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Book Lightning Sales Ops

    Book Details:
  • Author : Matt Bertuzzi
  • Publisher :
  • Release : 2017-02-17
  • ISBN : 9780692844052
  • Pages : 194 pages

Download or read book Lightning Sales Ops written by Matt Bertuzzi and published by . This book was released on 2017-02-17 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, sales development has emerged as a critical discipline and lever for revenue growth. It has been billed as "the hottest job in sales" and "the most important sales process innovation in 10 years." For all the attention and buzz the SDR role has received, the way companies support sales development in Salesforce hasn't advanced much in a decade. Ask yourself, do your SDRs often remark about how much they love using Salesforce? Do they feel bad for peers at other companies with poorly configured CRMs? Are they thankful that, unlike those poor sods, they aren't drowning in manual steps and byzantine processes?This probably isn't a sentiment you hear very often. The focus of this book is making Salesforce work for your reps. Lightning Sales Ops shares strategies and stories for streamlining process, boosting productivity, and achieving "legendary" status as a button-click admin.

Book Sales Engagement

Download or read book Sales Engagement written by Manny Medina and published by John Wiley & Sons. This book was released on 2019-03-12 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engage in sales—the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with customers every step of the way. • Find common factors holding your sales back—and reverse them through channel optimization • Humanize sales with personas and relevant information at every turn • Understand why A/B testing is so incredibly critical to success, and how to do it right • Take your sales process to the next level with a rock solid, modern Sales Engagement strategy This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible.

Book Salesforce For Dummies

Download or read book Salesforce For Dummies written by Liz Kao and published by John Wiley & Sons. This book was released on 2019-12-12 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get up to lightning speed with this fully updated, bestselling guide to using Salesforce.com! Salesforce.com For Dummies, 7th Edition gives you an edge in building relationships and managing your company's sales, marketing, customer service, and support operations. You’ll learn how to maximize the new user interface to organize contacts, schedule business appointments, use forecasting tools to predict upcoming sales, make accurate projects based on past performance, and more. Written by Salesforce.com insiders with years of expertise in CRM services, this new edition covers the latest enhancements to Salesforce.com, the world's most popular customer relationship management software. You’ll find out how to determine the right configuration to suit your business needs, and how to use apps, widgets, and tools to personalize your system. Then, you’ll explore prospecting leads, managing accounts and partners, developing contacts, tracking products, calculating forecasts, and utilizing service and support. Customize the new user interface with apps, widgets, and tools Prospect leads, drive sales, and provide outstanding customer service Manage contacts, identify opportunities, and analyze your results Collaborate with colleagues using Chatter More than 150,000 companies worldwide use Salesforce.com as their CRM solution—if you’re a new or existing user looking to maximize the potential of the new UI, this book has everything you need.

Book Swords of Lightning

    Book Details:
  • Author : Mark Nutsch
  • Publisher : Simon and Schuster
  • Release : 2022-05-17
  • ISBN : 1637581548
  • Pages : 298 pages

Download or read book Swords of Lightning written by Mark Nutsch and published by Simon and Schuster. This book was released on 2022-05-17 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first-person account of how a small band of Green Berets used horses and laser-guided missiles to overthrow the Taliban and al-Qaeda in Afghanistan after 9/11. They landed in a dust storm so thick the chopper pilot used dead reckoning and a guess to find the ground. They were met by a band of heavily armed militiamen who didn’t understand a word they said. They climbed a mountain on horseback to meet the most ferocious warlord in Asia. They plotted a war of nineteenth-century maneuvers against a twenty-first-century foe. They saved babies and treated fevers, trekked through minefields, and waded through booby-trapped streams—sometimes past the mangled bodies of local tribesmen who’d shared food with them hours before. They found their enemy hiding in thick concrete bunkers, dodged bullets from machine-gun-laden pickup trucks, and survived ambushes launched with Russian tanks. They fought back with everything they had, from smart bombs to AK-47s. They overthrew a government, mediated blood feuds between rival commanders, and argued with generals and politicians thousands of miles away. The men they helped called them gods. One of their commanders called them devils. Hollywood called them the Horse Soldiers. They called themselves Green Berets—Special Forces ODA 595.

Book Too Like the Lightning

    Book Details:
  • Author : Ada Palmer
  • Publisher : Tor Books
  • Release : 2016-05-10
  • ISBN : 1466858745
  • Pages : 433 pages

Download or read book Too Like the Lightning written by Ada Palmer and published by Tor Books. This book was released on 2016-05-10 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the winner of the 2017 John W. Campbell Award for Best New Writer, Ada Palmer's 2017 Compton Crook Award-winning political science fiction, Too Like the Lightning, ventures into a human future of extraordinary originality Mycroft Canner is a convict. For his crimes he is required, as is the custom of the 25th century, to wander the world being as useful as he can to all he meets. Carlyle Foster is a sensayer--a spiritual counselor in a world that has outlawed the public practice of religion, but which also knows that the inner lives of humans cannot be wished away. The world into which Mycroft and Carlyle have been born is as strange to our 21st-century eyes as ours would be to a native of the 1500s. It is a hard-won utopia built on technologically-generated abundance, and also on complex and mandatory systems of labelling all public writing and speech. What seem to us normal gender distinctions are now distinctly taboo in most social situations. And most of the world's population is affiliated with globe-girdling clans of the like-minded, whose endless economic and cultural competition is carefully managed by central planners of inestimable subtlety. To us it seems like a mad combination of heaven and hell. To them, it seems like normal life. And in this world, Mycroft and Carlyle have stumbled on the wild card that may destablize the system: the boy Bridger, who can effortlessly make his wishes come true. Who can, it would seem, bring inanimate objects to life... Terra Ignota 1. Too Like the Lightning 2. Seven Surrenders 3. The Will to Battle At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

Book With the Lightnings  Second Edition

Download or read book With the Lightnings Second Edition written by David Drake and published by Baen Publishing Enterprises. This book was released on 2013-01-22 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now with a new Afterword by David Drake A Friendship Forged in Hell! Daniel Leary is a lieutenant in the Republic of Cinnabar Navy with no money and no prospects since he quarreled with his ruthless, politically powerful father. Adele Mundy is a scholar with no money and no prospects since her family was massacred for conspiring against the Government of Cinnabar. Kostroma is a wealthy planet which depends on diplomacy to stay independent in a galaxy whose two great powers, Cinnabar and the Alliance, battle for supremacy. In a few hours, diplomacy is going to fail Kostroma. Daniel, Adele, and the scratch crew they gather aren't much to stand in the way of a powerful invasion fleet, but just possibly they're enough. Men and women who hold courage cheap and honor more dear than life itself face impossible odds in a novel of color, intrigue and slashing action. From the corridors of a treason-ridden palace through the perils of unknown seas and hellish jungles to a final blazlng climax in space, the heroes never bow and the action never flags. They have nothing on their side but each other¾and heaven help whatever tries to stand in their way! At the publisher's request, this title is sold without DRM (Digital Rights Management).

Book Learn Salesforce Lightning

Download or read book Learn Salesforce Lightning written by Felicia Duarte and published by Apress. This book was released on 2017-12-20 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: Refer to this invaluable how-to guide for basic training on Salesforce Lightning. Salespeople and technical users and consultants will no longer have to resort to learning the interface on their own, which is very time consuming. Learn Salesforce Lightning is a step-by-step visual guide that offers immediate and valuable solutions to the new set of UI tools included in Lightning. With chapters broken down into easily absorbed topics, you walk through the entire process of managing your daily activities within Salesforce, as well as basic customizations and system management. The book explains the primary use cases for Lighting, and simplifies some of the more complex features, such as opportunity stage management and the new dashboard builder. Topics covered include: Sales and service management Lightning Apps on the AppExchange Lightning dashboards and reports Lightning security Lightning Process Builder and more What You’ll Learn Navigate the Salesforce Lightning interface Know where to go in the setup area to make customizations Create dynamic reports and dashboards View Lightning on a mobile device Train other users on common day-to-day activities within Lightning Who This Book Is for Salespeople, managers, and executives who are currently evaluating Salesforce.com, who recently purchased a license with Salesforce.com, or recently upgraded to the Lightning user interface. This book is also for Salesforce administrators, consultants, project managers, and technical users looking for basic training on Salesforce Lightning.

Book Breaking Into YOUR Silicon Valley

Download or read book Breaking Into YOUR Silicon Valley written by Irwin Ki and published by . This book was released on 2018-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready for career disruption? Have you ever wanted to work at Google, Facebook, Amazon, or a hot tech startup? But never tried due to the belief of needing coding experience, an Ivy League education, or think you'd have to move the West Coast. That's what I thought...I've watched a whole generation get brainwashed by thinking of starting their own business is the ONLY way to get rich. In reality, 1 in 4 millionaires has worked "Gateway Jobs" inside of a company before building their fortunes. I even got caught up in it, and did the cliche "quit my job and become an entrepreneur." My most successful business venture profited about $72,000....but that took about 7 years to realize. Divided out by 7 years that would put my income below the poverty level HOORAY STARTING A BUSINESS ← (insert sarcasm)Feeling like a failure, I decided to get a "job" to support myself. I had no real skills, so I got a "Gateway Job" as a Sales Development Representative (a fancy title for "meeting setter"), but by doing this I got mentorship, sales training, and shockingly made over $100,000 in my first year. This "Gateway Job" taught me far more than my business ever did (not to mention paid me far more).This opened my eyes into this highly-paid, highly-in-demand world of technology. I watched these technology "Gateway Jobs" rocket people from: -Austin started as a marketing intern at Uber, now she's on the executive team of a $70billion company. -Jim went from a customer support rep wearing a phone headset all day, to moving up the company ladder, to getting a juicy exit when the company IPO'd. -Karina went from Macy's retail, moved up to sales development, and now has a six-figure a year job as a senior renewals account manager.By the end of this book you will have a solid idea of which of the 38 "Gateway Job" will be the best way to break into (and have a successful & lucrative career) in departments such as marketing, sales, finance, operations, IT, legal, development, product management, customer support, and HR. Plus this advice is applicable if you are NOT in Silicon Valley. I break down INSIDER STRATEGIES on how to land a tech job in your hometown & INSIDER STEP BY STEP guide on how to go from blank resume to multiple six-figure offers.Here's the book in a nutshell: PART 1: Showing WHY technology is the best industry to get into, and +20 examples of people who got a small "Gateway Job" then landed their Dream Job. Includes interviews, numbers, and a "Gateway Job Flow Chart" for each career path.PART 2: We dig up and find 2-8 Gateway Jobs (38 in total ) for each department including marketing, sales, finance, operations, IT, legal, development, product management, customer support, and HR.PART 3: We then show you HOW to get your first "Gateway Job" with a 10 step action plan to give you a proven tech resume template (used to get into Google, Facebook, Cisco), exercises, scripts, and tips on how to position your resume and skills. BONUS chapters: How to work in the Crypto/Blockchain & Video game industry This book is a refreshing career guide for the 21st century and includes compiled industry knowledge and advice from industry leaders like Mark Cuban (Shark Tank), Reid Hoffman (LinkedIn), Eric Schmidt (Google), and much more If you are looking for a proven way to land your first internship or TRANSFORM your career and life."You won't regret getting this book" -Irwin Ki

Book Catching Lightning in a Bottle

Download or read book Catching Lightning in a Bottle written by Winthrop H. Smith, Jr and published by John Wiley & Sons. This book was released on 2014-08-20 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fascinating story behind the company that revolutionized the financial world Catching Lightning in a Bottle traces the complete history of Merrill Lynch and the company's substantial impact on the world of finance, from the birth of the once-mighty company to its inauspicious end. Throughout its ninety-four year history, Merrill Lynch revolutionized finance by bringing Wall Street to Main Street, operating under a series of guidelines known as the Principles. These values allowed the company to gain the trust of small investors by putting the clients' interests first, driving a business trajectory that expanded capital markets and fueled the growth of the American post-war economy. Written by the son of Merrill Lynch co-founder Winthrop H. Smith, this book describes the creation and evolution of the company from Charlie Merrill's one-man shop in 1914 to its acquisition by Bank of America in 2008. Author Winthrop H. Smith Jr. spent twenty-eight years at the company his father co-founded, bringing a unique perspective to bear in telling the story of the company that democratized the stock market and eventually fell from its lofty perch. Learn why the industry initially scoffed at Charles Merrill's "radical" investment ideas Discover the origin of the Principles, and how they drove operations for nearly a century Find out why the author left a successful Wall Street career, and why it was such a smart move Examine the culture and values that built Merrill Lynch into one of the world's most successful and respected companies Revolutionary vision is rare, and enduring success is even more so. When a single organization demonstrates both of those characteristics, it is felt throughout the world. Discover the fascinating story behind Merrill Lynch and the men who built it from an insider's perspective in Catching Lightning in a Bottle.

Book  INFO1  the Information Operations   Capabilities SMARTbook

Download or read book INFO1 the Information Operations Capabilities SMARTbook written by Norman M. Wade and published by . This book was released on 2021-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past two decades, information operations (IO) has gone through a number of doctrinal evolutions, explained, in part, by the rapidly changing nature of information, its flow, processing, dissemination, impact and, in particular, its military employment. INFO1: The Information Operations & Capabilities SMARTbook examines the most current doctrinal references available and charts a path to emerging doctrine on information operations.

Book Power Sales Writing  Revised and Expanded Edition  Using Communication to Turn Prospects into Clients

Download or read book Power Sales Writing Revised and Expanded Edition Using Communication to Turn Prospects into Clients written by Sue A. Hershkowitz-Coore and published by McGraw Hill Professional. This book was released on 2011-09-11 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: High-impact language for today’s lightning-fast world of sales Filled with practical writing tips, shortcuts, and examples, Power Sales Writing brings you up to date in a world where e-mail, social media, and smart phones dominate sales communication. If you’re not highly skilled with the latest communication platforms, you’re missing sales opportunities. Power Sales Writing will get you there in no time! “Your customers can ignore your correspondence or you can read this book. It’s that simple!” —Larry Winget, television personality and #1 bestselling author of Shut Up, Stop Whining & Get a Life “If you can’t write well, you can’t sell. Power Sales Writing shows you how to be crisp, clear, and communicate at the highest levels.” —Tim Sanders, author of Today We Are Rich “Can’t get enough! It’s so refreshing to find a resource that offers easy-to-use tools to help our sales teams deliver a compelling and engaging message that sets us apart from our competition.” —Robin Farrell, Director of Corporate Sales Training, North America Operations, Hyatt Hotels and Resorts

Book Sales Engagement

Download or read book Sales Engagement written by Manny Medina and published by John Wiley & Sons. This book was released on 2019-03-05 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engage in sales—the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with customers every step of the way. • Find common factors holding your sales back—and reverse them through channel optimization • Humanize sales with personas and relevant information at every turn • Understand why A/B testing is so incredibly critical to success, and how to do it right • Take your sales process to the next level with a rock solid, modern Sales Engagement strategy This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible.

Book Building a Salesforce Powered Front Office

Download or read book Building a Salesforce Powered Front Office written by Rashed A. Chowdhury and published by Apress. This book was released on 2021-03-05 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of Salesforce to manage and grow your business. This book shows you how to use the Salesforce CRM tool to consolidate consumer data into a single place to gain better insight into your business and more easily manage data. Data (such as email, spreadsheets, databases) is generated through the front office or face of your business, where your company interacts with customers and revenue is generated. In a hotel, for instance, the front office is the lobby where guests are greeted, their problems are handled, and room payments are made. Another example is a coffee shop, where the front office is an employee taking a customer's order or serving a drink. Salespeople connect to customers by selling your company’s goods or services. Marketing team members connect with them through advertising and promotional activities. Service and support staff assist customers with problems and provide help with products. This book introduces the many ways Salesforce-based innovations are transforming the technology landscape and the strategies that may be used for designing and launching a digital front office. The book examines how organizations can launch and grow digital solutions and strategies for the governance of the platform and provides an overview of digital transformation across industries. What You Will Learn Understand basic Salesforce concepts, including the digital front office process tower, lead to cash journey, core CRM functions, best practices, and more Review data management concepts, integrated sales, customer service, marketing operations, and proposal and business development needs in a systematic way Use frameworks to build a business architecture and multi-year technology roadmap Get familiar with Salesforce business processes and concepts such as account, contact, lead, and opportunity management; marketing campaigns; master data management (MDM); and lead scoring, grading, and activity management across the front office Define and develop digital marketing challenges and strategy (people, process, brand, messaging, and ROI), measure campaign data, and create an end-to-end campaign in Salesforce Who This Book Is For Business executives, C-suites, IT management, and Salesforce managers and professionals working in IT, business development, sales operations, program management, marketing operations, and proposal development

Book Salesforce for Beginners

Download or read book Salesforce for Beginners written by Sharif Shaalan and published by Packt Publishing Ltd. This book was released on 2020-05-29 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get a 360-degree view of the Salesforce platform and learn how to use it for sales, service, marketing, and automating business processes. Key FeaturesUnderstand how to use core Salesforce objects for maximum efficiencyBuild various dashboards and reports to analyze results and improve visibility in your business processesLearn the basics of Salesforce administration and mobile app set upBook Description Salesforce is the world's leading Customer Relationship Management (CRM) software, helping businesses connect with their constituents and partners. This book will give you a comprehensive introduction to managing sales, marketing, customer relationships, and overall administration for your organization. You'll learn how to configure and use Salesforce for maximum efficiency and return on investment. You'll start by learning how to create activities, manage leads, and develop your prospects and sales pipeline using opportunities and accounts, and then understand how you can enhance marketing activities using campaigns. Packed with real-world business use cases, this Salesforce book will show you how to analyze your business information accurately to make productive decisions. As you advance, you'll get to grips with building various reports and dashboards in Salesforce to derive valuable business insights. Finally, you'll explore tools such as process builder, approval processes, and assignment rules to achieve business process automation and set out on the path to becoming a successful Salesforce Administrator. By the end of the book, you'll have learned how to use Salesforce effectively to achieve your business goals. What you will learnUnderstand the difference between Salesforce Lightning and Salesforce ClassicCreate and manage leads in SalesforceExplore business development with accounts and contacts in SalesforceFind out how stages and sales processes help you manage your opportunity pipelineAchieve marketing goals using Salesforce campaignsPerform business analysis using reports and dashboardsGain a high-level overview of the items in the administration sectionGrasp the different aspects needed to build an effective and flexible Salesforce security modelWho this book is for If you're new to Salesforce and want to learn it from scratch, this book is for you. No prior knowledge of Salesforce is required to get started with this book.

Book Lightning Out of Lebanon

Download or read book Lightning Out of Lebanon written by Tom Diaz and published by Presidio Press. This book was released on 2005-03-01 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Before September 11, 2001, one terrorist group had killed more Americans than any other: Hezbollah, the “Party of God.” Today it remains potentially more dangerous than even al Qaeda. Yet little has been known about its inner workings, past successes, and future plans–until now. Written by an accomplished journalist and a law-enforcement expert, Lightning Out of Lebanon is a chilling and essential addition to our understanding of the external and internal threats to America. In disturbing detail, it portrays the degree to which Hezbollah has infiltrated this country and the extent to which it intends to do us harm. Formed in Lebanon by Iranian Revolutionary Guards in 1982, Hezbollah is fueled by hatred of Israel and the United States. Its 1983 truck-bomb attack against the U.S. Marine barracks in Beirut killed 241 soldiers–the largest peacetime loss ever for the U.S. military–and caused President Reagan to withdraw all troops from Lebanon. Since then, among other atrocities, Hezbollah has murdered Americans at the U.S. embassy in Lebanon and the Khobar Towers U.S. military housing complex in Saudi Arabia; tortured and killed the CIA station chief in Beirut; held organizational meetings with top members of al Qaeda–including Osama bin Laden–and established sleeper cells in the United States and Canada. Lightning Out of Lebanon reveals how, starting in 1982, a cunning and deadly Hezbollah terrorist named Mohammed Youssef Hammoud operated a cell in Charlotte, North Carolina, under the radar of American intelligence. The story of how FBI special agent Rick Schwein captured him in 2002 is a brilliantly researched and written account. Yet the past is only prologue in the unsettling odyssey of Hezbollah. Using their exclusive sources in the Middle East and inside the U.S. counterterrorism establishment, the authors of Lightning Out of Lebanon imagine the deadly future of Hezbollah and posit how best to combat the group which top American counterintelligence officials and Senator Bob Graham, vice-chairman of the Senate Intelligence Committee, have called “the A Team of terrorism.”

Book Revenue Operations

Download or read book Revenue Operations written by Stephen G. Diorio and published by John Wiley & Sons. This book was released on 2022-04-19 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crush siloes by connecting teams, data, and technologies with a new systems-based approach to growth. Growing a business in the 21st Century has become a capital intensive and data-driven team sport. In Revenue Operations: A New Way to Align Sales and Marketing, Monetize Data, and Ignite Growth, an accomplished team of practitioners, academics, and experts provide a proven system for aligning revenue teams and unlocking growth. The book shows everyone how to connect the dots across an increasingly complex technology ecosystem to simplify selling and accelerate revenue expansion. With Revenue Operations, you’ll understand what it takes to successfully transition to the new system of growth without killing your existing business. This practical and executable approach can be used by virtually any business - large or small, regardless of history or industry - that wants to generate more growth and value. By reading this book you will find: Real-world case studies and personal experiences from executives across an array of high technology, commercial, industrial, services, consumer, and cloud-based businesses. The six core elements of a system for managing your commercial operations, digital selling infrastructure, and customer data assets. Nine building-blocks that connect the dots across your sales and marketing technology ecosystem to generate more consistent growth and a better customer experience at lower costs. The skills and tools that next generation growth leaders will need to chart the roadmap for a successful career in any growth discipline for the next 25 years. An indispensable resource for anyone who wants to get more from their business – board members, CEOs, business unit leaders, strategists, thought leaders, analysts, operations professionals, partners, and front-line doers in sales, marketing, and service - Revenue Operations is based on over one thousand surveys of and interviews with business professionals conducted during 2020 and 2021. It also includes a comprehensive analysis of the sales and marketing technology landscape. As a perfectly balanced combination of academic insight and data-driven application, this book belongs on the bookshelves of anyone responsible for driving revenue and growth.

Book Salesforce Lightning Reporting and Dashboards

Download or read book Salesforce Lightning Reporting and Dashboards written by Johan Yu and published by Packt Publishing Ltd. This book was released on 2017-08-03 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to build advanced reports and dashboards in Salesforce Lightning experience About This Book Visualize and create advanced reports and dashboards using Lightning Experience Improve overall business efficiency with advanced and effective reports and dashboards Understand and create custom reports and dashboards Who This Book Is For This book is targeted at Salesforce.com administrators, business analysts, and managers who use Salesforce.com for their daily job and want to learn in depth about Salesforce Reporting and Dashboard in Lightning Experience. Readers should have a basic knowledge of Salesforce, such as: Accounts, Contacts, Leads, Opportunities and custom objects. What You Will Learn Navigate in Salesforce.com within the Lightning Experience user interface Secure and share your reports and dashboards with other users Create, manage, and maintain reports using Report Builder Learn how the report type can affect the report generated Explore the report and dashboard folder and the sharing model Create reports with multiple formats and custom report types Explore various dashboard features in Lightning Experience Use Salesforce1, including accessing reports and dashboards In Detail Built on the Salesforce App Cloud, the new Lightning Experience combines the new Lightning Design System, Lightning App Builder, and Lightning Components to enable anyone to quickly and easily create modern enterprise apps. The book will start with a gentle introduction to the basics of Salesforce reports and dashboards. It will also explain how to access reports in depth. Then you will learn how to create and manage reports, to use Schedule Report, and create advanced report configurations. The next section talks about dashboards and will enable you to understand and compare various types of dashboard component and how you can benefit the most from each of them. Then we move on to advanced topics and explain tips and tricks related to reports and dashboards, including reporting snapshots, report parameters, and collaboration. Finally, we will discuss how to access dashboards and reports from the Salesforce1 mobile app. Style and approach This comprehensive guide covers the advanced features of the all new Salesforce Lightning concepts and communicates them through a practical approach to explore the underlying concepts of how, when, and why to use them.