Download or read book Marketing Shortcuts for the Self Employed written by Patrick Schwerdtfeger and published by John Wiley & Sons. This book was released on 2011-06-07 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: A quick guide to effective techniques that will boost your business today Want the juicy marketing secrets that save time and get results quickly for your business? Then this is the book for you. Marketing Secrets for the Self-Employed offers a detailed plan for entrepreneurs, small business owners, salespeople, and service professionals. Filled with effective tactics and strategies ready to apply immediately, this guide supplies a complete toolkit to leverage resources, establish online credibility, and crush your competition! Provides practical strategies to promote your business using powerful online tools Each chapter can be read in 10 minutes or less and offers an itemized to-do list at the end Author has personally used these strategies to promote his business online and has helped dozens of companies do the same If you're ready to take immediate action and see results quickly for your business, Marketing Secrets for the Self-Employed has all the tools and techniques you need!
Download or read book Marketing Shortcuts for the Self Employed written by Patrick Schwerdtfeger and published by John Wiley & Sons. This book was released on 2011-05-23 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A quick guide to effective techniques that will boost your business today Want the juicy marketing secrets that save time and get results quickly for your business? Then this is the book for you. Marketing Secrets for the Self-Employed offers a detailed plan for entrepreneurs, small business owners, salespeople, and service professionals. Filled with effective tactics and strategies ready to apply immediately, this guide supplies a complete toolkit to leverage resources, establish online credibility, and crush your competition! Provides practical strategies to promote your business using powerful online tools Each chapter can be read in 10 minutes or less and offers an itemized to-do list at the end Author has personally used these strategies to promote his business online and has helped dozens of companies do the same If you're ready to take immediate action and see results quickly for your business, Marketing Secrets for the Self-Employed has all the tools and techniques you need!
Download or read book Start Your Own Self Publishing Business written by Entrepreneur Press and published by Entrepreneur Press. This book was released on 2012-06-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profits from Pages Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena—whether it is self-publishing your own book or providing professional services for others who want to self-publish. Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more. Addresses dramatic game-changers including print-on-demand and ebooks Reviews industry player offerings including Ingram and Amazon Covers critical marketing tools including author websites and social media marketing Features interviews with industry insiders and practicing self-published authors Plus, a quick-reference guide to every step in the publishing process helps you along your way.
Download or read book Self Publishing written by and published by Entrepreneur Press. This book was released on 2012-07-15 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profits from Pages Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena—whether it is self-publishing your own book or providing professional services for others who want to self-publish. Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more. Addresses dramatic game-changers including print-on-demand and ebooks Reviews industry player offerings including Ingram and Amazon Covers critical marketing tools including author websites and social media marketing Features interviews with industry insiders and practicing self-published authors Plus, a quick-reference guide to every step in the publishing process helps you along your way. The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists • From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compiled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Download or read book The Author Training Manual written by Nina Amir and published by Penguin. This book was released on 2014-03-18 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to write a book that's going to sell to both publishers and readers, you need to know how to produce a marketable work and help it become successful. It starts the moment you have an idea. That's when you begin thinking about the first elements of the business plan that will make your project the best it can be. The reality is that you don't want to spend time and energy writing a book that will never get read. The way to avoid that is to create a business plan for your book, and evaluate it (and yourself) through the same lens that an agent or acquisitions editor would. The Author Training Manual will show you how to get more creative and start looking at your work with those high standards in mind. Whether you're writing fiction or non-fiction, or intend to publish traditionally or self-publish, author Nina Amir will teach you how to conduct an effective competitive analysis for your work and do a better job at delivering the goods to readers than similar books that are already on the shelf. Packed with step-by-step instructions, idea evaluations, sample business plans, editor and agent commentaries, and much more, The Author Training Manual provides the information you need to transform from aspiring writer to career author.
Download or read book Twitter for Authors written by Beth Barany and published by Barany Productions. This book was released on 2013-05-19 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media book marketing is key to building your author platform and to selling more books. For many authors, the idea of sharing themselves with the world through Twitter and other social media platforms can be petrifying. But in Twitter for Authors: Social Media Book Marketing Strategies for Shy Writers, you will discover simple ways to connect with your audience and potential readers. In this easy-to-read guide, written by a shy writer, novelist and teacher, Beth Barany, you'll find the confidence and encouragement to step into social media and the how-to steps on what to say, how to find your followers, and how to present yourself in 140 characters or less. With a focus on Twitter, the author takes you through the principles you need to understand to make this medium useful to your writing career. Chapters cover such topics as how to: -- Set up your Twitter profile -- Get comfortable with Twitter -- Craft messages to get your potential readers curious -- Build your network on Twitter -- Use special tools like hashtags and chats -- Get examples of what other writers say on Twitter -- Make best use of your Twitter time -- Use Twitter to build your author career even before you're published Delivered in 20 short chapters, Twitter for Authors: Social Media Book Marketing Strategies for Shy Writers is designed to be read and then acted upon, so you can build your audience and your author brand today.
Download or read book Marketing for the Self employed written by Martin Edic and published by Prima Lifestyles. This book was released on 1997 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you reach more customers, you reap more profits. But how can you do this effectively when you run your own show? Teaching entrepreneurs how to develop ongoing marketing strategies is the focus of "Marketing for the Self-Employed. Author Martin Edic, a successful self-employed small business owner for over sixteen years, writes from his own experience when he advises that the most important aspect of marketing is a "marketing attitude. Readers will learn all about this and much more, including: Setting goals Creating a marketing plan Producing effective materials Selling yourself Time management This book is organized into three main sections that are designed to guide the small business owner to marketing success. Sections one and two show business owners how to develop their marketing plan and how to best utilize the tools of the trade. Section three covers the issues of time and money, including such topics as competition and pricing, profits and profit centers, and follow-up and referral. Whether consultant, painter, editor, or mechanic, this simple straightforward, and easy-to-follow guide will enable any business owner to make sound marketing decisions from the very begining. About the Author Martin Edicis a marketing consultant and small business owner with sixteen years of marketing expeience. He is the author of "Small Business Toolkit: Sales for the Self-Employed (the companion to this book, also from Prima).
Download or read book Fortune Is in the Follow up written by Heidi Bk Sloss and published by Bush Street Press. This book was released on 2011 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small-business owners everywhere are working long hours, doing the wrong things in the wrong way, and getting no results for their efforts. Sloss tells business owners the critical, but often overlooked, secrets of thriving in any economy.
Download or read book What Color Is Your Parachute 2016 written by Richard N. Bolles and published by Ten Speed Press. This book was released on 2015-08-11 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Color Is Your Parachute? is the world’s most popular job-hunting guide, revised and updated annually, with more than ten million copies sold. This 2016 edition features the latest studies and perspectives on today’s job-market, including proven strategies for finding jobs even when everyone tells you there are none. Career expert Richard N. Bolles reveals surprising advice on what works—and what doesn’t—so you can focus your efforts on tactics that yield results. This helpful manual shares proven tips for writing impressive resumes and cover letters, as well as guidance for effective networking, confident interviewing, and the best salary negotiating possible. But it goes beyond that by helping you to zero in on your ideal job—and life—with its classic Flower Exercise. Whether you’re searching for your first job, were recently laid off, or are dreaming of a career change, What Color Is Your Parachute? will guide you toward fulfilling and prosperous work. From the Hardcover edition.
Download or read book What Color is Your Parachute written by Richard Nelson Bolles and published by . This book was released on 2016-08 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes bibliographical references and index.
Download or read book Marketing for the Self Employed How to Succeed in Self employment written by Fraser J. Hay and published by . This book was released on 2017-02-27 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing for the self-employed: How to succeed in self-employment Considering self-employment? Currently self-employed? If so, marketing is important Don''t suppose, you ever... Feel overwhelmed by all things "marketing"? Wonder why some succeed with self-employment and others don''t? Dream of becoming self-employed and succeeding in self-employment? Feel under pressure to get your marketing "sorted" and generating real results? If any of the above apply to you, then perhaps its time to trust your intuition and download ''Marketing for the self-employed'' today and manifest the results you want from your marketing. Dis-satisfied with your current financial situation or personal circumstances? Want to identify the root of your marketing problems once and for all? Want to experience real permanent "breakthroughs" with your marketing? Want introduced to powerful, practical & proven concepts - not academic, ivory tower twaddle? Download Marketing for the self-employed: How to succeed in self-employment today to start generating the breakthroughs and results you want and need to succeed in self-employment and achieve your entrepreneurial objectives. The exercises, techniques, processes and principles in this book ARE NOT taught in business schools in the USA, UK or Europe. Yet they are profound marketing truths to hep you succeed in self-employment, working for yourself as a self-employed individual. In ''Marketing for the self-employed: How to succeed in self-employment'', you will learn: All 4 steps in the marketing evolutionary process Where you are in the process, and why you haven''t progressed to the next stage How to succeed in self-employment and be successful with small business marketing Learn effective marketing techniques that other self-employed people don''t use Discover 10 reasons why prospective customers WILL NOT purchase from your competitors Identify and adapt powerful, practical & proven concepts to your personal marketing How to leverage "Know, Like and Trust" to get breakthrough results - permanently How to prevent feast or famine syndrome from occurring, once and for all How self-employed people can get 100% verifiable results with social media marketing 27 NEW Principles of Quantum Marketing for the self-employed in 2017 & Beyond A powerful online resource to help you monetise & productise your skills & knowledge How to prevent making a simple mistake that 91% of your competitors make - every day And much. much more... Marketing for the self-employed: How to succeed in self-employment is both powerful & practical Imagine... ...succeeding in self-employment, working for yourself, getting paid what you''re really worth doing what you love to do and generating all the leads, enquiries, prospects, sales and referrals you need and want for your products, services or solutions. If the meaning of life is to discover your gift, then the purpose of life is to share it It''s time to succeed in self-employment and share what you offer your target audience. It''s time to take your marketing to a whole new level - literally. Take action now. Scroll up and click the ''buy'' button at the top of this page and you can read Marketing for the self-employed: How to succeed in self-employment on your Kindle device, tablet, computer or smartphone.
Download or read book Reasons Why Your Self Employment Failed written by Loralee Wenker and published by Independently Published. This book was released on 2021-08-22 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: Running a business is not for the faint of heart; entrepreneurship is inherently risky. Successful business owners must possess the ability to mitigate company-specific risks while simultaneously bringing a product or service to market at a price point that meets consumer demand levels. While there are a number of small businesses in a broad range of industries that perform well and are continuously profitable, 20% of small businesses fail in the first year, 50% go belly up after five years, and only 33% make it to 10 years or longer. Why your marketing isn't working for your self-employed business & what you can do about it? If you are self-employed, want to grow your business & achieve the results you want, then you need to identify why your marketing isn't working. You need to identify what's holding you back and preventing you from generating the fans, friends, followers, leads, enquiries, appointments, sales, contracts and referrals that you want or need. You must identify the root cause of your lack of progress. Discover: -The 3 "must-have" components of a successful marketing strategy -The 5 strands of your marketing DNA that need to be "active" -The 7 reasons why prospects won't buy from you or your competitors -22+ ways to build a list of pre-qualified prospects at no cost. -The 4 steps of how to prospect's minds work and how to appeal to them -The 3 parts to delivering a successful elevator pitch - online and offline. -The 7 biggest mistakes people make with their Linkedin profile -12 customer service tactics that will encourage customers to spend more -10 Powerful tactics for overcoming price objections -The 5 components of a successful lead generation system -The 4-word phrase that could reduce your advertising spend by 66% -Discover 50 no cost & low-cost social media tactics you can use to generate leads -25 Ways to Improve your cash flow & put more money in your business account -A 30 point marketing checklist to identify the issues, challenges, and obstacles that are -holding you back and preventing you from achieving your marketing objectives. -Self-Employed? Fix your marketing & get the results you want in 2021 Buy this book now.
Download or read book Self Employed Mistakes written by Vance Risius and published by Independently Published. This book was released on 2021-08-22 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: Running a business is not for the faint of heart; entrepreneurship is inherently risky. Successful business owners must possess the ability to mitigate company-specific risks while simultaneously bringing a product or service to market at a price point that meets consumer demand levels. While there are a number of small businesses in a broad range of industries that perform well and are continuously profitable, 20% of small businesses fail in the first year, 50% go belly up after five years, and only 33% make it to 10 years or longer. Why your marketing isn't working for your self-employed business & what you can do about it? If you are self-employed, want to grow your business & achieve the results you want, then you need to identify why your marketing isn't working. You need to identify what's holding you back and preventing you from generating the fans, friends, followers, leads, enquiries, appointments, sales, contracts and referrals that you want or need. You must identify the root cause of your lack of progress. Discover: -The 3 "must-have" components of a successful marketing strategy -The 5 strands of your marketing DNA that need to be "active" -The 7 reasons why prospects won't buy from you or your competitors -22+ ways to build a list of pre-qualified prospects at no cost. -The 4 steps of how to prospect's minds work and how to appeal to them -The 3 parts to delivering a successful elevator pitch - online and offline. -The 7 biggest mistakes people make with their Linkedin profile -12 customer service tactics that will encourage customers to spend more -10 Powerful tactics for overcoming price objections -The 5 components of a successful lead generation system -The 4-word phrase that could reduce your advertising spend by 66% -Discover 50 no cost & low-cost social media tactics you can use to generate leads -25 Ways to Improve your cash flow & put more money in your business account -A 30 point marketing checklist to identify the issues, challenges, and obstacles that are -holding you back and preventing you from achieving your marketing objectives. -Self-Employed? Fix your marketing & get the results you want in 2021 Buy this book now.
Download or read book Self Employed Why Your Marketing Isn t Working and What You Can Do about It written by Fraser J. Hay and published by . This book was released on 2017-02-27 with total page 85 pages. Available in PDF, EPUB and Kindle. Book excerpt: Self-Employed? Fix your marketing & get the results you want Why your marketing isn''t working for your self-employed business & what you can do about it If you are self-employed, want to grow your business & achieve the results you want, then you need to identify why your marketing isn''t working. You need to identify what''s holding you back and preventing you from generating the fans, friends, followers, leads, enquiries, appointments, sales, contracts and referrals that you want or need. Self-employed? Is this you? You''re not generating the leads you want You''re not converting leads into sales Customers are not spending as much as you''d like Clients are not returning as often as you''d want If so, the reasons can be identified, isolated, and eliminated to allow you to experience instant, permanent, powerful progress and results with marketing your self-employed business. "Self-Employed? Why Your Marketing isnt Working (and what you can do about it)" helps the reader to quickly identify what IS holding them back and what they need to do to address the issues, challenges and obstacles that are holding them back and preventing them from achieving the marketing results they want in their self-employed business. "Common Sense, But Not Common Practice!" It''s not rocket science. Even when people know what''s holding them back, many simply don''t execute or implement powerful, practical proven techniques and concepts that are very, very effective. Even when they know what to do, they simply don''t put it all into practice. If you are self-employed and want to succeed with your marketing in 2017, You must identify the root cause of your lack of progress. Discover: The 3 "must have" components of a successful marketing strategy The 5 strands of your marketing DNA that need to be "active" The 7 reasons why prospects won''t buy from you or your competitors 22+ ways to build a list of pre-qualified prospects at no cost. The 4 steps of how prospect''s minds work and how to appeal to them The 3 parts to delivering a successful elevator pitch - online and offline. The 7 biggest mistakes people make with their Linkedin profile 12 customer service tactics that will encourage customers to spend more 10 Powerful tactics for overcoming price objections The 5 components of a successful lead generation system The 4 word phrase that could reduce your advertising spend by 66% Discover 50 no cost & low cost social media tactics you can use to generate leads 25 Ways to improve your cash flow & put more money in your business account A 30 point marketing checklist to identify the issues, challenges and obstacles that are holding you back and prevening you from achieving your marketing objectives. Self-Employed? Fix your marketing & get the results you want in 2017 Download, read and apply the contents of this book to avoid making the same mistakes as many of your competitors. Start generating progress and real results with your marketing and you can prove to yourself it works by following the simple guidelines, and evaluating your performance every single week. Do the maths & calculate the potential ROI. How much are 1, 3 or 5 new customers worth to you? (A helluva lot more than the cost of this book, I bet.) Imagine if you implement just one idea from this book and win one new client or customer. How much would that be worth to you? Imagine if you implemented two, three or four ideas and you win 5, 8 or 12 new clients over the next few mon
Download or read book Why You Failed written by Michael Bromley and published by Independently Published. This book was released on 2021-08-22 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: Running a business is not for the faint of heart; entrepreneurship is inherently risky. Successful business owners must possess the ability to mitigate company-specific risks while simultaneously bringing a product or service to market at a price point that meets consumer demand levels. While there are a number of small businesses in a broad range of industries that perform well and are continuously profitable, 20% of small businesses fail in the first year, 50% go belly up after five years, and only 33% make it to 10 years or longer. Why your marketing isn't working for your self-employed business & what you can do about it? If you are self-employed, want to grow your business & achieve the results you want, then you need to identify why your marketing isn't working. You need to identify what's holding you back and preventing you from generating the fans, friends, followers, leads, enquiries, appointments, sales, contracts and referrals that you want or need. You must identify the root cause of your lack of progress. Discover: -The 3 "must-have" components of a successful marketing strategy -The 5 strands of your marketing DNA that need to be "active" -The 7 reasons why prospects won't buy from you or your competitors -22+ ways to build a list of pre-qualified prospects at no cost. -The 4 steps of how to prospect's minds work and how to appeal to them -The 3 parts to delivering a successful elevator pitch - online and offline. -The 7 biggest mistakes people make with their Linkedin profile -12 customer service tactics that will encourage customers to spend more -10 Powerful tactics for overcoming price objections -The 5 components of a successful lead generation system -The 4-word phrase that could reduce your advertising spend by 66% -Discover 50 no cost & low-cost social media tactics you can use to generate leads -25 Ways to Improve your cash flow & put more money in your business account -A 30 point marketing checklist to identify the issues, challenges, and obstacles that are -holding you back and preventing you from achieving your marketing objectives. -Self-Employed? Fix your marketing & get the results you want in 2021 Buy this book now.
Download or read book Getting Business to Come to You written by Paul Edwards and published by TarcherPerigee. This book was released on 1998 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes practical and inexpensive marketing techniques.
Download or read book Music Marketing for the DIY Musician written by Bobby Borg and published by Rowman & Littlefield. This book was released on 2020-01-07 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do it yourself and succeed! More and more artists are taking advantage of new technologies to try and build successful careers. But in this expanding competitive marketplace, serious do-it-yourself musicians need structured advice more than ever. In Music Marketing for the DIY Musician, veteran musician and industry insider Bobby Borg presents a strategic, step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one’s music. Presented in a conversational tone, this indispensable guide reveals the complete marketing process using the same fundamental concepts embraced by top innovative companies, while always encouraging musicians to find their creative niche and uphold their artistic vision. The objective is to help artists take greater control of their own destinies while saving money and time in attracting the full attention of top music industry professionals. It’s ultimately about making music that matters, and music that gets heard! Updates include: New interviews highlighting current marketing strategies for the new music market Info on how to leverage digital marketing and streaming playlists Updated stories and examples of current music marketing principles Future forecasts and trends into music marketing New and revised services, tools, references, and contacts that can help musicians further their careers New marketing plan samples for bands/solo artists and freelance musicians and songwriters
