consultants, this classic guide covers the ins and outs for competing and winning in this ultracompetitive field. You’ll find step-by-step advice on how to raise capital, attract clients, create a marketing plan, and grow your business into a $1 million-per-year firm, plus brand-new material on: Blogging and social networking Global consulting Delegating labor Profiting in a troubled market Retainer business Internet marketing Praise for the previous editions of Million Dollar Consulting: “If you’re interested in becoming a rich consultant, this book is a must read.” Robert F. Mager, founder and president, Mager Associates, and member of the Training & Development Hall of Fame “Blast out of the per diem trap and into value billing.” Jim Kennedy, founder, publisher, and editor, Consultants News “The advice on developing price structure alone is worth a hundred times the price of the book.” William C. Byham, Ph.D., author of Zapp! “Must reading for those who are beginning a practice or seeking to upgrade an existing practice.” Victor H. Vroom, John G. Searle Professor, School of Management, Yale University
Download or read book The Age of Manipulation written by Wilson Bryan Key and published by Rowman & Littlefield. This book was released on 1993 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dr. Key exposes the devious and sophisticated strategies that advertisers use in newspapers, magazines, and television to manipulate and seduce our thoughts and senses. He explores why Americans are the most manipulated people in the world. *Lightning Print On Demand Title
Download or read book The Million Dollar One Person Business Revised written by Elaine Pofeldt and published by Lorena Jones Books. This book was released on 2018-01-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The self-employment revolution is here. Learn the latest pioneering tactics from real people who are bringing in $1 million a year on their own terms. Join the record number of people who have ended their dependence on traditional employment and embraced entrepreneurship as the ultimate way to control their futures. Determine when, where, and how much you work, and by what values. With up-to-date advice and more real-life success stories, this revised edition of The Million-Dollar, One-Person Business shows the latest strategies you can apply from everyday people who--on their own--are bringing in $1 million a year to live exactly how they want.
Download or read book Getting Everything You Can Out of All You ve Got written by Jay Abraham and published by Macmillan. This book was released on 2001-10-12 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abraham--trusted advisor to America's top corporations--has written his first major book for anyone seeking fresh ideas on supercharging personal or business success.
