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EBookClubs

Read Books & Download eBooks Full Online

Book The Law of Marketing in Australia and New Zealand

Download or read book The Law of Marketing in Australia and New Zealand written by John Collinge and published by Melbourne : Thesaurus Press. This book was released on 1971-01-01 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Law of Marketing in Australia and New Zealand

Download or read book Law of Marketing in Australia and New Zealand written by John Collinge and published by Lexis Law Publishing (Va). This book was released on 1989 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Marketing of Australian and New Zealand Primary Products

Download or read book The Marketing of Australian and New Zealand Primary Products written by William Millar Smith and published by . This book was released on 1936 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Australian National Bibliography

Download or read book Australian National Bibliography written by and published by National Library Australia. This book was released on 1978 with total page 1734 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing Law

Download or read book Marketing Law written by Peter Gillies and published by Federation Press. This book was released on 2008 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Law covers Australian and applicable international laws applying to manufacturing, packaging, labelling, advertising, promotion, pricing and the sale of goods and services. The authors outline the applicable legal principles and legislation, and cover the extensive case law, with extracts of critical cases.There are 12 chapters: The Expression of Ideas - Copyright, Branding, Designs and Inventions, Consumer Protection, Defamation, Confidential Information, Unfair Selling Practices, Product Liability, Arrangements Restricting Competition, Exclusive Dealing, Misuse of Market Power, and Insurance.Topics covered include:statutory frameworks applying to copyright, designs, trade marks and patents; the common law tort of passing off applying to unfair selling practices; confidential information; potential defamatory liability; legislation in relation to product quality and liability; trade practices laws and the responsibilities of marketers; restrictive trade practices, with specific emphasis on the prohibitions on arrangements restricting competition, exclusive dealing and misuse of market power.

Book Economic Essays on Australian and New Zealand Competition Law

Download or read book Economic Essays on Australian and New Zealand Competition Law written by Maureen Brunt and published by Kluwer Law International B.V.. This book was released on 2003-01-01 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: intersecting patterns of law and economics that transcends all borders and attains a universal significance."--BOOK JACKET.

Book Marketing and the Law

Download or read book Marketing and the Law written by Bruce R. Clarke and published by . This book was released on 1997 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: Text for students and practitioners of marketing law. Successor to the 1989 edition of 'Law of Marketing in Australia and New Zealand'. Examines the legal controls on the manufacturing, labelling, packaging, distribution, promotion, pricing and retaining of goods and services. Explains how the law can be used to gain a competitive advantage in the marketplace. Clarke is head of the law department at Swinburne University of Technology. Sweeney is a lecturer in the department of banking and finance at Monash University. Both authors are barristers and solicitors of the supreme court of Victoria.

Book New Zealand Law for Marketers

Download or read book New Zealand Law for Marketers written by Andrea Bather and published by . This book was released on 2013-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW ZEALAND LAW FOR MARKETERS describes and analyses the laws relating to marketing in New Zealand. Written by an author team specialising in commercial law, marketing, and advertising, it presents the full, relevant body of New Zealand law concisely and in a format accessible to students, business owners, and managers. NEW ZEALAND LAW FOR MARKETERS has been arranged to reflect the sequence of the entire marketing process, from market intelligence leading to product concept, then launch, and marketplace activity, in an increasingly global online market space. The book retains the broad introductory approach and clarity of language of earlier editions. Fully updated, it includes a expanded coverage of the topic of law and social media - critical to the online marketing presence of most organisations. The "Further reading" section at the end of each chapter has been revised to include up-to-date, books, articles, and references. Aimed at students studying marketing, NEW ZEALAND LAW FOR MARKETERS will also be a useful text for marketing professionals and the wider business law audience, including general law practitioners.

Book The Law of Sale of Goods in Australia and New Zealand

Download or read book The Law of Sale of Goods in Australia and New Zealand written by Kenneth Coleridge Turvey Sutton and published by Law Book Company, Limited. This book was released on 1971 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing and the Law

Download or read book Marketing and the Law written by and published by . This book was released on 1975 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing in Australia

Download or read book Marketing in Australia written by Nancy H. Keely and published by . This book was released on 1981 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Impact of Law s History

    Book Details:
  • Author : Sarah McKibbin
  • Publisher : Springer Nature
  • Release : 2022-03-30
  • ISBN : 3030900681
  • Pages : 314 pages

Download or read book The Impact of Law s History written by Sarah McKibbin and published by Springer Nature. This book was released on 2022-03-30 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​This book considers how legal history has shaped and continues to shape our shared present. Each chapter draws a clear and significant connection to a meaningful feature of our lives today. Focusing primarily on England and Australia, contributions show the diversity of approaches to legal history’s relevance to the present. Some contributors have a tight focus on legal decisions of particular importance. Others take much bigger picture overview of major changes that take centuries to register and where impact is still felt. The contributors are a mix of legal historians, practising lawyers, members of the judiciary, and legal academics, and develop analysis from a range of sources from statutes and legal treatises to television programs. Major legal personalities from Edward Marshall Hall to Sir Dudley Ryder are considered, as are landmarks in law from the Magna Carta to the Mabo Decision.

Book Marketing  Print and Interactive E Text

Download or read book Marketing Print and Interactive E Text written by Greg Elliott and published by John Wiley & Sons. This book was released on 2023-09-15 with total page 547 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing in New Zealand

Download or read book Marketing in New Zealand written by Joseph C. Wilson and published by . This book was released on 1981 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book MKTG4

    Book Details:
  • Author : Charles W. Lamb
  • Publisher : Cengage AU
  • Release : 2018-09-01
  • ISBN : 0170411761
  • Pages : 369 pages

Download or read book MKTG4 written by Charles W. Lamb and published by Cengage AU. This book was released on 2018-09-01 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: MKTG4 continues to offer a unique blended solution for lecturers and students in introductory marketing subjects, in both University and Vocational sectors. Continuing to pave a new way to both teach and learn, MKTG4 is designed to truly connect with today's busy, tech-savvy student. Students have access to online interactive quizzing, videos, flashcards, games and more. An accessible, easy-to-read text with tear-out review cards completes a package that helps students to learn important concepts faster.

Book New Zealand Business Law Handbook Volume 1 Strategic Information and Basic Laws

Download or read book New Zealand Business Law Handbook Volume 1 Strategic Information and Basic Laws written by IBP USA and published by Lulu.com. This book was released on 2005-09 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Basic business legislation, laws, export-import regulations affecting business, business climate and contacts

Book Marketing

    Book Details:
  • Author : Philip Kotler
  • Publisher : Pearson Higher Education AU
  • Release : 2015-05-20
  • ISBN : 1486001777
  • Pages : 743 pages

Download or read book Marketing written by Philip Kotler and published by Pearson Higher Education AU. This book was released on 2015-05-20 with total page 743 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate resource for marketing professionals Today’s marketers are challenged to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives in a dynamic world. Marketing, in its 9th Australian edition, continues to be the authoritative principles of marketing resource, delivering holistic, relevant, cutting edge content in new and exciting ways. Kotler delivers the theory that will form the cornerstone of your marketing studies, and shows you how to apply the concepts and practices of modern marketing science. Comprehensive and complete, written by industry-respected authors, this will serve as a perennial reference throughout your career.