Download or read book Market Entry Strategies for German Companies in Russia written by Martin Schorsch and published by diplom.de. This book was released on 2008-04-16 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: Germany is Russia s biggest trade partner. According to Russian official statistics, Russia imported 8.1% from and exported 13.4% to Germany in 2006. For Germany, Russia ranks eighth in overall trade volume, with exports about 23 Billion Euro and imports about 30 Billion Euro. Due to high prices for oil and gas, which amount for roughly 60% of Russian exports, the statistics indicates a negative trade balance for Germany since 2003. Germany is Russia s oldest trade partner, as well. No other West-European country has the same history of cultural, social and economical exchange with Russia as Germany does. The very term `German ́ in Russian language was century long the word for all `foreigners ́. Having left behind a century of forced antagonism, both countries are nowadays converging steadily. Today, the Russo-German trade relationships become more and more important for both countries. This paper focuses on the strategies German companies pursue on the Russian market. The fundamental question is empirical in nature: What have German companies done in Russia? . The ultimate aim, however, is to gain empirical evidence for theoretical reasoning: What should German companies do in Russia? . The paper consists of three parts. The first part gives a brief overview over Russo-German trade relations and Direct Foreign Investment. The Second part describes the legal, social and cultural environment in Russia and how German companies cope with it. The third part focuses on their strategy in response to their aims and to the environment. Inhaltsverzeichnis:Table of Contents: List of Tables7 Executive Summary8 1.INTRODUCTION8 2.METHODOLOGY9 3.TRADE RELATIONS AND INVESTMENT ENVIRONMENT11 3.1BILATERAL TRADE VOLUME11 3.2GERMAN DIRECT INVESTMENT IN RUSSIA13 3.3BUSINESS ENVIRONMENT16 4.LEGAL FRAMEWORK FOR INVESTMENT INTO RUSSIA17 4.1LEGAL FORMS OF INVESTMENT17 4.1.1THE REPRESENTATIVE OFFICE17 4.1.2THE BRANCH OFFICE19 4.1.3CORPORATE ENTERPRISES23 4.1.3.1The Limited Liability Company (OOO)26 4.1.3.2The Closed Joint Stock Company (SAO)27 4.1.3.3The Open Joint Stock Company (OAO)28 4.1.4OTHER FORMS OF COMMERCIAL ACTIVITY28 4.1.4.1Joint Partnership29 4.1.4.2Limited Partnership29 4.1.4.3Additional Liability Companies30 4.1.4.4The Production Cooperative30 4.2TAXATION31 5.SOCIAL ENVIRONMENT FOR MARKET ENTRY33 5.1HUMAN RESOURCES33 5.1.1Educational System33 5.1.2Labor Market35 5.1.2.1Current situation in [...]

Download or read book Market Entry Strategies for Russia written by Martin Schorsch and published by Diplomica Verlag. This book was released on 2009 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a time when everyone talks about Russia as an emerging market with huge possibilities, many German companies tried to enter. What have been their experiences? Which was their strategy to enter the market? Did they succeed? The present study is primarily based on first hand accounts. After a comprehensive overview on the economical, legal and social framework in Russia, the author summarizes the result of 23 extensive interview with decision makers from German companies.

Download or read book Market Entry Strategies in Eastern Europe in the Context of the European Union written by Michael Klug and published by Springer Science & Business Media. This book was released on 2007-11-03 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on face to face interviews with decision makers of 16 German firms Michael Klug analyses the applied strategy and the motivation for market entry. He investigates different strategy theories for their suitability to explain the firms' strategy abroad and discusses the operational design including forms of market presence and marketing mix to realise a chosen strategy.

Download or read book Success factors for market penetration in CIS countries written by Nataliya Geppert and published by diplom.de. This book was released on 2008-12-10 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: When investment businesses decide on pursuing a course of market penetration into CIS countries, there is unfortunately now prescribed way for them to follow. They have to plan and implement their entry into the international market according to criteria which they themselves have decided on. They have to ask themselves several questions. Why are we planning to invest in a foreign country? What are our motives and goals with regard to market penetration? In which country we will invest? Which countries should be penetrated first? When will this process begin? Which forms of market penetration should we chose? The main objective of this study is to identify success factors for market penetration with regard to CIS countries. The model for investment businesses is used to define possible entry strategies into the CIS markets, and to analyse these theoretically and empirically. This paper looks closely at investment possibilities in Russia and in three of the CIS countries: the Ukraine, Moldavia and the Republic of Belarus. This study examines the experiences of 26 companies who have penetrated the markets in CIS countries. Inhaltsverzeichnis:Table of Contents: Executive Summary1 Table of Contents2 List of Figures5 List of Abbreviations7 1.Introduction8 1.1Objectives8 1.2Delimitations9 1.3Methodology9 2.Target of Penetration10 3.Investment Business11 4.Deciding Which Markets to Penetrate13 4.1PEST Analysis of Basic Conditions of Foreign Markets13 4.1.1Political and Legal Conditions13 4.1.2Economical Conditions14 4.1.3Socio-Cultural Conditions15 4.1.4Technological Conditions16 4.2General and Detailed Analysis16 4.3PEST Analysis of Russia18 4.3.1Political and Legal Conditions18 4.3.2Economical Conditions19 4.3.3Socio-Cultural Conditions23 4.3.4Technological Conditions24 4.4Russia as a Bridge to the CIS Countries24 4.5PEST Analysis of the Ukraine26 4.5.1Political and Legal Conditions26 4.5.2Economical Conditions27 4.5.3Socio-Cultural Conditions28 4.5.4Technological Conditions28 4.6PEST Analysis of the Republic of Belarus28 4.6.1Political and Legal Conditions28 4.6.2Economical Conditions29 4.6.3Socio-Cultural Conditions30 4.6.4Technological Conditions30 4.7PEST Analysis of Moldavia31 4.7.1Political and Legal Conditions31 4.7.2Economical Conditions31 4.7.3Socio-Cultural Conditions32 4.7.4Technological Conditions33 4.8Conclusion33 5.Timing of Market Penetration34 5.1International Timing [...]

Download or read book The Impact of Sub National Institutions on Foreign Firms Market Entry written by Maren Hagemeister and published by Springer Nature. This book was released on 2019-09-13 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maren Hagemeister examines how institutions influence foreign firms ́ market entry decisions and subsidiary performance in Russian regions. In an empirical study the author analyses the market entries of a sample of European Union firms in the Russian federal districts between 2005 and 2013. The thesis advances prior research with its sub-national perspective on institutions and the use of the thus far underutilized Business Environment and Enterprise Performance Survey (BEEPS) to derive regional data. The findings indicate that within-country differences can significantly affect foreign companies ́ entry mode and success on a local market.

Download or read book Russian Business Power written by Andreas Wenger and published by Routledge. This book was released on 2006-10-03 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the collapse of the Soviet Union, Russia has developed a powerful business community and a potent network of transnational organized groups. Russian Business Power explores the powerful impact these new actors are having on the evolution of the Russian state and its foreign behaviour. Unlike other books, which focus either on Russia's foreign and security policy, or on the evolution of Russian business, legal and illegal, within the context of Russia's domestic transition, this book considers how far Russia's foreign and security policy is shaped by business. It considers a wide range of issues, including energy, the arms trade, international drug flows, and human trafficking, and examines the impact of Russian business in Russia's dealings with Western and Eastern Europe, the Caspian, the Caucasus and the Far East.

Download or read book Handbook of Research on Strategic Management in Small and Medium Enterprises written by Todorov, Kiril and published by IGI Global. This book was released on 2014-04-30 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the global economy continues to develop and new entrepreneurs take advantage of emerging markets, the small business sector plays a greater role of economic development in the international arena. The Handbook of Research on Strategic Management in Small and Medium Enterprises contributes new research to the current array of literature on small business management under diverse geographic, economic, and socio-cultural conditions. By exploring existing theories in tandem with fresh viewpoints, this book will serve as a valuable reference to students, lecturers, researchers, entrepreneurs, and policy makers investigating the use of strategic management in various scenarios and situations.

Download or read book Huawei Goes Global written by Wenxian Zhang and published by Springer Nature. This book was released on 2020-10-13 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Huawei Goes Global provides a much-needed, comprehensive, and scholarly examination of the business environment and the striving global operations of China’s technology giant. With theoretical research, case studies, data analysis, and empirical studies, this two-volume work tells a fascinating story of internationalization in an emerging economy. As one of the most powerful Chinese companies in the global economy, the largest global telecommunications-equipment producer and a leading consumer-electronics manufacturer, Huawei is a great example of the globalization of the Chinese enterprises in the twenty-first century. In Volume I, scholars critically examine the rise of Huawei as a Chinese global enterprise from the political economy and public policy perspectives, as well as Huawei’s development strategies, innovations, and talent management. In Volume II, multiple authors carefully study the growth of Huawei from regional and geopolitical perspectives, and its corporate communication and crisis management. Within the framework of the trade conflicts between China and the US, controversies over economic sanctions, intellectual-property disputes, and espionage and cyber security concerns, this groundbreaking work makes an important contribution to both academic literature and the ongoing public discourse on Huawei. Volume II is available here: https://www.palgrave.com/gp/book/9783030475635

Download or read book Origin and Branding in International Market Entry Processes written by Silva, Carlos Francisco e and published by IGI Global. This book was released on 2023-09-07 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's globalized economy, selecting the right entry strategy is critical for companies looking to expand into foreign markets. This decision has a significant impact on a company's performance and its ability to collaborate with global supply chains. Moreover, with consumers becoming increasingly aware of the origins of products and brands, it is essential for companies to use the origin as a means to add value to their offerings. Edited by Dr. Carlos Silva, this book brings together global professionals and researchers who provide the latest empirical research findings and relevant theoretical frameworks on the subject, spanning multiple industries. Origin and Branding in International Market Entry Processes is targeted towards professionals and researchers working in the field of international management and business, providing insights and support for executives concerned with market entry, internationalization strategies, destination and origin branding, and brand expansion. The book covers a range of topics, including brand origin, country of brand origin, branding, market entry process, internationalization strategies, place branding, and digital places, among others. This book is an excellent resource for academics and professionals looking to understand the strategic role of brands and their origin in international market entry, helping readers make informed decisions on market entry strategies and branding that will ultimately improve their performance and success in global markets.

Download or read book Russia s Geoeconomic Strategy for a Greater Eurasia written by Glenn Diesen and published by Taylor & Francis. This book was released on 2017-07-06 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explains how Russia is adjusting to its ongoing realignment towards Asia while engaging in a parallel assessment of Russia's interactions with other significant actors in the region - China, the US, the EU, and NATO.

Download or read book Tesla Motors Inc Market Entry Strategy in Germany written by Andreas Kauerhof and published by GRIN Verlag. This book was released on 2017-03-01 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2016 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of applied sciences, Munich, language: English, abstract: The author of this assignment reviews the Tesla’s business model approach and its strategy in the non-domestic German market. Tesla’s firm specific advantages are especially related to innovation of the vehicle, the battery and the infrastructure. Tesla Motors follows a product strategy entering from premium market and moving towards mass market. After starting with a high-price Roadster model Tesla launched the more affordable Sedan and a SUV model. In 2017 Tesla plans to launch its first mass market EV. Tesla shows a new value chain in the automotive industry by a deep of vertical integration from EVs manufacturing towards software, recharging network and battery manufacturing. Tesla entered the German market to export premium EVs. The Automaker also builds a charging network in Germany and prepares the market for its future mass production Model 3 coming in 2017. This work consists of three major parts. The first part deals with the theoretical background of international strategies for MNEs. The second part describes Tesla as a company and its strategy. The last part analyzes the competitive advantages of Tesla and shows how they are used to enter the German market. This work ends with a final reflection and a conclusion of the research.

Download or read book Market Entry Strategies written by Mario Glowik and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-09-21 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to improve the readability. New firm cases of Delivery Hero and Tesla contribute to broaden the books’ industry focus. Particular attention is paid on the case studies developed to exercise in light of business practice what is theoretically taught and explained in the textbook. Through its link to digital learning tools such as charts available to the public at YouTube this new edition provides best pre-requisites for distance learning environments.

Download or read book Guide for Investors written by Falk Tischendorf and published by Fachmedien Recht und Wirtschaft. This book was released on 2020-02-01 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Das Handbuch "Guide for Investors" ist in seiner Zusammenstellung einzigartig. Es gibt keine vergleichbare Veröffentlichung, weder in Englisch noch in Deutsch. Die Veröffentlichung wird unterstützt durch das Ministerium für Industrie und Handel der Russischen Föderation, den Industrieentwicklungsfonds der Russischen Föderation, den Ost-Ausschuss der Deutschen Wirtschaft, die Deutsch-Russische Auslandshandelskammer und die internationale Anwaltskanzlei BEITEN BURKHARDT. Ungeachtet aller politischer und wirtschaftlicher Herausforderungen ist und bleibt der russische Markt für ausländische Unternehmen hochattraktiv. Aus dem Inhalt: Lokalisierungsanforderungen in den einzelnen Branchen, d.h. im Maschinenbau, in der Automobilindustrie, in der Medizintechnik, in der Pharmaindustrie, im Bereich der Landtechnik/Landwirtschaft und im Software/IT-Bereich; föderale und regionale Investitionsvereinbarungen, einschließlich des Instruments der Sonderinvestitionsvereinbarung, praxisorientierte kritische Erörterung der rechtlichen Aspekte, die bei der Errichtung jeder Produktion in Russland zu berücksichtigen sind, insbesondere praktische Aspekte der Planung und des Baus von Produktionsobjekten und der Inbetriebnahme einer Industrieproduktion, regionale Besonderheiten und Fragen der Besteuerung. Zusätzlich erhält der Leser einen digitalen Zugang zu den wichtigsten rechtlichen Vorschriften in englischer Sprache.

Download or read book The EU Russia Borderland written by Heikki Eskelinen and published by Routledge. This book was released on 2013-05-20 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: After the collapse of the Soviet Union, there were high hopes of Russia’s "modernisation" and rapid political and economic integration with the EU. But now, given its own policies of national development, Russia appears to have ‘limits to integration’. Today, much European political discourse again evokes East/West civilisational divides and antagonistic geopolitical interests in EU-Russia relations. This book provides a carefully researched and timely analysis of this complex relationship and examines whether this turn in public debate corresponds to local-level experience – particularly in border areas where the European Union and Russian Federation meet. This multidisciplinary book - covering geopolitics, international relations, political economy and human geography - argues that the concept ‘limits to integration’ has its roots in geopolitical reasoning; it examines how Russian regional actors have adapted to the challenges of simultaneous internal and external integration, and what kind of strategies they have developed in order to meet the pressures coming across the border and from the federal centre. It analyses the reconstitution of Northwest Russia as an economic, social and political space, and the role cross-border interaction has had in this process. The book illustrates how a comparative regional perspective offers insights into the EU-Russia relationship: even if geopolitics sets certain constraints to co-operation, and market processes have led to conflict in cross-border interaction, several actors have been able to take initiative and create space for increasing cross-border integration in the conditions of Russia’s internal reconstitution.

Download or read book Global Marketing Management written by Masaaki (Mike) Kotabe and published by John Wiley & Sons. This book was released on 2022-10-04 with total page 802 pages. Available in PDF, EPUB and Kindle. Book excerpt: An indispensable resource for students of marketing, management, and international business In the newly revised ninth edition of Global Marketing Management, a decorated team of international marketing professionals delivers an authoritative discussion of the realities of global marketing in today’s economy and an insightful exploration of the future of marketing to an international audience. You’ll obtain an integrated understanding of marketing best practices on a global scale, complete with relevant historical background and descriptions of current marketing environments. The latest edition builds on four major structural changes to the global marketing environment: growing anti-globalization sentiment, the growth of information technology tools, the increasing demand for personalization, and the environmental impact of business activity. In-depth case studies offer lively discussions of real-world global marketing campaigns and are accessible online. Global Marketing Management also provides: Thoroughly updated examples and case studies with contemporary information An ongoing emphasis on the increased volatility and uncertainty of today’s global markets Updated discussions of the balance to be struck between pursuing economies of scale and respecting unique cultural sensitivities New explorations of major global environmental and ethical issues New chapters on emerging markets, internet marketing, and corporate social responsibility

Download or read book Marketing Strategies of Chinese Companies written by Fenghua Tang and published by Diplomica Verlag. This book was released on 2010-06 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten or fifteen years ago global business was mainly in the hands of a select number of multinational giants. Small and medium-sized business concentrated on their home markets and perhaps one or two neighboring countries. Not so any longer. Even the smallest businesses have realized that they have something to market in distant countries. Under these circumstances, Chinese companies of all sizes in various industries have recently opened to foreign competition. According to the Chinese Commerce Ministry's new release on relevant report, the Chinese foreign investment reached a new record of 26,51 billion US-Dollars in 2007. This represented a growth of 25,3 percent compared to 2006. After the quantity expansion, the quality offensive comes silently. Today, Chinese companies throw not only millions of T-Shirts, toys or plastic bowls in the international market but also wireless LCD-televisions, telecom-equipment and precision tools as well. Chinese companies have realized that a competitive advantage based on low costs, low prices and large quantities in a global economy cannot defend itself long. Consequently, they focus consistently on innovation and brands. In addition, China's globalization also needs strong mental forces. China does not just want to be a world factory, but instead be an internationally competitive market place that Western competitors already are. In the involvement of Chinese companies abroad aimed at specific markets, several strategies are recognizable. German and European companies are facing new chances and challenges at the same time. People must correctly assess the situation and corporate strategies and business concepts, with which they respond effectively and sustainably. The following questions are the focus: In what areas and branches do Chinese companies concentrate in German market? Which Chinese companies go abroad? What are their market entry strategies? What are their competitive strategies? And what are the steps of Chinese investments? What problems in the Chinese M&A business in Germany? How to overcome or avoid them? What are other problems? What branches are suffering from Chinese competition in Germany and EU? Chances or threats? How can German companies face this shift in a global economy and respond appropriately?

Download or read book Global Strategy in the Service Industries written by Mario Glowik and published by Taylor & Francis. This book was released on 2017-04-28 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global service-based firms are often 'born global,' and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments. Focusing on these global strategies, this textbook explores the workings of modern service businesses, presenting theoretical management concepts alongside illustrative examples. Original case studies from a range of global sectors, including Starbucks and Facebook, as well as broader studies, such as healthcare in Japan, provide practical insights into the art of thriving as a global business. Written by a leading expert in the field, this multidisciplinary text is a vital read for all scholars and students wishing to view strategic relationships from the focal point of service industries.