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Book Les strat  gies internationales et d innovation comme leviers de d  veloppement des entreprises

Download or read book Les strat gies internationales et d innovation comme leviers de d veloppement des entreprises written by Véronique Favre-Bonté and published by . This book was released on 2015 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Nouvelles strat  gies d   internationalisation des PME

Download or read book Nouvelles strat gies d internationalisation des PME written by Noémie Dominguez and published by ISTE Group. This book was released on 2017-09-01 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vecteur d’opportunités et de menaces, l’international constitue un réel enjeu pour les petites et moyennes entreprises (PME). Cet ouvrage examine les nouvelles stratégies d’internationalisation des PME, et plus particulièrement les stratégies tête-de-pont – démarche consistant à s’implanter dans un pays pour réexporter vers des marchés tiers voisins. Celles-ci peuvent faciliter l’accès à de nouveaux marchés tout en limitant l’engagement de ressources et l’exposition aux risques. Elles constituent une nouvelle forme d’internationalisation permettant aux PME de valoriser leurs actifs dans les pays matures et émergents, mais aussi d’accélérer leur croissance et de se positionner dans des marchés à fort potentiel de croissance. En s’appuyant sur l’étude de cinq PME manufacturières françaises ayant créé des filiales à l’étranger, Nouvelles stratégies d’internationalisation des PME présente les motivations, les étapes de déploiement mais aussi les résultats et les écueils rencontrés au cours de ce processus.

Book Les nouveaux d  fis de l internationalisation

Download or read book Les nouveaux d fis de l internationalisation written by Jean-Louis Amelon and published by De Boeck Supérieur. This book was released on 2010-04-16 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Le début de cette décennie 2010 implique de penser l'internationalisation de l'entreprise différemment. L'enjeu est d'intégrer les deux ruptures majeures qui ont conclu les années 2000: la crise économique et la crise écologique. La première a précicpité le basculement Nord-Sud. la Chine sort de cette décennie en tant que leader du commerce mondial, les firmes multinationales des pays émergents ne cessent de conquérir des marchés et rachètent à tour de bras des entreprises du Nord fragilisées. La seconde crise va révolutionner les transports, en exigeant de réduire les distances entre les consommateurs et les producteurs, au point que certains parlent de "déglobalisation". Comment s'adapter à ces changements qui transforment le monde actuel ? L'internationalisation reste plus que jamais une réponse stratégique pertinente pour accroître la performance et lutter dans un univers ultra-concurrentiel. Mais l'appréhension des outils stratégiques traditionnels doit être entièrement à l'aune de ces mutations de l'environnement international. Cet ouvrage propose une telle relecture autour de quatre parties clefs allant des mutations de l'environnement à l'émergence de nouveaux risques, en passant par la réflexion stratégique et les questions cruciales de financement et de performance. Le livre s'adresse autant aux étudiants d'universités ou de business school intéressés par les questions internationales qu'aux professionnels qui souhaitent réactualiser leurs connaissances dans un contexte fortement évolutif.

Book Strat  gie internationale

Download or read book Strat gie internationale written by Jean-Michel Huet and published by Dunod. This book was released on 2015-06-17 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Premier levier de croissance en période de morosité domestique, le développement à l’international est une priorité stratégique pour 95 % des groupes français. Prenant appui sur les enquêtes de l’Observatoire du développement international, menées depuis 2010 auprès de 800 entreprises, cet ouvrage décrypte les stratégies et les bonnes pratiques de business development international, les relations entre siège et filiales, les questions d’expatriation, de financement, de marketing « glocal ». Il formule des recommandations et met en relief les nouvelles tendances : modèles agiles, innovation inversée, innovation frugale, BRIC et pays émergents. Illustré de témoignages et de cas concrets dans les secteurs variés (agroalimentaire, télécommunications, santé, etc.), ce livre s’adresse aux dirigeants et responsables d’activités internationales, ainsi qu’aux étudiants en management international.

Book ECIE 2016 11th European Conference on Innovation and Entrepreneurship

Download or read book ECIE 2016 11th European Conference on Innovation and Entrepreneurship written by Minna Tunkkari Eskelinen and published by Academic Conferences and publishing limited. This book was released on 2016 with total page 1058 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Le d  veloppement et management    l international

Download or read book Le d veloppement et management l international written by and published by . This book was released on 2018-07-06 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Proceedings of the 3rd International Conference of Economics and Management  CIREG 2016  Volume II

Download or read book Proceedings of the 3rd International Conference of Economics and Management CIREG 2016 Volume II written by Houcine Berbou and published by Cambridge Scholars Publishing. This book was released on 2020-04-06 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together papers presented at the 3rd Conference of Research in Economics and Management (CIREG) held in Morocco in May 2016. With a focus on the challenges of SMEs and innovative solutions, they highlight the contribution of researchers in the fields of business and management, with all their micro and macro-economic aspects. They shed light on the universal scientific vision of the importance of SMEs with answers relevant to their local context and adapted to their specific national situation. The relevance of SME research lies in its heuristic value of analyzing change, rather than in constructing a category, a particularly useful empirical concept. This third volume is focused on marketing and human resources.

Book Les relations entre l innovation et la performance internationale pour les activit  s de service aux entreprises

Download or read book Les relations entre l innovation et la performance internationale pour les activit s de service aux entreprises written by Cristina Castro-Lucas de Souza and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cette recherche vise à comprendre la relation existante entre l'innovation de services et l'internationalisation, à savoir, comment les entreprises obtiennent des avantages compétitifs sur les marchés internationaux grâce à l'innovation dans le secteur des services aux entreprises.Nous avons testé la relation entre l'innovation et la performance internationale, avons évalué l'impact de l'innovation par rapport à d'autres avantages internationaux. Symétriquement, nous avons également vérifié dans quelle mesure le processus d'internationalisation peut être un puissant moteur d'innovation pour les entreprises de services. Après le développement d'un modèle théorique, nous avons procédé à une enquête téléphonique auprès de 807 entreprises de services exportatrices. Les répondants cible de l'enquête étaient des cadres supérieurs de sociétés de services internationalisés en France. 51 réponses exploitables ont été reçues. Les données recueillies ont été analysées par Modélisation des Équations Structurelles (SEM), en utilisant la méthode Partial Least Square. Le modèle testé montre que l'innovation de service a une influence positive sur le développement international et que la compétence internationale, obtenue sur les marchés étrangers, stimule la dynamique de l'innovation dans les entreprises de services. Le modèle proposé met en évidence les capacités de R & D (organisationnelle), relationnelles, les TIC, la compétence internationale, l'innovation de service et l'expérience internationale comme facteurs qui influent les résultats des entreprises internationalisées, ou plus précisément, la performance international.

Book Proceedings of the 3rd International Conference of Economics and Management  CIREG 2016  Volume I

Download or read book Proceedings of the 3rd International Conference of Economics and Management CIREG 2016 Volume I written by Houcine Berbou and published by Cambridge Scholars Publishing. This book was released on 2020-04-06 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together papers presented at the 3rd Conference of Research in Economics and Management (CIREG) held in Morocco in May 2016. With a focus on the challenges of SMEs and innovative solutions, they highlight the contribution of researchers in the fields of business and management, with all their micro and macro-economic aspects. They shed light on the universal scientific vision of the importance of SMEs with answers relevant to their local context and adapted to their specific national situation. The relevance of SME research lies in its heuristic value of analyzing change, rather than in constructing a category, a particularly useful empirical concept. This first volume is focused on economic issues.

Book Systemic Innovation

Download or read book Systemic Innovation written by Dimitri Uzunidis and published by John Wiley & Sons. This book was released on 2020-11-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: INNOVATION IN ENGINEERING AND TECHNOLOGY SET Coordinated by Dimitri Uzunidis Systemic innovation is based on business networks and new business models in a global economy integrated by flows of knowledge, capital, and goods. The authors of this book consider the theory that innovations act as systems based on multi-actor interactions. Innovation is contextualized to demonstrate in what capacity a company or an entrepreneur can innovate. The book details the management of scientific, technical and cognitive resources, the relationships between R&D partners, the creativity and the rules that allow a market and a company to innovate. This contextualization, associated with entrepreneurial strategy, leads to systemic innovation. This book analyzes some key sectors of the economy that are knowledge-intensive and rapidly changing: transport and communications, defense, information technology, artificial intelligence, and the environment.

Book

    Book Details:
  • Author :
  • Publisher : Editions Bréal
  • Release :
  • ISBN : 2749525764
  • Pages : 218 pages

Download or read book written by and published by Editions Bréal. This book was released on with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Evolution de la R   D et de l int  gration entre les pays maghr  bins

Download or read book Evolution de la R D et de l int gration entre les pays maghr bins written by and published by . This book was released on 1996 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recoge: 1.Les systèmes nationaux dínnovation et les pays en développment - 2.Situation économique générale dans les pays de lÚMA - 3.Lédúcation et la formation des ressources humaines - 4.Les formes de la recherche en Algérie - 5.Recherche & developpment en Tunisie - 6.activitess de recherche & developpment au Maroc - 7.La recherche en Mauritanie...

Book Managing Across Borders

Download or read book Managing Across Borders written by Christopher A. Bartlett and published by Harvard Business Press. This book was released on 2002 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers insights into the management of companies operating in an international environment. This book describes the emergence of a revolutionary corporate form - the transnational - and reveals how the nature of the global competitive game has fundamentally changed.

Book Competition in Global Industries

Download or read book Competition in Global Industries written by Michael E. Porter and published by Harvard Business Press. This book was released on 1986 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines patterns of international competition since the 1960s.

Book Canadians Speak on Innovation and Learning

Download or read book Canadians Speak on Innovation and Learning written by Canada and published by Gouvernement du Canada. This book was released on 2002 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: In May 2002, the Government of Canada launched an engagement process to animate discussion on Canada's innovation and learning challenges among large and small businesses, industry sectors, national business associations, youth, Aboriginal peoples, academic and research institutions, municipalities, economic development organizations, sector councils, labour groups, communities and regions. This report summarizes what different groups had to say in relation to the key themes set out in Canada's innovation strategy, namely research and development and commercialization; the learning and immigration systems; skills; taxation and regulation; and community innovative capacity.

Book Aanwinsten van de Centrale Bibliotheek  Queteletfonds

Download or read book Aanwinsten van de Centrale Bibliotheek Queteletfonds written by Bibliothèque centrale (Fonds Quetelet) and published by . This book was released on 1985 with total page 832 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Strategic Interaction

Download or read book Strategic Interaction written by Erving Goffman and published by University of Pennsylvania Press. This book was released on 1970 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: The two essays in this classic work by sociologist Erving Goffman deal with the calculative, gamelike aspects of human interaction. Goffman examines the strategy of words and deeds; he uses the term "strategic interaction" to describe gamelike events in which an individual's situation is fully dependent on the move of one's opponent and in which both players know this and have the wit to use this awareness for advantage. Goffman aims to show that strategic interaction can be isolated analytically from the general study of communication and face-to-face interaction. The first essay addresses expression games, in which a participant spars to discover the value of information given openly or unwittingly by another. The author uses vivid examples from espionage literature and high-level political intrigue to show how people mislead one another in the information game. Both observer and observed create evidence that is false and uncover evidence that is real. In "Strategic Interaction," the book's second essay, action is the central concern, and expression games are secondary. Goffman makes clear that often, when it seems that an opponent sets off a course of action through verbal communication, he really has a finger on your trigger, your chips on the table, or your check in his bank. Communication may reinforce conduct, but in the end, action speaks louder. Those who gamble with their wits, and those who study those who do, will find this analysis important and stimulating.