Download or read book Mailing List Profits 2nd Edition written by R.K. and published by 大賢者外語. This book was released on with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover How YOU Can Profit From Your Mailing List With Every Way Possible - From The Moment Your Subscriber Visits Your Lead Capture Page Until He Receives E-mails From You - At Cult Status! Finally... YOU Can Now Create Your Own Personal Mailing List Fan Club And Make Money From It With Every E-zine Issues And E-mail Messages You Sent Out To Your Subscribers - And They Have Every Reason NOT To Ignore Your E-mails!
Download or read book More with Less written by B. Marr and published by Springer. This book was released on 2010-12-22 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public sector organizations are about to enter one of the most challenging environments they have ever had to face as they bear much of the cost of the credit crunch. This timely book shows public sector leaders what they need to understand in order to be able to cope with these challenges.
Download or read book 101 Great Mail Order Businesses Revised 2nd Edition written by Tyler G. Hicks and published by Crown Currency. This book was released on 2010-05-19 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make a Mint by Mail Order! Sell computers, vitamins, clothing, or gourmet foods. Create and sell newsletters on almost any topic. Make and sell your favorite arts and crafts. Would you like to join the booming mail-order business? You can! Bestselling author Ty Hicks shows you how. You don’t need a lot of money, years of experience, or a college education—just a mailing address and the desire to deliver products and services quickly for the best value your customers can get. Ty Hicks explains in clear, easy steps how to start your mail-order business today, including: ·Getting started quickly and easily ·Creating an e-commerce Web site to promote and sell your products or services directly ·Using proven marketing and promotion strategies ·Carving niche markets with unusual products and services ·Expanding your business for maximum profitability ·And much, much more!
Download or read book Pricing and Revenue Optimization written by Robert Phillips and published by Stanford University Press. This book was released on 2005-08-05 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of "yield management" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable. Solutions to the end-of-chapter exercises are available to instructors who are using this book in their courses. For access to the solutions manual, please contact [email protected].
Download or read book Organizing Creativity written by Daniel Wessel and published by . This book was released on 2010-01-30 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book was written as a help for individual persons who want to organize their creativity, be it for science (incl. engineering and commercial projects), art, or private projects. Its aim is to enlarge your options when having ideas and to improve the chance of realizing creative projects.It is written as a practical handbook and describes how organization can support generating, capturing, collecting (incl. enlarging, restructuring, etc.) and realizing ideas.While creativity "techniques" are dealt with, the focus is on the infrastructure to enable you to capture your fleeting ideas and cultivate them to finally realize them as creative projects.
Download or read book History of Soyfoods and Soybeans in California 1851 1982 written by William Shurtleff; Akiko Aoyagi and published by Soyinfo Center. This book was released on 2021-06-24 with total page 1475 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world's most comprehensive, well documented, and well illustrated book on this subject. With extensive subject and geographical index. 526 photographs and illustrations - mostly color. Free of charge in digital PDF format.
Download or read book Decisions of the United States Courts Involving Copyright written by and published by . This book was released on 1985 with total page 1096 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Managing Customer Value One Step At A Time Second Edition written by Dilip Soman and published by World Scientific. This book was released on 2022-05-10 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you take an individual who has never done business with your organization and gradually transform them into the best possible customer? How do you decide how much to spend on various marketing actions? How do you think about the pricing decision with a view to optimizing the value of your customers as assets? Where do you start, what tools do you use, and what heuristics are useful in making these decisions? This book attempts to answer questions such as these. The one-sentence summary of the answer, though, is simple — hold the individual's hands and walk them up a value ladder, one step at a time.This book is written for an advanced student of business and the practicing manager. It presents an integrated view of the marketing function. In particular, it focuses on all the activities that a firm engages in to create and manage value - not just the customer-facing activities. It links the traditional views of customer value with the finance, accounting, human resources, organizational behaviour, information technology and operations functions of the organization. It draws on the science of behaviour change and the data sciences to present a contemporary view of the customer value function. The content is meant to be prescriptive — it describes a process for value creation and management, yet analytical; theoretical, yet empirically driven. It urges the reader to think about the customer value function to be organized along activities that the firm would like the customers to engage in, not activities that the firm engages in. It presents a framework that is not only conceptually driven but also has a sound mathematical basis.
Download or read book Eye On Marketing 41 Days From Struggle And Confusion To Clarity Profits 2nd Edition written by Rodney Washington and published by Lulu.com. This book was released on 2011-03-23 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Discover how simple it can be to market your photography or any type of creative service or product business from the inside - out in 6 weeks or less" Eye On Marketing: 41 Days From Struggle and Confusion to Clarity & Profits is an 'actionable' marketing and mindset resource for creative service professionals who desire not only to learn how to position their work and services in the marketplace but to make deeper connections with clients, art buyers, and other service professionals. Book includes private access to 3 bonus audio training programs and 41 downloadable checklists of each day's lessons contained in the book. Visit the authors website @ www.eyeonmarketingsuccess.com
Download or read book Will Big Business Destroy Our Planet written by Peter Dauvergne and published by John Wiley & Sons. This book was released on 2018-05-04 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Walmart. Coca-Cola. BP. Toyota. The world economy runs on the profits of transnational corporations. Politicians need their backing. Non-profit organizations rely on their philanthropy. People look to their brands for meaning. And their power continues to rise. Can these companies, as so many are now hoping, provide the solutions to end the mounting global environmental crisis? Absolutely, the CEOs of big business are telling us: the commitment to corporate social responsibility will ensure it happens voluntarily. Peter Dauvergne challenges this claim, arguing instead that corporations are still doing far more to destroy than protect our planet. Trusting big business to lead sustainability is, he cautions, unwise — perhaps even catastrophic. Planetary sustainability will require reining in the power of big business, starting now.
Download or read book Good Small Business Guide 2013 7th Edition written by Bloomsbury Publishing and published by A&C Black. This book was released on 2013-06-30 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully updated for this 7th annual edition, the Good Small Business Guide 2013 is packed with essential advice for small business owners or budding entrepreneurs. Offering help on all aspects of starting, running and growing a small business, including: planning, setting up or acquiring a business, getting to grips with figures, marketing, selling online, and managing yourself and others. Containing over 140 easy-to-read articles and an extensive information directory this fully updated guide offers help on all aspects of starting and growing a small business. Features a foreword from the National Chairman of the Federation of Small Businesses.
Download or read book Lost Profits Damages written by Everett Harry and published by . This book was released on 2021-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Vanishing Newspaper 2nd Ed written by Philip Meyer and published by University of Missouri Press. This book was released on 2009-09-01 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five years ago in The Vanishing Newspaper, Philip Meyer offered the newspaper industry a business model for preserving and stabilizing the social responsibility functions of the press in a way that could outlast technology-driven changes in media forms. Now he has updated this groundbreaking volume, taking current declines in circulation and the number of dailies into consideration and offering a greater variety of ways to save journalism. Meyer’s “influence model” is based on the premise that a newspaper’s main product is not news or information, but influence: societal influence, which is not for sale, and commercial influence, which is. The model is supported by an abundance of empirical evidence, including statistical assessments of the quality and influence of the journalist’s product, as well as its effects on business success. Meyer now applies this empirical evidence to recent developments, such as the impact of Craigslist and current trends in information technologies. New charts show how a surge in newsroom employment propped up readership in the 1980s, and data on the effects of newsroom desegregation are now included. Meyer’s most controversial suggestion, making certification available for reporters and editors, has been gaining ground. This new edition discusses several examples of certificate programs that are emerging in organizations both old and new. Understanding the relationship between quality and profit probably will not save traditional newspapers, but Meyer argues that such knowledge can guide new media enterprises. He believes that we have the tools to sustain high-quality journalism and preserve its unique social functions, though in a transformed way.
Download or read book The Profitable Artist written by New York Foundation for the Arts and published by Simon and Schuster. This book was released on 2018-08-14 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Indispensable Roadmap Artists Need to Navigate Their Careers"The Profitable Artist's chapters address a spectrum of practical topics for working artists." —Artsy.net While all art is unique, the challenges artists face are shared regardless of background, experience, and artistic medium. With decades of experience training and helping artists worldwide, the expert staff of the New York Foundation for the Arts—in conjunction with outside professionals—have compiled a “best practices” approach to planning and organizing an art career. In The Profitable Artist, Second Edition, NYFA has identified common problems, examined specialized areas of strategic planning, finance, marketing, law, and fundraising, and distilled these topics in such a way that readers can digest them and apply them to their own experience and practice. This newly revised edition has made considerable updates to reflect changes in the legal and financial landscapes, the vast shift in the tools and culture of both social media and fundraising, and proven planning methodologies from the startup community. All of this continues to be presented in an accessible manner, which encourages artists to apply the information and techniques in a way that is true to their personal and artistic integrity. This invaluable guide appeals to artists in all disciplines of the literary, media, performing, and visual arts—from recent art school graduates to established artists undertaking new arts businesses to artists seeking more from their careers at any stage.
Download or read book Release It written by Michael T. Nygard and published by Pragmatic Bookshelf. This book was released on 2018-01-08 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: A single dramatic software failure can cost a company millions of dollars - but can be avoided with simple changes to design and architecture. This new edition of the best-selling industry standard shows you how to create systems that run longer, with fewer failures, and recover better when bad things happen. New coverage includes DevOps, microservices, and cloud-native architecture. Stability antipatterns have grown to include systemic problems in large-scale systems. This is a must-have pragmatic guide to engineering for production systems. If you're a software developer, and you don't want to get alerts every night for the rest of your life, help is here. With a combination of case studies about huge losses - lost revenue, lost reputation, lost time, lost opportunity - and practical, down-to-earth advice that was all gained through painful experience, this book helps you avoid the pitfalls that cost companies millions of dollars in downtime and reputation. Eighty percent of project life-cycle cost is in production, yet few books address this topic. This updated edition deals with the production of today's systems - larger, more complex, and heavily virtualized - and includes information on chaos engineering, the discipline of applying randomness and deliberate stress to reveal systematic problems. Build systems that survive the real world, avoid downtime, implement zero-downtime upgrades and continuous delivery, and make cloud-native applications resilient. Examine ways to architect, design, and build software - particularly distributed systems - that stands up to the typhoon winds of a flash mob, a Slashdotting, or a link on Reddit. Take a hard look at software that failed the test and find ways to make sure your software survives. To skip the pain and get the experience...get this book.
Download or read book History of Soybeans and Soyfoods in Germany 1712 2016 2nd ed written by William Shurtleff; Akiko Aoyagi and published by Soyinfo Center. This book was released on 2016-07-12 with total page 1794 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world's most comprehensive, well documented and well illustrated book on this subject. With extensive subject and geographical index. 338 photographs and illustrations, many old and rare, many recent in color. Free of charge in digital PDF format on Google Books.
Download or read book What s Yours is Mine written by Tom Slee and published by Scribe Publications. This book was released on 2017-11-23 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Airbnb facilitates the booking of over 37 million overnight stays per year. Uber operates in 450 cities in 60 countries. Both claim to be part of the rapidly growing ‘sharing economy’ — but what does that actually mean? Here, Tom Slee offers a razor-sharp examination of the ‘sharing economy’: from its genesis in open-source software and media file sharing, through to the present day popularity of Uber, Airbnb, Taskrabbit, and similar services, which operate outside of normal business regulations, taking on none of the risk or responsibility when something goes wrong. He asks, how did we get from the generosity of what’s mine is yours, to the self-interest and greed of what’s yours is mine?
