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Book Letture integrative per il corso di finanza aziendale  Facolt   di economia

Download or read book Letture integrative per il corso di finanza aziendale Facolt di economia written by and published by . This book was released on 1996 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Analisi finanziaria e finanza aziendale

Download or read book Analisi finanziaria e finanza aziendale written by Alberto Marchesi and published by . This book was released on 1993* with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Letture di finanza aziendale e di analisi finanziaria

Download or read book Letture di finanza aziendale e di analisi finanziaria written by Roberto Barontini and published by . This book was released on 1998 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Correspondent Central Banking Model  CCBM

Download or read book Correspondent Central Banking Model CCBM written by European Central Bank and published by . This book was released on 1998 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Experiential Learning for Entrepreneurship

Download or read book Experiential Learning for Entrepreneurship written by Denis Hyams-Ssekasi and published by Springer. This book was released on 2018-06-30 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This topical new book provides an illuminating overview of enterprise education, and poses the question as to whether current establishments have adequate systems in place to prepare students for the world of work. Addressing the increasing need for graduates with practical skills and expertise in the labour market, this collection of insightful chapters analyses the opportunities that are available for aspiring entrepreneurs to develop enterprise skills and experience key aspects of starting and running a business, whilst in a supported environment such as an educational program or incubator scheme. With comprehensive discussion of higher education initiatives and empirical examples of experiential learning in the workplace, this book is an important and timely read for those researching business enterprise, entrepreneurship and higher education more generally.

Book Marketing Strategy and Tactics

Download or read book Marketing Strategy and Tactics written by Alexander Chernev and published by Cerebellum Press. This book was released on with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: The success of an offering is defined by the company’s ability to design, communicate, and deliver market value. The particular way in which an offering creates value is determined by the company’s business model and its two building blocks: strategy and tactics. The key aspects of developing an offering’s strategy, designing its tactics, and crafting a market value map are the focus of this note. The discussion of marketing strategy and tactics is complemented by an in-depth overview of two additional topics: the 3-C, 4-P, and 5-Forces frameworks and the key aspects of analyzing the market context. This note is an excerpt (Chapter 2) from Strategic Marketing Management: Theory and Practice by Alexander Chernev (Cerebellum Press, 2019).

Book Communicating Globally

Download or read book Communicating Globally written by Don E Schultz and published by McGraw Hill Professional. This book was released on 2000-06-01 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can a company effectively communicate its message to customers and prospects all over the world? How can it ensure that its branding messages "travel"? Designed to help executives position and leverage marketing communication in the global arena and use it to their ongoing strategic advantage, Communicating Globally shows how to successfully strategize, select appropriate communication tactics, and then execute a global communication plan that encompasses all sources of communication, both internal and external. Based on the strong theoretical foundations of integrated marketing communication (IMC), Communicating Globally offers a practitioner's perspective on integrated global marketing communication (IGMC) in action through vignettes, four complete case studies of well-recognized multinational brands, and one study case. Praise for Communicating Globally "In the 21st century, the ability of ad agencies to provide worldwide, integrated marketing services for their clients will become essential. Only those marketers and agencies with the ability to brand products and services globally will thrive. Communicating Globally provides a roadmap on how to do it right." O. Butch Drake, president-CEO, American Association of Advertising Agencies "No one can provide a guaranteed formula for future success, but Communicating Globally comes awfully close. By combining an astute knowledge of the global marketplace, emerging trends and technologies, and good old common sense, Don Schultz and Philip Kitchen illuminate the path for successful brand building in the 21st century." Ed Faruolo, vice president, corporate marketing communications, CIGNA Corporation "Don Schultz has done it again! His unique and highly readable approach is a must for companies looking to market globally in the new century. Communicating Globally offers an important road map through the maze of global marketing communications." James R. Gregory, CEO, Corporate Branding, LLC "This book is important because it brings the concept of integrated marketing communications (IMC) into full international focus for the first time. This focus is maintained throughout the whole structure and it makes the book a truly conceptual work. The case studies that illustrate the practical ramification of international IMC yield significant general as well as specific lessons." John Philip Jones, Syracuse University "The 1990's introduced integrated marketing--understanding and communicating relevantly with customers by using information. Communicating Globally now takes the same principles and adapts them to today's dynamic global marketplace. Even better, it is written in a style that makes it easy for a non-marketer to fully understand the importance of managing a brand." John R Wallis, vice president of marketing, Hyatt International Corporation

Book Economics of Art Auctions

    Book Details:
  • Author : Gianfranco Mossetto
  • Publisher : FrancoAngeli
  • Release : 2002
  • ISBN : 9788846441645
  • Pages : 260 pages

Download or read book Economics of Art Auctions written by Gianfranco Mossetto and published by FrancoAngeli. This book was released on 2002 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Digital Transformation Management for Agile Organizations

Download or read book Digital Transformation Management for Agile Organizations written by Stefano Bresciani and published by Emerald Group Publishing. This book was released on 2021-06-10 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Transformation Management for Agile Organizations highlights and explores new dynamics regarding how current digital developments globally scale, by examining the threats, as well as the opportunities these innovations offer to organizations of all kinds.

Book Beyond Strategy  how to Compete in Dynamic Business Environments

Download or read book Beyond Strategy how to Compete in Dynamic Business Environments written by Gabriele Santoro and published by . This book was released on 2019 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Logic of Organizational Disorder

Download or read book The Logic of Organizational Disorder written by Massimo Warglien and published by Walter de Gruyter. This book was released on 2013-06-21 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Aesthetics and Economics

Download or read book Aesthetics and Economics written by Gianfranco Mossetto and published by Springer Science & Business Media. This book was released on 2013-03-14 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aesthetics and Economics is a pioneering effort at treating aesthetics from the point of view of economic theory, and addresses the contradictions which have arisen from economists' work in this field over the years. Starting from an historical review of the treatment of aesthetics in economic thought, Aesthetics and Economics goes through the integration of a number of recent advances in economic thinking with the main topics of aesthetics, from creativity to interpretation. The subject is systematically treated on the grounds of a restatement of the optimization analysis on non-consequentialist bases, starting from the Kantian definition of aesthetic judgement up to its contemporary developments. A specific information asymmetry characterizing the agents' behaviours arises from the aesthetic qualification of consumption, production and investment processes, thus affecting the usual equilibrium and optimization conditions, resulting in new institutional interventions in the market. `Certification' of the aesthetic nature of goods and stocks is needed and gives place to original market strategies and optimization problems.

Book Classification  Data Analysis  and Knowledge Organization

Download or read book Classification Data Analysis and Knowledge Organization written by Hans-Hermann Bock and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: In science, industry, public administration and documentation centers large amounts of data and information are collected which must be analyzed, ordered, visualized, classified and stored efficiently in order to be useful for practical applications. This volume contains 50 selected theoretical and applied papers presenting a wealth of new and innovative ideas, methods, models and systems which can be used for this purpose. It combines papers and strategies from two main streams of research in an interdisciplinary, dynamic and exciting way: On the one hand, mathematical and statistical methods are described which allow a quantitative analysis of data, provide strategies for classifying objects or making exploratory searches for interesting structures, and give ways to make comprehensive graphical displays of large arrays of data. On the other hand, papers related to information sciences, informatics and data bank systems provide powerful tools for representing, modelling, storing and retrieving facts, data and knowledge characterized by qualitative descriptors, semantic relations, or linguistic concepts. The integration of both fields and a special part on applied problems from biology, medicine, archeology, industry and administration assure that this volume will be informative and useful for theory and practice.

Book Financial Calculus

    Book Details:
  • Author : Martin Baxter
  • Publisher : Cambridge University Press
  • Release : 1996-09-19
  • ISBN : 1139643274
  • Pages : 252 pages

Download or read book Financial Calculus written by Martin Baxter and published by Cambridge University Press. This book was released on 1996-09-19 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rewards and dangers of speculating in the modern financial markets have come to the fore in recent times with the collapse of banks and bankruptcies of public corporations as a direct result of ill-judged investment. At the same time, individuals are paid huge sums to use their mathematical skills to make well-judged investment decisions. Here now is the first rigorous and accessible account of the mathematics behind the pricing, construction and hedging of derivative securities. Key concepts such as martingales, change of measure, and the Heath-Jarrow-Morton model are described with mathematical precision in a style tailored for market practitioners. Starting from discrete-time hedging on binary trees, continuous-time stock models (including Black-Scholes) are developed. Practicalities are stressed, including examples from stock, currency and interest rate markets, all accompanied by graphical illustrations with realistic data. A full glossary of probabilistic and financial terms is provided. This unique book will be an essential purchase for market practitioners, quantitative analysts, and derivatives traders.

Book Strategic Brand Management  3rd Edition

Download or read book Strategic Brand Management 3rd Edition written by Alexander Chernev and published by . This book was released on 2020-02-15 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Brand Management (3rd Edition) lays out a systematic approach to understanding the key principles of building enduring brands and presents an actionable framework for brand management. Clear, succinct, and practical, it is the definitive text on building strong brands.

Book Pure Economics

    Book Details:
  • Author : Maffeo Pantaleoni
  • Publisher :
  • Release : 1898
  • ISBN :
  • Pages : 344 pages

Download or read book Pure Economics written by Maffeo Pantaleoni and published by . This book was released on 1898 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: