Download or read book Lanzamiento de productos y servicios written by GARCÍA PRADO, ENRIQUE and published by Ediciones Paraninfo, S.A.. This book was released on 2019-05-27 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Es fundamental conocer las técnicas más eficaces para lograr el éxito en el lanzamiento de nuevos productos y servicios. Este libro desarrolla los contenidos del módulo profesional de Lanzamiento de Productos y Servicios, del Ciclo Formativo de grado superior de Marketing y Publicidad, perteneciente a la familia profesional de Comercio y Marketing. Lanzamiento de productos y servicios es un manual práctico en el que se abordan aspectos como: --- Idea de negocio. --- Análisis del mercado y generación de ideas. --- Elaboración del argumentario de ventas. --- Presentación del producto o servicio a la red de ventas. --- Desarrollo de acciones promocionales del producto o servicio. --- Programación del lanzamiento e implantación de un producto o servicio en el mercado. --- Organización y presupuesto. --- Medidas de seguimiento y control del lanzamiento de un producto o servicio. El texto se acompaña de gran cantidad de imágenes, esquemas, ejemplos y cuadros de información adicional, que se alternan en todas las unidades con actividades propuestas y actividades resueltas. Cada unidad concluye con un mapa conceptual que permite al alumnado repasar y afianzar lo aprendido, casos prácticos (propuestos y resueltos) y útiles actividades finales. Esta obra también será de utilidad para todos los trabajadores en activo que necesitan actualizar sus conocimientos, en un sector en el que la formación continua y la experiencia contribuyen a la consolidación de su desarrollo personal y laboral, sin olvidarnos de que, para la empresa, contar con profesionales cualificados garantiza en gran medida la consecución de los objetivos comerciales establecidos en el momento en que un producto o servicio es lanzado al mercado. Enrique García Prado es licenciado en Derecho. Cuenta con una extensa experiencia como docente en el campo de la Formación Profesional no reglada. Además, es autor de otros libros de texto y cursos de formación online.
Download or read book Principles of Operations Management written by Jay H. Heizer and published by Pearson Educación. This book was released on 2004 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this textbook, Heizer (business administration, Texas Lutheran U.) and Render (operations management, Rollins College) provide a broad introduction to the field of operations management. A sampling of topics includes operations strategy for competitive advantage, forecasting, design of goods and services, human resources, e- commerce, project management, inventory management, and maintenance. The CD-ROM contains video case studies, lecture notes, Excel OM and Extend software, and additional practice problems. Annotation copyrighted by Book News Inc., Portland, OR
Download or read book Lanzamiento de productos y servicios E Book written by ENRIQUE GARCÍA PRADO and published by Ediciones Paraninfo, S.A. This book was released on 2019-05-27 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The DevOps Handbook written by Gene Kim and published by IT Revolution. This book was released on 2016-10-06 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increase profitability, elevate work culture, and exceed productivity goals through DevOps practices. More than ever, the effective management of technology is critical for business competitiveness. For decades, technology leaders have struggled to balance agility, reliability, and security. The consequences of failure have never been greater―whether it's the healthcare.gov debacle, cardholder data breaches, or missing the boat with Big Data in the cloud. And yet, high performers using DevOps principles, such as Google, Amazon, Facebook, Etsy, and Netflix, are routinely and reliably deploying code into production hundreds, or even thousands, of times per day. Following in the footsteps of The Phoenix Project, The DevOps Handbook shows leaders how to replicate these incredible outcomes, by showing how to integrate Product Management, Development, QA, IT Operations, and Information Security to elevate your company and win in the marketplace.
Download or read book Spanish Business Situations written by Michael Gorman and published by Routledge. This book was released on 2005-08-10 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Spanish Business Situations is a handy reference and learning text for all who use or need spoken Spanish for business. Over 40 situations are simply presented, including * basic phone calls * leaving messages * making presentations * comparing, enquiring, booking * selling techniques With full English translations and usage note, Spanish Business Situations will help you to communicate confidently and effectively in a broad range of everyday business situations.
Download or read book International Bibliography written by and published by . This book was released on 1977 with total page 990 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Estate Sales Made Easy written by Victoria Gray and published by Hay House, Inc. This book was released on 2017-08-15 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: An expert shares everything you need to know about running a successful estate sale, guiding you through the entire process with sensitivity and a refreshing matter-of-factness From first client contact to signed contract, and from setup to day-of-sale to takedown, Victoria Gray—an experienced estate sales manager and founder of Estate Sales by Victoria—guides you through what it takes to run a successful estate sale. With a thorough exploration of the legal, financial, familial, and business issues, Gray lays out the nuts and bolts of an estate sale with sensitivity to emotions that might arise during the process. Gray also delves into the spiritual energy that she has sensed in different houses throughout her twenty-seven years in the business. With insightful tips and an easy-to-follow process, you will be equipped to: • Set up appointments with potential clients seeking an estate sale manager • Create a contract for the sale • Set up the sale, including pricing and arranging items for maximal efficiency and profit • Manage the sale, from client to customer • Take down the sale and distribute the proceeds • Build your customer base and keep it Gray’s efficient, no-nonsense advice will help you to tackle your first estate sale with little fuss and a full sense of preparation. Whether you want to establish your own estate sales business or conduct an estate sale for a loved one, this guide provides everything you need to know from an experienced manager who has seen it all.
Download or read book Queen of the South written by Arturo Pérez-Reverte and published by Penguin. This book was released on 2005-05-31 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: The international bestseller that inspired the must-watch drama on USA Network starring Alice Braga as Teresa Mendoza. From “master of the intellectual thriller” Arturo Pérez-Reverte, a remarkable tale, spanning decades and continents—from the dusty streets of Mexico to the sparkling waters off the coast of Morocco, to the Strait of Gibraltar and Spain—in a story encompassing sensuality and cruelty, love and betrayal, and life and death. Teresa Mendoza's boyfriend is a drug smuggler who the narcos of Sinaloa, Mexico, call "the king of the short runway," because he can get a plane full of coke off the ground in three hundred yards. But in a ruthless business, life can be short, and Teresa even has a special cell phone that Guero gave her along with a dark warning. If that phone rings, it means he's dead, and she'd better run, because they're coming for her next. Then the call comes. In order to survive, she will have to say goodbye to the old Teresa, an innocent girl who once entrusted her life to a pinche narco smuggler. She will have to find inside herself a woman who is tough enough to inhabit a world as ugly and dangerous as that of the narcos-a woman she never before knew existed. Indeed, the woman who emerges will surprise even those who know her legend, that of the Queen of the South.
Download or read book Business Venezuela written by and published by . This book was released on 2006 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Routledge Spanish Dictionary of Business Commerce and Finance Diccionario Ingles de Negocios Comercio y Finanzas written by Emilio G. Muniz Castro and published by Taylor & Francis. This book was released on 2024-11-01 with total page 851 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Dictionary consists of some 100,000 terms in both Spanish and English, drawn from the whole range of business, finance and banking terminology. Over 45 subject areas are covered, compiled by a team of international terminologists
Download or read book Learn Spanish News Vol 3 written by Nik Marcel and published by 2Language Books. This book was released on with total page 581 pages. Available in PDF, EPUB and Kindle. Book excerpt: LEARN SPANISH NEWS Vol.3: English & Spanish THIS EDITION: The dual-language text has been arranged into sentences and shorter paragraphs for quick and easy cross-referencing. The source text is the Spanish language edition of Voice of America (VOA). The Spanish text has been translated into English for this dual-language project. The reader can choose between four formats: Section 1: English to Spanish Section 2: Spanish to English Section 3: English Section 4: Spanish A methodology for getting the most out of this bilingual format is explained in the book’s Foreword. The primary purpose of this text is to equip a foreign language learner with the ability to start reading news in the particular foreign language: to be able to read only in the foreign language, and extract enough understanding to continue the language learning process fruitfully this way. A reader might like to go back to reading dual-language news for reinforcement and further development, returning to foreign language only news with a deeper understanding. By going back to the same ‘old’ news, you are going over words, word patterns, and passages with which you already have a certain familiarity. The process of reinforcement, learning or retaining of what is new, and exposure to what is unfamiliar, is much easier this way — even though the news may seem a little dated. The aim of informing the reader about actual news is secondary, especially given that the content will become less current (and less relevant) over time. If you are having trouble with the level of difficulty in the text, a suggested path for learning languages is as follows: Familiarise yourself with a basic language instruction book — or re-read the one you have. Once a student has studied the basics, a suitable book about basic grammar can be helpful. The suggestion is that any grammar book be studied more with the intent of recognition and understanding, rather than memorising and obsessive rote learning. Go through as much of the grammar book you feel you can digest — maybe even the whole book — skipping over what is not easily understood. After this, read through a portion of text in a book called ‘Spanish Sentences’, by 2LanguageBooks, looking for examples of what you have picked up (or gleaned) in your hopefully not so arduous study of grammar. Even repeatedly seeing a word that you remember seeing listed as a ‘subject pronoun’ or a ‘third person plural’ verb of some sort is a great help. Then, depending on your inclination, return to the grammar book (or your basic Spanish book), or move on to lengthier bilingual text — like in 2Language Books texts containing news or stories, for example —, or find some suitable Spanish text: a simple novel, a Spanish news website, etc. Grammar books will likely have some verb charts. However, there are currently good on-line resources that go further — dictionaries with a verb conjugation ‘search’ option. Many basic language books offer some form of audio support. Internet services — primarily news based radio stations — offer podcasts. Audio from television is an additional resource, and can be formatted for use on various digital platforms. However, if audio is an important component of your interest in languages, electronic devices that support quality text-to-speech (TTS) will likely be appealing. With a library card, TTS technology (in a device that supports the relevant content), and the above mentioned resources, an entire language learning system is available for not much more than a cup of coffee! There is no substantial financial outlay to get you started. Furthermore, there are no additional ongoing fees (and updates), and there are no expiry dates on ‘premium’ content and resources. (A Dual-Language Book Project) 2Language Books
Download or read book The Summer Without Men written by Siri Hustvedt and published by Macmillan + ORM. This book was released on 2011-04-26 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: "And who among us would deny Jane Austen her happy endings or insist that Cary Grant and Irene Dunne should get back together at the end of The Awful Truth? There are tragedies and there are comedies, aren't there? And they are often more the same than different, rather like men and women, if you ask me. A comedy depends on stopping the story at exactly the right moment." Mia Fredrickson, the wry, vituperative, tragic comic, poet narrator of The Summer Without Men, has been forced to reexamine her own life. One day, out of the blue, after thirty years of marriage, Mia's husband, a renowned neuroscientist, asks her for a "pause." This abrupt request sends her reeling and lands her in a psychiatric ward. The June following Mia's release from the hospital, she returns to the prairie town of her childhood, where her mother lives in an old people's home. Alone in a rented house, she rages and fumes and bemoans her sorry fate. Slowly, however, she is drawn into the lives of those around her—her mother and her close friends,"the Five Swans," and her young neighbor with two small children and a loud angry husband—and the adolescent girls in her poetry workshop whose scheming and petty cruelty carry a threat all their own. From the internationally bestselling author of What I Loved comes Siri Hustvedt's provocative, witty, and revelatory novel about women and girls, love and marriage, and the age-old question of sameness and difference between the sexes.
Download or read book Diccionario de t rminos de marketing publicidad y medios de comunicaci n written by Enrique Alcaraz Varó and published by Planeta. This book was released on 1999 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: A self-paced introduction to financial accounting which presents the ideas and terminology essential to an understanding of balance sheets, income statements, and statements of cash flows. for use with Essentials of accounting. (45p.).
Download or read book On Demand Culture written by Chuck Tryon and published by Rutgers University Press. This book was released on 2013-07-18 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The movie industry is changing rapidly, due in part to the adoption of digital technologies. Distributors now send films to theaters electronically. Consumers can purchase or rent movies instantly online and then watch them on their high-definition televisions, their laptops, or even their cell phones. Meanwhile, social media technologies allow independent filmmakers to raise money and sell their movies directly to the public. All of these changes contribute to an “on-demand culture,” a shift that is radically altering film culture and contributing to a much more personalized viewing experience. Chuck Tryon offers a compelling introduction to a world in which movies have become digital files. He navigates the complexities of digital delivery to show how new modes of access—online streaming services like YouTube or Netflix, digital downloads at iTunes, the popular Redbox DVD kiosks in grocery stores, and movie theaters offering digital projection of such 3-D movies as Avatar—are redefining how audiences obtain and consume motion picture entertainment. Tryon also tracks the reinvention of independent movies and film festivals by enterprising artists who have built their own fundraising and distribution models online. Unique in its focus on the effects of digital technologies on movie distribution, On-Demand Culture offers a corrective to address the rapid changes in the film industry now that movies are available at the click of a button.
Download or read book Creativity written by and published by HBI. This book was released on 1995-09 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Fictional Woman written by Tara Moss and published by Harper Collins. This book was released on 2014-06-01 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: The no.1 Australian bestseller! Tara Moss's first work of non-fiction -- a fascinating mix of memoir and social comment -- is sparking conversation everywhere. What are your fictions? In her tenth book and first work of non-fiction, Tara Moss blends memoir and social analysis to examine the common fictions about women. She traces key moments in her life -- from small-town tomboy in Canada, to international fashion model in the 90s, to bestselling author taking a polygraph test in 2002 to prove she writes her own work -- and weaves her own experiences into a broader look at everyday sexism and issues surrounding the under-representation of women, modern motherhood, body image and the portrayal of women in politics, entertainment, advertising and the media. Deeply personal and revealing, this is more than just Tara Moss's own story. At once insightful, challenging and entertaining, she asks how we can change the old fictions, one woman at a time. 'Hits its mark with sharp-shooting precision ... Moss' skill is in marshalling the evidence and communicating it in a way that is accessible, warm, open, lucid and passionate ... Moss is a serious thinker' Dr Clare Wright, the Age 'A remarkable book - the kind that rewires your brain and its preconceptions in the best way possible. Intelligent, riveting and invigorating' Benjamin Law, Australian journalist and author 'This is a book which needs to be read by men and women. Well written, clearly argued, informative, powerful and thought provoking. Forget everything you thought you knew about Tara Moss, with the Fictional Woman, ttara sets the record straight and takes her place as one of our generations great commentators' John Purcell, Booktopia 'The most insightful book about women since the Feminine Mystique' Eve Mahlab, AO
Download or read book One Piece Vol 5 written by Eiichiro Oda and published by VIZ Media LLC. This book was released on 2010-11-23 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once upon a time, Usopp was just a local boy with a talent for tall tales. Everyone in his little seaside village knew him as the joker who claimed to be a pirate captain and woke people up in the mornings by shouting "Pirates are coming!" But then real pirates landed on the beach... Now Usopp's village is under attack by the Black Cat Pirates, one of the most legendary and feared crews on the high seas. And three young would-be pirates have joined him in defending the village: Nami the thief, Zolo the swordsman, and Luffy, the straw-hatted wannabe pirate with incredible rubber powers. Usopp is about to find out how an imaginary pirate stands up to the real thing... and what it means to be a real pirate. His neighbors would never believe it in a million years... -- VIZ Media
