Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Download or read book Ecritures digitales written by Claire Clivaz and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ecritures digitales aims to demonstrate how digital writing, as new technology, contributes to the emergence of a reconfigured relationship between the human body and the machines, and how this transition influences the Jewish-Christian textual corpus referred to as "the Scriptures". Ecritures digitales souhaite démontrer de quelle manière l'écriture digitale, en tant que nouvelle technologie, contribue à l'émergence d'une relation innovante entre le corps humain et les machines, et influence le corpus textuel judéo-chrétien désigné comme «les Ecritures».
Download or read book Nadja written by André Breton and published by Grove Press. This book was released on 1960 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Nadja, " originally published in France in 1928, is the first and perhaps best Surrealist romance ever written, a book which defined that movement's attitude toward everyday life. The principal narrative is an account of the author's relationship with a girl in teh city of Paris, the story of an obsessional presence haunting his life. The first-person narrative is supplemented by forty-four photographs which form an integral part of the work -- pictures of various "surreal" people, places, and objects which the author visits or is haunted by in naja's presence and which inspire him to mediate on their reality or lack of it. "The Nadja of the book is a girl, but, like Bertrand Russell's definition of electricity as "not so much a thing as a way things happen, " Nadja is not so much a person as the way she makes people behave. She has been described as a state of mind, a feeling about reality, k a kind of vision, and the reader sometimes wonders whether she exists at all. yet it is Nadja who gives form and structure to the novel.
Download or read book Body and Spirit in the Middle Ages written by Gaia Gubbini and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-08-10 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: A crucial question throughout the Middle Ages, the relationship between body and spirit cannot be understood without an interdisciplinary approach – combining literature, philosophy and medicine. Gathering contributions by leading international scholars from these disciplines, the collected volume explores themes such as lovesickness, the five senses, the role of memory and passions, in order to shed new light on the complex nature of the medieval Self.
Download or read book Culture urban future written by UNESCO and published by UNESCO Publishing. This book was released on 2016-12-31 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Report presents a series of analyses and recommendations for fostering the role of culture for sustainable development. Drawing on a global survey implemented with nine regional partners and insights from scholars, NGOs and urban thinkers, the report offers a global overview of urban heritage safeguarding, conservation and management, as well as the promotion of cultural and creative industries, highlighting their role as resources for sustainable urban development. Report is intended as a policy framework document to support governments in the implementation of the 2030 Agenda for Sustainable Urban Development and the New Urban Agenda.
Download or read book Biowarfare in America written by Jim Keith and published by Illuminet Press. This book was released on 1999 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: The era of chemical and biological megadeath is upon us, and the potential of deadly biowarfare attacks from governments, militant independent groups, and even individuals is far greater than it has been at any time in the past. At this time, more than twenty-five countries are developing, or have stockpiles of chemical and biological weapons, in many cases in sufficient quantities to wipe out the entire population of the world. So far the danger of chemical and biological aggression has been little acknowledged, and, at least in America, little prepared for by federal and local government. Most terrorist threats and attacks are not widely reported in the mainstream media. Although information about the proliferation of man-made diseases is carefully suppressed by governments and the media they will be covered in the pages of this book. Not only is America unprepared and ignorant of what is happening, but the people in government and scientific professions who do know, who should be warning the American public about the dangers of chemical and biological terrorism, are instead doing their utmost to hide this information from us; information that is vital for our survival.The information that is contained in the pages of this book will not be measured or calculated to reassure people that everything is fine, when reassurance is the exact opposite of what is needed at this time. It may even give you nightmares when you realise the real circumstance that we are in. The information in the pages that follow will be the truth about the biowarfare threat to America.
Download or read book European Constitutionalism written by Kaarlo Tuori and published by Cambridge University Press. This book was released on 2015-07-16 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a new understanding of the European constitution as a multidimensional process of constitutionalization, constantly interacting with Member State constitutions.
Download or read book The Myth of the Muslim Tide written by Doug Saunders and published by Knopf Canada. This book was released on 2012-08-21 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even among people who would never subscribe to its more dramatic claims, the "Eurabia" movement has popularized a set of seemingly common-sense assumptions about Muslim immigrants to the West: that they are disloyal, that they have a political agenda driven by their faith, that their nhigh reproduction rates will soon make them a majority. These beliefs are poisoning politics and community relations in Europe and North America--and have led to mass murder in Norway. Rarely challenged, these claims have even slipped into the margins of mainstream politics. Doug Saunders believes it's time to debunk the myth that immigrants from Muslim countries are wildly different and pose a threat to the West. Drawing on voluminous demographic, statistical, scholarly and historical documentation, Saunders examines the real lives and circumstances of Muslim immigrants in the West: their politics, their beliefs, their observances and their degrees of assimilation. In the process he shatters the core claims that have built a murderous ideology and draws haunting historical parallels showing how the same myths stuck to earlier groups, such as Jews and Roman Catholics. His work will become a vital handbook in the culture wars that threaten to dominate North American and European elections and media discussions in 2012 and afterwards, and will provoke considerable debate over the actual nature of our polyglot societies.
Download or read book American Religion written by Mark A. A. Chaves and published by Princeton University Press. This book was released on 2017-08-29 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most authoritative resource on religious trends in America—now fully updated Most Americans say they believe in God, and more than a third say they attend religious services every week. Yet studies show that people do not really go to church as often as they claim, and it is not always clear what they mean when they tell pollsters they believe in God or pray. American Religion presents the best and most up-to-date information about religious trends in the United States, in a succinct and accessible manner. This sourcebook provides essential information about key developments in American religion since 1972, and is the first major resource of its kind to appear in more than two decades. Mark Chaves looks at trends in diversity, belief, involvement, congregational life, leadership, liberal Protestant decline, and polarization. He draws on two important surveys: the General Social Survey, an ongoing survey of Americans' changing attitudes and behaviors, begun in 1972; and the National Congregations Study, a survey of American religious congregations across the religious spectrum. Chaves finds that American religious life has seen much continuity in recent decades, but also much change. He challenges the popular notion that religion is witnessing a resurgence in the United States—in fact, traditional belief and practice is either stable or declining. Chaves examines why the decline in liberal Protestant denominations has been accompanied by the spread of liberal Protestant attitudes about religious and social tolerance, how confidence in religious institutions has declined more than confidence in secular institutions, and a host of other crucial trends. Now with updated data and a new preface by the author, this revised edition provides essential information about key developments in American religion since 1972, plainly showing that religiosity is declining in America.
Download or read book Africa from the Sixteenth to the Eighteenth Century written by Bethwell A. Ogot and published by Univ of California Press. This book was released on 1992 with total page 1088 pages. Available in PDF, EPUB and Kindle. Book excerpt: The result of years of work by scholars from all over the world, The UNESCO General History of Africa reflects how the different peoples of Africa view their civilizations and shows the historical relationships between the various parts of the continent. Historical connections with other continents demonstrate Africa's contribution to the development of human civilization. Each volume is lavishly illustrated and contains a comprehensive bibliography. This fifth volume of the acclaimed series covers the history of the continent from the beginning of the sixteenth century to the close of the eighteenth century in which two themes emerge: first, the continuing internal evolution of the states and cultures of Africa during this period second, the increasing involvement of Africa in external trade--with major but unforeseen consequences for the whole world. In North Africa, we see the Ottomans conquer Egypt. South of the Sahara, some of the larger, older states collapse, and new power bases emerge. Traditional religions continue to coexist with both Christianity (suffering setbacks) and Islam (in the ascendancy). Along the coast, particularly of West Africa, Europeans establish a trading network which, with the development of New World plantation agriculture, becomes the focus of the international slave trade. The immediate consequences of this trade for Africa are explored, and it is argued that the long-term global consequences include the foundation of the present world-economy with all its built-in inequalities.
Download or read book Revisiting Moroccan Migrations written by Mohammed Berriane and published by Routledge. This book was released on 2018-02-02 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the 20th century, Morocco has become one of the world’s major emigration countries. But since 2000, growing immigration and settlement of migrants from sub-Saharan Africa, the Middle East, and Europe confronts Morocco with an entirely new set of social, cultural, political and legal issues. This book explores how continued emigration and increasing immigration is transforming contemporary Moroccan society, with a particular emphasis on the way the Moroccan state is dealing with shifting migratory realities. The authors of this collective volume embark on a dialogue between theory and empirical research, showcasing how contemporary migration theories help understanding recent trends in Moroccan migration, and, vice-versa, how the specific Moroccan case enriches migration theory. This perspective helps to overcome the still predominant Western-centric research view that artificially divide the world into ‘receiving’ and ‘sending’ countries and largely disregards the dynamics of and experiences with migration in countries in the Global South. This book was previously published as a special issue of The Journal of North African Studies.
Download or read book Gustave Courbet written by Georges Riat and published by Parkstone Press. This book was released on 2008 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Child of materialism and positivism, Courbet was without a doubt one of the most complex painters of the nineteenth century. Symbolising the rejection of traditions, Courbet did not hesitate to confront the public with the truth by liberating painting of conventional rules. He became from then on the leader of pictorial realism.
Download or read book Africa Since 1935 written by Unesco. International Scientific Committee for the Drafting of a General History of Africa and published by Univ of California Press. This book was released on 1999 with total page 1076 pages. Available in PDF, EPUB and Kindle. Book excerpt: The hardcover edition of volume 8 was published in 1994. This paperback edition is the eighth and final volume to be published in the UNESCO General History of Africa. Volume 8 examines the period from 1935 to the present, and details the role of African states in the Second World War and the rise of postwar Africa. This is one of the most important books in the entire series, and as such, it is an unabridged paperback.
Download or read book UNESCO General History of Africa Vol I Abridged Edition written by Jacqueline Ki-Zerbo and published by Univ of California Press. This book was released on 1990 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This volume covers the period from the end of the Neolithic era to the beginning of the seventh century of our era. This lengthy period includes the civilization of Ancient Egypt, the history of Nubia, Ethiopia, North Africa and the Sahara, as well as of the other regions of the continent and its islands."--Publisher's description
Download or read book The Aesthetics of Everyday Life written by Andrew Light and published by Columbia University Press. This book was released on 2005 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection explores the aesthetic qualities of human relationships, sports, taste, smell, food, and natural and built environments.
Download or read book Creating Futures written by Michel Godet and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book CONFIANCE 2 0 LEVER LA CONFIANCE EN SOI POUR LA R USSITE PERSONNELLE ET PROFESSIONNELLE written by KEVIN J.ALLEN and published by KEVIN J.ALLEN. This book was released on with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Avez-vous déjà souhaité relever les défis avec une confiance inébranlable ? Vous êtes-vous demandé comment certaines personnes réussissent avec détermination et assurance ? Vous souhaitez booster votre estime de soi pour atteindre vos objectifs personnels et professionnels ? Ce livre propose une exploration approfondie de la façon de construire et de maintenir une confiance en soi solide et durable. À travers une analyse détaillée et des conseils pratiques, l'auteur guide le lecteur dans un voyage vers une plus grande sécurité personnelle et professionnelle, révélant des stratégies clés pour maîtriser l'art de la confiance. Chaque chapitre regorge d'outils pratiques, d'exercices et de réflexions qui vous permettent d'appliquer immédiatement les connaissances acquises. Points clés : Stratégies éprouvées : Techniques basées sur des études scientifiques et des expériences réussies pour renforcer la confiance en soi. Développement personnel : Conseils sur la façon d'améliorer l'estime de soi et la résilience pour une croissance personnelle significative. Succès professionnel : Méthodes pour utiliser la confiance en soi pour faire avancer votre carrière et gagner en reconnaissance. Gestion des relations : Approches visant à améliorer les interactions personnelles et professionnelles, à établir des relations plus solides et plus productives grâce à une confiance accrue. Exercices pratiques : Activités guidées et réflexions pour mettre en pratique les stratégies apprises, visant des résultats tangibles et mesurables dans le temps. Imaginez un avenir où chaque objectif semble réalisable et où chaque défi devient une opportunité de croissance. Avec ce livre, vous obtiendrez les outils nécessaires pour transformer votre estime de soi et, par conséquent, votre vie. À travers des histoires de réussite, des exemples concrets et une approche progressive, l'auteur vous guidera sur la voie de la réalisation de soi et d'un succès durable. Profitez de ce guide complet et faisant autorité pour augmenter votre confiance et influencer positivement tous les aspects de votre existence. Votre transformation commence ici.
