Download or read book The Evergreen Author written by Roseanne Cheng and published by . This book was released on 2020-11-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Set your book up for success (before you even finish writing it.)?Writing the book is just one piece of the publishing puzzle. Getting that book into the right readers' hands, over and over again can be an even greater challenge. ??Packed with practical, actionable advice, The Evergreen Author delivers a proven, step-by-step system for how to successfully publish your work and create a sustainable career as a writer. ?Ready to promote your book like a pro? You'll learn:A simple, repeatable formula for marketing and selling your book, so you know exactly how to attract people who are excited to buy it.Expert tips on boosting your book's visibility and growing an audience, both on and off social media.Easily customizable marketing action steps to keep you accountable and on track from pre-launch, to launch, and beyond.Insider advice on where authors have had the most success selling books right now, along with examples from real-life authors.And so much more!It's easy to get lost in this business, but with the right tools in place, you can build an amazing career as an author!

Download or read book The Business of Being a Writer written by Jane Friedman and published by University of Chicago Press. This book was released on 2018-03-16 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Destined to become a staple reference book for writers and those interested in publishing careers.” —Publishers Weekly Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. Those who want to make a full- or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. This book offers the business education writers need but so rarely receive. It is meant for early-career writers looking to develop a realistic set of expectations about making money from their work. or for working writers who want a better understanding of the industry. Writers will gain a comprehensive picture of how the publishing world works—from queries and agents to blogging and advertising—and will learn how they can best position themselves for success over the long term. Jane Friedman has more than two decades of experience in the publishing industry, with an emphasis on digital media strategy for authors and publishers. She is encouraging without sugarcoating, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income—and leave them empowered, confident, and ready to turn their craft into a career. “Friedman’s 20-plus years in the industry, launching and managing the social media presence of Writer’s Digest, along with her expertise in business strategies for authors and publishers, combine to create an invaluable compendium of practical advice.” —Library Journal (starred review)

Download or read book Marketing Your Book on a Budget written by Kathryn Elizabeth Jones and published by Kathryn Elizabeth Jones. This book was released on 2013-03 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does an author best get book reviews? What of interviews, blogs, and social media? How can a new author expect to be seen while crowding the lane with other authors of his/her genre?Marketing Your Book on a Budget is tiny for a reason; any author can afford it. But be prepared for the endless information enclosed. You'll never wonder again about the best ways to speak up about your book, get free advertising, or learn why postcards can help you get the word out faster and easier than any other way.It's easy to say you're going to market your book, far more difficult to actually do it, but this handy guide will help you every step of the way, even while your heart is pumping wildly the first time you have to speak about your book to someone else.Every year in December I go through the book, check the links and update it for changes in marketing trends so that you will have the latest ideas on Marketing Your Book on a Tight Budget.

Download or read book Self Publishing Made Simple written by April Cox and published by . This book was released on 2021-09-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book How to Market a Book Third Edition written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Man on Mao s Right written by Ji Chaozhu and published by Random House. This book was released on 2008-07-15 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: No other narrative from within the corridors of power has offered as frank and intimate an account of the making of the modern Chinese nation as Ji Chaozhu’s The Man on Mao’s Right. Having served Chairman Mao Zedong and the Communist leadership for two decades, and having become a key figure in China’s foreign policy, Ji now provides an honest, detailed account of the personalities and events that shaped today’s People’s Republic. The youngest son of a prosperous government official, nine-year-old Ji and his family fled Japanese invaders in the late 1930s, escaping to America. Warmly received by his new country, Ji returned its embrace as he came of age in New York’s East Village and then attended Harvard University. But in 1950, after years of enjoying a life of relative ease while his countrymen suffered through war and civil strife, Ji felt driven by patriotism to volunteer to serve China in its conflict with his adoptive country in the Korean War. Ji’s mastery of the English language and American culture launched his improbable career, eventually winning him the role of English interpreter for China’s two top leaders: Premier Zhou Enlai and Party Chairman Mao Zedong. With a unique blend of Chinese insight and American candor, Ji paints insightful portraits of the architects of modern China: the urbane, practical, and avuncular Zhou, the conscience of the People’s Republic; and the messianic, charismatic Mao, student of China’s ancient past–his country’s stern father figure. In Ji’s memoir, he is an eyewitness to modern Chinese history, including the Great Leap Forward, the Cultural Revolution, the Nixon summit, and numerous momentous events in Tiananmen Square. As he becomes caught up in political squabbles among radical factions, Ji’s past and charges against him of “incorrect” thinking subject him to scrutiny and suspicion. He is repeatedly sent to a collective farm to be “reeducated” by the peasants. After the Mao years, Ji moves on to hold top diplomatic posts in the United States and the United Kingdom and then serves as under secretary-general of the United Nations. Today, he says, “The Chinese know America better than the Americans know China. The risk is that we misperceive each other.” This highly accessible insider’s chronicle of a struggling people within a developing powerhouse nation is also Ji Chaozhu’s dramatic personal story, certain to fascinate and enlighten Western readers. A riveting biography and unique historical record, The Man on Mao’s Right recounts the heartfelt struggle of a man who loved two powerful nations that were at odds with each other. Ji Chaozhu played an important role in paving the way for what is destined to be known as the Chinese Century. Praise for The Man on Mao’s Right "Brave, beautifully written testimony . A true "fly-on-the-wall" account of the momentous changes in Chinese society and international relations over the last century." --Kirkus Reviews “It is a relief to read an account by an urbane and often witty insider who neither idolizes nor demonizes China's top leaders . . . . Highly recommended." —Library Journal, starred review

Download or read book Confessions of an HR Pro written by Julie Turney and published by . This book was released on 2021-05-31 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will help you to regain your HR mojo, find your community and gain clarity on your way forward. Based on real-life experiences from HR Professionals who felt just like you at some point in their careers, you will learn about our moments of defeat and triumph. I wrote this book because I believe that we need more transparency in our HR community. Enough about what we need to do and more about how we are actually navigating our careers in this space.Read this book to:Learn how to navigate working with a bad boss Understand what it takes to be the best recruiter you can beDiscover how Agile ways of working can improve your workflowLearn how to become more inclusive in building your HR teamLearn why your mental health and well-being mattersUnderstand how to build resilience through making mistakesDiscover how to build your HR Community/tribe

Download or read book Self Publishing Made Easy written by William Carroll and published by Coda Publications. This book was released on 1999 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Free Marketing written by Jim Cockrum and published by John Wiley & Sons. This book was released on 2011-08-31 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.

Download or read book How to Advertise written by Kenneth Roman and published by Macmillan. This book was released on 2005-03 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to effective advertising--updated with new chapters on generating creative ideas, integrated communications, internet advertising, and the digital world, plus more than 200 fresh advertising examples and case histories. A comprehensive tool for advertisers, agencies, and students, How to Advertise is a complete, practical guide to what works in advertising, what doesn't--and why. The first section covers what to say and where to say it, including updated chapters on brands and strategies, research, campaigns, media strategies and tactics, and target marketing. The second deals with getting the message out--in TV, magazines, newspapers, radio, outdoor, direct marketing, brochures, websites, sales pieces, promotion, and publicity. There are guidelines for legal, regulatory, and public responsibility issues, plus a chapter on how to work with an agency, a glossary of more than 300 industry terms and definitions, and an appreciation of David Ogilvy and the purpose of advertising. More than an advertising guide, How to Advertise shows how to build brands and businesses.

Download or read book Adorno Foucault and the Critique of the West written by Deborah Cook and published by Verso Books. This book was released on 2018-11-27 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: The alliance of critical theory between Frankfurt and Paris Adorno, Foucault and the Critique of the West argues that critical theory continues to offer valuable resources for critique and contestation during this turbulent period. To assess these resources, it examines the work of two of the twentieth century's more prominent social theorists: Theodor W. Adorno and Michel Foucault. Although Adorno was situated squarely in the Marxist tradition that Foucault would occasionally challenge, Deborah Cook demonstrates that their critiques of our current predicament are complementary in important respects. Among other things, these critiques converge in their focus on the historical conditions-economic in Adorno and political in Foucault-that gave rise to the racist and authoritarian tendencies that continue to blight the West. Cook also shows that, when Adorno and Foucault plumb the economic and political forces that have shaped our identities, they offer remarkably similar answers to the perennial question: What is to be done?

Download or read book Book Design Made Simple written by Fiona Raven and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book Design Made Simple gives DIY authors, small presses, and graphic designers--novices and experts alike--the power to design their own books. It's the first comprehensive book of its kind, explaining every step from installing Adobe(R) InDesign(R) right through to sending the files to press. For those who want to design their own books but have little idea how to proceed, Book Design Made Simple is a semester of book design instruction plus a publishing class rolled into one. Let two experts guide you through the process with easy step-by-step instructions, resulting in a professional-looking top-quality book

Download or read book Six Figure Author written by Chris Fox and published by Createspace Independent Publishing Platform. This book was released on 2017-07-04 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sell Books the Smart Way Five years ago releasing a book as an indie author meant uploading it, then begging everyone you knew to buy it. That method simply doesn't work anymore. Fortunately, there's a better way. Amazon has spent billions of dollars over the last decade building the world's best sales engine. They use machine learning to sell massive piles of books, and that engine is just waiting for you to tap into it. This is the book that will teach you how. Ready to become a six figure author? You'll learn: Why a sale isn't just a sale. Who you sell to is more important than how many How to find your target audience How to train Amazon to sell for you

Download or read book The Startup Growth Book written by Andrew Lee Miller and published by Independently Published. This book was released on 2022-07-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 50+ Proven Ways to Scale Your Startup Without a Marketing Budget Marketing is consistently considered one of the main reasons that startups fail, and every year, tens of thousands of businesses close simply because they didn't prioritize marketing early enough. The problem is that many startup founders believe they cannot do any real marketing until they can afford it, and that's simply not true, because Marketing doesn't have to cost a dime! After 15 years handling growth for startups, Andrew Lee Miller, an accomplished, early-stage startup marketing expert, who's taken three young companies to multi-million dollar exits, found that there were tons of valuable growth strategies that could be implemented that don't cost anything. Bootstrapped Marketing, Growth Hacking, Organic Marketing and more, all refer to the lesser known ways of attaining scalable growth for your business without a large "war chest" for paid advertising, and Andrew has spent over a decade developing, testing, and proving out the best of the best strategies that actually work. The Startup Growth Book then is the culmination of Andrew's 15+ years of in-the-trenches startup growth experience and is the only business book out there that actually teaches entrepreneurs and marketers how to build sustainable, scalable growth, channel by channel, with zero advertising budget. Tried and tested by Andrew himself, this book directly draws from Andrew's experiences scaling over 100 startups in over a dozen nations and languages. This book is ideal for young marketers who want to learn cutting-edge tactics from a master, as well as new businesses that want to grow organically and prove traction without spending cash on Paid Advertising. For the first time ever, Andrew will show you how to scale organically using 10 different channels. Learn exactly how to launch and scale these channels without spending money: - Public Relations across all major media channels - Search Engine Optimization so people can discover you organically - Email Marketing to master the most effective means of marketing communication - Social Media Marketing and Influencer Marketing done right ... and more. After reading this book, you will be able to implement these lessons to drive growth in your business without needing to outsource to a Marketing agency, hire a marketing team, or even run any Facebook ads. Dozens of companies have already implemented Andrew's growth hacking tactics, and have scaled to millions of dollars in revenue.

Download or read book The Diary of Katy Yehonala written by Robert Barclay and published by Shawline Publishing Group. This book was released on 2021-11-25 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: A SWEEPING SAGA OF THREE GENERATIONS OF EXTRAORDINARY WOMEN WHO LIFTED THEIR GAZE BEYOND THEIR TURBULENT HISTORY, EACH TO FULFIL UNIQUE DESTINIES. The first is a proud matriarch who believes honouring family is worth any sacrifice. The second is born into a revolution and travels the world, still scarred by her childhood demons. The third soars to breathtaking heights on the world stage, a mother's selfless love beneath her wings. The Diary of Katy Yehonala brilliantly evokes another time and place, laying bare its drama and beauty in haunting landscapes and vivid portraits of unforgettable women, so exquisitely narrated that they resonate long after the final page is turned. "... an immersive and gripping book that resonates deeply with the reader. Throughout, the characterisation is strong, memorable and nuanced suited to the intricate, powerful, compelling narrative." Rebecca Black, AM

Download or read book How to Write a Sizzling Synopsis written by Bryan Cohen and published by . This book was released on 2016-11-10 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Struggling to find new readers? Learn how a compelling synopsis can make your book fly off the digital shelves! Do you hate writing blurbs? Do you wish there was an easier way to summarize your novel and get more sales in the process? Author and copywriter Bryan Cohen's book descriptions have hit both the Kindle Store's Top 50 and the USA Today Bestseller list. Let him show you exactly how to craft the copy you need to hook new readers. After writing hundreds of book descriptions for other authors and helping thousands with informative training, Bryan has learned what all the best book synopses have in common. Through easy-to-follow tips and helpful examples in a variety of genres, How to Write a Sizzling Synopsis gives you the tools you need to get a steady stream of online book browsers to click the Buy button every single day. In this book, you'll discover: How to simplify your plot to create a short, engaging synopsis Why using certain words can make customers fall in love with your story How to shed unnecessary subplots and make writing your blurb a joy instead of a chore The step-by-step system for writing and editing your synopsis for rhythm, momentum, and clarity Why you need a synopsis cliffhanger, and much, much more! Finally, you no longer have to take on the challenge of copywriting alone. With a more intriguing synopsis in place, all your future promotions, ads, and marketing campaigns can perform significantly better. You want more readers to buy your books, and Bryan's system is a great way to make it a reality. If you like detailed writing guides, plenty of examples, and a touch of humor, then you'll love Bryan Cohen's look behind the scenes at how he creates copy that sells. Buy How to Write a Sizzling Synopsis today to get new readers excited to buy your books!

Download or read book Senior Camp 2035 written by L. L. Lee and published by . This book was released on 2018-11-08 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Second Annual Senior Camp 2035 is being held in the Louisiana Dome City in New Orleans. All 80-year-old citizens are "invited" to attend the camp in their home states. Mimi and her best friend, Lula, look forward to the event that promises fabulous prizes such as guarded vacation homes and yachts to the winners of the camp competitions. The women's excitement quickly turns to fear, and then to horror when they realize their authoritarian government run by dictator, Lucy Stone, has ominous-if not downright evil-intentions in providing the camp for its seniors.