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Book Marketing Trends For Organic Food In The 21st Century

Download or read book Marketing Trends For Organic Food In The 21st Century written by George Baourakis and published by World Scientific. This book was released on 2004-03-23 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of organic products is viewed as a significant link between the production side of the business and the consumers, thereby facilitating the distribution of these relatively new products. It has become obvious that companies can organize organic production and influence consumers' purchasing behaviour through the employment of appropriate marketing strategies. This book explores the marketing trends for organic food products through the analysis of those elements that contribute to the expansion of the organic product market. It will aid marketers in facing the challenges that the organic food sector will encounter in the future.

Book Marketing Trends for Organic Food in the 21st Century

Download or read book Marketing Trends for Organic Food in the 21st Century written by George Baourakis and published by World Scientific. This book was released on 2004 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of organic products is viewed as a significant link between the production side of the business and the consumers, thereby facilitating the distribution of these relatively new products. It has become obvious that companies can organize organic production and influence consumers' purchasing behaviour through the employment of appropriate marketing strategies. This book explories the marketing trends for organic food products through the analysis of those elements that contribute to the expansion of the organic product market. It will aid marketers in facing the challenges that the organic food sector will encounter in the future.

Book Marketing Order Impact on the Organic Sector

Download or read book Marketing Order Impact on the Organic Sector written by Hoy Fred Carman and published by . This book was released on 2004 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Role of Marketing Orders in Establishing and Maintaining Orderly Marketing Conditions

Download or read book The Role of Marketing Orders in Establishing and Maintaining Orderly Marketing Conditions written by United States. General Accounting Office and published by . This book was released on 1985 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Looking east looking west

Download or read book Looking east looking west written by Bill Slee and published by BRILL. This book was released on 2023-09-04 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents a unique collection of European and Asian perspectives on the production, trade and consumption of high quality food. The rapidly growing demand for organic and quality food in Europe imposes new challenges on competing food value chains. Europe, as the biggest worldwide food importer, attracts many developing and developed countries in Asia. Prospering Chinese and Thai food markets offer new opportunities for European operators. Wealthy and informed consumers on both continents search for trustworthy high quality food products. Farmers, operators and retailers from distant cultures are coping with different standards, facing the ever increasing necessity for mutual understanding. This publication is the output of Bean-Quorum, a European funded Asia-Link project. Bean-Quorum represents a consolidated network of researchers working together with the business sector and NGOs to enhance European Asian understanding about organic and quality food. This book describes global trends in organic and quality food trade and connects them with recent developments in Asian and European market structures. Selected case studies illustrate the impact of organic and quality food production on topics ranging from sustainable rural development, to the potential of exotic new plant varieties to purchase decisions of European or Asian retail managers. Selected European markets are mirrored by the situation in Chinese and Thai markets. Finally, environmental issues concerning global trade of quality food are addressed.

Book The Impact of the USDA National Organic Program Regulations on the Fresh market Organic Produce Sector in California

Download or read book The Impact of the USDA National Organic Program Regulations on the Fresh market Organic Produce Sector in California written by Jamie Barbara Anderson and published by . This book was released on 2004 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Good Corporation  Bad Corporation

Download or read book Good Corporation Bad Corporation written by Guillermo C. Jimenez and published by . This book was released on 2016 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This textbook provides an innovative, internationally oriented approach to the teaching of corporate social responsibility (CSR) and business ethics. Drawing on case studies involving companies and countries around the world, the textbook explores the social, ethical, and business dynamics underlying CSR in such areas as global warming, genetically modified organisms (GMO) in food production, free trade and fair trade, anti-sweatshop and living-wage movements, organic foods and textiles, ethical marketing practices and codes, corporate speech and lobbying, and social enterprise. The book is designed to encourage students and instructors to challenge their own assumptions and prejudices by stimulating a class debate based on each case study"--Provided by publisher.

Book Review of Economic Impacts of Organic Production  Processing  and Marketing of Organic Agricultural Products

Download or read book Review of Economic Impacts of Organic Production Processing and Marketing of Organic Agricultural Products written by United States. Congress. House. Committee on Agriculture. Subcommittee on Horticulture and Organic Agriculture and published by . This book was released on 2008 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Review of Economic Impacts of Organic Production  Processing  and Marketing of Organic Agricultural Products

Download or read book Review of Economic Impacts of Organic Production Processing and Marketing of Organic Agricultural Products written by Dennis A. Cardoza and published by DIANE Publishing. This book was released on 2010-04 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book US Programs Affecting Food and Agricultural Marketing

Download or read book US Programs Affecting Food and Agricultural Marketing written by Walter J. Armbruster and published by Springer Science & Business Media. This book was released on 2012-11-06 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the increased scope, complexity and globalization of markets, the changes in technology behind this, and the need for policy and program adjustments. Also discusses the development of supply chains both domestically and globally.

Book Organic Farming

    Book Details:
  • Author : Stephan Dabbert
  • Publisher : Zed Books Ltd.
  • Release : 2013-07-18
  • ISBN : 184813746X
  • Pages : 161 pages

Download or read book Organic Farming written by Stephan Dabbert and published by Zed Books Ltd.. This book was released on 2013-07-18 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers are more and more concerned with the health of the food they eat. While great public anxiety about genetically engineered foodstuffs and BSE in cattle has developed in Europe, on the positive side there has been a rapidly rising demand for organic produce. Food retailers, including supermarkets, have responded, and the organic sector has moved from a being marginal production fad to a serious subject of policy concern for politicians and public servants involved in European agricultural policy. In this book, three leading authorities on organic farming have for the first time produced a serious and scientific overview for the lay person of the state of organic farming and policy towards it in Europe. Based on a review of a huge body of scientific research into all aspects of the sector, the authors provide in accessible terms a balanced, up-to-date and policy relevant overview of: · The position of organic farming today - the size of the sector, its markets, where research is conducted, and current policies towards the sector. · Assessment of its possible contributions to the environment, food quality, farmers' incomes, and rural development generally. · Explanation of the key factors that will impinge on the organic farming sector in future and policy towards it as a result of the enlargement of the EU, ongoing negotiations at the World Trade Organisation, and Agenda 2000. · Detailed recommendations for future organic farming policy. Most people recognise that European agricultural policy has to change, involving further fundamental reform of the Common Agricultural Policy. This unique book will be of immense value to all those concerned with the issue, as well as of intense interest to those actually involved in the organic farming sector. Educationalists in agricultural universities and institutes will find the book a useful teaching tool.

Book The Handbook of Organic and Fair Trade Food Marketing

Download or read book The Handbook of Organic and Fair Trade Food Marketing written by Simon Wright and published by John Wiley & Sons. This book was released on 2008-04-15 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: The markets for organic and fair trade food are growing rapidly. Although there are some important differences, both seek to address the consumer desire for “better” food: fair trade because it offers economically disadvantaged producers a better financial return; organic because it is perceived to be a more sustainable system delivering better-tasting, healthier and safer food than that produced by non-organic methods. The Handbook of Organic and Fair Trade Food Marketing provides a practical guide to successful marketing in these two dynamic sectors, underpinned by case-histories and lessons from companies that have been successful in these areas, including Green & Black's, Yeo Valley and Duchy Originals. It includes a review of the international markets for organic and fair trade food and drink; an analysis of organic and fair trade consumers; a review of successful retailing practice and a section on organic and fair trade divergence and convergence. Chapters are also included on perspectives from the USA, Germany and Italy. The book is written by industry experts, augmented by academic contributions where appropriate, offering for the first time the practical marketing advice required by companies in this sector.

Book Organic Food

    Book Details:
  • Author : Maurizio Canavari
  • Publisher : Springer Science & Business Media
  • Release : 2007-12-31
  • ISBN : 0387395822
  • Pages : 200 pages

Download or read book Organic Food written by Maurizio Canavari and published by Springer Science & Business Media. This book was released on 2007-12-31 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book gives an overview of the organic food sector, both in Italy and in the US. It covers economic issues raised by organic farming, taking into account the consumer's needs but also the managerial and budget constraints experienced by the farmers. The book also details how agricultural economists perform analyses dealing with organic produce at different points in the supply chain.

Book Successful Marketing Management and Rural Development in the Mediterranean  a Case Study from the Turkish Organic Sector

Download or read book Successful Marketing Management and Rural Development in the Mediterranean a Case Study from the Turkish Organic Sector written by R. Zanoli and published by . This book was released on 2004 with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, organic farming in the Mediterranean has shown an important growth. In Turkey, organic production started with the demand of European companies interested in traditional Turkish export products. Rapunzel, a German company, has been working on organic projects in Turkey since 1985. Relating to the increasing capacity and the intensive demands for healthy food, in 1989 Rapunzel established in Izmir the first official office with 3 member staff. Today Rapunzel Turkey Project has got more than 870 contracted farmers and 50 member staff, producing more than 70 product categories. In some villages the constructive collaboration between Rapunzel and the organic farmers had the effect to transform the entire village from conventional to organic and all people living in them are involved in activities in order to support, in a conscious way, organic farming. Using a qualitative ethnographic approach using in-depth face-to-face interviews the case study aims: to assess the factors of success of the company, both internal and external; to scrutinise the actual problems faced in the past; to build up its network of relations among the different stakeholders involved; to investigate its impact on the rural development of the region and its influence in the evolution of the domestic market, in order to identify and validate a potentially replicable model for the development of similar initiatives in other Mediterranean countries.

Book Organic Food

Download or read book Organic Food written by Maurizio Canavari and published by Springer. This book was released on 2010-10-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book gives an overview of the organic food sector, both in Italy and in the US. It covers economic issues raised by organic farming, taking into account the consumer's needs but also the managerial and budget constraints experienced by the farmers. The book also details how agricultural economists perform analyses dealing with organic produce at different points in the supply chain.

Book Sustainable Competitive Advantage  Process Adoption and the Diffusion of Innovation

Download or read book Sustainable Competitive Advantage Process Adoption and the Diffusion of Innovation written by Christopher Joseph Shanahan and published by . This book was released on 2007 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: The implementation of National Organic Program (NOP) in October 2002 has impacted the US organic market and, in turn, firm decisions to adopt a given quality standard. The current temporal and spatial diffusion of the innovative quality standard through the pool of potential adopters is the focus of this research. Through the combination of several paradigms, the objective is to determine the factors that influence and constrain the individual and social acceptance, integration and use of innovations among US food manufacturers and to determine if evidence of regional organic market agglomeration exists. The conditions that influence a food manufacturer's likelihood of adoption of NOP seal qualified organic production practices is shown to be a function of the demand conditions and the external threats of rivalry facing the adopter. Adopting organic production practices is found to be negatively impacted by threats of competitive rivalry, the complexity of the adopter's product line and the timing of adoption since the inception of NOP. The odds of NOP seal-use qualification is also negatively impacted by threats of competitive rivalry and the complexity of the adopter's product line. The degree of differentiation effort is a positive determinant of the adoption decision. The likelihood a new organic products will use the NOP seal has been significantly increasing every year since 2002 which suggests the extent of information diffusion about the new organic standard through the market place and that the use of the NOP seal is becoming an increasingly more critical component within the organic marketing strategy decision over time. A possible theoretical construct of the innovation diffusion process is demonstrated that tests the hypotheses that the rate of NOP qualified adoption relative to the rate of NOP non-qualified adoption is a function of a number of demand, supply and market environmental conditions facing each organic firm. Positive impact variables include the timing of first adoption within a food category and product differentiation effort. Negative impact variables include the average number of ingredients in the potential adopting product, market concentration and threat of entry by close substitutes. The distributional impact NOP has had on the current market structure of US organic production and processing is also statistically explored in order to determine if there is evidence of regional industrialization or agglomeration. It was found that the distribution of the relative size of the accumulated number of organic producers, overall farm gate sales of organic product, the number of new products released per state and third party certifiers over a given a set of regions are positively inter-correlated. The findings of this research imply that the primary factor why adopters fail to adopt an innovative marketing strategy is ignorance of the innovation's existence, its benefits and market accessibility. Removing physical market constraints and increasing information accessibility is an essential component of the adoption decision and thus, the ultimate rate of innovation diffusion in a given market. Pro-active joint action, in the form of voluntary private producer associations, is one way to by-pass these adoption accessibility constraints.

Book Organizing Organic

    Book Details:
  • Author : Michael A. Haedicke
  • Publisher : Stanford University Press
  • Release : 2016-05-18
  • ISBN : 0804798737
  • Pages : 240 pages

Download or read book Organizing Organic written by Michael A. Haedicke and published by Stanford University Press. This book was released on 2016-05-18 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stakeholders in the organic food movement agree that it has the potential to transform our food system, and yet there is little consensus about what this transformation should look like. Tracing the history of the organic food sector, Michael A. Haedicke charts the development of two narratives that do more than simply polarize the organic debate, they give way to competing institutional logics. On the one hand, social activists contend that organics can break up the concentration of power that rests in the hands of a big, traditional agribusiness. Alternatively, professionals who are steeped in the culture of business emphasize the potential for market growth, for fostering better behemoths. Independent food store owners are then left to reconcile these ideas as they construct their professional identities and hone their business strategies. Drawing on extensive interviews and unique archival sources, Haedicke looks at how these groups make sense of their everyday work. He pays particular attention to instances in which individuals overcome the conflicting narratives of industry transformation and market expansion by creating new cultural concepts and organizational forms. At once an account of the sector's development and an analysis of individual choices within it, Organizing Organic provides a nuanced account of the way the organic movement continues to negotiate ethical values and economic productivity.