Download or read book Make a Profit with Italian Luxury written by Salvo Spagna and published by . This book was released on 2013 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Make a profit with italian luxury written by Salvo Spagna and published by Gruppo 24 Ore. This book was released on 2013-06-26T00:00:00+02:00 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Any business model has its rules. It may take years to discover them and establish a business. If you intend to invest in Made in Italy and luxury products, this book, in a clear and simple way, will guide you throught the Italian market opportunities and prevent you from making mistakes. The advice in “Make a profit with Italian Luxury” svaes your time when setting up your business. Ebook in sola lingua inglese.
Download or read book Made in Italy and the Luxury Market written by Serena Rovai and published by Taylor & Francis. This book was released on 2023-05-05 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Made in Italy holds a highly significant position in the global luxury market, as an economic, cultural, and social phenomenon, and the textbook example of the country-of-origin effect. Whilst in the past luxury was conceptualized as an exclusive benefit of the few, it is now a highly diversified ecosystem with disruptive challenges to its identity and authenticity, led by new customer segments. This book – through an analysis of diverse cases – answers the key issues in the industry of the new Made in Italy luxury, with a particular focus on sustainability. The book provides an in-depth view into luxury Made in Italy, from historical roots, heritage, and tradition to major forces of change and innovative, entrepreneurial adaptations in the 21st century. It situates Made in Italy in the broader global context of change, with regards to the call for sustainable manufacturing and consumption. Written by an international pool of academics and experts in luxury brand management, the book presents a series of case studies to explore how the industry is responding to new consumer expectations and demand to maintain competitive advantage. This unique collection will be of interest for academics, scholars, and upper-level students across the fields of luxury management and marketing, brand management, consumer behavior as well as sustainability.
Download or read book Italian Chic written by Andrea Ferolla and published by Assouline Publishing. This book was released on 2018-07-01 with total page 6 pages. Available in PDF, EPUB and Kindle. Book excerpt: Italy is a country synonymous with style and beauty in all aspects of life: the rich history of Rome, Renaissance art of Florence, graceful canals of Venice, high fashion of Milan, signature pasta alla bolognese of Bologna, colorful architecture of Portofino and winking blue waters of Capri and the Amalfi Coast, among many others. Italians themselves live effortlessly amid all this splendor, knowing instinctively just the type of outfit to throw on, design element to balance, or delectable ingredient to add.
Download or read book The Effects of the Economic Crisis on the Luxury Brand Market written by Angela Eva Alunni and published by GRIN Verlag. This book was released on 2015-06-11 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2014 in the subject Business economics - Offline Marketing and Online Marketing, , language: English, abstract: Luxury represents a product category that seemingly was able to weather the storm of financial and economic crisis hitting global markets in 2008 better than could be expected. In this scientific essay, the author Angela Alunni credits two main factors for this trend: Successful luxury companies cater to the emerging markets of the nouveau riches, which are at the center of nurturing the demand for these goods. Internationalization provides the financial and managerial framework for these Italian companies, while not betraying the essence of the luxury concept per se. The portrayal of the Bulgari case highlights these strategies and at the same time points to the challenges that the luxury industry Made in Italy has to face as a whole.
Download or read book Deluxe written by Dana Thomas and published by Penguin. This book was released on 2007-08-16 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: “With Deluxe: How Luxury Lost Its Luster, [Dana] Thomas—who has been the cultural and fashion writer for Newsweek in Paris for 12 years—has written a crisp, witty social history that’s as entertaining as it is informative.” —New York Times From the author of Fashionopolis: The Price of Fast Fashion and the Future of Clothes Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don't want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.
Download or read book Mistress The Italian way written by Delilah Jay and published by epubli. This book was released on 2017-01-27 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: A dangerous affair: Revenge for justice. Power and control. Set among the power games of the Mafia and the rich and beautiful of Italy, on the island of Ponza, in Ferrara and in London. Corruption involving Italy's high and mighty: the Clan, multinational corporations. Fashion, car manufacturing, Formula One, the alcohol industry. Those who control vast global assets. Everywhere. The love between Aelita and Amos, a love that had no proper beginning and no proper end. He is murdered in Naples harbour. On his way to the ferry that was supposed to take him to Procida. She tells his story, her story, the story of their love. Fights him for their son, in England and in Italy. A modern-day fairytale that takes place in Berlin, London, Naples, Rome, Emilia Romagna, Monte Carlo. Emotional. Erotic. Love and revenge. Intelligent. Written in short, sharp prose. Creative, racy, witty. Starting with a murder that is solved and avenged at the end. A new definition of Italy: Delilah J paints a fascinating and colourful picture of corruption amongst the select ultra-powerful oligarchs of Italy that would make even Silvio Berlusconi look charming. An ending that holds a vague hope for a new Italy. Maybe.
Download or read book The Road to Luxury written by Ashok Som and published by John Wiley & Sons. This book was released on 2021-10-26 with total page 519 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the meaning of the latest trends in the luxury industry with this resource from leading voices in the field The thoroughly revised Second Edition of The Road to Luxury: The New Frontiers in Luxury Brand Management delivers a comprehensive overview of the foundations of, and new developments in, luxury brands. The book discusses a new wave of mergers and acquisitions, the rise of Gucci, the growth of Balenciaga, a variety of new collaborations between different companies, a growing support for sustainability, and the COVID-19 pandemic. Readers will also benefit from the inclusion of: An insightful analysis of the impact and meaning of the COVID-19 for the luxury industry, particularly for market growth in China The creation of savoir faire and business plan competitions in the luxury industry LVMH's sponsoring of Viva Technology Perfect for students in MBA programs or taking degrees or courses in Luxury Brand Management, The Road to Luxury will also earn a place in the libraries of executives and managers in the luxury business, marketing, branding, and advertising professionals and companies, and entrepreneurs interested in the workings of the luxury industry.
Download or read book Gender and the Italian Stage written by Maggie Günsberg and published by Cambridge University Press. This book was released on 1997-12-11 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exploration of the portrayal of gender on the Italian stage from the Renaissance to the present, in a social and theoretical context.
Download or read book Bahrain 1975 76 2020 written by Anthony Axon and published by BRILL. This book was released on 2023-09-20 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bahrain has roots deep in the past, going back some 5,000 years. It was a vital link between civilisations, such as the Phoenicians, the Levant and Mesopotamia. The 'modern' era of Bahrain began in 1783, following the island's conquest by Ahmed al-Fateh. It has been ruled by the al-Khalifa family since 1961. Bahrain was declared independent from the United Kingdom in August 1971, and issued its first constitution in 1973.
Download or read book The Future Designer written by Michael Leube and published by Taylor & Francis. This book was released on 2024-06-19 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: During periods of environmental and societal upheaval, design has the potential to be a formidable catalyst towards a sustainable future. However, to unleash its full power, significant shifts in both theory and practice are imperative. This book adopts a unique approach, blending anthropological perspectives with philosophy and cognitive science, and advocates for a thorough transformation of the existing design curriculum. Supported by a vast body of literature in evolutionary science and design research, the book presents a blueprint for fostering more sustainable patterns of production and consumption. This blueprint is grounded in human virtues rather than vices and proposes a new curriculum tailored towards pro-sociality and sustainability. Leveraging his extensive professional background and expertise in the circular economy, Michael Leube offers practical examples, methods and tools for implementing sustainable approaches in the practical work of experienced designers. Showcasing cutting-edge innovations for pro-social and humanitarian design, the book ultimately argues that if we change the objective of design from creating desire to creating value, we can solve many of the most pressing social problems, from the cooperation of citizens to sustainable cities. The book will be useful for those studying and teaching design and anthropology, and it will also be an important tool for practicing designers and engineers interested in learning how to design for social and ecological awareness.
Download or read book The Routledge Companion to Fashion Studies written by Eugenia Paulicelli and published by Routledge. This book was released on 2021-09-19 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of original essays interrogates disciplinary boundaries in fashion, gathering fashion studies research across disciplines and from around the globe. Fashion and clothing are part of material and visual culture, cultural memory, and heritage; they contribute to shaping the way people see themselves, interact, and consume. For each of the volume’s eight parts, scholars from across the world and a variety of disciplines offer analytical tools for further research. Never neglecting the interconnectedness of disciplines and domains, these original contributions survey specific topics and critically discuss the leading views in their areas. They include discursive and reflective pieces, as well as discussions of original empirical work, and contributors include established leaders in the field, rising stars, and new voices, including practioner and industry voices. This is a comprehensive overview of the field, ideal not only for undergraduate and postgraduate fashion studies students, but also for researchers and students in communication studies, the humanities, gender and critical race studies, social sciences, and fashion design and business.
Download or read book The Luxury Strategy written by Jean-Noël Kapferer and published by Kogan Page Publishers. This book was released on 2012-09-03 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noël Kapferer and Vincent Bastien, providing a unique blueprint for luxury brands and companies. Having established itself as the definitive work on the essence of a luxury brand strategy, this book defines the differences between premium and luxury brands and products, analyzing the nature of true luxury brands and turning established marketing 'rules' upside-down. Written by two world experts on luxury branding, The Luxury Strategy provides the first rigorous blueprint for the effective management of luxury brands and companies at the highest level. This fully revised second edition of The Luxury Strategy explores the diversity of meanings of 'luxury' across different markets. It rationalizes those business models that have achieved profitability and unveils the original methods that were used to transform small family businesses such as Ferrari, Louis Vuitton, Cartier, Chanel, Armani, Gucci, and Ralph Lauren into profitable global brands. Now with a new section on marketing and selling luxury goods online and the impact of social networks and digital developments, this book has truly cemented its position as the authority on luxury strategy.
Download or read book How to create an internationally successful luxury brand written by Anastasia Bucci and published by . This book was released on 2008 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ebony written by and published by . This book was released on 1968-07 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
Download or read book Manual of Business Italian written by Vincent Edwards and published by Routledge. This book was released on 2016-04-22 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Manual of Business Italian is the most comprehensive, single-volume reference handbook for students and professionals using Italian. Designed for all users, no matter what level of language skill, this manual comprises five parts: * A 6000-word, two-way Glossary of the most useful business terms * A 100-page Written Communications section giving models of 50 letters, faxes and documents * An 80-page Spoken Situations section covering face-to-face and telephone situations * A short Reference Grammar outlining the major grammar features of Italian * A short Business Facts section covering essential information of the country or countries where Italian is used Written by an experienced native and non-native speaker team, this unique volume is an essential, one-stop reference for all students and professionals studying or working in business and management where Italian is used
Download or read book The Business written by Boyle and published by Morlacchi Editore. This book was released on 2009 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
