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Book On Writing Well

    Book Details:
  • Author : William Knowlton Zinsser
  • Publisher : Harper Perennial
  • Release : 1994
  • ISBN : 9780062733030
  • Pages : 300 pages

Download or read book On Writing Well written by William Knowlton Zinsser and published by Harper Perennial. This book was released on 1994 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Warns against common errors in structure, style, and diction, and explains the fundamentals of conducting interviews and writing travel, scientific, sports, critical, and humorous articles.

Book Reinventing the Wheel

    Book Details:
  • Author : Peter D. Hershock
  • Publisher : SUNY Press
  • Release : 1999-07-23
  • ISBN : 9780791442319
  • Pages : 332 pages

Download or read book Reinventing the Wheel written by Peter D. Hershock and published by SUNY Press. This book was released on 1999-07-23 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Suggests that certain Buddhist notions may act as an antidote to the adverse effects of high-tech media.

Book On Writing Well  30th Anniversary Edition

Download or read book On Writing Well 30th Anniversary Edition written by William Zinsser and published by Harper Collins. This book was released on 2012-09-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: On Writing Well has been praised for its sound advice, its clarity and the warmth of its style. It is a book for everybody who wants to learn how to write or who needs to do some writing to get through the day, as almost everybody does in the age of e-mail and the Internet. Whether you want to write about people or places, science and technology, business, sports, the arts or about yourself in the increasingly popular memoir genre, On Writing Well offers you fundamental priciples as well as the insights of a distinguished writer and teacher. With more than a million copies sole, this volume has stood the test of time and remains a valuable resource for writers and would-be writers.

Book Camping Activity Book for Families

Download or read book Camping Activity Book for Families written by Linda Hamilton and published by Rowman & Littlefield. This book was released on 2016-04-15 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2017 Independent Publisher Book Award in the Children's Interactive category! Camping Activity Book for Families offers up a wide variety of activities, games, crafts, songs, and good old-fashioned fun for parents and children to share in the wonders of the outdoors. Whether it’s creating pinecone art and giant nests or going on nature-themed scavenger hunts, observing the night sky, or playing flashlight tag at the campground, this book gets the whole family engaged in everything outdoors. With age-specific recommendations, activity suggestions for parents, family conversation starter sidebars, and kids-only tips, this book has fun activities for every minute and every age group.

Book Freud on Madison Avenue

    Book Details:
  • Author : Lawrence R. Samuel
  • Publisher : University of Pennsylvania Press
  • Release : 2011-06-06
  • ISBN : 0812204875
  • Pages : 234 pages

Download or read book Freud on Madison Avenue written by Lawrence R. Samuel and published by University of Pennsylvania Press. This book was released on 2011-06-06 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do consumers really want? In the mid-twentieth century, many marketing executives sought to answer this question by looking to the theories of Sigmund Freud and his followers. By the 1950s, Freudian psychology had become the adman's most powerful new tool, promising to plumb the depths of shoppers' subconscious minds to access the irrational desires beneath their buying decisions. That the unconscious was the key to consumer behavior was a new idea in the field of advertising, and its impact was felt beyond the commercial realm. Centered on the fascinating lives of the brilliant men and women who brought psychoanalytic theories and practices from Europe to Madison Avenue and, ultimately, to Main Street, Freud on Madison Avenue tells the story of how midcentury advertisers changed American culture. Paul Lazarsfeld, Herta Herzog, James Vicary, Alfred Politz, Pierre Martineau, and the father of motivation research, Viennese-trained psychologist Ernest Dichter, adapted techniques from sociology, anthropology, and psychology to help their clients market consumer goods. Many of these researchers had fled the Nazis in the 1930s, and their decidedly Continental and intellectual perspectives on secret desires and inner urges sent shockwaves through WASP-dominated postwar American culture and commerce. Though popular, these qualitative research and persuasion tactics were not without critics in their time. Some of the tools the motivation researchers introduced, such as the focus group, are still in use, with "consumer insights" and "account planning" direct descendants of Freudian psychological techniques. Looking back, author Lawrence R. Samuel implicates Dichter's positive spin on the pleasure principle in the hedonism of the Baby Boomer generation, and he connects the acceptance of psychoanalysis in marketing culture to the rise of therapeutic culture in the United States.

Book Andrew Henry s Meadow

Download or read book Andrew Henry s Meadow written by Doris Burn and published by Penguin. This book was released on 2012-07-05 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: A classic reissued for a new generation Andrew Henry has two younger brothers, who are always together, and two older sisters, who are always together. But Andrew Henry is in the middle--and he's always with himself. He doesn't mind this very much, because he's an inventor. But when Andrew Henry's family doesn't appreciate him or his inventions, he decides it's time to run away. Many children in the neighborhood feel the same way and follow him to his meadow, where he builds each of his friends a unique house of their very own. But in town the families miss their children and do everything they can to find them. And the kids realize that it feels a little lonely out in the meadow without their parents. Just as relevant today as it was in 1967, this is a heart-warming story about children who want to feel special and appreciated for who they are. With a new jacket and expanded trim size, Andrew Henry is ready to enchant the next generation of kids.

Book Possibilities

Download or read book Possibilities written by David Graeber and published by AK Press. This book was released on 2007 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: An anthropologist investigates the revolution of everyday life.

Book Thoughtrave  An Interdimensional Conversation with Lady Gaga

Download or read book Thoughtrave An Interdimensional Conversation with Lady Gaga written by Lady Gaga and published by punctum books. This book was released on 2016 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thoughtrave is the immediate and most detailed archive of Lady Gaga's emotional, intellectual, philosophical, and spiritual evolution, a reclaiming of her art (and humanity) from within the center of her celebrity during one of the most difficult transitions of her career: Summer 2013-Fall 2014. Lady Gaga: I don't like being used to make money. I feel sad when I am overworked and that I just become a money making machine and that my passion and my creativity take a backseat. That makes me unhappy. So, what did I do? I started to say no. Not doing that. I don't want to do that. I'm not taking that picture. Not going to that event. Not standing by that because that's not what I stand for. Thoughtrave marks perhaps the most important (and unconditional, unpublished, unencumbered) insights into the music industry, the personal battles that accompanied her transition from Stefani to Gaga. "It's one of those rare moments in life when you ask a question of someone you've admired for many years and receive the most honest of answers leading both people into a relationship that was and remains one of the most important of my life," says Baum, a professor, producer, composer, writer, editor, and activist for adjunct professors. As Baum explains to Stefani in one of the many interviews published here for the first time, Robert Craig Baum: It's uncanny for me to look back at 2008-2011 - when I was intensely meditating on the problem "Why is there any being at all?" - to find evidence of your intervention here with me...to find you, back then...before I knew you. It was almost as if I was playing the Bruce Willis character in Twelve Monkeys, overshooting my mark in time/space, aiming for this particular conversation but speaking through Ereignis (life gives) to a moment I (and many others) call "headphones on." As George Elerick writes in his Introduction to the book, "In Hand-to-Hand Battle for the Users," "The book you hold in your hands easily falls into the category of a transgression. It's as though we are breaking into somewhere we are not meant to be (like a rave) and are invited into the mind of one of today's musical geniuses. Maybe we can even equivocate the experience to that of being a member of the paparazzi. Their whole mode of employment is based on breaking social codes and entering into the lives of everyday-people-turned-rock-stars. That's what this book is, a disruptive invitation to break into the life and mind of Lady Gaga, the person, not just the persona."

Book Environmental Communication  Second Edition

Download or read book Environmental Communication Second Edition written by Richard R. Jurin and published by Springer Science & Business Media. This book was released on 2010-07-20 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Environmental professionals can no longer simply publish research in technical journals. Informing the public is now a critical part of the job. Environmental Communication demonstrates, step by step, how it’s done, and is an essential guide for communicating complex information to groups not familiar with scientific material. It addresses the entire communications process, from message planning, audience analysis and media relations to public speaking - skills a good communicator must master for effective public dialogue. Environmental Communication provides all the knowledge and tools you need to reach your target audience in a persuasive and highly professional manner. "This book will certainly help produce the skills for environmental communications sorely needed for industry, government and non-profit groups as well as an informed public". Sol P. Baltimore, Director, Environmental Communications and Adjunct faculty, Hazardous Waste management program, Department of Chemical Engineering, College of Engineering, Wayne State University, Detroit, Michigan. "All environmental education professionals agree that the practice of good communications is essential for the success of any program. This book provides practical skills for this concern". Ju Chou, Associate Professor, Graduate Institute of Environmental Education National Taiwan Normal University Taipei, Taiwan

Book God s Forever Family

    Book Details:
  • Author : Larry Eskridge
  • Publisher : OUP USA
  • Release : 2013-07-18
  • ISBN : 0195326458
  • Pages : 401 pages

Download or read book God s Forever Family written by Larry Eskridge and published by OUP USA. This book was released on 2013-07-18 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Jesus People were an unlikely combination of evangelical Christianity and the hippie counterculture. God's Forever Family is the first major examination of this phenomenon in over thirty years.

Book How the Mind Works

    Book Details:
  • Author : Steven Pinker
  • Publisher : W. W. Norton & Company
  • Release : 2009-06-02
  • ISBN : 0393334775
  • Pages : 673 pages

Download or read book How the Mind Works written by Steven Pinker and published by W. W. Norton & Company. This book was released on 2009-06-02 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains what the mind is, how it evolved, and how it allows us to see, think, feel, laugh, interact, enjoy the arts, and ponder the mysteries of life.

Book The Psychotronic Video Guide To Film

Download or read book The Psychotronic Video Guide To Film written by Michael Weldon and published by Macmillan. This book was released on 1996 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bible of B-movies is back--and better than ever! From Abby to Zontar, this book covers more than 9,000 amazing movies--from the turn of the century right up to today's Golden Age of Video--all described with Michael Weldon's dry wit. More than 450 rare and wonderful illustrations round out thie treasure trove of cinematic lore--an essential reference for every bad film fan.

Book Miss Suzy s Easter Surprise

Download or read book Miss Suzy s Easter Surprise written by Miriam Young and published by Aladdin Paperbacks. This book was released on 1990-02-01 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: Miss Suzy, a squirrel, interrupts her Easter preparations to become a temporary mother to four little orphan squirrels.

Book The American Yawp

    Book Details:
  • Author : Joseph L. Locke
  • Publisher : Stanford University Press
  • Release : 2019-01-22
  • ISBN : 1503608131
  • Pages : 670 pages

Download or read book The American Yawp written by Joseph L. Locke and published by Stanford University Press. This book was released on 2019-01-22 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I too am not a bit tamed—I too am untranslatable / I sound my barbaric yawp over the roofs of the world."—Walt Whitman, "Song of Myself," Leaves of Grass The American Yawp is a free, online, collaboratively built American history textbook. Over 300 historians joined together to create the book they wanted for their own students—an accessible, synthetic narrative that reflects the best of recent historical scholarship and provides a jumping-off point for discussions in the U.S. history classroom and beyond. Long before Whitman and long after, Americans have sung something collectively amid the deafening roar of their many individual voices. The Yawp highlights the dynamism and conflict inherent in the history of the United States, while also looking for the common threads that help us make sense of the past. Without losing sight of politics and power, The American Yawp incorporates transnational perspectives, integrates diverse voices, recovers narratives of resistance, and explores the complex process of cultural creation. It looks for America in crowded slave cabins, bustling markets, congested tenements, and marbled halls. It navigates between maternity wards, prisons, streets, bars, and boardrooms. The fully peer-reviewed edition of The American Yawp will be available in two print volumes designed for the U.S. history survey. Volume I begins with the indigenous people who called the Americas home before chronicling the collision of Native Americans, Europeans, and Africans.The American Yawp traces the development of colonial society in the context of the larger Atlantic World and investigates the origins and ruptures of slavery, the American Revolution, and the new nation's development and rebirth through the Civil War and Reconstruction. Rather than asserting a fixed narrative of American progress, The American Yawp gives students a starting point for asking their own questions about how the past informs the problems and opportunities that we confront today.

Book The Concept of Water

    Book Details:
  • Author : Rupert D. V. Glasgow
  • Publisher : R.D.V. Glasgow
  • Release : 2009
  • ISBN : 0956159508
  • Pages : 378 pages

Download or read book The Concept of Water written by Rupert D. V. Glasgow and published by R.D.V. Glasgow. This book was released on 2009 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Water is commonly taken for granted and treated with contempt, yet it is the very foundation of human existence. Assuming countless forms, it is deeply associated both with life and death, body and soul, purity and pollution, creation and destruction. "The Concept of Water" seeks to bring together the various aspects of our deeply ambiguous relationship with water, providing a systematic account of its symbolic and philosophical significance. This involves looking at how water has been conceived and the role it has played in everyday thought, mythology, literature, religion, philosophy, politics and science, both across cultures and through history. R. D. V. Glasgow was born in Sheffield and currently lives in Zaragoza. His previous books are "Madness, Masks and Laughter" (1995), "Split Down the Sides" (1997), and "The Comedy of Mind" (1999).

Book The Forbidden Secrets of the Goody Box

Download or read book The Forbidden Secrets of the Goody Box written by Valerie J. Lewis Coleman and published by . This book was released on 2010-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: What your father didn't tell you and your mother didn't know. Successful. Beautiful. Intelligent. Yet a satisfying relationship eludes Debra Hampton. At thirty-five years old, she can't figure out why her philosophy on men-and what they want from women-isn't working. She's trapped in a cycle of shattered relationships, until a friend refers her to a relationship guru. After some resistance, Debra finds refuge in his counsel as he helps her navigate through the storms of rejection and failed love. Once he reveals the error of her ways, will Debra master the forbidden secrets to attract her soul mate or continue to keep love at bay? Valerie J. Lewis Coleman is the multi-bestselling author of Blended Families An Anthology and award-winning publisher of more than twenty titles. This problem-solving expert is on a mission to restore stepfamilies, empower women and equip writers to be greater. ValerieJLColeman.com TheGoodyBoxBook.com

Book The American Yawp

    Book Details:
  • Author : Joseph L. Locke
  • Publisher : Stanford University Press
  • Release : 2019-01-22
  • ISBN : 150360814X
  • Pages : 680 pages

Download or read book The American Yawp written by Joseph L. Locke and published by Stanford University Press. This book was released on 2019-01-22 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I too am not a bit tamed—I too am untranslatable / I sound my barbaric yawp over the roofs of the world."—Walt Whitman, "Song of Myself," Leaves of Grass The American Yawp is a free, online, collaboratively built American history textbook. Over 300 historians joined together to create the book they wanted for their own students—an accessible, synthetic narrative that reflects the best of recent historical scholarship and provides a jumping-off point for discussions in the U.S. history classroom and beyond. Long before Whitman and long after, Americans have sung something collectively amid the deafening roar of their many individual voices. The Yawp highlights the dynamism and conflict inherent in the history of the United States, while also looking for the common threads that help us make sense of the past. Without losing sight of politics and power, The American Yawp incorporates transnational perspectives, integrates diverse voices, recovers narratives of resistance, and explores the complex process of cultural creation. It looks for America in crowded slave cabins, bustling markets, congested tenements, and marbled halls. It navigates between maternity wards, prisons, streets, bars, and boardrooms. The fully peer-reviewed edition of The American Yawp will be available in two print volumes designed for the U.S. history survey. Volume II opens in the Gilded Age, before moving through the twentieth century as the country reckoned with economic crises, world wars, and social, cultural, and political upheaval at home. Bringing the narrative up to the present,The American Yawp enables students to ask their own questions about how the past informs the problems and opportunities we confront today.