Download or read book Marketing for Writers Who Hate Marketing written by James Scott Bell and published by Compendium Press. This book was released on 2017-03-13 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Is marketing sucking the joy out of your writing life? Do you wish you could spend more time writing and less time selling? Do you suffer from platform paranoia or social marketing madness? Are you stressed because you can't keep up with the latest marketing gimmicks and perpetual-motion author-entrepreneurs? Here's good news: Marketing For Writers Who Hate Marketing will show you how to have the kind of writing life you long for by dispelling the marketing myths that weigh you down. You'll learn what works best, what doesn't, and how a few simple strategies are all you need to get the most out of your marketing efforts. Marketing For Writers Who Hate Marketing will help you prioritize your marketing so you can concentrate on the handful of tools that are most effective, and eliminate the worry that you're never doing enough. It will teach you: - The #1 most effective marketing tool ... one you already love! - How to maximize the all-important first impression your book makes on a browser. - How to turn browsers into readers. - How to turn readers into fans. - Pricing as a strategic marketing tool. - How to grow and nurture an email list. - All the time-sucking practices you can avoid so you're free to write! - And more. Whether your are self-publishing or working with a traditional publisher -- or both -- you need to know how to market smart. This book will show you how.
Download or read book Marketing Your Services written by Rick Crandall and published by McGraw Hill Professional. This book was released on 2003 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: To many people, marketing means personal selling or advertising, imposing oneself on others, and trying to get people to buy something they may not want. In this guide to marketing and building relationships with customers to achieve success, Rick Crandell debunks these myths.
Download or read book The Subversive Copy Editor written by Carol Fisher Saller and published by University of Chicago Press. This book was released on 2009-08-01 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each year writers and editors submit over three thousand grammar and style questions to the Q&A page at The Chicago Manual of Style Online. Some are arcane, some simply hilarious—and one editor, Carol Fisher Saller, reads every single one of them. All too often she notes a classic author-editor standoff, wherein both parties refuse to compromise on the "rights" and "wrongs" of prose styling: "This author is giving me a fit." "I wish that I could just DEMAND the use of the serial comma at all times." "My author wants his preface to come at the end of the book. This just seems ridiculous to me. I mean, it’s not a post-face." In The Subversive Copy Editor, Saller casts aside this adversarial view and suggests new strategies for keeping the peace. Emphasizing habits of carefulness, transparency, and flexibility, she shows copy editors how to build an environment of trust and cooperation. One chapter takes on the difficult author; another speaks to writers themselves. Throughout, the focus is on serving the reader, even if it means breaking "rules" along the way. Saller’s own foibles and misadventures provide ample material: "I mess up all the time," she confesses. "It’s how I know things." Writers, Saller acknowledges, are only half the challenge, as copy editors can also make trouble for themselves. (Does any other book have an index entry that says "terrorists. See copy editors"?) The book includes helpful sections on e-mail etiquette, work-flow management, prioritizing, and organizing computer files. One chapter even addresses the special concerns of freelance editors. Saller’s emphasis on negotiation and flexibility will surprise many copy editors who have absorbed, along with the dos and don’ts of their stylebooks, an attitude that their way is the right way. In encouraging copy editors to banish their ignorance and disorganization, insecurities and compulsions, the Chicago Q&A presents itself as a kind of alter ego to the comparatively staid Manual of Style. In The Subversive Copy Editor, Saller continues her mission with audacity and good humor.
Download or read book Book Marketing Is Dead written by Derek Murphy and published by Creativindie. This book was released on 2013-12-31 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to sell a ton of books (even if you're starting with no platform). If you've found this book I'm assuming you have or will soon have a book out on the market, and are exploring ways to turn it into a best-selling powerhouse that will slaughter the competition and pay for your retirement. The indie publishing world is thrilling because of the possible returns, and I hope you and your book do well. You're probably searching for things like "book marketing" and "book promotion" so you can learn how to find readers and convince them to buy your book. But almost everything you read will be wrong. That's because marketing in general is dead. Advertising is dead. Selling and convincing people to buy: also dead. The new law of book sales is this: if you're talking about your book, promoting your book, sharing your book... you're screwing it all up. Don't make "Old School" marketing mistakes that will sabotage your efforts! This book will help you to... Avoid the common mistakes that kill book sales Set up an author platform quickly that will triple your results Use Social Media (like an expert) without being annoying Advertise for maximum impact (at the lowest cost) Make powerful friends online who can move thousands of books Before you spend a lot of money on book marketing services or author publicity... Make sure you've plugged all the holes in your sales funnel so you're not throwing money away. If you're looking for a "Bestseller Campaign" but don't have a big budget... This book will show you plenty of ways to improve sales without spending a dime.
Download or read book Orconomics written by J. Zachary Pike and published by Gnomish Press. This book was released on 2014-10-01 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: A disgraced dwarven hero. A band of deadbeat adventurers. His last shot at redemption could get him killed. Orconomics: A Satire is the first book in The Dark Profit Saga of humorous epic fantasy novels. If you like down-and-out heroes, sidesplitting misadventures, and ingenious world-building, then you’ll love J. Zachary Pike’s dark and delightful ribbing of high fantasy. Version 2.2.1
Download or read book Write to Market written by Chris Fox and published by Createspace Independent Publishing Platform. This book was released on 2016-02-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many authors write, then market. Successful authors write TO market Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write, then market. Successful authors write TO market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave. Don't leave the success of your novel up to chance. Deliver the kind of book that will have your fans hounding you for the next one.
Download or read book Outlining Your Novel written by K. M. Weiland and published by Penforasword Publishing, LLC. This book was released on 2011-07 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This bestselling guide will help you choose the right type of outline to unleash your creativity as a writer, guide you in brainstorming plot ideas, and aid you in discovering your characters.
Download or read book How to Market a Book Third Edition written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Writer s Doubt written by Bryan Hutchinson and published by CreateSpace. This book was released on 2015-08-05 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: All writers doubt their ability. But Bryan Hutchinson's story shows doubt and fear don't have to define your writing future. In this part-memoir, part kick-in-the-pants, Bryan will show you how to live out your passion, write a book, and become an author, no matter if the so-called "experts" tell you that you can't.
Download or read book Servants of the Storm written by Delilah S. Dawson and published by Simon and Schuster. This book was released on 2014-08-05 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: After her best friend dies in a hurricane, high schooler Dovey discovers something even more devastating--demons in her hometown of Savannah.
Download or read book Writing Irresistible Kidlit written by Mary Kole and published by Penguin. This book was released on 2012-12-04 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Captivate the hearts and minds of young adult readers! Writing for young adult (YA) and middle grade (MG) audiences isn't just "kid's stuff" anymore--it's kidlit! The YA and MG book markets are healthier and more robust than ever, and that means the competition is fiercer, too. In Writing Irresistible Kidlit, literary agent Mary Kole shares her expertise on writing novels for young adult and middle grade readers and teaches you how to: • Recognize the differences between middle grade and young adult audiences and how it impacts your writing. • Tailor your manuscript's tone, length, and content to your readership. • Avoid common mistakes and cliches that are prevalent in YA and MG fiction, in respect to characters, story ideas, plot structure and more. • Develop themes and ideas in your novel that will strike emotional chords. Mary Kole's candid commentary and insightful observations, as well as a collection of book excerpts and personal insights from bestselling authors and editors who specialize in the children's book market, are invaluable tools for your kidlit career. If you want the skills, techniques, and know-how you need to craft memorable stories for teens and tweens, Writing Irresistible Kidlit can give them to you.
Download or read book Fierce on The Page written by Sage Cohen and published by Penguin. This book was released on 2016-08-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Produce your best work. Live your best life. Make your greatest impact. You have everything you need--and you are everything you need--to do the writing you are meant to do. And yet the path to success can be difficult to find and follow. Veteran author and writing guide Sage Cohen believes that ferocity is your best compass for finding your true way forward. She shows you how to transform your attitude and practices so you can: • Unleash your creativity • Cultivate your strengths • Overcome resistance, fear, and other obstacles • Define success on your own terms • Move intentionally toward your goals • Become unstoppable in your evolution In this collection of contemplative and inspiring essays, you'll unlock the secrets to naming your deepest desires, eliminating the challenges that hold you back, and committing to your practice. Fierce on the Page is your trustworthy companion for crafting your best writing and your best life. Join the conversation about the fierce writing life at fierceonthepage.com.
Download or read book Guerrilla Publishing written by Derek Murphy and published by Createspace Independent Publishing Platform. This book was released on 2017-01-24 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: TRAIN THE INTERNET TO SELL BOOKS FOR YOU Book marketing doesn't need to be an exhausting hamster wheel of promotion and publicity. Put your book sales on autopilot... so you can focus on writing your next bestseller. FAST AND EFFECTIVE BOOK MARKETING This book is a crash course on some of the more creative book marketing strategies I've discovered in my first year of publishing fiction. It will provide simple, actionable, measurable steps to publishing a high quality book quickly, doing only as much marketing as is necessary to launch your book like a rock star, and keep it selling enough to support you while you write another. I only mention the things I actually use, that I know work, and ignore options that don't get results. We'll discuss paid advertising, release strategies, pricing and pre-orders, book giveaways, how to target your audience, viral exposure and press coverage, marketing hacks, and how to reach your first $1000 on Kindle. LAUNCH BIG EVEN IF YOU'RE STARTING SMALL Guerrilla is a style of warfare intended to surprise and harass enemies. It can also mean using unconventional and usually inexpensive means to generate interest or raise concern among the public. That's basically how I'll use it: book marketing strategies from the trenches to help you win the publishing war. However, instead of "surprise and harass" I will focus on "surprise and delight." First you need to show up and get in front of the right people. Then you need to surprise and delight them. You need to be remarkable enough to be noticed. Few authors are using these strategies (yet) so it's relatively easy to outrank your competition, get more visibility and reach new readers.
Download or read book Wake of Vultures written by Lila Bowen and published by Orbit. This book was released on 2015-10-27 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Wake of Vultures will kick your a** up one page and down the other." -- io9 Nettie Lonesome dreams of a greater life than toiling as a slave in the sandy desert. But when a stranger attacks her, Nettie wins more than the fight. Now she's got friends, a good horse, and a better gun. But if she can't kill the thing haunting her nightmares and stealing children across the prairie, she'll lose it all -- and never find out what happened to her real family. Wake of Vultures is the first novel of the Shadow series featuring the fearless Nettie Lonesome. The Shadow seriesWake of VulturesConspiracy of Ravens
Download or read book Loki A Bad God s Guide to Being Good written by Louie Stowell and published by Candlewick Press. This book was released on 2022-05-24 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with doodles and cartoons, here is the diary of Loki as he’s trapped on earth as a petulant eleven-year-old—and even worse, annoying thunder god Thor is there, too. After one prank too many, trickster god Loki has been banished to live as a kid on earth. If he can show moral improvement within one month, he can return to Asgard. If he can't? Eternity in a pit of angry snakes. Rude! To keep track of Loki’s progress, king Odin (a bossy poo-poo head) gives him this magical diary in which Loki is forced to confess the truth, even when that truth is as ugly as a naked mole rat. To make matters worse, Loki has to put up with an eleven-year-old Thor tagging along and making him look bad. Loki is not even allowed to use his awesome godly powers! As Loki suffers the misery of school lunch, discovers the magic of internet videos, and keeps watch for frost giant spies, will he finally learn to tell good from bad, trust from tricks, and friends from enemies? Louie Stowell’s witty text and hysterical drawings will keep readers in stitches from start to finish.
Download or read book How to Market a Book written by Joanna Penn and published by Curl Up Press via PublishDrive. This book was released on 2018-08-11 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now? If you don’t know much about marketing, don’t worry. We all start with nothing. I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing. Now I’m a New York Times and USA Today bestselling author of thrillers and non-fiction. My books have sold over 600,000 copies in 162 countries, and I’m an award-winning creative entrepreneur and international speaker, making a multi-six-figure income with my writing. Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers. How to Market a Book is for authors who want to sell more books, but it's also for those writers who want to think like an entrepreneur and build a long-term income. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career. There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer. It's also about going beyond just the book, because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you can't even imagine yet. In this completely updated Third Edition, you’ll discover: Part 1: Marketing Principles Book marketing myths, how discoverability works, and the polarities of marketing that will determine what you choose to implement Part 2: Your Book Fundamentals Prerequisites for success, how to optimise your book for online sales, categories and keywords, exclusivity, pricing and use of free, box-sets and bundling, and writing series Part 3: No Platform Needed. Short-term Marketing How to get customer reviews and find book bloggers, paid advertising with email blasts, paid advertising with Facebook, Amazon Ads and ad stacking, algorithm hacking, big data, and production speed Part 4: Your Author Platform. Long-term Marketing Building an author brand, author website, list-building and email marketing, content marketing, blogging, audio and podcasting, video and book trailers, social networking, professional speaking, marketing audiobooks, PR and publicity, TV, radio and traditional media Part 5: Launching Your Book Why launching is different for indie authors, soft launch, launch spikes, post-launch, how to relaunch backlist books. Includes an example book marketing strategy and launch plan checklist.
Download or read book Catch the Unicorn written by Denis Caron and published by Weekend Publisher. This book was released on with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★★★★ "This book is by far one of the most concise, easy to understand and enjoyable writing marketing novels I’ve read by far." - Amazon Reviewer Feel as if success as a fiction author is as elusive as trying to catch a unicorn? Discover winning strategies that will save you time and money while selling more books! Do you love writing but hate marketing? Wish there was an easier way to promote your work while still having time to write? If you're like many other self-published authors, you've come across hundreds of methods to get exposure for your book (most of them outdated or ineffective). Worse yet, there's plenty of companies out there that offer nothing but false promises and vague claims. Because of this, it can be difficult to know where to invest your time and money. Denis, an author and book marketing expert, has coached thousands of authors to sell more books. For the first time, he has packaged up all his experience and knowledge into a book. A no-fluff guide to save you time, money, and rejection by showing you exactly what you need to do to build a successful author business (and just as importantly, what not to do). By following the fictional story of Jane, you'll witness how she builds her successful author business from scratch. Catch the Unicorn gives you the tools you need to get a steady stream of buyers to click the Buy button every single day. In this book, you'll discover how to: - Use proven and easy ways to get your book noticed (even from the millions of others on Amazon). - Target thousands of readers in less time than it takes to make a cup of coffee. - Maximize your marketing budget by using only tested methods that get results. - See what's bottle-necking your sales (the #1 simple-fix that's holding authors back). - Avoid the surprisingly common pitfalls that plague new and experienced authors alike. - Build your list of invested fans ready to buy your next novel. - Bonus: Market if you only have one book published. - Bonus: Downloadable checklist to help you stay on track. Finally, you no longer have to take on the challenge of marketing alone. Let the secrets in this book help you navigate the stormy waters of book marketing and help you finally catch your unicorn. Take advantage of this fool-proof method and realize your author potential today. ★★★★★ "In my opinion, Catch the Unicorn is a must-read for indie authors to help them achieve marketing success!" - Goodreads Review ★★★★★ "I purchased a physical copy of this book so I can have it handy every time I use it, because I do believe this will be the one reference I use for all future book releases." - Amazon Reviewer ★★★★★ "Gives advice on how that beginning author with no fan base can start out. Buy this book. You'll be glad you did." - Amazon Reviewer ★★★★★ "I would recommend this book to every self-published author. It is well worth it not to have to continue spinning your wheels and chasing elusive unicorns." - Amazon Reviewer
