Download or read book Marriage on Madison Avenue written by Lauren Layne and published by Gallery Books. This book was released on 2020-01-28 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A USA TODAY bestseller! One of O, The Oprah Magazine’s “22 Romance Novels That Are Set to Be the Best of 2020” and one of Goodreads’s “28 of the Hottest Romances of 2020” From New York Times bestselling author Lauren Layne, the “queen of witty dialogue” (Rachel Van Dyken, New York Times bestselling author), comes the final installment of the Central Park Pact series, a heartfelt and laugh-out-loud romantic comedy that’s perfect for fans of Sally Thorne and Christina Lauren. Can guys and girls ever be just friends? According to Audrey Tate and Clarke West, absolutely. After all, they’ve been best friends since childhood without a single romantic entanglement. Clarke is the charming playboy Audrey can always count on, and he knows that the ever-loyal Audrey will never not play along with his strategy for dodging his matchmaking mother—announcing he’s already engaged…to Audrey. But what starts out as a playful game between two best friends turns into something infinitely more complicated, as just-for-show kisses begin to stir up forbidden feelings. As the faux wedding date looms closer, Audrey and Clarke realize that they can never go back to the way things were, but deep down, do they really want to?
Download or read book Love on Lexington Avenue written by Lauren Layne and published by Simon and Schuster. This book was released on 2019-09-17 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Goodreads Best Romance “Fans of The Devil Wears Prada will flip over Love on Lexington Avenue.” —Karen Hawkins, New York Times bestselling author From New York Times bestselling author Lauren Layne comes the second delightfully charming installment in the Central Park Pact series, following a young widow whose newfound cynicism about love is challenged by a sexy, rough-around-the-edges contractor. There are no good men left in New York City. At least that’s Claire Hayes’s conviction after finding out her late husband was not the man she thought he was. Determined to rid her home of anything that reminds her of her cheating husband, Claire sets out to redesign her boring, beige Upper East Side brownstone and make it something all her own. But what starts out as a simple renovation becomes a lot more complicated when she meets her bad-tempered contractor Scott Turner. Scott bluntly makes it known to Claire that he only took on her house for a change of pace from the corporate offices and swanky hotels he’s been building lately, and he doesn’t hesitate to add that he has no patience for a pampered, damaged princess with a penchant for pink. But when long workdays turn into even longer nights, their mutual wariness morphs into something more complicated—a grudging respect, and maybe even attraction... Filled with laugh-out-loud scenes that blend perfectly with the touching friendships Layne brings to life on the page, this “hugely entertaining” (USA TODAY) novel is perfect for fans of Lauren Weisberger.
Download or read book The All or Nothing Marriage written by Eli J. Finkel and published by Penguin. This book was released on 2019-01-08 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: “After years of debate and inquiry, the key to a great marriage remained shrouded in mystery. Until now...”—Carol Dweck, author of Mindset: The New Psychology of Success Eli J. Finkel's insightful and ground-breaking investigation of marriage clearly shows that the best marriages today are better than the best marriages of earlier eras. Indeed, they are the best marriages the world has ever known. He presents his findings here for the first time in this lucid, inspiring guide to modern marital bliss. The All-or-Nothing Marriage reverse engineers fulfilling marriages—from the “traditional” to the utterly nontraditional—and shows how any marriage can be better. The primary function of marriage from 1620 to 1850 was food, shelter, and protection from violence; from 1850 to 1965, the purpose revolved around love and companionship. But today, a new kind of marriage has emerged, one oriented toward self-discover, self-esteem, and personal growth. Finkel combines cutting-edge scientific research with practical advice; he considers paths to better communication and responsiveness; he offers guidance on when to recalibrate our expectations; and he even introduces a set of must-try “lovehacks.” This is a book for the newlywed to the empty nester, for those thinking about getting married or remarried, and for anyone looking for illuminating advice that will make a real difference to getting the most out of marriage today.
Download or read book Kings of Madison Avenue written by Jesse McLean and published by ECW Press. This book was released on 2009-09 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reveling in the consumerist decadence of AMC’s infamous advertising house Sterling Cooper, this complementary volume to the groundbreaking series Mad Men provides behind-the-scenes revelations, episode guides, cast biographies, and rich sidebar content, including “How to Party Like the Mad Men.” Delving beneath the glitz and glamour to highlight the workings of a sophisticated modern classic, this definitive fan guide also offers fascinating sociological context and cultural analysis. The details of historical ad campaigns that are woven into the show’s storylines are provided—such as Volkswagen Beetle’s landmark “Think Small” campaign, the Nixon/Kennedy presidential push, and the creation of Lucky Strike’s “It’s toasted” slogan. This is the ultimate guide to a series that has been praised by the New York Times, Time magazine, and USA Today.
Download or read book Madison Avenue and the Color Line written by Jason Chambers and published by University of Pennsylvania Press. This book was released on 2009-05-22 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until now, most works on the history of African Americans in advertising have focused on the depiction of blacks in advertisements. Madison Avenue and the Color Line breaks new ground by examining the history of black advertising agency employees and agency owners.
Download or read book Mad Women written by Jane Maas and published by Random House. This book was released on 2013-01-17 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maas offers a wickedly funny, inside look at what it was really like to be an ad woman on Madison Avenue in the 1960s and 1970s, from casual sex to professional serfdom, in this immensely entertaining and bittersweet memoir.
Download or read book Passion on Park Avenue written by Lauren Layne and published by Gallery Books. This book was released on 2019-05-28 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Oprah.com Best Romance Novel of 2019! “Perfect for readers who love the dishy women's fiction of Candace Bushnell.” —Booklist From the author of the New York Times bestselling Stiletto and Oxford series, the first in a sizzling new series following the unlikely friendship of three Upper East Side women as they struggle to achieve their dreams and find true love and happiness in the city that never sleeps. For as long as she can remember, Bronx-born Naomi Powell has had one goal: to prove her worth among the Upper East Side elite—the same people for which her mom worked as a housekeeper. Now, as the strongminded, sassy CEO of one of the biggest jewelry empires in the country, Naomi finally has exactly what she wants—but it’s going to take more than just the right address to make Manhattan’s upper class stop treating her like an outsider. The worst offender is her new neighbor, Oliver Cunningham—the grown son of the very family Naomi’s mother used to work for. Oliver used to torment Naomi when they were children, and as a ridiculously attractive adult, he’s tormenting her in entirely different ways. Now they find themselves engaged in a battle-of-wills that will either consume or destroy them. “Strong characters and relatable situations elevate Layne’s bighearted contemporary...[which] digs into class differences, emotional baggage, and the reality of dealing with aging parents” (Publishers Weekly, starred review). With the sexy combination of charm, heart, and snark, Lauren Layne’s new series is perfect for fans of Christina Lauren and Sally Thorne.
Download or read book Madison Avenue Maxi written by Elke Gazzara and published by Da Capo Press. This book was released on 2009-04-15 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Ben Gazzara and his wife, Elke, reluctantly agree to adopt the pet dachshund their daughter no longer wants, the couple unknowingly takes a new member into their family. Neither of the Gazzaras is a "dog person," and the sudden presence of a pet in the lives of these jet-setters appears at first uncertain. However, the ever-sweet, playful, and surprisingly smart Maxi immediately endears herself, and soon she becomes the Gazzaras' unlikely "child" in the empty nest of their Madison Avenue townhouse. The little dog accompanies the pair everywhere -- to the theater, restaurants, dinner parties, world-class hotels, receptions for heads of state, and even the dentist. Madison Avenue Maxi is the story of a love affair between a dog and her owners. With heartfelt humor and a dog lover's eye, Gazzara chornicles Maxi's antics in Manhattan as well as at their second home in Tuscany and over travels to the French Riviera, Brazil, Spain, and other luxurious locales. Along the way she meets celebrities such as Roman Polanski, Gena Rowlands, John Voigt, Danielle Steele, Gay Talese, Peter Bogdanovich, New York's mayor Michael Bloomberg, and Frank Gehry. Madison Avenue Maxi is a warm, touching memoir of man -- and woman's -- best friend.
Download or read book Freud on Madison Avenue written by Lawrence R. Samuel and published by University of Pennsylvania Press. This book was released on 2011-06-06 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do consumers really want? In the mid-twentieth century, many marketing executives sought to answer this question by looking to the theories of Sigmund Freud and his followers. By the 1950s, Freudian psychology had become the adman's most powerful new tool, promising to plumb the depths of shoppers' subconscious minds to access the irrational desires beneath their buying decisions. That the unconscious was the key to consumer behavior was a new idea in the field of advertising, and its impact was felt beyond the commercial realm. Centered on the fascinating lives of the brilliant men and women who brought psychoanalytic theories and practices from Europe to Madison Avenue and, ultimately, to Main Street, Freud on Madison Avenue tells the story of how midcentury advertisers changed American culture. Paul Lazarsfeld, Herta Herzog, James Vicary, Alfred Politz, Pierre Martineau, and the father of motivation research, Viennese-trained psychologist Ernest Dichter, adapted techniques from sociology, anthropology, and psychology to help their clients market consumer goods. Many of these researchers had fled the Nazis in the 1930s, and their decidedly Continental and intellectual perspectives on secret desires and inner urges sent shockwaves through WASP-dominated postwar American culture and commerce. Though popular, these qualitative research and persuasion tactics were not without critics in their time. Some of the tools the motivation researchers introduced, such as the focus group, are still in use, with "consumer insights" and "account planning" direct descendants of Freudian psychological techniques. Looking back, author Lawrence R. Samuel implicates Dichter's positive spin on the pleasure principle in the hedonism of the Baby Boomer generation, and he connects the acceptance of psychoanalysis in marketing culture to the rise of therapeutic culture in the United States.
Download or read book The Engagements written by J. Courtney Sullivan and published by Vintage. This book was released on 2013-06-11 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: A People Magazine Top 10 Best Books of the Year • The New York Times best-selling author of Maine returns with an exhilarating novel about Frances Gerety, the real pioneering ad woman who coined the famous slogan “A Diamond is Forever,” and four unique marriages that will test how true—or not—those words might be. "Sullivan is a born storyteller. Like its mineral muse, Engagements shines."—Entertainment Weekly Evelyn has been married to her husband for forty years, but their son’s messy divorce has put them at rare odds; James, a beleaguered paramedic, has spent most of his marriage haunted by his wife’s family’s expectations; Delphine has thrown caution to the wind and left a peaceful French life for an exciting but rocky romance in America; and Kate, partnered with Dan for a decade, has seen every kind of wedding and has vowed never, ever, to have one of her own. As the stories connect to each other and to Frances’s legacy in surprising ways, The Engagements explores the complicated ins and outs of relationships, then, now, and forever.
Download or read book Madison Avenue Manslaughter written by Michael Farmer and published by Lid Pub Incorporated. This book was released on 2015 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advertising industry has reached a critical, even dangerous point in its development—agencies destroy themselves by doing increased work for declining fees—so what are the logical consequences of the failure to act? Growing workloads and declining fees have created a 'recipe for disaster'. For the first time, Michael Farmer offers a solution to avoid this seemingly inevitable disaster. This book offers the world's first effective definition of "the real agency problem." Once the problem is understood, then the author offers corrective solutions. This book is a call to action for the 21st century breed of 'mad men', to outline the industry problems and encourages agencies and their clients to take management actions to keep this disaster at bay. These actions form the basis of a strategic response by agency CEOs as well as corporate chief marketing officers.
Download or read book Whatever Happened to Madison Avenue written by Martin Mayer and published by Little Brown. This book was released on 1991 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: An analysis of the health and prospects of the advertising industry today.
Download or read book Made in Manhattan written by Lauren Layne and published by Simon and Schuster. This book was released on 2022-01-18 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "From the New York Times bestselling author of To Sir, With Love and the Central Park Pact series comes a reverse My Fair Lady tale about a pampered Manhattan socialite who must teach an unpolished drifter from the Louisiana Bayou how to fit in with New York City's upper crust. Somewhere between antagonistic dinner parties and tortured tux fittings, this pair of polar opposites slowly find a begrudging respect for one another--and perhaps even something more--as they adventure through the city that never sleeps"--
Download or read book The King of Madison Avenue written by Kenneth Roman and published by St. Martin's Press. This book was released on 2010-06-08 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David Ogilvy Famous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy's remarkable life, from his short-lived college education and undercover work during World War II to his many successful years in New York advertising. Ogilvy's fascinating life and career make for an intriguing study from both a biographical and a business standpoint. The King of Madison Avenue is based on a wealth of material from decades of working alongside the advertising giant, including a large collection of photos, memos, recordings, notes, and extensive archives of Ogilvy's personal papers. The book describes the creation of some of history's most famous advertising campaigns, such as: * "The man in the Hathaway shirt" with his aristocratic eye patch * "The man from Schweppes is here" with Commander Whitehead, the elegant bearded Brit, introducing tonic water (and "Schweppervesence") to the U.S. * Perhaps the most famous automobile headline of all time--"At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock." * "Pablo Casals is coming home--to Puerto Rico." Ogilvy said this campaign, which helped change the image of a country, was his proudest achievement. * And his greatest (if less recognized) sales success--"DOVE creams your skin while you wash." Roman also carries Ogilvy's message into the present day, showing the contemporary relevance of the bottom-line focus for which his business ventures are remembered, and how this approach is still key for professionals in the modern advertising world.
Download or read book Remaking the American Patient written by Nancy Tomes and published by UNC Press Books. This book was released on 2016-01-06 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a work that spans the twentieth century, Nancy Tomes questions the popular--and largely unexamined--idea that in order to get good health care, people must learn to shop for it. Remaking the American Patient explores the consequences of the consumer economy and American medicine having come of age at exactly the same time. Tracing the robust development of advertising, marketing, and public relations within the medical profession and the vast realm we now think of as "health care," Tomes considers what it means to be a "good" patient. As she shows, this history of the coevolution of medicine and consumer culture tells us much about our current predicament over health care in the United States. Understanding where the shopping model came from, why it was so long resisted in medicine, and why it finally triumphed in the late twentieth century helps explain why, despite striking changes that seem to empower patients, so many Americans remain unhappy and confused about their status as patients today.
Download or read book Marriage for One written by Ella Maise and published by Simon and Schuster. This book was released on 2022-10-27 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only way to secure her dream is to marry a handsome stranger . . . When Rose and Jack meet, she has just lost her uncle, and with him her dream of owning a coffee shop. Rose wanted nothing more than to open a café in her uncle’s building. But her uncle’s will is clear – the building goes to Rose’s husband. Not to her. Then, his lawyer, Jack, offers an unusual solution… she can marry him. She’ll get the café and he’ll get the building. For some reason, Rose agrees. It might be a marriage of convenience but it’s anything but simple. Despite it being his idea, Jack is unbearably surly... But then he does something that shows Rose he might just have a softer side. Maybe love can start with a contract… but will Rose still feel that way when she learns the full terms of their deal?
Download or read book Making It written by Helen Klein Ross and published by Simon and Schuster. This book was released on 2013-03-04 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the award-winning author who tweets @BettyDraper comes a debut eBook original about contemporary advertising world shenanigans as experienced by a high-powered, bread-winning mom in the vein of Allison Pearson’s I Don’t Know How She Does It. Successful, feisty, and approaching a Certain Age, Audrey is afraid of becoming obsolete in the ever-changing advertising business. She has worked for the Madison Avenue firm Tadd Collins for nearly twenty years. When the firm acquires a smaller company, she is promoted and partnered with Kabal Prakash, an ambitious, attractive hotshot from London. Meanwhile, frustration mounts at home as she unsuccessfully tries to help her teenage son, Paley, get into her old alma mater. As she flirts with a relationship with her new boss Kabal, her irritation with her husband grows. Should Audrey give in to her new boss and his youthful corporate ambition? Can she cut it in a quickly changing industry? Or does she belong with her gray-ponytailed husband, whose only ambition is to perfect his recipe for mead? Making It is the first ebook to take literary fiction readers out of the box by offering opportunities to further explore characters in a digitally enhanced epilogue.
