Download or read book Santa s Boardroom written by Lisa S. Lee and published by . This book was released on 2019-11-26 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Santa's Boardroom: A Story of How a Company Built a Beloved Brand is a book that teaches the principals of branding. Set in the North Pole, the story starts when Santa's Workshop is on the brink of collapse after expanding their business beyond toys. With the help of a brand strategist, Santa and his executive team set out to turn around the Workshop. By engaging in a step-by-step branding process, the executives learn to refocus their efforts on their core consumers and build a brand-led company aligned with their consumers' needs.While told as a parable, this book is essentially a how-to on branding. These are just some of the practical lessons that you can learn alongside Santa's executive team: · What's a brand and why is it important· Why target marketing is essential and how to write a target profile· What's a consumer insight and how do you to use it to build a brand· How to create a brand blueprint and articulate a brand's promise to consumers· What are brand values and how do you craft them· How do you develop a visual brand identity for your brand · How to optimize your marketing mix to bring your brand to life Designed for marketers, product managers, strategists, designers, entrepreneurs, and anyone interested in branding, Santa's Boardroom will illuminate how one company built a beloved brand, so you can too.

Download or read book Fugitive Colors written by Lisa Barr and published by Simon and Schuster. This book was released on 2015-04-14 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Debut Historical Suspense Novel Wins IPPY Award for Best “Literary Fiction 2014” Stolen art, love, lust, deception, and revenge paint the pages of veteran journalist Lisa Barr’s debut novel, Fugitive Colors, an un-put-down-able page-turner. Booklist calls the WWII era novel, "Masterfully conceived and crafted, Barr’s dazzling debut novel has it all: passion and jealousy, intrigue and danger." Fugitive Colors asks the reader: How far would you go for your passion? Would you kill for it? Steal for it? Or go to any length to protect it? Hitler’s War begins with the ruthless destruction of the avant-garde, but there is one young painter who refuses to let this happen. An accidental spy, Julian Klein, an idealistic American artist, leaves his religious upbringing for the artistic freedom of Paris in the early 1930s. Once he arrives in the “City of Light,” he meets a young German artist, Felix von Bredow, whose larger-than-life personality overshadows his inferior artistic ability, and the handsome and gifted artist Rene Levi, whose colossal talent will later serve to destroy him. The trio quickly becomes best friends, inseparable, until two women get in the way—the immensely talented artist Adrienne, Rene’s girlfriend with whom Julian secretly falls in love, and the stunning artist’s model Charlotte, a prostitute-cum-muse, who manages to bring great men to their knees. Artistic and romantic jealousies abound, as the characters play out their passions against the backdrop of the Nazis' rise to power. Felix returns to Berlin, where his father, a blue-blooded Nazi, is instrumental in creating the master plan to destroy Germany’s modern artists, and seeks his son’s help. Bolstered by vengeance, Felix will lure his friends to Germany, an ill-fated move, which will forever change their lives. Twists and turns, destruction and obsession, loss and hope will keep you up at night, as you journey from Chicago to Paris, Berlin to New York. With passionate strokes of captivating prose, Barr proves that while paintings have a canvas, passion has a face—that once exposed, the haunting images will linger . . . long after you have closed the book. The Hollywood Film Festival awarded Fugitive Colors first prize for “Best Unpublished Manuscript” (Opus Magnum Discovery Award). Skyhorse Publishing, as well as our Arcade, Yucca, and Good Books imprints, are proud to publish a broad range of books for readers interested in fiction—novels, novellas, political and medical thrillers, comedy, satire, historical fiction, romance, erotic and love stories, mystery, classic literature, folklore and mythology, literary classics including Shakespeare, Dumas, Wilde, Cather, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.

Download or read book Philanthropy Revolution How to Inspire Donors Build Relationships and Make a Difference written by Lisa Greer and published by HarperCollins. This book was released on 2020-07-23 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the first book on philanthropy written from a donor’s perspective, businesswoman and philanthropist Lisa Greer lifts the lid on our charitable sector, with an authentic account that describes exactly how outdated the sector has become and why it’s at risk of collapse.

Download or read book Santa s on His Way written by Lisa Jackson and published by Zebra Books. This book was released on 2018-09-25 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Four women get cozy with someone special in this holiday romance anthology featuring a #1 New York Times bestselling author. A Baby for Christmas · Lisa Jackson Annie McFarlane’s uneventful Christmas in Oregon takes a surprising turn when she finds an adorable baby left on her snowy doorstep. Then she meets the extremely attractive, yet extremely angry man claiming to be the father. Liam O’Shaughnessy may be intimidating, but this is one precious gift Annie isn’t giving up so easily . . . What the Cowboy Wants for Christmas · Maisey Yates When Meg O’Neill’s boyfriend lets her down, again, on Christmas no less, she braves an Oregon blizzard to get to her best friend Noah’s comforting arms. But this time Noah’s not telling her what she wants to hear—he’s telling her the truth, from his heart . . . Snowed In · Stacy Finz Rachel Johnson found the perfect spot for her second Tart Me Up bakery in Glory Junction, California. Except she’s in fierce competition with hunky bar owner Boden Farmer. Worse, while the icy rivals await the city’s decision, they end up catering the same Christmas Eve mountaintop wedding—and getting snowed in . . . A Cowboy Wedding for Christmas · Nicole Helm Big city art teacher Lindsay Tyler isn’t just back home in Colorado for her brother’s wedding at the Barton Christmas Tree Farm and Ranch. She’s back for good. She just hasn’t told anyone yet—including Cal Barton, the ex-boyfriend she left behind . . .

Download or read book Wired for Story written by Lisa Cron and published by Ten Speed Press. This book was released on 2012-07-10 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper. The vast majority of writing advice focuses on “writing well” as if it were the same as telling a great story. This is exactly where many aspiring writers fail—they strive for beautiful metaphors, authentic dialogue, and interesting characters, losing sight of the one thing that every engaging story must do: ignite the brain’s hardwired desire to learn what happens next. When writers tap into the evolutionary purpose of story and electrify our curiosity, it triggers a delicious dopamine rush that tells us to pay attention. Without it, even the most perfect prose won’t hold anyone’s interest. Backed by recent breakthroughs in neuroscience as well as examples from novels, screenplays, and short stories, Wired for Story offers a revolutionary look at story as the brain experiences it. Each chapter zeroes in on an aspect of the brain, its corresponding revelation about story, and the way to apply it to your storytelling right now.

Download or read book Water s Way written by Lisa Westberg Peters and published by . This book was released on 1991 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Good Retirement Guide 2024 written by Jonquil Lowe and published by Kogan Page Publishers. This book was released on 2024-01-03 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retirement planning has never been more complex. With constant changes to policies and professional advice, it can be overwhelming to think about. That's where The Good Retirement Guide 2024 can help. Retirement can provide the time for people to fulfil personal ambitions and enjoy new opportunities, but many are unsure on how to approach retirement planning. With this accessible guide, you can navigate the current uncertainty of pre-retirement and plan effectively so that you gain the most out of your retirement. Updated for the new financial year, and presented with an online directory of useful organizations and contacts, this new edition covers the latest guidance on new pension rules, finance (green energy investments, budgeting, benefits, tax and charitable giving), starting your own business, employment (hybrid and flexi-working systems), returning to work and NHS tips on staying healthy. Make the most out of your retirement with The Good Retirement Guide 2024.

Download or read book Story Genius written by Lisa Cron and published by Ten Speed Press. This book was released on 2016-08-09 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following on the heels of Lisa Cron's breakout first book, Wired for Story, this writing guide reveals how to use cognitive storytelling strategies to build a scene-by-scene blueprint for a riveting story. It’s every novelist’s greatest fear: pouring their blood, sweat, and tears into writing hundreds of pages only to realize that their story has no sense of urgency, no internal logic, and so is a page one rewrite. The prevailing wisdom in the writing community is that there are just two ways around this problem: pantsing (winging it) and plotting (focusing on the external plot). Story coach Lisa Cron has spent her career discovering why these methods don’t work and coming up with a powerful alternative, based on the science behind what our brains are wired to crave in every story we read (and it’s not what you think). In Story Genius Cron takes you, step-by-step, through the creation of a novel from the first glimmer of an idea, to a complete multilayered blueprint—including fully realized scenes—that evolves into a first draft with the authority, richness, and command of a riveting sixth or seventh draft.

Download or read book Marm Lisa written by Kate Wiggin and published by Litres. This book was released on 2021-01-18 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Bein with You This Way written by W. Nikola-Lisa and published by . This book was released on 2014-08-29 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: A poem about human differences and similarities, accompanied by paintings of an interracial group of children sharing a sunny day and the universal childhood joy of just being together.

Download or read book Marm Lisa written by Kate Douglas Smith Wiggin and published by . This book was released on 1897 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Conversation Analysis and Second Language Pedagogy written by Jean Wong and published by Routledge. This book was released on 2020-08-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its second edition, this volume offers a strong synthesis of classic and current work in conversation analysis (CA), usefully encapsulated in a model of interactional practices that comprise interactional competence. Through this synthesis, Wong and Waring demonstrate how CA findings can help to increase language teachers’ awareness of the spoken language and suggest ways of applying that knowledge to teaching second language interaction skills. The Second Edition features: Substantial updates that include new findings on interactional practices Reconceptualized, reorganized, and revised content for greater accuracy, clarity, and readability Expanded key concepts glossary at the end of each chapter New tasks with more transcripts of actual talk New authors' stories The book is geared towards current and prospective second or foreign language teachers, material developers, and other language professionals, and assumes neither background knowledge of conversation analysis nor its connection to second language teaching. It also serves as a handy reference for those interested in key CA findings on social interaction.

Download or read book It s on the Way written by Lisa Osteen Comes and published by Faithwords. This book was released on 2022-08-23 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Heaven heard the moment you prayed. The answer to your prayer, the promise from God's Word, the dream God has placed in your heart...is on the way! At times, we all find ourselves in seasons of waiting--for our dreams to be fulfilled, our prayers to be answered, or our circumstances to change. But your dream has an appointed time and God always has victory in store for you. And the seasons of waiting don't need to be periods of discouragement or hopelessness. Instead, they can be rich periods of joy, growth and preparation for the plans and promotion that God has in store for you. In It's On the Way, Lisa Osteen Comes reminds readers that during these inevitable times in our lives, God is faithful and our current season is temporary. Lisa teaches readers how to press through challenges, quit taking shortcuts instead of trusting God to give you His best, allow God to fight your battles, and silence the enemy within, while giving encouragement and practical steps to take when you don't know what to do next.

Download or read book Chaos to Calm written by Lisa S. Arnold and published by Ambassador International. This book was released on 2016-03-08 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chaos to Calm . . . Fulfilling Life’s Purpose Through Worship is a guiding light for those who are searching and disillusioned in their lack of fulfillment and purpose in life. It seeks to lead the discontented, dissatisfied, and unfulfilled down the only life-fulfilling passageway. A passageway leading to the only true Light and Giver of contentment and purpose—Jesus Christ—the One our hearts were created to worship. Before true worship can occur, we must first understand what worship is and to whom it is to be offered. Worship is not exclusively a Sunday morning activity. True worship encompasses every aspect of our lives: work, play, and church. Everything we say and do, every minute of every day, is to be offered as our worship. We must also realize that we do not come before a gentle Shepherd, but before the mighty terrifying King of Ezekiel and Revelation. As we see Jesus for who He truly is, we will then begin to “walk in the fear of the Lord.” Only as we see Jesus in His rightful state and walk in the fear of the Lord will we be able to express true worship and experience the fulfillment and purpose our hearts desire. For the believer, who in the midst of all his service and church related activities can find no relief from the discontentment of life, Chaos to Calm offers enlightenment in the knowledge that true contentment will never be ours until we fill the emptiness of our lives with Jesus Christ. Through Him alone were we created to be satisfied. Through Him alone all worship belongs.

Download or read book Munsey s Magazine written by and published by . This book was released on 1921 with total page 824 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Unrequited written by Lisa A. Phillips and published by Harper Collins. This book was released on 2015-01-27 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: The summer Lisa A. Phillips turned thirty, she fell in love with someone who didn’t return her feelings. She became obsessed, following him around, calling him compulsively, and talking about him endlessly. One desperate morning, after she snuck into his apartment building, he picked up a baseball bat to protect himself and threatened to dial 911. Her unrequited love had changed her from a sane, conscientious college teacher and radio reporter into someone she barely recognized—someone who had taken her yearning much too far. In Unrequited, Phillips explores the tremendous force of obsessive love in women’s lives. She argues that it needs to be understood, respected, and channeled for personal growth—yet it also has the potential to go terribly awry. Interweaving her own story with frank interviews and in-depth research in science, psychology, cultural history, and literature, Phillips describes how romantic obsession takes root, grows, and strongly influences our thoughts and behaviors. Going beyond images of creepy, fatally attracted psychos, male fantasies of unbridled female desire, and the platitudes of self-help books, Phillips offers compelling insights to help any woman who has experienced unrequited obsessive love and been mystified and troubled by its grip. “An ingenious hybrid of memoir, case study, scientific inquiry, and intellectual history not only of unrequited love but of Love, full stop, with a capital L.”—Washington Post “There is no cure for the pain of rejection, although researchers are working on it. Until then, Phillips suggests we ‘honor passion by confining and using it instead of letting it diminish us.’”—Chicago Tribune

Download or read book Lisa s Airplane Trip written by Anne Gutman and published by Knopf Books for Young Readers. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lisa travels on an airplane by herself to visit her uncle in New York.