Download or read book Mastering LinkedIn written by Andreas Ramos and published by . This book was released on 2019-07-29 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: We use the model of inbound/outbound marketing to see how LinkedIn works and how you can use it for your business. We cover Sales Navigator, a powerful tool with advanced filters so you can search millions of members to find the ones for your business, learn about your leads, watch their activity, contact them, and develop business connections with them.You'll also learn how to write posts that get thousands of views and how the LinkedIn ranking algorithm works. The book is written in accessible English for everyone.How to Use LinkedIn for B2B Business DevelopmentUse LinkedIn for Inbound and Outbound MarketingUse Your LinkedIn Profile for Inbound MarketingUse Your Company Pages for Inbound MarketingUse Your Connections for Inbound MarketingUse Posts and Articles for Inbound MarketingUse LinkedIn Sales Navigator for Outbound MarketingUse LinkedIn Ads for Outbound Marketing

Download or read book Mastering LinkedIn in 7 Days Or Less written by Jan Wallen and published by . This book was released on 2011-09-01 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an introduction and overview of LinkedIn, as well as tips for various users on making the resource meet their goals.

Download or read book 60 Days to LinkedIn Mastery written by Josh Steimle and published by . This book was released on 2021-10-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: There's only one place in the world where you can find and connect with hundreds of millions of professionals every day, and that's on LinkedIn. Are you taking advantage of it? Or are you who Gary Vaynerchuk is talking about when he says, "So many . . . are missing out on the insane opportunity on LinkedIn right now."Tragically, too many of the almost 800 million people on LinkedIn are missing out because they use it the wrong way, but that spells opportunity for those who use it correctly. The good news is, with this book as your guide, you'll be an expert LinkedIn user in no time.Whether you're an employee who dreams of finding a new job, an executive who needs to hire star talent, or an entrepreneur who wants to grow a business, LinkedIn Mastery is the super-simple, straightforward, practical blueprint that will help you achieve your goals.This step-by-step guide to mastering LinkedIn will teach you how to:Optimize your LinkedIn profile so it's something you're proud to show off, rather than something you want to hideMake high-quality connections on LinkedIn with your ideal audience-the people you can serve and who can serve youCreate compelling content-quickly, easily, and affordably-that will bring your dream opportunities to youThis book contains 60 LinkedIn lessons, each short enough to understand and implement in 15 minutes or less. If you complete one each day, within 60 days you'll fully master LinkedIn. If you're looking to find a new job, your LinkedIn profile will attract the best employers and the best offers. If you're recruiting, you'll find and connect with top talent. And if you're generating leads and growing your business, you'll create content that brings your ideal customer to you.Are you ready for your first lesson?

Download or read book Mastering Kubernetes written by Gigi Sayfan and published by Packt Publishing Ltd. This book was released on 2017-05-25 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the art of container management utilizing the power of Kubernetes. About This Book This practical guide demystifies Kubernetes and ensures that your clusters are always available, scalable, and up to date Discover new features such as autoscaling, rolling updates, resource quotas, and cluster size Master the skills of designing and deploying large clusters on various cloud platforms Who This Book Is For The book is for system administrators and developers who have intermediate level of knowledge with Kubernetes and are now waiting to master its advanced features. You should also have basic networking knowledge. This advanced-level book provides a pathway to master Kubernetes. What You Will Learn Architect a robust Kubernetes cluster for long-time operation Discover the advantages of running Kubernetes on GCE, AWS, Azure, and bare metal See the identity model of Kubernetes and options for cluster federation Monitor and troubleshoot Kubernetes clusters and run a highly available Kubernetes Create and configure custom Kubernetes resources and use third-party resources in your automation workflows Discover the art of running complex stateful applications in your container environment Deliver applications as standard packages In Detail Kubernetes is an open source system to automate the deployment, scaling, and management of containerized applications. If you are running more than just a few containers or want automated management of your containers, you need Kubernetes. This book mainly focuses on the advanced management of Kubernetes clusters. It covers problems that arise when you start using container orchestration in production. We start by giving you an overview of the guiding principles in Kubernetes design and show you the best practises in the fields of security, high availability, and cluster federation. You will discover how to run complex stateful microservices on Kubernetes including advanced features as horizontal pod autoscaling, rolling updates, resource quotas, and persistent storage back ends. Using real-world use cases, we explain the options for network configuration and provides guidelines on how to set up, operate, and troubleshoot various Kubernetes networking plugins. Finally, we cover custom resource development and utilization in automation and maintenance workflows. By the end of this book, you'll know everything you need to know to go from intermediate to advanced level. Style and approach Delving into the design of the Kubernetes platform, the reader will be exposed to the advanced features and best practices of Kubernetes. This book will be an advanced level book which will provide a pathway to master Kubernetes

Download or read book Linkedin Mastery for Entrepreneurs written by Chris J Reed and published by Evolve Global Publishing. This book was released on 2018-03-15 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are in charge of your own personal branding as an entrepreneur. Accordingly, if you wish to achieve great things in the business world, LinkedIn is the first logical place to start the process of building your personal brand . If you disregard the importance of branding, your ambitions are likely to be frustrated, and your competitors are more likely to win. If you do, you are more likely to win and succeed in your business objectives, whatever they are. LinkedIn Mastery for Entrepreneurs was written for anyone who wishes to maximise the many applications of LinkedIn to build their personal brand. By employing LinkedIn to achieve your objectives, you must learn to harness the process of becoming a thought leader on LinkedIn. Author, Chris J Reed, is undeniably one of the world's leading experts on LinkedIn. Maintaining over 60,000 LinkedIn connections, he has continued to uphold his status as one of the world's most viewed LinkedIn profiles. He is also an Official LinkedIn Power Profile. Chris's book will help you to tailor your own LinkedIn profile so that you too can start to yield its benefits as a powerful branding tool. Chris J Reed built his entire Black Marketing business exclusively on LinkedIn, and his business continues to grow and prosper via LinkedIn. LinkedIn Mastery for Entrepreneurs gives the reader valuable insights into many areas of LinkedIn, including: - What is LinkedIn? Why Use LinkedIn as an Entrepreneur? - Master Your LinkedIn Profile Like a Pro - Why LinkedIn Beats Facebook for B2B Marketing - How to Message Professionally for Results - How to Become a Thought Leader on LinkedIn - How to Develop Your Own Personal Brand in LinkedIn

Download or read book Cybersecurity Risk Management written by Cynthia Brumfield and published by John Wiley & Sons. This book was released on 2021-12-09 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cybersecurity Risk Management In Cybersecurity Risk Management: Mastering the Fundamentals Using the NIST Cybersecurity Framework, veteran technology analyst Cynthia Brumfield, with contributions from cybersecurity expert Brian Haugli, delivers a straightforward and up-to-date exploration of the fundamentals of cybersecurity risk planning and management. The book offers readers easy-to-understand overviews of cybersecurity risk management principles, user, and network infrastructure planning, as well as the tools and techniques for detecting cyberattacks. The book also provides a roadmap to the development of a continuity of operations plan in the event of a cyberattack. With incisive insights into the Framework for Improving Cybersecurity of Critical Infrastructure produced by the United States National Institute of Standards and Technology (NIST), Cybersecurity Risk Management presents the gold standard in practical guidance for the implementation of risk management best practices. Filled with clear and easy-to-follow advice, this book also offers readers: A concise introduction to the principles of cybersecurity risk management and the steps necessary to manage digital risk to systems, assets, data, and capabilities A valuable exploration of modern tools that can improve an organization’s network infrastructure protection A practical discussion of the challenges involved in detecting and responding to a cyberattack and the importance of continuous security monitoring A helpful examination of the recovery from cybersecurity incidents Perfect for undergraduate and graduate students studying cybersecurity, Cybersecurity Risk Management is also an ideal resource for IT professionals working in private sector and government organizations worldwide who are considering implementing, or who may be required to implement, the NIST Framework at their organization.

Download or read book Mastering Technical Sales The Sales Engineer s Handbook Third Edition written by John Care and published by Artech House. This book was released on 2014-07-01 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every high-tech sales team today has technical pros on board to “explain how things work,” and this success-tested training resource is written just for them. This newly revised and expanded third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the selling process. This third edition features a wealth of new material, including new chapters on business-driven discovery, white boarding, trusted advisors, and calculating ROI. This invaluable book equips new sales engineers with powerful sales and presentation techniques that capitalize on their technical background—all spelled out step-by-step by a pair of technical sales experts with decades of eye-popping, industry-giant success under their belt.

Download or read book Secrets of Success at Work written by Nigel Cumberland and published by Teach Yourself. This book was released on 2014-06-27 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: - What do highly successful professionals know that the rest of us don't? - Do they have a secret recipe for success? - Is there a special alchemy at work? Secrets of Success at Work reveals the 50 things you need to know to achieve all your professional goals, whatever your ambition. Some will surprise you, and all will inspire you. Put these 50 simple strategies together and you have a recipe for success in the workplace, a proven formula that will unlock the secrets and uncover your potential.

Download or read book Using LinkedIn Enhanced Edition written by Patrice-Anne Rutledge and published by Pearson Education. This book was released on 2011-08-29 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: *** This USING LinkedIn book is enhanced with 2 hours of FREE step-by-step VIDEO TUTORIALS and AUDIO SIDEBARS! *** LinkedIn is a popular, fast-growing social media and online collaboration used to develop business, find clients, recruit staff, and much more. USING LinkedIn is a media-rich learning experience designed to help new users master LinkedIn quickly, and get the most out of it, fast! EVERY chapter has multiple video and audio files integrated into the learning material which creates interactive content that works together to teach everything mainstream LinkedIn users need to know. You’ll Learn How to: - Use LinkedIn to Find a Job or Promote Your Business Online - Participate in LinkedIn Groups - Create a Profile that Achieves Targeted Goals - Customize LinkedIn Privacy Settings Examples of Topics Covered in VIDEO TUTORIALS, which Walk You Through Tasks You’ve Just Got to See! - Use LinkedIn Answers and Groups for Research and Marketing - Perform an Advanced Job Search - Extend the Power of LinkedIn with Applications and Tools Examples of Topics Covered in AUDIO SIDEBARS, which Deliver Insights Straight From the Experts! - Create a LinkedIn Profile that Generates Results - Keep your LinkedIn Profile Current - Learn about LinkedIn Recruitment Options Please note that due to the incredibly rich media included in your Enhanced eBook, you may experience longer download times. Please be patient while your product is delivered. This Enhanced eBook has been developed to match the Apple Enhanced eBook specifications for the iPad and may not render well on older iPhones or iPods or perform on other devices or reader applications.

Download or read book Global Dexterity written by Andy Molinsky and published by Harvard Business Review Press. This book was released on 2013-02-19 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: “I wrote this book because I believe that there is a serious gap in what has been written and communicated about cross-cultural management and what people actually struggle with on the ground.”—From the Introduction What does it mean to be a global worker and a true “citizen of the world” today? It goes beyond merely acknowledging cultural differences. In reality, it means you are able to adapt your behavior to conform to new cultural contexts without losing your authentic self in the process. Not only is this difficult, it’s a frightening prospect for most people and something completely outside their comfort zone. But managing and communicating with people from other cultures is an essential skill today. Most of us collaborate with teams across borders and cultures on a regular basis, whether we spend our time in the office or out on the road. What’s needed now is a critical new skill, something author Andy Molinsky calls global dexterity. In this book Molinsky offers the tools needed to simultaneously adapt behavior to new cultural contexts while staying authentic and grounded in your own natural style. Based on more than a decade of research, teaching, and consulting with managers and executives around the world, this book reveals an approach to adapting while feeling comfortable—an essential skill that enables you to switch behaviors and overcome the emotional and psychological challenges of doing so. From identifying and overcoming challenges to integrating what you learn into your everyday environment, Molinsky provides a guidebook—and mentoring—to raise your confidence and your profile. Practical, engaging, and refreshing, Global Dexterity will help you reach across cultures—and succeed in today’s global business environment.

Download or read book Mastering Machine Learning Algorithms written by Giuseppe Bonaccorso and published by Packt Publishing Ltd. This book was released on 2018-05-25 with total page 567 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore and master the most important algorithms for solving complex machine learning problems. Key Features Discover high-performing machine learning algorithms and understand how they work in depth. One-stop solution to mastering supervised, unsupervised, and semi-supervised machine learning algorithms and their implementation. Master concepts related to algorithm tuning, parameter optimization, and more Book Description Machine learning is a subset of AI that aims to make modern-day computer systems smarter and more intelligent. The real power of machine learning resides in its algorithms, which make even the most difficult things capable of being handled by machines. However, with the advancement in the technology and requirements of data, machines will have to be smarter than they are today to meet the overwhelming data needs; mastering these algorithms and using them optimally is the need of the hour. Mastering Machine Learning Algorithms is your complete guide to quickly getting to grips with popular machine learning algorithms. You will be introduced to the most widely used algorithms in supervised, unsupervised, and semi-supervised machine learning, and will learn how to use them in the best possible manner. Ranging from Bayesian models to the MCMC algorithm to Hidden Markov models, this book will teach you how to extract features from your dataset and perform dimensionality reduction by making use of Python-based libraries such as scikit-learn. You will also learn how to use Keras and TensorFlow to train effective neural networks. If you are looking for a single resource to study, implement, and solve end-to-end machine learning problems and use-cases, this is the book you need. What you will learn Explore how a ML model can be trained, optimized, and evaluated Understand how to create and learn static and dynamic probabilistic models Successfully cluster high-dimensional data and evaluate model accuracy Discover how artificial neural networks work and how to train, optimize, and validate them Work with Autoencoders and Generative Adversarial Networks Apply label spreading and propagation to large datasets Explore the most important Reinforcement Learning techniques Who this book is for This book is an ideal and relevant source of content for data science professionals who want to delve into complex machine learning algorithms, calibrate models, and improve the predictions of the trained model. A basic knowledge of machine learning is preferred to get the best out of this guide.

Download or read book Mastering OSINT written by Cybellium Ltd and published by Cybellium Ltd. This book was released on 2023-09-05 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an age defined by information abundance, the practice of Open Source Intelligence (OSINT) has emerged as a potent tool for uncovering insights hidden in plain sight. "Mastering OSINT" is an illuminating guide that equips readers with the skills and strategies needed to navigate the vast realm of open source information, enabling them to become adept OSINT practitioners capable of extracting valuable knowledge from the digital landscape. About the Book: Authored by leading experts in the field of OSINT, "Mastering OSINT" offers an in-depth exploration of the techniques, tools, and methodologies used to harness open source information effectively. Through a combination of real-world examples, case studies, and practical exercises, this book provides readers with the knowledge required to excel in the dynamic field of OSINT. Key Features: OSINT Fundamentals: The book begins by unraveling the foundational concepts of OSINT, guiding readers through the principles and ethics that underpin this powerful practice. Search Techniques: Readers will delve into advanced search techniques and strategies that optimize the collection of open source information from a variety of online sources. Social Media Analysis: With social media becoming a treasure trove of insights, the book explores methods for extracting actionable intelligence from platforms like Twitter, Facebook, LinkedIn, and more. Web Scraping and Automation: The book covers the art of web scraping and automation, empowering readers to gather, process, and analyze data at scale to uncover valuable insights. Digital Footprint Analysis: Through digital footprint analysis, readers will learn to piece together fragments of online presence to construct a comprehensive profile of individuals and organizations. Dark Web Exploration: In a world where hidden corners of the internet exist, the book sheds light on navigating the dark web to gather intelligence while maintaining security and anonymity. Investigative Techniques: From geolocation analysis to image forensics, the book equips readers with a toolkit of investigative techniques that enhance the quality and accuracy of OSINT findings. Case Studies and Practical Scenarios: Featuring real-world case studies and practical scenarios, readers gain firsthand insights into how OSINT techniques are applied to solve complex problems and uncover critical information. Who Should Read This Book: "Mastering OSINT" is a must-read for intelligence analysts, cybersecurity professionals, law enforcement personnel, journalists, researchers, and anyone seeking to harness the power of open source intelligence to gain a competitive edge or enhance security. Whether you're a novice curious about OSINT or a seasoned professional looking to refine your skills, this book serves as an essential guide to mastering the art of extracting insights from open sources. About the Authors: The authors of "Mastering OSINT" are esteemed practitioners and researchers in the field of open source intelligence. With a deep understanding of the nuances and challenges of OSINT, they share their wealth of knowledge, experience, and insights to empower readers to excel in the realm of open source intelligence.

Download or read book The Ultimate LinkedIn Sales Guide written by Daniel Disney and published by John Wiley & Sons. This book was released on 2021-03-04 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become a LinkedIn power user and harness the potential of social selling With the impact of COVID, remote working has become big, and so has the use of digital/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do not use it properly. The Ultimate LinkedIn Sales Guide is the go-to book and guide for utilizing LinkedIn to sell. It covers all aspects of social and digital selling, including building the ultimate LinkedIn profile, using the searching functions to find customers, sending effective LinkedIn messages (written, audio & video), creating great content that generates sales, and all the latest tips and tricks, strategies and tools. With the right LinkedIn knowledge, you can attract customers and generate leads, improving your sales numbers from the comfort and safety of your computer. No matter what you are selling, LinkedIn can connect you to buyers. If you’re savvy, you can stay in touch with clients and generate more repeat sales, build trust, and create engaging content that will spread by word-of-mouth—the most powerful sales strategy around. This book will teach you how to do all that and more. In The Ultimate LinkedIn Sales Guide you will learn how to: Use the proven 4 Pillars of Social Selling Success to improve your existing LinkedIn activities or get started on a firm footing Create the Ultimate LinkedIn Profile, complete with a strong personal brand that could catapult you to industry leader status Generate leads using LinkedIn, then build and manage relationships with connected accounts to turn those leads into customers Utilize little-known LinkedIn “power tools” to grow your network, send effective messages, and write successful LinkedIn articles And so much more! The Ultimate LinkedIn Sales Guide is a must read for anyone wishing to utilise LinkedIn to improve sales.

Download or read book LinkedIn for Personal Branding written by Sandra Long and published by Hybrid Global Publishing. This book was released on 2016-09-15 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your online presence matters more than ever in today's global workplace. Professionals are logging-in to LinkedIn in record numbers, so your profile needs to represent you in the best possible light before and after a meeting or interview. LinkedIn For Personal Branding: The Ultimate Guide is the leading strategic guidebook that most uniquely connects personal branding to the LinkedIn platform. Long's book provides a comprehensive view of personal branding using LinkedIn's profile, content sharing, and thought leadership capabilities. Additionally, Long has assembled a useful set of "How To" advice links that are available on a companion website. The website provides many resource pages and links related to each chapter. LinkedIn for Personal Branding: The Ultimate Guide is the ONLY LinkedIn book available that will do all of this for the reader: - Provide an integrated personal branding and LinkedIn strategy needed for today's professionals - in a Full Color book. - Provide additional "how to" elements in a companion website so you can click over to see detailed instructions and keep updated. - Provide dozens of examples and case studies from real LinkedIn users. - Provide several "personas" and other prompts to help you write the best possible summary. LinkedIn For Personal Branding will help you to: - Select and prioritize the best personal brand attributes for you, your career and business. - Be considered for more strategic assignments and business opportunities. - Create an authentic, personal, and impressive profile that demonstrates expertise without appearing to brag. - Consider all the ways you can demonstrate your personal brand -both offline and online- and how they work together. - Be found online > increase the likelihood of being contacted by recruiters and sales prospects. - Select the most memorable words, images, skills, and links. - Learn best practices for each profile section ( and also see real examples). - Write the most strategic and impactful headline and summary. - Give and receive more endorsements and recommendations. - Become a thought leader. - Find and Share content with your network . - Blog using the LinkedIn Publisher functionality. - Leverage LinkedIn Groups and Company pages. - Measure your progress. - And much more. This book is perfect for anyone interested in developing their personal brand using LinkedIn to propel their career or business opportunities.

Download or read book Strategic Synergy Mastering the Art of Leadership in the Modern Business World written by Joel Klemmer and published by Independently published. This book was released on 2024-03-03 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if I told you that everything you know about leadership is about to be challenged? The majority of leadership strategies taught today are outdated by at least a decade. In a world where business evolves at the speed of light, yesterday's strategies are tomorrow's relics. I'm Joel R. Klemmer, and I've spent over 20 years in the trenches of leadership, learning, failing, and succeeding. Along the way, I discovered something crucial – the need for a leadership approach that evolves as rapidly as the business landscape itself. The pain points are real. Leaders at all levels are grappling with unprecedented challenges: navigating cultural shifts, managing remote teams, fostering innovation in hyper-competitive environments, and maintaining a work-life balance in a 24/7 connected world. You're not alone in feeling that traditional leadership models fall short in addressing these issues. That's where "Strategic Synergy" comes into play. Here, I share the insights and strategies that have propelled me forward – not just as a leader in business but as a devoted husband and father. Because leadership isn't just about managing teams; it's about managing life. Inside, you'll discover: The secret to aligning personal, team, and organizational goals to create a culture of innovation and collaboration. How to harness emotional intelligence to lead with empathy, build resilient teams, and navigate the complexities of human dynamics. Real-world applications of leadership theories across various industries, providing actionable insights that you can apply immediately. The importance of understanding and embracing cultural diversity in leading global teams. Sustainable leadership practices that prioritize long-term success, ethical considerations, and societal impact. Interactive tools and assessments to help you identify your strengths and areas for improvement, turning insight into action. If you're ready to challenge the status quo, to lead with purpose and passion, and to create a legacy of success and impact, then this book is for you. It's time to transform not just how you lead in business, but how you live your life. Because at the end of the day, leadership is about making a positive impact on the world around us – one decision, one action, and one person at a time. Are you ready to be the leader the future needs? Join me, and let's redefine leadership for the modern era.

Download or read book Mastering Writing at Greater Depth written by Adam Bushnell and published by SAGE. This book was released on 2020-02-29 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do teachers identify the potential for greater depth writing and encourage children to meet their full potential? This book was created by people who are not only passionate about primary education, but who are also leading experts in their own particular areas. They have made use of their wide experience to offer practical guidance on greater depth writing, while underpinning this with theoretical understanding. We hope that reading this book helps you to reflect on what greater depth writing looks like and how you can encourage children to write at greater depth. You will find many suggestions for teaching lessons that encourage children to write at greater depth underpinned by theory.

Download or read book Linked Inbound written by Sam Rathling and published by . This book was released on 2019-10-29 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book was written for every individual that knows the huge potential of LinkedIn®, but with no idea how to unlock it. Well... I am about to give you the key. At the time of writing this book, my Social Selling framework has generated close to £10million in closed business, for my clients in just the last year.Typically Sales Directors, CEO's, Entrepreneurs, Business Owners, and Experts pick up this book because they are worried about a weak or empty sales pipeline. Despite being really good at what they do, they just don't have enough leads coming into their business and really need more clients. Many are overwhelmed by just how much there is to do running their business or team and cannot find the time to fit LinkedIn® to their busy schedule. Most people know they need to be on LinkedIn® but are frustrated because they don't have the knowledge to make it work and they just can't seem to get the new business they know they should be getting.Prospecting, lead generation and pipeline building via traditional methods are failing. Social selling gives you a competitive edge that gets you seen by your target market. According to LinkedIn®, social selling leaders create 45% more opportunities than peers, are 51% more likely to reach quota and 78% of social sellers outsell peers who don't use LinkedIn®.You will really like this book and benefit hugely from it if: - You have no profile at all on LinkedIn® and are starting from scratch - You have a profile on LinkedIn® but can't remember the last time you looked at it!- You are using LinkedIn® already but currently, do not get any business from it - You have limited time to spend on LinkedIn® and need to know what to do day to day- You are ready to take your online reputation and your business to the next level - You want to position yourself as the 'go-to' expert in your field - You know your target market is on LinkedIn® but you have no clue how to gain access to them - You have employees that you could replicate this advice to - You have heard of 'Social Selling' but don't really know what it is- You want to know how to turn LinkedIn® into real leads and sales opportunities - You work in an organisation that has invested in LinkedIn® Sales Navigator for your sales teamThe book covers some key areas including the core principles of social selling; how to build a powerful LinkedIn® profile; sales prospecting to build your pipeline; how to gain competitive edge on LinkedIn®, content marketing on Linkedin® including 12 types of LinkedIn® posts, positioning yourself as a 'go-to' expert; LinkedIn® company pages and how to build your company brand, LinkedIn® groups; LinkedIn® Premium vs. Sales Navigator; social selling habits, your system for LinkedIn® success, plus additional LinkedIn® learning resources and tools.Linkedin® is a phenomenal tool for sales and marketing, this book is everything I know about how to generate sales from Linkedin®. Having spent more than 25,000 hours mastering LinkedIn® as a recruiter, sales professional and now a business owner, this book is everything I know about social selling and LinkedIn® packed into an easy to read, practical book. Learn, master and implement these 8 strategies and you will catapult your LinkedIn® results, smash your sales quota, build your personal brand and achieve everything you want in your business.