Download or read book Sustaining Change in Universities written by Burton R. Clark and published by Open University Press. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this work, Burton R. Clark uses case studies from 14 innovative institutions to propose a new conceptual framework offering original insights into ways of initiating and sustaining change in universities.
Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-09 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Download or read book Location Based Marketing written by Gérard Cliquet and published by John Wiley & Sons. This book was released on 2020-06-16 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.
Download or read book An Introduction to the Theoretical Basis of Nursing written by Martha E. Rogers and published by . This book was released on 1970 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Introduction to the Theoretical Basis of Nursing marked the advent of a new era in nursing science. With a view of nursing as a "learned profession," this landmark work staked out a substantive knowledge base for the discipline. The science of unitary human beings proposed by Rogers was a radical departure from all that had come before and is seen by many as pioneering the beginning of a paradigmatic shift within the profession.--PubMed.
Download or read book Women Managers Moving on written by Judi Marshall and published by Cengage Learning Business Press. This book was released on 1995 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent research shows there is a surprisingly high exodus of successful female executives from the corporate sector. This takes place at a level well beyond the conventional family-raising stage and appears to be related to more fundamental issues of life-style choice and alienation from a male corporate culture. This book explores the phenomenon through a qualitative study of 16 women who have reached middle or senior management levels and paused to review their careers. By telling their stories in detail, Marshall explores their experiences of working in male-dominated cultures, being change agents, why they decided to leave and what their next steps are. Recent research shows there is a surprisingly high exodus of successful female executives from the corporate sector. This takes place at a level well beyond the conventional family-raising stage and appears to be related to more fundamental issues of life-style choice and alienation from a male corporate culture. This book explores the phenomenon through a qualitative study of 16 women who have reached middle or senior management levels and paused to review their careers. By telling their stories in detail, Marshall explores their experiences of working in male-dominated cultures, being change agents, why they decided to leave and what their next steps are.
Download or read book Bank Failure written by Jose E. Gomez-Gonzalez and published by . This book was released on 2007 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Bank-specific determinants of bank failure during the financial crisis in Colombia are identified and studied using duration analysis. The process of failure of banks and related financial institutions during that period can be explained by differences in financial health and prudence across institutions. The capitalization ratio is the most significant indicator explaining bank failure. Increases in this ratio lead to a reduction in the hazard rate of failure at any given moment in time. This ratio exhibits a non-linear component. At lower levels of capitalization small differences in capitalization are associated with larger differences in failure rates. Our results thus provide empirical support for existing regulatory practice. Other important variables explaining bank failure dynamics are the bank's size and profitability"--Abstract
Download or read book Media Strategies for Marketing Places in Crisis written by Eli Avraham and published by Routledge. This book was released on 2012-05-31 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growing competition between countries and cities over attracting infrastructure, investment, tourists, capital and national and international status mean that today, a negative image is more harmful than ever. Whatever the cause of the negative image, places perceived as dangerous, frightening, or boring are at a distinct disadvantage. Many decision makers and marketers stand by helplessly, frustrated by their knowledge that in most cases, their city's negative image is not based on well-grounded facts. Given that stereotypes are not easily changed or dismissed, the challenge facing these decision makers is great. Analyses of many case studies show interesting examples of places that tried to change a negative image into a positive one, in order to bringing back tourists, investors and residents. Although a great deal of knowledge about crisis communications has accumulated in recent years, very little has been written about strategies to improve places' negative images. The aim of "Media Strategies for Marketing Places in Crisis" is to discuss the various dimensions of an image crisis and different strategies to overcome it, both in practice and theory. "Media Strategies for Marketing Places in Crisis" is based on the careful analysis of dozens of case studies, advertisements, public relations campaigns, press releases, academic articles, news articles, and the websites of cities, countries and tourist destinations.
Download or read book New Venture Creation written by Jeffry A. Timmons and published by Irwin Professional Publishing. This book was released on 1990 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Investment in Nicaragua written by Richard P. Rice and published by . This book was released on 1962 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Economics of Macro Issues written by Roger LeRoy Miller and published by Addison Wesley Publishing Company. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economics can be both entertaining and informative. This next text, by the authors of the market leading Economics of Public Issues, focuses solely on macroeconomic issues that include changes in the unemployment rate, inflation, the federal budget deficit, the international balance of payments, interest rates, and Social Security. This all-new text features 29 chapters that examine such compelling topics as the economics of an aging workforce, government spending and why it is growing so quickly, and the spread of overdraft charges.
Download or read book Company Financial Reporting written by Stephen A Zeff and published by Routledge. This book was released on 2016-02-05 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1992. Prior to this work no thorough study had been made of the Dutch institutional environment and of the Dutch practice of regulating the process of financial accounting despite a number of unique and influential practices originating there. The book attempts to trace the conditions, the sources and the connections of the regulatory processes for financial statements — providing orientation for readers unfamiliar with the Dutch context and a chronological survey from the 19th century to the early 1990’s. In addition to analysing the Dutch process, comparison is made with the standard-setting processes in the United States and UK. The title will be of interest to students of Business and Economics.
Download or read book Growth and Productivity in Asean Countries written by Mr. Michael Sarel and published by International Monetary Fund. This book was released on 1997-08-01 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study examines the nature of the growth process in the ASEAN countries, and particularly whether it has been generated primarily by more inputs or by productivity gains. It uses internationally comparable data and explores an alternative method for estimating the capital and labor factor shares. The results, contradicting some previous studies, indicate a very impressive growth rate of TFP in Singapore, Thailand, and Malaysia, a relatively strong rate for Indonesia, and a negative rate for the Philippines. This study argues that the results of previous studies were driven mainly by the fact that they relied on national accounts data for measures of various variables and, in particular, the factor income shares of capital and labor.
Download or read book The Politics of the Essay written by Ruth-Ellen B. Joeres and published by Indiana University Press. This book was released on 1993-08-22 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Politics of the Essay is that rare scholarly work that provides both a history of this relatively new field and of its formal characteristics and inspires its readers to want to participate in the making of this history." -- Signs The first in-depth study of the relationship between women and essays. Employing gender, race, class, and national identity as axes of analysis, this volume introduces new perspectives into what has been a largely apolitical discussion of the essay. Includes an original essay by Susan Griffin.
Download or read book Applied Business Research written by R. Y. Cavana and published by John Wiley & Sons. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Include[s]: the main research philosophies and paradigms; preparing research proposals; evaluating business research articles and reports; a deeper examination of the quantitative research applications and methods; a more integrated and practical coverage of qualitative research; Australian and New Zealand examples of business research; and a fuller coverage of ethics in business research"--Pref.
Download or read book Bank Lending written by Hong Kong Institute of Bankers (HKIB) and published by John Wiley & Sons. This book was released on 2012-03-13 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sophisticated banking is vital for modern society to function and prosper. Banks lend to individuals and corporations but do so after carefully exploring the risks they undertake to each customer. This book examines the important role of lending in banking operations and how banks can implement safe and effective loan initiatives. Banks rely on lending to generate profits, but it can be a risky venture. It is important for banking professionals to understand how to mitigate those risks. Bank Lending from the Hong Kong Institute of Bankers discusses a variety of topics that impact a bank's loan strategy. This is an essential read for candidates studying for the HKIB Associateship Examination and those who want to acquire expert knowledge of Hong Kong's bank lending system. Topics covered in this book include: Assessing and reducing lending risk Understanding the customer through financial statements Using ratios to determine risk Setting up an internal structure to reduce risk Pricing and managing loans Dah Sing Bank is delighted to sponsor this resourceful book. The Dah Sing Group is a leading financial services group in Hong Kong, active in providing banking, insurance, financial, and other related services in Hong Kong, Macau, and the People's Republic of China. The Dah Sing Group has gained a reputation as one of the most progressive and innovative financial services groups. Keys to its success are the strength of the Dah Sing management team and the group's commitment to serving its customers.
Download or read book Images of Canadianness written by Leen D'Haenens and published by University of Ottawa Press. This book was released on 1998 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Images of Canadianness offers backgrounds and explanations for a series of relevant--if relatively new--features of Canada, from political, cultural, and economic angles. Each of its four sections contains articles written by Canadian and European experts that offer original perspectives on a variety of issues: voting patterns in English-speaking Canada and Quebec; the vitality of French-language communities outside Quebec; the Belgian and Dutch immigration waves to Canada and the resulting Dutch-language immigrant press; major transitions taking place in Nunavut; the media as a tool for self-government for Canada's First Peoples; attempts by Canadian Indians to negotiate their position in society; the Canada-US relationship; Canada's trade with the EU; and Canada's cultural policy in the light of the information highway.
Download or read book Proceedings written by Entomological Society Of Washington and published by Palala Press. This book was released on 2018-02-17 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
