EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book Media Moguls

Download or read book Media Moguls written by Michael Palmer and published by Routledge. This book was released on 2006-10-19 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of a few powerful individuals in control of large sections of mass communication industries has coincided with world-wide media de-regulation. In the first book to take a close look at media moguls as a species, Jeremy Tunstall and Michael Palmer show how a handful of own-and-operate entrepreneurs run their empires with a highly eccentric and highly political management style. Individuals such as Berlusconi, Hersant, and Murdoch, in France, Germany, Italy, Britain and the US, are considered in the context of the changing European media industry. The book considers other, non-mogul trends: the emergence of a European media policy and a European-US-Japanese world media industry. Additional case studies focus on Reuters as a news-and-data super-agency and the part played by advertising and other media lobbies in shaping media policy.

Book The Return of the Moguls

Download or read book The Return of the Moguls written by Dan Kennedy and published by University Press of New England. This book was released on 2018-03-06 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Return of the Moguls chronicles an important story in the making, one that will affect more than just the newspaper business—it has the power to change democracy as we know it. Over the course of a generation, the story of the daily newspaper has been an unchecked slide from record profitability and readership to plummeting profits, increasing irrelevance, and inevitable obsolescence. The forces killing major dailies, alternative weeklies, and small-town shoppers are well understood—or seem obvious in hindsight, at least—and the catalog of publications that have gone under reads like a whoÕs who of American journalism. During the past half-century, old-style press barons gave way to a cabal of corporate interests unable or unwilling to invest in the future even as technological change was destroying their core business. The Taylor family sold the Boston Globe to the New York Times Company in 1993 for a cool $1.1 billion. Twenty years later, the Times Company resold it for just $70 million. The unexpected twist to the story, however, is not what they sold it for but who they sold it to: John Henry, the principal owner of the Boston Red Sox. A billionaire who made his money in the world of high finance, Henry inspired optimism in Boston because of his track record as a public-spirited business executive—and because his deep pockets seemed to ensure that the shrunken newspaper would not be subjected to further downsizing. In just a few days, the sale of the Globe was overtaken by much bigger news: Jeff Bezos, the founder of Amazon and one of the world’s richest people, had reached a deal to buy the Washington Post for $250 million. Henry’s ascension at the Globe sparked hope. Bezos’s purchase seemed to inspire nothing short of ecstasy, as numerous observers expressed the belief that his lofty status as one of our leading digital visionaries could help him solve the daunting financial problems facing the newspaper business. Though Bezos and Henry are the two most prominent individuals to enter the newspaper business, a third preceded them. Aaron Kushner, a greeting-card executive, acquired California’s Orange County Register in July 2012 and then pursued an audacious agenda, expanding coverage and hiring journalists in an era when nearly all other newspaper owners were trying to avoid cutting both. The newspaper business is at a perilous crossroads. This essential book explains why, and how today’s new crop of media moguls might help it to survive.

Book Arab Media Moguls

    Book Details:
  • Author : Naomi Sakr
  • Publisher : Bloomsbury Publishing
  • Release : 2015-03-31
  • ISBN : 085771046X
  • Pages : 253 pages

Download or read book Arab Media Moguls written by Naomi Sakr and published by Bloomsbury Publishing. This book was released on 2015-03-31 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transformations in the Arab media landscape are a key element in regional dynamics of political change. Where do private owners of Arab media outlets stand on the scene? What part, if any, have they played in weakening dictatorships, countering sectarianism and political polarisation, and reforming business practices in the Arab world? Arab Media Moguls charts the fortunes of some leading media investors and entrepreneurs from Egypt, Lebanon, Saudi Arabia and Tunisia to examine their motives, management styles, financial performance and links to political power. The resulting profiles offer intriguing insights into the place of family, education, religion and media regulation in regional power structures. Globally, the rise of small digital media, increased competition law and the precedence of more digitally-savvy younger generations have fuelled doubts as to whether the archetypal 'media mogul' is a phenomenon with a future. How do such factors affect power plays in Arab media? Responding critically to existing Western scholarship and commentary on magnates in US and European media, this book explores how far existing assumptions and perceptions about powerful media owners' eccentricity, innovation and risk-taking apply in the Arab context and offers a range of alternative approaches to understanding the central position of certain individuals in the fast-changing Arab media business.

Book The Definitive Guide to Entertainment Marketing

Download or read book The Definitive Guide to Entertainment Marketing written by Al Lieberman and published by Pearson Education. This book was released on 2013 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever-and it's changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You'll master innovative new ways to grab consumers' attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment.

Book Mass Media  Politics and Democracy

Download or read book Mass Media Politics and Democracy written by John Street and published by Bloomsbury Publishing. This book was released on 2010-12-09 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This widely used and popular text provides a broad-ranging analysis of the relationship between the media and politics. Revised and updated throughout, this second edition includes coverage of the mediatization of politics; of E-politics and governance; of the impact of 'reality TV'; and of issues raised by the reporting of war in Iraq.

Book The Newspaper Axis

Download or read book The Newspaper Axis written by Kathryn S. Olmsted and published by Yale University Press. This book was released on 2022 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explains how six isolationist media barons in the United States and Great Britain shaped the political culture of their respective nations on the eve of and during World War II. Together, William Randolph Hearst's newspaper chain, Lord Rothermere's Daily Mail, Lord Beaverbrook's Daily Express, Robert McCormick's Chicago Tribune, Joe Patterson's New York Daily News, and Cissy Patterson's Washington Times-Herald reached a staggering sixty million people by the late 1930s, and even more during the war that followed. Often dismissed by historians and foreign policy scholars because of their sensationalist, tabloid treatment of the news, these media lords and their newspapers had massive influence on public opinion at a critical time in world history. As Hitler built up his military and invaded his neighbors, these press lords worked together to pressure their governments to dismiss and ignore the fascist threat. They met the greatest crisis of the twentieth century not by urging collective action against tyranny but by spinning conspiracy theories, warning of race suicide, or even embracing fascism. They imagined a white nation and then constructed its enemies-not the Nazis, or even the Japanese, but the "warmongers" among their fellow citizens who wanted to resist rather than appease the aggressors. As they fought against resistance to fascism, they helped lay the foundation for the nationalist, racist, and anti-Semitic Right that we live with today"--

Book The Real Deal

Download or read book The Real Deal written by Richard Desmond and published by Random House. This book was released on 2015-06-18 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner. En route he tells of his early life as a rock and roll drummer, his first steps in the world of magazine publishing as a purveyor of leisure and top-shelf titles, and finally, after decades of paying his dues building smaller brands, his arrival in the big league with the launch of OK! magazine and the acquisition of Express Newspapers, his purchase and sale of Channel 5, and his £80 million investment in the Health Lottery, combining business innovation with help for good causes. Along the way, he imparts many of the secrets of his astounding success, as well as giving his forthright opinion (and he always has one) on such diverse subjects as politicians, religion, and the similarities between being a rock and roll drummer and running a business – as well as his views on a cast of characters ranging from Alan Sugar to Victoria Beckham and from Simon Cowell to Jennifer Aniston. Often controversial, frequently revelatory, always entertaining, The Real Deal is the brilliantly frank account of a life spent at the sharp end.

Book The Curse of the Mogul

Download or read book The Curse of the Mogul written by Jonathan A. Knee and published by Penguin. This book was released on 2009-10-15 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: If Rupert Murdoch and Sumner Redstone are so smart, why are their stocks long-term losers? We live in the age of big Media, with the celebrity moguls telling us that "content is king." But for all the excitement, glamour, drama, and publicity they produce, why can't these moguls and their companies manage to deliver better returns than you'd get from closing your eyes and throwing a dart? The Curse of the Mogul lays bare the inexcusable financial performance beneath big Media's false veneer of power. By rigorously examining individual media businesses, the authors reveal the difference between judging a company by how many times its CEO is seen in SunValley and by whether it generates consistently superior profits. The book is packed with enough sharp-edged data to bring the most high-flying, hot-air filled mogul balloon crashing down to earth.

Book Media Moguls

Download or read book Media Moguls written by and published by . This book was released on 1991 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book We the Media

Download or read book We the Media written by Don Hazen and published by . This book was released on 1997 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Features the writings of over one hundred journalists and media critics discussing the political and social impact of the mass media in the United States

Book How to Think Like the World s Greatest New Media Moguls

Download or read book How to Think Like the World s Greatest New Media Moguls written by Marcia Layton Turner and published by McGraw-Hill Companies. This book was released on 2001 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Noted journalist Dale Buss explores the winning business strategies behind today's most exciting, outrageous, and successful new media projects and personalities, and provides ideas to help readers apply cutting edge strategies to their own businesses.

Book Media Capital

Download or read book Media Capital written by Aurora Wallace and published by University of Illinois Press. This book was released on 2012-11-15 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a declaration of the ascendance of the American media industry, nineteenth-century press barons in New York City helped to invent the skyscraper, a quintessentially American icon of progress and aspiration. Early newspaper buildings in the country's media capital were designed to communicate both commercial and civic ideals, provide public space and prescribe discourse, and speak to class and mass in equal measure. This book illustrates how the media have continued to use the city as a space in which to inscribe and assert their power. With a unique focus on corporate headquarters as embodiments of the values of the press and as signposts for understanding media culture, Media Capital demonstrates the mutually supporting relationship between the media and urban space. Aurora Wallace considers how architecture contributed to the power of the press, the nature of the reading public, the commercialization of media, and corporate branding in the media industry. Tracing the rise and concentration of the media industry in New York City from the mid-nineteenth century to the present, Wallace analyzes physical and discursive space, as well as labor, technology, and aesthetics, to understand the entwined development of the mass media and late capitalism.

Book Trust Ownership and the Future of News

Download or read book Trust Ownership and the Future of News written by Gavin Ellis and published by Springer. This book was released on 2014-06-29 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crumbling business models mean news media structures must change. Gavin Ellis explores the past and present use of newspaper trusts – drawing on case studies such as the Guardian, the Irish Times and the Pulitzer Prize winning Tampa Bay Times – to make the case for a form of ownership dedicated to sustaining high quality journalism.

Book The Deal from Hell

Download or read book The Deal from Hell written by James O'Shea and published by PublicAffairs. This book was released on 2012-08-28 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2000, after the Tribune Company acquired Times Mirror Corporation, it comprised the most powerful collection of newspapers in the world. How then did Tribune nosedive in to bankruptcy and public scandal? The Deal from Hell is the riveting narrative in which veteran editor James O'Shea takes us behind the scenes of the decisions that led to that ongoing disaster.

Book Media Power in Indonesia

Download or read book Media Power in Indonesia written by Ross Tapsell and published by Rowman & Littlefield. This book was released on 2017-07-18 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: h2 style="page-break-after:avoid"Examines the Indonesian media industry in the digital era, examining contemporary ‘battlefields’ between media owners and ordinary citizens.

Book Autumn of the Moguls

Download or read book Autumn of the Moguls written by Michael Wolff and published by Harper Collins. This book was released on 2003 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Astute, brutally honest, and always provocative chronicler of assorted media-world implosions Michael Wolff has sorted through the wreckage of fallen media empires and fearlessly deconstructed the peculiar psychology behind the mess. A former media entrepreneur himself, Wolff has had a ringside seat as the conglomeratized worlds of newspapers, magazines, television, radio, and the Internet have taken often bewildering turns. In Autumn of the Moguls, Wolff explains it all, taking on the great (and not-so-great) characters of the age, including: AOL Time Warner's Gerald Levin, Steve Case, Bob Pittman, and Walter Isaacson; New York Times publisher Arthur Sulzberger Jr.; Viacom's Sumner Redstone and Mel Karmazin; Disgraced domestic goddess Martha Stewart; Would-be media empress Tina Brown; Legendary kahuna Barry Diller; Media mogul turned New York City mayor Michael Bloomberg; Disney czar Michael Eisner; And an outrageous cast of self-proclaimed creative geniuses, short-sighted (and often short) financiers, and shameless politicians who attempt and frequently succeed in manipulating the media.

Book Media  Moguls  Megalomania

Download or read book Media Moguls Megalomania written by Ursula Owen and published by . This book was released on 1994-09 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: