Download or read book Library Management in Disruptive Times written by Steve O'Connor and published by Facet Publishing. This book was released on 2015-09-30 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is the traditional library business model a victim of disruptive digital technologies? Library Management in Disruptive Times identifies the key skills and attitudes needed by the library leaders of today and tomorrow and delivers a balanced view of the future of the profession. Contributed to by expert professional library leaders and educators from across the globe, this edited collection offers thought-provoking perspectives on the challenge of the current operating environment across a range of library sectors, library professional associations and geographic regions. Each author brings their own particular area of expertise and perspective on to consider the effects of disruptive change in libraries globally. Key topics covered include: - Leading change - Management fads and their impact on libraries - User engagement - The value of collaboration and consortia - Library management and the global economic crisis - Agile management techniques - The role of professional associations in redefining the profession - Developing management skills on the job - Planning for the future. This dynamic collection helps readers to envision the purpose and value of future libraries and to see change as a rare opportunity to create truly new roles for librarians. Readership: This will be essential reading for library managers, directors and aspiring leaders throughout the world.
Download or read book Marketing the Library Techniques for Managing the Library in Hard Times written by Association of Assistant Librarians. Northern Division and published by [Newcastle upon Tyne] : Association of Assistant Librarians. This book was released on 1981 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Thriving Library written by Marylaine Block and published by Information Today, Inc.. This book was released on 2007 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is a highly readable guide to strategies and projects that have helped over 100 public libraries gain community support and funding during challenging times. Marylaine Block integrates survey responses from innovative library directors with her research, analysis, and extended interviews to showcase hundreds of winning programs and services. The strategies explored include: Youth Services; The Library as Place; Partnerships; Marketing; Stressing the Economic Value; Library 2.0; Outreach; and Helping the Community Achieve Its Aspirations. Projects are described in practitioners own words, with additional examples drawn from libraries long-range plans, annual reports, programs, and Web sites, as well as from news stories and library literature. The result is a rich source of ideas and inspiration for those who want their libraries to thrive, not merely survive. Supported by the author's Web page.
Download or read book Blueprint for Your Library Marketing Plan written by Patricia H. Fisher and published by American Library Association. This book was released on 2006 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: In these challenging times, libraries face fierce competition for customers and funding. Creating and implementing a marketing plan can help libraries make a compelling case and address both issues—attracting funding and customers by focusing on specific needs. But where and how do you start?
Download or read book Marketing Today s Academic Library written by Brian Mathews and published by American Library Association. This book was released on 2009 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target users more precisely.Most library marketing intended for undergraduates promotes the collection, reference and instructional service, and occasional events such as guest speakers or exhibits. The guiding principle of Marketing Today’s Academic Library is that marketing should focus on the lifestyle of the user, showcasing how the library fits within the daily life of the student. Mathews’ personal and compelling presentation will assist readers in Challenging and rethinking their marketing strategies Demonstrating their value through applied relevance Focusing on the needs of the student and their expectationsWritten in a concise and engaging manner that speaks to popular anxiety points about new marketing techniques, this book is filled with tips and strategies that academic librarians can use to communicate with students, surpassing their expectations of their library experience.
Download or read book The Academic Library and Its Users written by Peter Jordan and published by Routledge. This book was released on 2017-03-02 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: The many recent changes in higher and further education mean that it is more important than ever to analyse the needs of academic library users, and both promote and provide the service they require. This constructive book, pervaded throughout by the impact of IT on the learning environment, surveys the influences on today's academic library, and explains how to increase user satisfaction through quality management. The author focuses particularly on users' behaviour in the library, the problems they cause or encounter, and how libraries cope. The book examines the varying needs of undergraduate and graduate, mature and part-time students, overseas students, franchised students, distance learners and other groups with special needs, explaining ways in which these needs can be identified and the service evaluated. One chapter is devoted to research and researchers' information demands. The particular requirements of subject communities and their consequences for academic libraries are also investigated, as well as the requirements of teaching staff and ways in which the library can work with them. The author emphasizes the importance of user education programmes and explains how to promote the library effectively with limited resources. For librarians, heads of services and senior library managers in further and higher education, and those, such as subject librarians, responsible for specific student groups, this book provides a comprehensive and realistic guide to providing and promoting a quality service. Students of librarianship and information management will gain valuable insight from this book into user analysis and improving the performance of information provision.
Download or read book Marketing Your Library written by Carol Smallwood and published by McFarland. This book was released on 2014-01-10 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Concise, how-to case studies from practicing public, school, academic, and special librarians provide proven strategies to improve brand management, campaign organization, community outreach, media interaction, social media, and event planning and implementation. Intended for the novice and the old hand, individuals and large staffs, this valuable guide provides librarians with the effective marketing tools necessary to help their libraries thrive in these challenging times.
Download or read book Marketing Library and Information Services International Perspectives written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2006-05-02 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries address the issue through 40 articles. The bundling of dozens of contributions from a truly international group of librarians, presented in this book, provides a broad spectrum on the topic. This book will thus prove immensely useful, helping both working librarians and future librarians to understand vital issues relating to the marketing of library and information services at the local, national and international level. The book is divided into the following six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.
Download or read book Library Management Tips that Work written by Carol Smallwood and published by American Library Association. This book was released on 2011-06-30 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: There’s no shortage of library management books out there—but how many of them actually tackle the little details of day-to-day management, the hard-to-categorize things that slip through the cracks of a larger handbook? Library Management Tips that Work does exactly that, addressing dozens of such issues facing library managers, including How to create a job manual, and keep staff accountable Keeping your library board in the loop Using numbers to make your case Dealing with unreturned library materials Methods for managing multiple libraries with one FTE librarian Retaining services despite budget cuts and staff shortages Public relations on a shoestringWritten by contributors from across the field, this eclectic guide offers best practices suitable for managers in all types of libraries.
Download or read book Content Rules written by Ann Handley and published by John Wiley & Sons. This book was released on 2012-05-22 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.
Download or read book A History of ALA Policy on Intellectual Freedom written by Office for Intellectual Freedom (OIF) and published by American Library Association. This book was released on 2015-07-01 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collecting several key documents and policy statements, this supplement to the ninth edition of the Intellectual Freedom Manual traces a history of ALA’s commitment to fighting censorship. An introductory essay by Judith Krug and Candace Morgan, updated by OIF Director Barbara Jones, sketches out an overview of ALA policy on intellectual freedom. An important resource, this volume includes documents which discuss such foundational issues as The Library Bill of RightsProtecting the freedom to readALA’s Code of EthicsHow to respond to challenges and concerns about library resourcesMinors and internet activityMeeting rooms, bulletin boards, and exhibitsCopyrightPrivacy, including the retention of library usage records
Download or read book Managing User centred Libraries and Information Services written by K. G. B. Bakewell and published by London ; New York : Mansell. This book was released on 1990 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shows professionals working in libraries and information services how to meet users' needs and how to develop management methods that put users first. This second edition contains revised versions of eight of the original 12 chapters, plus four new chapters by different authors on automation as a management tool, management of financial resources, marketing, and measuring performance. Of interest to practicing librarians and information workers as well as students. Annotation copyright by Book News, Inc., Portland, OR
Download or read book Creative Management of Small Public Libraries in the 21st Century written by Carol Smallwood and published by Rowman & Littlefield. This book was released on 2014-12-23 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creative Management of Small Public Libraries in the 21st Century isan anthology on small public libraries as centers of communities serving populations under 25,000 that make up most of the public library systems in the United States. A wide selection of topics was sought from contributors with varied backgrounds reflecting the diversity of small public libraries. The thirty-two chapters are arranged: Staff; Programming; Management; Technology; Networking; Fundraising; User Services and provide tools to lead a local public library with relevant and successful services. This volume shares a common sense approach to providing a small (in staff size or budget) but mighty (in impact and outcome) public library service. The contributors demonstrate that by turning the service delivery team outward to the community with enthusiasm and positive energy, it is possible to achieve significant results. Many chapters summarize best practices that can serve as checklists for the novice library director or as a review for the more seasoned manager working through new responsibilities. Chapters are tactical, focusing on specific issues for managers such as performance evaluations, effective programming, or e-reader services. Time management is crucial in a small or rural public library as well as the challenges associated with managing Friends and volunteers. While most public libraries do not have the resources to satisfy customer expectations for instant gratification, ultra-convenience and state-of-the-art technologies, The authors of this book details strategies and methods for providing top-notch customer service while moving beyond customer service to the creation of meaningful customer relationships. This volume makes an important contribution to the literature by reminding us that public libraries transform communities of every size. In fact, never before has the role of the public library been a more critical thread in the fabric of community life.
Download or read book Time and Project Management Strategies for Librarians written by Carol Smallwood and published by Scarecrow Press. This book was released on 2013-05-16 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: As budgets for libraries continue to shrink, the key challenge facing the 21st century librarian is finding how to do more with less. Learning how to increase productivity within the constraints of a difficult economy, librarians can benefit from the insights of fellow professionals and others who have succeeded in making the most of what they have. Time and Project Management Strategies for Librarians features more than thirty essays that provide valuable tips for the professional who must cope with increasing demands upon their resources. Librarians will get tips on how to: identify the most important tasks for the library eliminate non-essential functions and processes increase reliance on volunteers, interns, and students optimize daily routines and schedule staff effectively increase productivity through the use of social media and email increase project and time management skills and personal productivity through setting and meeting goals With productivity tips for all librarians—from the newly hired to the most seasoned veteran—this volume will help libraries provide better service to their users and also show librarians how to give this service without losing their personal lives and their sanity.
Download or read book Managing the School Library Resource Center written by James Henri and published by Metuchen, N.J. : Scarecrow Press. This book was released on 1991 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of case studies covers a wide range of issues, from collection development to communication, from curriculum collaboration to resource management, and includes overviews, suggested key readings, and discussion points. The work is designed to stimulate the reader to interpret, understand, and solve problems that most teacher librarians face; but the underlying issue is 'getting things done through people.' With an extensive bibliography.
Download or read book Real life Marketing and Promotion Strategies in College Libraries written by Barbara Whitney Petruzzelli and published by Routledge. This book was released on 2005 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real-Life Marketing and Promotion Strategies in College Libraries is a how-to guide to marketing and promotional activities that will raise your library's visibility in the face of increased competition from other information providers. Academic librarians draw on their own experiences with real-life examples of what works (and what doesn't) when developing, implementing, and evaluating on-campus marketing initiatives. You'll learn how to use surveys, focus groups, advertising, target audiences, community outreach, and public relations to learn more about the needs of your library's users, how to make improvements to meet those needs, and how to communicate those improvements to the users.
Download or read book Library Services for Multicultural Patrons written by Carol Smallwood and published by Rowman & Littlefield. This book was released on 2013 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, libraries are struggling to deal with a growing diversity in the cultural background of their patrons. Problems arising from this cultural diversity afflict all library types--school, public and academic. Library Services for Multicultural Patrons is by and for all libraries that are striving to provide multicultural services to match the growing diversity in the cultural background of patrons. The book is designed to offer helpful tips and practical advice to academic, public, and school librarians who want to better serve the multicultural groups in their communities. The contributors to the book are themselves practicing librarians and they share creative ideas for welcoming multicultural patrons into libraries and strategies for serving them more effectively. Librarians will find in these chapters tried and true tips and techniques for marketing and promotion, improving reference services for speakers of English as a second language, and enhancing programming that they can easily implement in their own libraries and communities. The chapters are divided into the following categories for ease of access: 1) Getting Organized and Finding Partners, 2) Reaching Students, 3) Community Connections, 4) Applying Technology, 6) Outreach Initiatives, 6) Programming and Events, and 7) Reference Services. Librarians of all types will be pleased to discover easy-to-implement suggestions for collaborative efforts, many rich and diverse programming ideas, strategies for improving reference services and library instruction to speakers of English as a second language, marketing and promotional tips designed to welcome multicultural patrons into the library, and much more.
