Download or read book Marketing Modernity written by Adam Arvidsson and published by Routledge. This book was released on 2003-12-08 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Marketing Modernity, Adam Arvidsson traces the development of Italy's postmodern consumer culture from the 1920s to the present day. In so doing, Arvidsson argues that the culture of consumption we see in Italy today has its direct roots in the social vision articulated by the advertising industry in the years following the First World War. He then goes on to discuss how that vision was further elaborated by advertising's interaction with subsequent big discourses in Twentieth Century Italy: fascism, post-war mass political parties and the counter-culture of the 1960s and 1970s. Based on a wide range of primary sources, this fascinating book takes an innovative historical approach to the study of consumption.

Download or read book Monographic Series written by Library of Congress and published by . This book was released on 1982 with total page 882 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Airports written by British Library and published by Walter de Gruyter. This book was released on 2012-05-21 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Library of Congress Catalogs written by Library of Congress and published by . This book was released on 1976 with total page 902 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Southern Italy in the Late Middle Ages written by Eleni Sakellariou and published by BRILL. This book was released on 2011-12-09 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first full-length study of mainland southern Italy's domestic market in the late Middle Ages, this book discusses the interaction between population, the market, and the region's institutional framework, in the context of the impact of the late medieval 'crisis' on the European economy. Based on new or little-used documentary evidence, it adopts an interdisciplinary approach and combines economic history with elements of economic theory to reassess common knowledge on demographic and urbanization trends, the organization of the domestic market, the role of the state, and on actual patterns of agricultural production, industrial activity and commercial itineraries. The result is a fresh look at the late medieval economy of the kingdom of Naples, which, it seems now, is worth studying for its own merit.

Download or read book Management International written by and published by . This book was released on 1961 with total page 1008 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Aristocracy Patrimonial Management Strategies and Economic Development 1450 1800 written by Clara Eugenia Núñez and published by Universidad de Sevilla. This book was released on 1998 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analiza el papel de la aristocracia en el desarrollo económico de Europa y América.

Download or read book Percorsi di Vendita Volume 3 3 written by Renato Martini and published by Lulu.com. This book was released on 2012-03-18 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Percorsi di vendita" è un'opera che espone un complesso di analisi, proposte e discussioni che delineano un quadro d'insieme delle problematiche e delle tecniche di vendita nelle operazioni commerciali tra aziende (il cosiddetto business-to-business). L'opera è disponibile nell'edizione ebook in PDF, che è scaricabile gratuitamente, e in un'edizione stampata a pagamento in 3 volumi, acquistabili singolarmente, a prezzi che coprono i soli costi di stampa e distribuzione. Il Volume 1 include i primi 3 capitoli che trattano di "Premesse", "Piano di marketing" e "Piano di vendita di esercizio", il Volume 2 è dedicato al capitolo 4° che tratta di "Esecuzione del piano di vendita di esercizio via vendita diretta" e il Volume 3 include gli ultimi 3 capitoli che trattano di "Esecuzione del piano di vendita di esercizio via canali indiretti e canale ibrido", "Condizioni al contorno" e "Considerazioni conclusive". (v1.2)

Download or read book Non Knowledge Risk and Bank Company Management written by Vincenzo Formisano and published by Springer. This book was released on 2016-01-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the current economic scenario, the intangible assets contribute significantly to the construction of the competitive positioning of a company. It follows that this intangible information must be appropriately considered in the internal rating system (IRSs). Currently key aspects of business risk and operational risk such as potential for growth, competitive capabilities, core competencies, role in the supply chain of membership, and governance are being considered as secondary in this system. Intangible factors such as the milieu of the company and the environment in which it operates, are not being appropriately considered. In this book, Vincenzo Formisano proposes new guidelines aimed to set desirable IRSs in which the weight of intangible assets is appropriately and properly valued. He addresses practical rules for achieving a rating system capable of understanding and enhancing the intangible assets of a company and for the assessment of creditworthiness. The first part of the book focuses on existing practices; the second part exposes a general model for the classification and interpretation of intangibles. The third part provides practical guidelines designed to configure desirable rating models in which the weight of intangible assets is correctly considered. This book offers theoretical and practical insights and an easy-to-read approach which provides a valuable source of information for teachers and students in Finance. It is also a useful reference point for the Banking, Accounting and Finance managerial communities.

Download or read book Energy in the Early Modern Home written by Wout Saelens and published by Taylor & Francis. This book was released on 2023-08-02 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uncovering, for the first time, the role played by home users in fostering energy changes, this book explores the effects of energy transitions between the medieval and industrial era on the everyday life of Europeans and considers how cultural, social and material changes in the home facilitated the transition towards a more energy-demanding world. This book delves deeper into the interactions between early modern consumers and the ecological constraints of the world surrounding them. Experts on specific aspects of domestic energy use departing from different case studies in early modern Europe confront these central issues. This book therefore offers a wide range of approaches within a long-term and comparative perspective. Different ‘material cultures of energy’ across time and space and across different climates in Europe are explored. Ultimately, this book aims to consider how the early modern home not just adapted to energy changes, but perhaps even prepared the way for our modern addiction to fossil energy. Energy in the Early Modern Home is the perfect resource for students and scholars of early modern Europe, premodern environmental history, the history of consumption and material culture, and the history of science and technology.

Download or read book Human Resource Management written by Rüdiger Pieper and published by Walter de Gruyter. This book was released on 2012-10-25 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Fifth International Congress on Accounting 1938 written by Various and published by Routledge. This book was released on 2020-09-04 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, first published in 1986, collects together the papers presented at the Fifth International Congress on Accounting in 1938. Cutting edge research at the time, these analyses now form an integral part of the history of accounting.

Download or read book New Approaches to Naples c 1500 c 1800 written by Helen Hills and published by Routledge. This book was released on 2016-04-22 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Early modern Naples has been characterized as a marginal, wild and exotic place on the fringes of the European world, and as such an appropriate target of attempts, by Catholic missionaries and others, to ’civilize’ the city. Historiographically bypassed in favour of Venice, Florence and Rome, Naples is frequently seen as emblematic of the cultural and political decline in the Italian peninsula and as epitomizing the problems of southern Italy. Yet, as this volume makes plain, such views blind us to some of its most extraordinary qualities, and limit our understanding, not only of one of the world's great capital cities, but also of the wider social, cultural and political dynamics of early modern Europe. As the centre of Spanish colonial power within Europe during the vicerealty, and with a population second only to Paris in early modern Europe, Naples is a city that deserves serious study. Further, as a Habsburg dominion, it offers vital points of comparison with non-European sites which were subject to European colonialism. While European colonization outside Europe has received intense scholarly attention, its cultural impact and representation within Europe remain under-explored. Too much has been taken for granted. Too few questions have been posed. In the sphere of the visual arts, investigation reveals that Neapolitan urbanism, architecture, painting and sculpture were of the highest quality during this period, while differing significantly from those of other Italian cities. For long ignored or treated as the subaltern sister of Rome, this urban treasure house is only now receiving the attention from scholars that it has so long deserved. This volume addresses the central paradoxes operating in early modern Italian scholarship. It seeks to illuminate both the historiographical pressures that have marginalized Naples and to showcase important new developments in Neapolitan cultural history and art history. Those developments showcased here include bot

Download or read book Corporate Management in a Knowledge Based Economy written by G. Zanda and published by Springer. This book was released on 2011-10-26 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Management in a Knowledge-Based Economy traces the evolution of corporate governance over time, with a particular focus on the changing nature of power. The control of scarce resources used in production materials, labour and capital has evolved considerably over the past centuries, with government, landowners, non-owner managers, and institutional investors acting as controlling powers at different points in time. In order to appropriately protect the various, and changing, stakeholders, the system of corporate governance has also developed over the years a process that continues to the present. In today's knowledge-based economy, with the rising importance of intangible assets, a new corporate management paradigm is needed. This book incorporates theoretical work as well as practical applications to analyse these developments and explore emerging trends of the 21st century. It examines how the pursuit of profit maximization has resulted in governance failures and it focuses on the prospective role of business ethics (once again in the spotlight following the credit crisis) in helping reform flawed governance structures. It argues that, in the long term, a system based on ethics can maximize social responsibility, customer satisfaction, human capital development and economic targets.

Download or read book Rapporti diplomatici e scambi commerciali nel Mediterraneo moderno written by Mirella Mafrici and published by Rubbettino Editore. This book was released on 2004 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The First Outstanding 50 Years of Universit Politecnica delle Marche written by Sauro Longhi and published by Springer Nature. This book was released on 2020-01-03 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book describes significant multidisciplinary research findings at the Università Politecnica delle Marche and the expected future advances. It addresses some of the most dramatic challenges posed by today’s fast-growing, global society and the changes it has caused, while also discussing solutions to improve the wellbeing of human beings. The book covers the main research achievements made in the social sciences and humanities, and includes chapters that focus on understanding mechanisms that are relevant to all aspects of economic and social interactions among individuals. In line with Giorgio Fuà’s contribution, the interdisciplinary research being pursued at the Faculty of Economics of Università Politecnica delle Marche is aimed at interpreting the process of economic development in all of its facets, both at the national and local level, with a particular focus on profit and non-profit organizations. Various disciplines are covered, from economics to sociology, history, statistics, mathematics, law, accounting, finance and management.

Download or read book National Union Catalog written by and published by . This book was released on 1973 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes entries for maps and atlases.