Download or read book Mascot Design written by Sendpoints and published by . This book was released on 2019-03-19 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The mascots for the Tokyo 2020 Olympic Games came into global spotlight overnight, strengthening the promotion for the city considerably. The popularity of Kumamon has generated over 124.4 billion yen in revenue from tourism, peripheral products and copyright licenses. Snoopy, once featured on the cover of Times and mascot for NASA, has over 350 million fans around the world. Its copyright income is more than 10 million dollars a year

Download or read book Research into Design for Communities Volume 2 written by Amaresh Chakrabarti and published by Springer. This book was released on 2017-04-13 with total page 1063 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book showcases cutting-edge research papers from the 6th International Conference on Research into Design (ICoRD 2017) – the largest in India in this area – written by eminent researchers from across the world on design process, technologies, methods and tools, and their impact on innovation, for supporting design for communities. While design traditionally focused on the development of products for the individual, the emerging consensus on working towards a more sustainable world demands greater attention to designing for and with communities, so as to promote their sustenance and harmony - within each community and across communities. The special features of the book are the insights into the product and system innovation process, and the host of methods and tools from all major areas of design research for the enhancement of the innovation process. The main benefit of the book for researchers in various areas of design and innovation are access to the latest quality research in this area, with the largest collection of research from India. For practitioners and educators, it is exposure to an empirically validated suite of theories, models, methods and tools that can be taught and practiced for design-led innovation. The contents of this volume will be of use to researchers and professionals working in the areas on industrial design, manufacturing, consumer goods, and industrial management.

Download or read book Innovation in Design Communication and Engineering written by Teen-Hang Meen and published by CRC Press. This book was released on 2015-07-23 with total page 937 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume represents the proceedings of the 2014 3rd International Conference on Innovation, Communication and Engineering (ICICE 2014). This conference was held in Guiyang, Guizhou, P.R. China, October 17-22, 2014. The conference provided a unified communication platform for researchers in a wide range of fields from information technology,

Download or read book Automotive Mascots written by David Kay and published by Veloce Publishing Ltd. This book was released on 2014-08-05 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: A full colour guide to British radiator and accessory mascots of 1896 to 1960 compiled by two leading experts in the field. Packed with information and stunning pictures, this comprehensive guide is a must for collectors and would-be collectors. As well as detailing the authors' collecting experiences, the book tells the reader how to get started, where to buy and - very importantly - how to spot fakes. 54 British marque mascots are covered, as are mascots produced by corporations such as ICI and the accessory mascots which owners could purchase to individualise their cars

Download or read book Advances in Creativity Innovation Entrepreneurship and Communication of Design written by Evangelos Markopoulos and published by Springer Nature. This book was released on 2021-07-01 with total page 627 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together experts from different areas to show how creativity drives design and innovation in different kind of businesses. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach entrepreneurial competencies and support business developments, including aspects such as corporate social responsibility and sustainability. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches for product design, development, and branding. It also discusses applications in education and well-being. Based on the AHFE 2021 Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, held virtually on July 25–29 July, 2021, from USA, the book addresses a broad audience of business innovators, entrepreneurs, designers, and marketing and communication experts alike.

Download or read book Applying Formal Methods Testing Performance and M E Commerce written by Manuel Núñez and published by Springer Science & Business Media. This book was released on 2004 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the joint refereed proceedings of the First International Workshop on Theory Building and Formal Methods in Electronic/Mobile Commerce, TheFormEMC, the first European Performance Engineering Workshop, EPEW, and the First International Workshop on Integration of Testing Methodologies, ITM, held jointly in association with FORTE 2004 in Toledo, Spain in October 2004. The 27 revised full papers presented were carefully reviewed and selected from a total of 62 submissions. The papers are grouped in three topical sections corresponding to the workshop topics.

Download or read book Design for Developers written by Stephanie Stimac and published by Simon and Schuster. This book was released on 2023-09-05 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Solve common application design and usability issues with flair! These essential design and UX techniques will help you create good user experiences, iterate smoothly on frontend features, and collaborate effectively with designer colleagues. In Design for Developers you will learn how to: Use color, typography, and layout to create hierarchy on a web page Apply color palettes consistently in a user interface Choose the correct typefaces and fonts Conduct user research to validate design decisions Quickly plan a website’s layout and structure In Design for Developers, author Stephanie Stimac shares the unique insights she’s learned as a designer on the Microsoft Developer Experiences team. This one-of-a-kind book provides a developer-centric approach to the essential design fundamentals of modern web applications. You’ll learn how to craft a polished visual design with just color, space, and typeface, and put all your new skills into practice to design a website from scratch. Foreword by Aaron Gustafson. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the technology Developer-made design decisions can have a real impact on a site’s user experience. Learn to speak design’s language, and you’ll be able to confidently contribute to a design process, collaborate with designer colleagues, and make more informed decisions about how you build your apps. About the book Design for Developers reveals essential design and UX principles every web developer needs to know. You’ll love the book’s developer-centric approach, which demonstrates new ideas with examples from popular sites and user interfaces. Discover insightful techniques for user research, and learn to use color, typography, and layout to create communicative web visuals. By the time you’re done reading, you’ll know it’s true: having good design sense will make you a better web developer! What's inside Conduct user research to validate design decisions Quickly plan a website’s layout and structure Iterate smoothly on frontend features Use color, typography, and layout to create hierarchy on a web page About the reader For web developers familiar with HTML, CSS, and the JavaScript basics. About the author Stephanie Stimac is a design technologist and senior product manager who focuses on building and improving developer experiences. She has previously worked on the Microsoft Edge browser. Table of Contents PART 1 DESIGN BASICS 1 Bridging the gap between design and development 2 Design fundamentals PART 2 USER EXPERIENCE 3 User experience basics 4 User research 5 User experience design PART 3 VISUAL DESIGN ELEMENTS 6 Web layout and composition 7 Enhancing web layout with animation 8 Choosing and working with typography on the web 9 Color theory 10 Building a website PART 4 AFTER VISUAL DESIGN 11 Test, validate, iterate 12 Developer choices and user experience

Download or read book Design in the Era of Industry 4 0 Volume 3 written by Amaresh Chakrabarti and published by Springer Nature. This book was released on 2023-07-24 with total page 1194 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book showcases cutting-edge research papers from the 9th International Conference on Research into Design (ICoRD 2023) – the largest in India in this area – written by eminent researchers from across the world on design processes, technologies, methods and tools, and their impact on innovation, for supporting design for a connected world. The theme of ICoRD’23 has been ‘Design in the Era of Industry 4.0’. Industry 4.0 signifies the fourth industrial revolution. The first industrial revolution was driven by the introduction of mechanical power such as steam and water engines to replace human and animal labour. The second industrial revolution involved introduction of electrical power and organised labour. The third industrial revolution was powered by introduction of industrial automation. The fourth industrial revolution involves introduction of a combination of technologies to enable connected intelligence and industrial autonomy. The introduction of Industry 4.0 dramatically changes the landscape of innovation, and the way design, the engine of innovation, is carried out. The theme of ICoRD’23 - ‘Design in the Era of Industry 4.0’ –explores how Industry 4.0 concepts and technologies influence the way design is conducted, and how methods, tools, and approaches for supporting design can take advantage of this transformational change that is sweeping across the world. The book is of interest to researchers, professionals, and entrepreneurs working in the areas on industrial design, manufacturing, consumer goods, and industrial management who are interested in the new and emerging methods and tools for design of new products, systems, and services.

Download or read book Software Modeling and Design written by Hassan Gomaa and published by Cambridge University Press. This book was released on 2011-02-21 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers all you need to know to model and design software applications from use cases to software architectures in UML and shows how to apply the COMET UML-based modeling and design method to real-world problems. The author describes architectural patterns for various architectures, such as broker, discovery, and transaction patterns for service-oriented architectures, and addresses software quality attributes including maintainability, modifiability, testability, traceability, scalability, reusability, performance, availability, and security. Complete case studies illustrate design issues for different software architectures: a banking system for client/server architecture, an online shopping system for service-oriented architecture, an emergency monitoring system for component-based software architecture, and an automated guided vehicle for real-time software architecture. Organized as an introduction followed by several short, self-contained chapters, the book is perfect for senior undergraduate or graduate courses in software engineering and design, and for experienced software engineers wanting a quick reference at each stage of the analysis, design, and development of large-scale software systems.

Download or read book Real Time Software Design for Embedded Systems written by Hassan Gomaa and published by Cambridge University Press. This book was released on 2016-05-26 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organized as an introduction followed by several self-contained chapters, this tutorial takes the reader from use cases to complete architectures for real-time embedded systems using SysML, UML, and MARTE and shows how to apply the COMET/RTE design method to real-world problems. --

Download or read book Software Design for Real time Systems written by J. E. Cooling and published by Springer. This book was released on 2013-11-11 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHAT IS THIS BOOKABOUT7 In recent times real-time computer systems have become increasingly complex and sophisticated. It has now become apparent that, to implement such schemes effectively, professional, rigorous software methods must be used. This includes analysis, design and implementation. Unfortunately few textbooks cover this area well. Frequently they are hardware oriented with limited coverage of software, or software texts which ignore the issues of real-time systems. This book aims to fill that gap by describing the total software design and is given development process for real-time systems. Further, special emphasis of microprocessor-based real-time embedded systems. to the needs WHAT ARE REAL-TIME COMPUTER SYSTEMS? Real-time systems are those which must produce correct responses within a definite time limit. Should computer responses exceed these time bounds then performance degradation and/or malfunction results. WHAT ARE REAL-TIME EMBEDDED COMPUTER SYSTEMS? Here the computer is merely one functional element within a real-time system; it is not a computing machine in its own right. WHO SHOULD READ THIS BOOK? Those involved, or who intend to get involved, in the design of software for real-time systems. It is written with both software and hardware engineers in mind, being suitable for students and professional engineers.

Download or read book Brand Mascots written by Stephen Brown and published by Routledge. This book was released on 2014-06-27 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tony the Tiger. The Pillsbury Doughboy. The Michelin Man. The Playboy bunny. The list of brand mascots, spokes-characters, totems and logos goes on and on and on. Mascots are one of the most widespread modes of marketing communication and one of the longest established. Yet, despite their ubiquity and utility, brand mascots seem to be held in comparatively low esteem by the corporate cognoscenti. This collection, the first of its kind, raises brand mascots’ standing, both in an academic sense and from a managerial perspective. Featuring case studies and empirical analyses from around the world – here Hello Kitty, there Aleksandr Orlov, beyond that Angry Birds – the book presents the latest thinking on beast-based brands, broadly defined. Entirely qualitative in content, it represents a readable, reliable resource for marketing academics, marketing managers, marketing students and the consumer research community. It should also prove of interest to scholars in adjacent fields, such as cultural studies, media studies, organisation studies, anthropology, sociology, ethology and zoology.

Download or read book Cross Cultural Design Methods Practice and Impact written by P.L.Patrick Rau and published by Springer. This book was released on 2015-07-18 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: The two LNCS volume set 9180-9181 constitutes the refereed proceedings of the 7th International Conference on Cross-Cultural Design, CCD 2015, held as part of the 17th International Conference on Human-Computer Interaction, HCII 2015, in Los Angeles, CA, USA in August 2015, jointly with 15 other thematically similar conferences. The total of 1462 papers and 246 posters presented at the HCII 2015 conferences were carefully reviewed and selected from 4843 submissions. These papers of the two volume set address as follows: LNCS 9180, Cross-Cultural Design: Methods, Practice and Impact (Part I), addressing the following major topics: cross-cultural product design, cross-cultural design methods and case studies, design, innovation, social development and sustainability and LNCS 9181, Cross-Cultural Design: Applications in Mobile Interaction, Education, Health, Transport and Cultural Heritage (Part II), addressing the following major topics: cultural aspects of social media and mobile services, culture for transport and travel, culture for design and design for culture and culture for health, learning and games.

Download or read book Emerging Trends and Innovations in Industries of the Developing World written by Dimitrios A. Karras and published by CRC Press. This book was released on 2023-09-28 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: ISC 2022 is dedicated to the Niti Aayog policies to promote sustainability through exchange of ideas emerging out of the academia. The ISC is an annual conference that is held in virtual mode until COVID restrictions on travel exist. The vision of the conference is to capacitate Academia with the necessary ideas that provide insights of the grassroot level development to various stakeholders of the Niti-Aayog policies. Towards this goal, the conference creates a conjunction of various stakeholders of Niti-Aayog policies that include- academic institutions, government bodies, policy makers and industry. The ISC organizers make concerted efforts to promote academic research that would technological, scientific, management & business practices, and insights into policy merits & disruptions. The framework of exchange of ideas is geared towards adoption of deep technologies, fundamental sciences & engineering, energy research, energy policies, advances in medicine & related case studies. This framework enables the round table discussions between the academia, industry and policy makers through its range of plenary and keynote speakers.

Download or read book Leisure Culture and the Olympic Games written by John Horne and published by Routledge. This book was released on 2016-04-08 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection contains six refreshing critical assessments of the leisure-sport relationship from societies that have staged the Olympic and Paralympic Games and contains valuable information for those who live in societies that aspire to host the Games. The collection begins and ends with discussions of the Olympic Games as a platform for protest. The first and last chapters consider the changing political relationships from 1968 in Mexico City, when one of the most politically-charged gestures ever made by athletes took place, and the campaigns surrounding the ethical responsibilities of those hosting the Olympics in London in 2012. Other chapters consider the sociocultural legacy of the Seoul Olympics, assess the likely regeneration legacies of the London 2012 Games, examine the relationship between hosting societies and indigenous cultures and analyse the effectiveness and appeal of Olympic mascots. This collection provides not just insight into the past and present effects of the Olympic and Paralympic Games but also offers readers the opportunity to reflect upon and consider the impact of these sports mega-events on their everyday lives. This book was published as a special issue of Leisure Studies.

Download or read book Meet Mr Product written by Warren Dotz and published by Chronicle Books. This book was released on 2003-02 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the Jolly Green Giant to the cute little Morton Salt Girl, this book is a vibrantly colorful tribute to pop-culture icons over the decades. 500 color images.

Download or read book What Is A Brand Mascot How Companies Create Brand Mascots And The Benefits Of Companies Leveraging Brand Mascots To Promote Their Product Offerings written by Dr. Harrison Sachs and published by The Epic Books Of Dr. Harrison Sachs. This book was released on 2023-12-08 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essay sheds light on what is a brand mascot, explicates how companies create brand mascots, and delineates the benefits of companies leveraging brand mascots to promote their product offerings. Succinctly stated, a brand mascot is a fictitious character that serves the purpose of representing a brand by being the embodiment of a brand's personality. A brand mascot is also able to serve the purpose of promoting the product offerings of a company’s brand. A brand mascot is able to fulfill the role of being an ambassador of a company’s brand. A brand mascot is also apart of a company’s brand identity since a brand mascot is a visible fictitious character who represents a brand that customers are able to identify as a fictitious character who is affiliated with the company’s brand. A brand mascot is able to represent a brand’s symbolic values and render it all the more easier for a customer to meticulously under a brand’s symbolic values. A brand mascot is often in the vanguard of a company’s marketing campaigns and will often strive to articulate to members of the target market how a company’s product offerings can furnish value to them. A brand mascot not only plays the integral role of helping a company’s brand to build a brand personality and establish a brand identity, but also plays a crucial role in helping a company’s brand to be all the more distinguishable from its competitor brands. A brand mascot of a fictitious character who has a compelling personality and a highly creative design is far more memorable among members of a target market than a banal brand logo or a humdrum brand slogan is memorable among members of a target market. A brand mascot is a fictitious character who is not only metaphorically interwoven into a brand by serving as the spokesperson of a brand, but is also the fictitious character who is able to humanize a brand. A brand that is devoid of a brand mascot is often perceived to be far less humanized and far more impersonal than the brands of companies who have a brand mascot who is on the front lines of their marketing campaigns. The usage of an entertaining and humorous brand mascot in marketing campaigns who has a compelling personality and a highly creative design can render them all the more indelible than they otherwise would be if the marketing campaigns were devoid a brand mascot. A brand mascot is synonymous with a brand primarily because an entertaining and humorous brand mascot who has a compelling personality and a highly creative design is often the first fictitious character to populate in a person’s mind whenever he hears the brand name of the specific brand that the brand mascot is affiliated with. For instance, whenever a person hears the brand name Cheetos he becomes aptly poised to populate an image of Chester Cheetah in his mind. Chester Cheetah is a brand mascot who is affiliated with the Cheetos brand. People should never implement insalubrious dietary decisions. People should always implement salubrious dietary decisions. The role of a brand mascot is multifarious since it extends far beyond the ambit of being an ambassador of a company’s brand. In addition to helping to facilitate the building of a brand personality, the establishment of a brand identity, and the differentiation of your company’s brand from the brands of your competitors, a brand mascot is also able to render a brand all the more memorable among members of a target market since the usage of a brand mascot in a company’s marketing campaigns is able to significantly enhance a company’s marketing campaigns. The integration of a brand mascot in a company’s marketing campaigns helps to facilitate the amelioration of a company’s marketing campaigns in contexts in which an entertaining and humorous brand mascot who has a compelling personality and a highly creative design is leveraged to efficaciously promote a company’s product offerings in its marketing campaigns advertisements. The integration of a brand mascot in a company’s marketing campaigns can for instance be utilized to integrate humorous skits in its marketing campaigns advertisements.