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EBookClubs

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Book Marketing  Majoring in the Rest of Your Life

Download or read book Marketing Majoring in the Rest of Your Life written by Prentice Hall PTR and published by Prentice Hall. This book was released on 1993-06-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Majoring in the Rest of Your Life

Download or read book Majoring in the Rest of Your Life written by Carol Carter and published by Farrar Straus & Giroux. This book was released on 1995 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how students can figure out what they enjoy doing and what they are capable of doing, explore career options, build skills, broaden their horizons, and become prepared for life

Book A Degree in a Book  Marketing

Download or read book A Degree in a Book Marketing written by John Jessup and published by Arcturus Publishing. This book was released on 2022-04-01 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive, highly visual guide to everything you can learn in a Marketing degree. This accessible full-color book leads the reader through the crucial aspects of successful business marketing, covering everything from advertising and social media to marketing economics and the commercial law. Easy-to-digest information is presented with flow diagrams, infographics, pull-out features and glossaries breaking down marketing jargon. Profiles of successful marketing professionals are also included, such as David Ogilvy and Philip Kotler, as well as brand biographies to show principles in practice, from Netflix to Apple. Includes topics such as: • Management • Market research • Product development • Buyer behavior and the impact of popular culture, ethics and social responsibility • Digital marketing including social media and SEO • Retail - in all its many forms • How lockdown and the global pandemic has changed the world of marketing Whether you're a student, a marketing professional or a small business trying to expand, A Degree in a Book: Marketing is perfect for anyone wishing to know how good, effective marketing can play a part in their own business. ABOUT THE SERIES: Get the knowledge of a degree for the price of a book with Arcturus Publishing's A Degree in a Book series. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time.

Book A Marketing Plan for Life

Download or read book A Marketing Plan for Life written by Robert Michael Fried and published by Perigee Trade. This book was released on 2004-12 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revealing 12 essential business principles, this guide shows readers how to discover what matters most in their lives, and to create meaning, happiness, and true success.

Book The Complete Idiot s Guide to Choosing a College Major

Download or read book The Complete Idiot s Guide to Choosing a College Major written by Randall S. Hansen and published by Penguin. This book was released on 2007-10-02 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to figure out what you want out of college—and life. Choosing a college major is the biggest decision of one’s college experience, and there are many factors to consider. Here, you will discover which majors will give the best chances of finding employment, which majors are most likely to lead to the highest-paying jobs, what major best suits each personality, and what skills and background you need to realize your goals.

Book Marketing Fundamentals Student Edition

Download or read book Marketing Fundamentals Student Edition written by McGraw Hill and published by . This book was released on 2023-04-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Degree in a Book  Philosophy

Download or read book A Degree in a Book Philosophy written by Peter Gibson and published by Arcturus Publishing. This book was released on 2018-12-12 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: A perfect introduction for students and laypeople alike, A Degree in a Book: Philosophy provides you with all the concepts you need to understand the fundamental issues. Filled with helpful diagrams, suggestions for further reading, and easily digestible features on the history of philosophy, this book makes learning the subject easier than ever. Including ideas from Aristotle and Zeno to Descartes and Wittgenstein, it covers the whole range of western thought. By the time you finish reading this book, you will be able to answer questions like: • What is truth? • What can I really know? • How can I live a moral life? • Do I have free will?

Book Marketing Your Dreams

Download or read book Marketing Your Dreams written by Pat Williams and published by Sports Publishing LLC. This book was released on 2000-01 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bill Veeck marketed, promoted, and sold baseball like no one before him and like no one since. Influenced and inspired by the classic sports book Veeck: As in Wreck, veteran author and motivational speaker Pat Williams has penned his 19th book, Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Marketing Genius. Williams, senior vice president of the NBA's Orlando Magic, insists that Marketing Your Dreams isn't a Bill Veeck biography; instead, it's a book about success, a book about one of the most relentless and fascinating personalities in the history of organized sports. It's a book about extracting Veeck's traits and concentrating them into their purest form so that the reader can pull the same kind of inspiration from the master that Williams did.

Book Creativity  Inc   The Expanded Edition

Download or read book Creativity Inc The Expanded Edition written by Ed Catmull and published by Random House. This book was released on 2014-04-08 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

Book Conscious Marketing

Download or read book Conscious Marketing written by Carolyn Tate and published by John Wiley & Sons. This book was released on 2015-02-19 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the manipulation of marketing and advertising generally. They want to deal with honest, ethical companies that have heart and purpose and that care about serving all their stakeholders instead of their pockets. Conscious Marketing proves that marketing can really work if the paradigm is shifted—radically. In Conscious Marketing: How to Create an Awesome Business With a New Approach to Marketing, author Carolyn Tate demonstrates just how beneficial this shift can be. By practising the four tenets of conscious marketing, companies can raise their brand's profile and attract customers for life. The book shows how building a business with a higher-purpose can lead to sustainability, profitability and industry leadership. Conscious marketing works for both multinational corporations and cash-strapped small business alike. In the modern market, a business that does well and contributes to the elevation of humanity and the planet attracts the best customers, employees, suppliers and investors. These people evangelize, and the brand reach expands exponentially further and to a more loyal audience than traditional marketing will ever capture. This concept and other topics in the book include: What's wrong with marketing and why it doesn't work What "conscious" means to the consumer, business, leader and marketer The who, what, why and how of conscious marketing Navigating the shift from traditional to conscious practices The book includes a three-part guide to crafting an actionable plan, including where to find help. Marketing doesn't have to be the budgetary dead weight it has become. It can be fun, human and inspiring for everyone involved, but change requires a deep shift in thinking and behaviour that goes way beyond the transaction or the sale. To stay relevant in the modern economy, businesses must show what's at their core, why they do what they do and why it matters. Conscious Marketing is a comprehensive guide to fixing the problem, with a sustainable solution.

Book Majoring in the Rest of Your Life

Download or read book Majoring in the Rest of Your Life written by Carol Carter and published by . This book was released on 2000 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Freshman Orientation, Student Success, College Preparation, Career Development, and Career Success. This book addresses the needs of students to see themselves and their future in a more meaningful way while reinforcing the most basic learning skills necessary for college and career success. The insights of the authors will help students to better understand themselves, the demands of college, and the challenges and opportunities that await them in the real world upon graduation.

Book Life Is Sales

Download or read book Life Is Sales written by Gary Ford and published by Insomniac Press. This book was released on 2008 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation Life is about getting what you want, and sales skills can improve your life. In Life Is Sales, Gary Ford and Connie Bird share their unique perspective on success. Most people resist spelling out what they want, but those who know what they want and know how to ask for it are far more successful in all aspects of life. This book highlights the psychology behind getting people to do what you want and to say yes by using concrete day-to-day examples and making suggestions that will change your life.

Book Reinvention

    Book Details:
  • Author : Brian TRACY
  • Publisher : AMACOM Div American Mgmt Assn
  • Release : 2009-01-05
  • ISBN : 0814413463
  • Pages : 226 pages

Download or read book Reinvention written by Brian TRACY and published by AMACOM Div American Mgmt Assn. This book was released on 2009-01-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you knew you couldn't fail, what is the greatest thing you would dare to dream? Is the job you now have the one you've always wanted? Do you work with the kind of people you'd like to work with? As personal success expert Brian Tracy can attest, it's not until you deal with the dissatisfactions of the present that you can move onward and upward to create the wonderful future that is possible for you. And it is possible. In Reinvention, Brian Tracy reveals how every one of us is engineered for success, and with the right focus, can remake ourselves and put an end to the chronic stress, unhappiness, and dissatisfaction we might feel in our careers and lives. This unique, life-altering book gives readers an interactive series of exercises they can use to focus on what they really want for themselves, and: take control of their careers • turn unexpected shakeups and turbulence into positive occasions for growth • dramatically improve their earning ability • develop the self-confidence to take the kind of risks that lead to rapid advancement • decide on and get the job they really want • set clear goals for their lives • write resumes that get results • determine their own salary range We live in a time of rapid change...but also of unprecedented opportunity. This book supplies readers with a proven system they can use to turn their greatest dreams into reality!

Book Three Answers to the Question  What Is Philosophy

Download or read book Three Answers to the Question What Is Philosophy written by Stuart Dalton and published by Wipf and Stock Publishers. This book was released on 2024-02-28 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Philosophy is like a party that started over 2,500 years ago and is still going strong. When you take a philosophy class, you’re invited to join this party; but walking into a party 2,500 years late can feel a little awkward. This book is meant to solve that problem. The best way to feel welcome is to focus on how funny philosophy is, simply because its ideals are so high that humans almost never manage to reach them. This book gives three answers to the question “What is philosophy?” (1) Philosophy is a conversation that has been going on for over 2,500 years which has been full of comedy from the beginning and will continue to be funny forever if we do it right. (2) Philosophy is a very awkward business that has always been on the verge of going out of business. (3) Philosophy is something that makes almost everyone write very badly. In addition to this three-act comedy the book also contains two practical guides to being happy and successful in philosophy classes.

Book Majoring in the Rest of Your Life

Download or read book Majoring in the Rest of Your Life written by Carol Carter and published by Farrar Straus & Giroux. This book was released on 1999 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how students can figure out what they enjoy doing and what they are capable of doing, explore career options, build skills, broaden their horizons, and become prepared for life

Book Hooked

    Book Details:
  • Author : Nir Eyal
  • Publisher : Penguin
  • Release : 2014-11-04
  • ISBN : 0698190661
  • Pages : 203 pages

Download or read book Hooked written by Nir Eyal and published by Penguin. This book was released on 2014-11-04 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.

Book NETWORK MARKETING MASTER MIND

Download or read book NETWORK MARKETING MASTER MIND written by Sławomir Luter and published by LUTER LEARNING SYSTEM SŁAWOMIR LUTER. This book was released on 2015-08-21 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is a unique guide for mlm industry leaders.The author is a network marketing trainer and specialist in shaping the attitude of a leader, teaches awareness, strategy, and self-confidence. 6 bestselling author on personal development and advisories for business. Problems in building a network of hundreds of MLM, but the biggest is a very poor mental attitude of people, lack of awareness that solve the world's problems through network marketing, and lack of courage, confidence, and tips on what to do and strategic basis for professional activities. This program accurately provides all these skills and much more. You learn yourself and then your team: - Attitudes of professional leadership, self-confidence and confidence - Strategy of building strong teams - Overcoming internal barriers against - Professional mentality MLM business promoter team management - Strategies for building relationships in the team - Effectively invite - Exceptional presentation - Effectively closing meeting - Conducting team - Set and attain your deepest purposes If you: - you disintegrate the group; - You're tired of jumping from business to business; - You can not break the deadlock; - You can not move or do not know how to start; - You do not have self-confidence Explore this training program and make a transformation so profound that forever change his whole life for this dream.