Download or read book Marketing the American Dream written by Heather Gaines and published by . This book was released on 2007 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising the American Dream written by Roland Marchand and published by Univ of California Press. This book was released on 2023-09-01 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new ways to play on our anxieties and to promise solace for the masses. As American society became more urban, more complex, and more dominated by massive bureaucracies, the old American Dream seemed threatened. Advertisers may only have dimly perceived the profound transformations America was experiencing. However, the advertising they created is a wonderfully graphic record of the underlying assumptions and changing values in American culture. With extensive reference to the popular media—radio broadcasts, confession magazines, and tabloid newspapers—Professor Marchand describes how advertisers manipulated modern art and photography to promote an enduring "consumption ethic." This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1986. It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new w
Download or read book Brought to You By written by Lawrence R. Samuel and published by University of Texas Press. This book was released on 2009-03-06 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A lively history” of how TV advertising became a defining force in American culture between 1946 and 1964(Technology and Culture). The two decades following World War II brought television into homes and, of course, television commercials. Those commercials, in turn, created an image of the postwar American Dream that lingers to this day. This book recounts how advertising became a part of everyday lives and national culture during this midcentury period, not only reflecting consumers’ desires but shaping them, and broadcasting a vivid portrait of comfort, abundance, ease, and happy family life and, of course, keeping up with the Joneses. As the author asserts, it’s nearly impossible to understand our culture without contemplating these visual celebrations of conformity and consumption, and this insightful, entertaining volume of social history helps us do just that.
Download or read book ADVERTISING THE AMERICAN DREAM written by Roland Marchand and published by . This book was released on 1986 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Multi Level Marketing Killing The American Dream written by and published by Real World Real Money. This book was released on with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Who Stole the American Dream written by Burke Hedges and published by . This book was released on 1992 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Who Stole the American Dream written by Hedrick Smith and published by Random House Trade Paperbacks. This book was released on 2013-08-27 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pulitzer Prize winner Hedrick Smith’s new book is an extraordinary achievement, an eye-opening account of how, over the past four decades, the American Dream has been dismantled and we became two Americas. In his bestselling The Russians, Smith took millions of readers inside the Soviet Union. In The Power Game, he took us inside Washington’s corridors of power. Now Smith takes us across America to show how seismic changes, sparked by a sequence of landmark political and economic decisions, have transformed America. As only a veteran reporter can, Smith fits the puzzle together, starting with Lewis Powell’s provocative memo that triggered a political rebellion that dramatically altered the landscape of power from then until today. This is a book full of surprises and revelations—the accidental beginnings of the 401(k) plan, with disastrous economic consequences for many; the major policy changes that began under Jimmy Carter; how the New Economy disrupted America’s engine of shared prosperity, the “virtuous circle” of growth, and how America lost the title of “Land of Opportunity.” Smith documents the transfer of $6 trillion in middle-class wealth from homeowners to banks even before the housing boom went bust, and how the U.S. policy tilt favoring the rich is stunting America’s economic growth. This book is essential reading for all of us who want to understand America today, or why average Americans are struggling to keep afloat. Smith reveals how pivotal laws and policies were altered while the public wasn’t looking, how Congress often ignores public opinion, why moderate politicians got shoved to the sidelines, and how Wall Street often wins politically by hiring over 1,400 former government officials as lobbyists. Smith talks to a wide range of people, telling the stories of Americans high and low. From political leaders such as Bill Clinton, Newt Gingrich, and Martin Luther King, Jr., to CEOs such as Al Dunlap, Bob Galvin, and Andy Grove, to heartland Middle Americans such as airline mechanic Pat O’Neill, software systems manager Kristine Serrano, small businessman John Terboss, and subcontractor Eliseo Guardado, Smith puts a human face on how middle-class America and the American Dream have been undermined. This magnificent work of history and reportage is filled with the penetrating insights, provocative discoveries, and the great empathy of a master journalist. Finally, Smith offers ideas for restoring America’s great promise and reclaiming the American Dream. Praise for Who Stole the American Dream? “[A] sweeping, authoritative examination of the last four decades of the American economic experience.”—The Huffington Post “Some fine work has been done in explaining the mess we’re in. . . . But no book goes to the headwaters with the precision, detail and accessibility of Smith.”—The Seattle Times “Sweeping in scope . . . [Smith] posits some steps that could alleviate the problems of the United States.”—USA Today “Brilliant . . . [a] remarkably comprehensive and coherent analysis of and prescriptions for America’s contemporary economic malaise.”—Kirkus Reviews (starred review) “Smith enlivens his narrative with portraits of the people caught up in events, humanizing complex subjects often rendered sterile in economic analysis. . . . The human face of the story is inseparable from the history.”—Reuters
Download or read book The American Dream House written by Alfonso D'Onofrio and published by . This book was released on 2010 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book American Dream Again written by David Adlard and published by CreateSpace. This book was released on 2015-07-31 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: American Dream Again is the story of how one company (Tranont) is helping everyday Americans eliminate debt, build real wealth, and live their own American Dream. The book delves into the current problems Americans face with rising debt, lower job security, higher taxes, and many other problems preventing the average family from getting ahead. Using Robert Kiyosaki's Cash Flow Quadrant as an illustration the book stresses the importance of owning a small business and becoming an entrepreneur. The author presents Tranont as one of the top choices in the home based business arena. While Tranont is not a pure MLM company, the network marketing and MLM models are discussed along with Tranont's products and services, and how if used correctly any average American can become debt free, build real wealth, and have the time freedom to enjoy it.
Download or read book Expanding the American Dream written by Barbara M. Kelly and published by State University of New York Press. This book was released on 1993-02-02 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much has been written about the housing policies of the Depression and the Postwar period. Much less has been written of the houses built as a result of these policies, or the lives of the families who lived in them. Using the houses of Levittown, Long Island, as cultural artifacts, this book examines the relationship between the government-sponsored, mass-produced housing built after World War II, the families who lived in it, and the society that fostered it. Beginning with the basic four-room, slab-based Cape Cods and Ranches, Levittown homeowners invested time and effort, barter and money in the expansion and redesign of their houses. The author shows how this gradual process has altered the socioeconomic nature of the community as well, bringing Levittown fully into the mainstream of middle-class America. This book works on several levels. For planners, it offers a reassessment of the housing policies of the 1940s and '50s, suggesting that important lessons remain to be learned from the Levittown experience. For historians, it offers new insights into the nature of the suburbanization process that followed World War II. And for those who wish to understand the subtle workings of their own domestic space within their lives, it offers food for speculation.
Download or read book Who Stole the American Dream II written by Burke Hedges and published by I N T I Pub & Resource Books Incorporated. This book was released on 2007-01-01 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains why Network Marketing is Entre Preneurship for The New Millenium.
Download or read book Marketing the American Dream written by Dave Baggett and published by . This book was released on 1988 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Free market Family written by Maxine Eichner and published by Oxford University Press, USA. This book was released on 2019-12-19 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: A steady drumbeat of bad news about the state of our nation has convinced Americans that our country has gone off the rails. But where, exactly, did we go wrong? Maxine Eichner argues that the problem is that market pressures are overwhelming American families today. Eichner links "free-market family policy," a system in which families must fend for themselves without help from the government, to unstable relationships, reduced lifespans, kids' declining academicachievement, and low levels of happiness, compared with other wealthy countries. What's called for, she argues, is market regulation and an economy structured around supporting families.
Download or read book Behold America written by Sarah Churchwell and published by Basic Books. This book was released on 2018-10-09 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Smithsonian Magazine Best History Book of 2018 The unknown history of two ideas crucial to the struggle over what America stands for In Behold, America, Sarah Churchwell offers a surprising account of twentieth-century Americans' fierce battle for the nation's soul. It follows the stories of two phrases--the "American dream" and "America First"--that once embodied opposing visions for America. Starting as a Republican motto before becoming a hugely influential isolationist slogan during World War I, America First was always closely linked with authoritarianism and white supremacy. The American dream, meanwhile, initially represented a broad vision of democratic and economic equality. Churchwell traces these notions through the 1920s boom, the Depression, and the rise of fascism at home and abroad, laying bare the persistent appeal of demagoguery in America and showing us how it was resisted. At a time when many ask what America's future holds, Behold, America is a revelatory, unvarnished portrait of where we have been.
Download or read book WHO STOLE THE AMERICAN DREAM 2 The Book Your Boss Doesn t Want You to Read written by Burke Hedges and published by . This book was released on 2010 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is your Dream going to college & getting a degree? How many college grads find work in their chosen fields today? How many are doing that same work 10 years later... or even 5 years later? Likely one out of hundred. Is your Dream getting a good JOB? Working for living? Can you get a job where you can earn what you are worth... where you will become financially independent... and find fulfillment... and gain freedom... trading your time for money? BURKE HEDGES -- Have you ever been made fun of...ridiculed...and abused...until finally there came a time when you said, "ENOUGH IS ENOUGH!" Well, I came to that point in my life. I'm mad as hell--and I'm not going to take it anymore! So I wrote this book to tell you the truth...to tell you what your real chances are today to make it in conventional businesses that are closing their doors every day--and laying off people by the thousands! I finally decided that someone needs to tell the truth about how the average person could succeed in an industry that is revolutionizing the way the world does business...how you could be your own boss and earn anywhere from part-time income to an absolute fortune in an unconventional business called Network Marketing. Is Network Marketing a scam?...A scheme?...Or the American Dream? You deserve to know the truth. The whole truth. And nothing but the truth! Read this book...and you be the judge!
Download or read book Our American Dream written by Fiona McEntee and published by Mascot Books. This book was released on 2020-01-21 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: Immigrants come from countries far, to dream their dreams beneath American stars. Let's see who's here in this great place, a land of diversity: the United States! Our American Dream is written by Fiona McEntee, an award-winning nationally recognized immigration lawyer. As an immigrant, mom of two young children, and lawyer who fights for justice every day, Fiona wrote Our American Dream to help explain the importance of a diverse and welcoming America. Our American Dream is the first in a series that celebrates immigrants and immigration. You can find out more at ouramericandreambooks.com.
Download or read book The Betrayal of the American Dream written by Donald L. Barlett and published by Public Affairs. This book was released on 2012-07-31 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the formidable challenges facing the middle class, calling for fundamental changes while surveying the extent of the problem and identifying the people and agencies most responsible.
