Download or read book Marketing of washing written by and published by . This book was released on 1942 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Promotion Strategies for Marketing Laundry Detergent written by Nada Elreedy and published by . This book was released on 1992 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing of Laundry Services written by Robert Sproul Elberty and published by . This book was released on 1929 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising Selling written by and published by . This book was released on 1928 with total page 1406 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Washing Powder Wars written by Amanda Bowen and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In November 2014, Omo - Unilever South Africa's premium washing powder brand - faced the biggest challenge yet to its 50-year dominance of the South African washing powder market. Proctor and Gamble had launched Ariel in May of the previous year, and a recent survey had shown that the brand had already gained loyalty among 10% of South African consumers. As Themba Ndlovu, Unilever's newly appointed marketing manager, prepared for an Omo marketing strategy meeting the next day, he wondered what could be done to ensure that Omo defended its market share - and grew - in the face of stiff competition.
Download or read book The Pressure Cleaning Bible Marketing written by Steve Stephens and published by CreateSpace. This book was released on 2010-10-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're just starting a pressure cleaning business or ready for unprecendented growth, The Pressure Cleaning Bible: Marketing provides proven methods for building a successful business. Inside you'll find: * A New Alternative from Guesswork* Guaranteed Results for Marketing Your Pressure Cleaning Business* Proven Strategies that Will Make You Money* Valuable Advice for Safe, Effective Advertising* New Tactics with Enormous Benefits* Right Steps to a Secure Future* Fun Techniques to Keep Your Phone RingingAuthor Steve Stephens, owner of HydroTech Pressure Cleaning Technologies and founder of the HydroTech Pressure Cleaning Training Facilty, has been a leader in the pressure cleaning business for over 30 years. He is joined by co-author Allison Hester, award-winning writer and former Managing Editor of Cleaner Times Magazine. Together they share the proven, industry-specific marketing strategies for growing your pressure cleaning business.
Download or read book The Internet Marketing Dirty Laundry Report written by and published by Rowdy Rhodes. This book was released on with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Management written by John Mullins and published by McGraw-Hill Higher Education. This book was released on 2012-01-31 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Market Research Report on DETERGENT INDUSTRY IN INDIA Market Size Opportunities Comparative Financial Analysis Demand Supply Scenario Outlook and Forecasts Upto 2017 written by NPCS Team and published by NIIR PROJECT CONSULTANCY SERVICES. This book was released on 2014-03-04 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Market Research Report on DETERGENT INDUSTRY IN INDIA- Market Size, Opportunities, Comparative Financial Analysis, Demand-Supply Scenario, Outlook and Forecasts Upto 2017 released by Niir Project Consultancy Services, provides a comprehensive analysis of the detergent sector in India. The report covers industry aspects like overview & outlook of the industry, demand-supply scenario, opportunities & challenges in the sector and competitive landscape of the industry with market shares of the key players. The report also provides company profiles of players like Hindustan Unilever Ltd (HUL), Nirma Ltd and Rohit Surfactants Pvt Ltd (RSPL). Procter & Gamble (P&G) is also a key player in the laundry detergent sector in India. The report embarks the analysis with elucidating the overview of the laundry detergent industry with classification and history of detergents in India. The report then moves ahead with the demand supply analysis of the sector. It covers data details of total laundry detergent demand in India and synthetic detergent demand in India with forecasted numbers till 2017. It also states the past data of detergent sales volume of key players in the segment. Similarly supply side analysis enumerates production of detergent in India with forecasts upto 2017, past data of detergent production by key players as well as future projects announced by them. The next segment of the report examines the growth opportunities and challenges existing for the industry. Opportunities like growing disposable incomes & Indian middle class, growing washing machine penetration in the nation and low per capita consumption of detergents, exist for the sector whereas the industry faces challenges in the form of raw material price fluctuations and environmental hazards of using detergents. This section is followed by key player information segment which give insights like key player profiles, market shares and Herfindahl-Hirschman Index. It also shares vital information like shareholding pattern and financial summary of the key companies. The segment further includes in-depth comparative analysis of HUL and Nirma Ltd. It compares the two companies’ performance in the detergent segment and provides details like detergent brands owned by the companies, detergent segment sales & sales contribution, segment profit, assets & liabilities and segment capital expenditure over 2009-13. Also, the data mentioned above is graphically presented to enhance the understanding of comparative analysis of the two companies. The report further gives a peer group analysis of all the players operating in the fabric wash segment. It covers contact information like address of registered office and director’s name, key financials like plant location, raw material consumption and financial comparison covering balance sheet, profit & loss account and financial ratios. Gradual shift experienced by the sector from mass segment to premium and super premium segment will bring another round of growth for the household detergents sector. The detergent sector in the laundry care industry has grown from INR 57 billion in 2003 to INR 130 billion in 2011, registering a growth of ~11% during the period. We estimate the industry to reach levels of INR 241 billion by 2017. Reasons for Buying this Report: • This research report helps you get a detail picture of the industry by providing overview of the industry along with the market structure, classification and opportunities for the sector • This report helps to understand the present status of the industry by providing a scrutiny of the demand- supply situation with forecasts • Report provides analysis and in-depth financial comparison of major players/competitors • The report provides in-depth analysis of the two major players of the segment- HUL and Nirma Ltd, which will help highlight the performance of the companies in the detergent segment • The report provides forecasts of key parameters which helps to anticipate the industry performance Our Approach: • Our research reports broadly cover Indian markets, present analysis, outlook and forecast for a period of five years. • The market forecasts are developed on the basis of secondary research and are cross-validated through interactions with the industry players • We use reliable sources of information and databases. And information from such sources is processed by us and included in the report
Download or read book The SAGE Handbook of Marketing Ethics written by Lynne Eagle and published by SAGE. This book was released on 2020-10-05 with total page 975 pages. Available in PDF, EPUB and Kindle. Book excerpt: The SAGE Handbook of Marketing Ethics draws together an exhaustive overview of research into marketing’s many ethical conundrums, while also promoting more optimistic perspectives on the ways in which ethics underpins organizational practices. Marketing ethics has emerged in recent years as the key and collective concern within the ever-divergent fields of marketing and consumer research. This handbook brings together a rich and diverse body of scholarly research, with chapters on all major topics relevant to the field of marketing ethics, whilst also outlining future research directions. PART 1: Foundations of Marketing Ethics PART 2: Theoretical and Research Approaches to Marketing Ethics PART 3: Marketing Ethics and Social Issues PART 4: Issues in Consumer Ethics PART 5: Ethical Issues in Specific Sectors PART 6: Ethical Issues in the Marketing Mix PART 7: Concluding Comments and Reflections
Download or read book Marketing Across Different Cultures Whirlpool Washing Machines in the UK USA and India written by Ali Hammad and published by . This book was released on 2015-10-22 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research paper from the year 2012 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: Distinction, University of Hertfordshire, course: MS, language: English, abstract: Culture has a significant effect on businesses' operations, particularly the marketing mix of many multinational corporations.The aim of the report is to investigate the definition of culture, its source and its effect on the marketing mix of a company. Our study will centre on Whirlpool (a home appliance company from the US) and three of the markets in which it operates: India, UK and the home country USA. As the company produces many products, our focus will be on washing machines. Theories around understanding culture and product analyses such as Hofstede's cultural dimensions and the seven P's of marketing will be used to conclude what aspects of culture need to be studied carefully to successfully enter a new market.
Download or read book Forecasting Models in Marketing written by Raphael J. Soustiel and published by . This book was released on 1992 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book A Short Course in International Marketing Blunders written by Michael White and published by Librix.eu. This book was released on 2009 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Marketing and Transportation Situation written by and published by . This book was released on 1963 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Independent Study Marketing Mix Factors Affecting the Washing Machine Buying Decisions of Powerbuy Customers written by Somsakul Yanasittiwiwat and published by . This book was released on 2005 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Building Models for Marketing Decisions written by P. S. H. Leeflang and published by Springer Science & Business Media. This book was released on 2000-02-29 with total page 682 pages. Available in PDF, EPUB and Kindle. Book excerpt: With advances in information technology and expertise in modeling, IRI introduced model-based services in the US that explain and predict essential parts of the marketplace. ACNielsen followed, and marketing researchers have been developing increasingly valid, useful and relevant models of marketplace behavior ever since. Models that provide information about the sensitivity of market behavior to marketing activities such as advertising, pricing, promotions and distribution are now routinely used by managers for the identification of changes in marketing programs that can improve brand performances. Building Models for Marketing Decisions, Second Edition describes up-dated marketing models that managers can use as an aid in decision making.
Download or read book Marketing Research Report written by and published by . This book was released on 1952 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
