Download or read book Trade Off written by Kevin Maney and published by Currency. This book was released on 2010-08-17 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Fresh and Important New Way to Understand Why We Buy Why did the RAZR ultimately ruin Motorola? Why does Wal-Mart dominate rural and suburban areas but falter in large cities? Why did Starbucks stumble just when it seemed unstoppable? The answer lies in the ever-present tension between fidelity (the quality of a consumer’s experience) and convenience (the ease of getting and paying for a product). In Trade-Off, Kevin Maney shows how these conflicting forces determine the success, or failure, of new products and services in the marketplace. He shows that almost every decision we make as consumers involves a trade-off between fidelity and convenience–between the products we love and the products we need. Rock stars sell out concerts because the experience is high in fidelity-–it can’t be replicated in any other way, and because of that, we are willing to suffer inconvenience for the experience. In contrast, a downloaded MP3 of a song is low in fidelity, but consumers buy music online because it’s superconvenient. Products that are at one extreme or the other–those that are high in fidelity or high in convenience–-tend to be successful. The things that fall into the middle-–products or services that have moderate fidelity and convenience-–fail to win an enthusiastic audience. Using examples from Amazon and Disney to People Express and the invention of the ATM, Maney demonstrates that the most successful companies skew their offerings to either one extreme or the other-–fidelity or convenience-–in shaping products and building brands.
Download or read book Play Bigger written by Al Ramadan and published by HarperCollins. This book was released on 2016-06-14 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market category, developing it, and dominating it over time. You can’t build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you’re going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of “category kings”— companies such as Amazon, Salesforce, Uber, and IKEA—that give us new ways of living, thinking or doing business, often solving problems we didn’t know we had. In Play Bigger, the authors assemble their findings to introduce the new discipline of category design. By applying category design, companies can create new demand where none existed, conditioning customers’ brains so they change their expectations and buying habits. While this discipline defines the tech industry, it applies to every kind of industry and even to personal careers. Crossing the Chasm revolutionized how we think about new products in an existing market. The Innovator’s Dilemma taught us about disrupting an aging market. Now, Play Bigger is transforming business once again, showing us how to create the market itself.
Download or read book Unscaled written by Hemant Taneja and published by PublicAffairs. This book was released on 2018-03-27 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unscaled identifies the forces that are reshaping the global economy and turning one of the fundamental laws of business and society -- the economies of scale -- on its head. An innovative trend combining technology with economics is unraveling behemoth industries -- including corporations, banks, farms, media conglomerates, energy systems, governments, and schools-that have long dominated business and society. Size and scale have become a liability. A new generation of upstarts is using artificial intelligence to automate tasks that once required expensive investment, and "renting" technology platforms to build businesses for hyper-focused markets, enabling them to grow big without the bloat of giant organizations. In Unscaled, venture capitalist Hemant Taneja explains how the unscaled phenomenon allowed Warby Parker to cheaply and easily start a small company, build a better product, and become a global competitor in no time, upending entrenched eyewear giant Luxottica. It similarly enabled Stripe to take on established payment processors throughout the world, and Livongo to help diabetics control their disease while simultaneously cutting the cost of treatment. The unscaled economy is remaking massive, deeply rooted industries and opening up fantastic possibilities for entrepreneurs, imaginative companies, and resourceful individuals. It can be the model for solving some of the world's greatest problems, including climate change and soaring health-care costs, but will also unleash new challenges that today's leaders must address.
Download or read book Maney s Confederate Brigade at the Battle of Perryville written by Stuart W. Sanders and published by Arcadia Publishing. This book was released on 2014-03-25 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: On October 8, 1862, forty thousand Union and Confederate soldiers clashed at Perryville, Kentucky, in the state's largest Civil War battle. Of those who fought, none endured as much as the Tennessee and Georgia soldiers who composed Brigadier General George Maney's brigade. The Confederate unit entered the fray to save other Southern regiments and, in doing so, experienced deadly resistance. Many of those involved called the brigade's encounter the toughest of the Civil War, as several of Maney's regiments suffered casualties of 50 percent or greater. Despite relentless fighting, the Confederates were unable to break the Union line, and the Bluegrass State remained in Federal control. Join author Stuart W. Sanders as he chronicles Maney's brigade in the Battle of Perryville.
Download or read book Summary of Al Ramadan Dave Peterson Christopher Lochhead Kevin Maney s Play Bigger written by Milkyway Media and published by Milkyway Media. This book was released on 2023-04-18 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buy now to get the main key ideas from Al Ramadan, Dave Peterson, Christopher Lochhead & Kevin Maney's Play Bigger The key to building a successful business is not just to compete in an existing market but to create a new one that you can dominate. In Play Bigger (2016), business experts Al Ramadan, Dave Peterson, Christopher Lochhead, and Kevin Maney team up to teach you how to build a category king by identifying, creating, and dominating a whole new area of business. The goal is to build a brand so appealing that it becomes a synonym for the whole category.
Download or read book Summary of Hemant Taneja Kevin Maney s Unscaled written by Everest Media and published by Everest Media LLC. This book was released on 2022-02-24T23:21:00Z with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note: This is a companion version & not the original book. Sample Book Insights: #1 In the twenty-first century, technology is driving the opposite: small, focused, and nimble companies can now compete against big, mass-market entities. This is called unscaling. #2 In his book, Taneja shares the story of one of his companies, Livongo, which provides personalized healthcare at a fraction of the cost. #3 Tullman was interested in diabetes, and he and his team developed a solution that uses a small, mobile device that tests both glucose and activity levels. The device communicates with an AI system via cellular networks to share data. #4 The traditional medical field has failed to provide a solution for people with diabetes.
Download or read book The Roosevelt Presence written by Patrick J. Maney and published by Univ of California Press. This book was released on 1998-09-30 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Franklin D. Roosevelt is the only 20th-century president consistently ranked by historians with the Founding Fathers and Abraham Lincoln. His leadership in the dark hours of the Depression and the Second World War has endowed him in the eyes of many with an aura of greatness. This book reexamines Roosevelt's life and legacy--for good and for ill. 16 illustrations.
Download or read book Making the World Work Better written by Kevin Maney and published by Pearson Education. This book was released on 2011-06-10 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thomas J Watson Sr’s motto for IBM was THINK, and for more than a century, that one little word worked overtime. In Making the World Work Better: The Ideas That Shaped a Century and a Company, journalists Kevin Maney, Steve Hamm, and Jeffrey M. O’Brien mark the Centennial of IBM’s founding by examining how IBM has distinctly contributed to the evolution of technology and the modern corporation over the past 100 years. The authors offer a fresh analysis through interviews of many key figures, chronicling the Nobel Prize-winning work of the company’s research laboratories and uncovering rich archival material, including hundreds of vintage photographs and drawings. The book recounts the company’s missteps, as well as its successes. It captures moments of high drama – from the bet-the-business gamble on the legendary System/360 in the 1960s to the turnaround from the company’s near-death experience in the early 1990s. The authors have shaped a narrative of discoveries, struggles, individual insights and lasting impact on technology, business and society. Taken together, their essays reveal a distinctive mindset and organizational culture, animated by a deeply held commitment to the hard work of progress. IBM engineers and scientists invented many of the building blocks of modern information technology, including the memory chip, the disk drive, the scanning tunneling microscope (essential to nanotechnology) and even new fields of mathematics. IBM brought the punch-card tabulator, the mainframe and the personal computer into the mainstream of business and modern life. IBM was the first large American company to pay all employees salaries rather than hourly wages, an early champion of hiring women and minorities and a pioneer of new approaches to doing business--with its model of the globally integrated enterprise. And it has had a lasting impact on the course of society from enabling the US Social Security System, to the space program, to airline reservations, modern banking and retail, to many of the ways our world today works. The lessons for all businesses – indeed, all institutions – are powerful: To survive and succeed over a long period, you have to anticipate change and to be willing and able to continually transform. But while change happens, progress is deliberate. IBM – deliberately led by a pioneering culture and grounded in a set of core ideas – came into being, grew, thrived, nearly died, transformed itself... and is now charting a new path forward for its second century toward a perhaps surprising future on a planetary scale.
Download or read book The Two Second Advantage written by Vivek Ranadivé and published by Crown Pub. This book was released on 2011 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores the science behind the brain's ability to act like a predictive machine, describing how today's computers and businesses are being developed with the same predictive capacities in order to better anticipate customer needs and prevent potential problems.
Download or read book I Love Science written by Shanny Jean Maney and published by SCB Distributors. This book was released on 2012-03-14 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science, poetry and Jeff Goldblum form a covalent bond that puts the poetic fire underneath our bunsen burners. A Lab Tech of words, Maney turns plain language into curious, knowledge-hungry poetry.
Download or read book The Maverick and His Machine written by Kevin Maney and published by John Wiley & Sons. This book was released on 2004-08-03 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first complete look at one of America's legendary business leaders This groundbreaking biography by Kevin Maney, acclaimed technology columnist for USA Today, offers fresh insight and new information on one of the twentieth century's greatest business figures. Over the course of forty-two years, Thomas J. Watson took a failing business called The Computer-Tabulating-Recording Company and transformed it into IBM, the world's first and most famous high-tech company. The Maverick and His Machine is the first modern biography of this business titan. Maney secured exclusive access to hundreds of boxes of Watson's long-forgotten papers, and he has produced the only complete picture of Watson the man and Watson the legendary business leader. These uncovered documents reveal new information about how Watson bet the company in the 1920s on tabulating machines-the forerunners to computers-and how he daringly beat the Great Depression of the 1930s. The documents also lead to new insights concerning the controversy that has followed Watson: his suppos ed coll usion with Adolf Hitler's Nazi regime. Maney paints a vivid portrait of Watson, uncovers his motivations, and offers needed context on his mammoth role in the course of modern business history. Jim Collins, author of the bestsellers Good to Great and Built to Last, writes in the Foreword to Maney's book: "Leaders like Watson are like forces of nature-almost terrifying in their release of energy and unpredictable volatility, but underneath they still adhere to certain patterns and principles. The patterns and principles might be hard to see amidst the melee, but they are there nonetheless. It takes a gifted person of insight to highlight those patterns, and that is exactly what Kevin Maney does in this book." The Maverick and His Machine also includes never-before-published photos of Watson from IBM's archives, showing Watson in greater detail than any book ever has before. Essential reading for every businessperson, tech junkie, and IBM follower, the book is also full of the kind of personal detail and reconstructed events that make it a page-turning story for general readers. The Maverick and the Machine is poised to be one of the most important business biographies in years. Kevin Maney is a nationally syndicated, award-winning technology columnist at USA Today, where he has been since 1985. He is a cover story writer whose story about IBM's bet-the-company move gained him national recognition. He was voted best technology columnist by the business journalism publication TJFR. Marketing Computers magazine has four times named him one of the most influential technology columnists. He is the author of Wiley's MEGAMEDIA SHAKEOUT: The Inside Story of the Leaders and the Losers in the Exploding Communications Industry, which was a Business Week Bestseller. Residence: Clifton, VA . "Watson was clearly a genius with a thousand helpers, yet he managed to build an institution that could transcend the genius."-from the Foreword by Jim Collins "Like all great biographers, Kevin Maney gives us an engaging story . . .his fascinating and definitive book about IBM's founder is replete with amazing revelations and character lessons that resonate today."-Rosabeth Moss Kanter, Harvard Business School, bestselling author of Evolve! and When Giants Learn to Dance
Download or read book Bill Clinton written by Patrick J. Maney and published by University Press of Kansas. This book was released on 2021-04-15 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of the original Gilded Age, historian Richard Hofstadter wrote: “There is no other period in the nation's history when politics seems so completely dwarfed by economic changes, none in which the life of the country rests so completely in the hands of the industrial entrepreneur.” The era of William Jefferson Clinton's ascent to the presidency was strikingly similar—nothing less, Clinton himself said, than “a paradigm shift . . . from the industrial age to an information-technology age, from the Cold War to a global society.” How Bill Clinton met the challenges of this new Gilded Age is the subject of Patrick J. Maney’s book: an in-depth perspective on the 42nd president of the United States and the transformative era over which he presided. Bill Clinton: New Gilded Age President goes beyond personality and politics to examine the critical issues of the day: economic and fiscal policy, business and financial deregulation, healthcare and welfare reform, and foreign affairs in a post–Cold War world. But at its heart is Bill Clinton in all his guises: the first baby boomer to reach the White House; the “natural”—the most gifted politician of his generation, but one with an inexplicably careless and self-destructive streak; the “Comeback Kid,” repeatedly overcoming long odds; the survivor, frequently down but never out; and, with Hillary Rodham Clinton, part of the most controversial First Couple since Franklin and Eleanor Roosevelt. Maney's book is, in sum, the most succinct and up-to-date study of the Clinton presidency, invaluable not merely for understanding a transformative era in American history, but presidential, national, and global politics today.
Download or read book The American Shorthorn Herd Book written by and published by . This book was released on 1908 with total page 780 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book American Herd Book written by American Short-horn Breeders' Association and published by . This book was released on 1907 with total page 762 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The American Short horn Herd Book written by Lewis Falley Allen and published by . This book was released on 1908 with total page 826 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Young Bob written by Patrick J. Maney and published by Wisconsin Historical Society. This book was released on 2003 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: He made his mark on national life as a key architect of Franklin Roosevelt's New Deal, a leading champion of labor rights and civil liberties, and author of legislation that endures to this present day." "Young Bob was one of the best senators in history but also one of the most tragic. In 1946, at the height of his national prominence, La Follette lost his Senate seat to Joseph McCarthy. Seven years later, with McCarthy very much on his mind, La Follette committed suicide."--BOOK JACKET.
Download or read book The Army of Tennessee written by Darrell L. Collins and published by McFarland. This book was released on 2017-03-21 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Army of Tennessee was officially designated November 20, 1862. But that was not the beginning of the Confederate main fighting force in the Civil War's Western Theater. Before that date it was known as the Army of Mississippi (or the Army of the West), a command organized on March 5, with its area of operations between the Mississippi River and the Appalachian Mountains. That army was formed of the Army of Central Kentucky, the Army of Louisiana and elements of the Army of Pensacola, following the Confederate disaster at Fort Donelson. The force was led by a succession of commoners--P.G.T. Beauregard, Albert Sydney Johnston and Braxton Bragg--and had a series of defeats, from Shiloh to Corinth to Perryville, before winning a spectacular victory at Chickamauga. Based on the Official Records, this book details the often neglected army's organization, strength and casualties during its three year history.
