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EBookClubs

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Book Kmart s Ten Deadly Sins

Download or read book Kmart s Ten Deadly Sins written by Marcia Layton Turner and published by John Wiley & Sons. This book was released on 2003-07-25 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insightful look at how Kmart's management destroyed the company Kmart's Ten Deadly Sins spins an intriguing tale of the missteps of a retail giant who once had the industry in the palm of its hand and foolishly let it all slip away. This engaging book weaves corporate history in with financial analysis and commentary that leaves the reader with a better sense of where Kmart has been and what its potential is for a turnaround. This first in-depth examination of Kmart clearly identifies and discusses the ten missteps and miscalculations Kmart's CEOs have repeatedly made, including resisting investments in technology, brand mismanagement, and haphazard expansion, to name a few. Author Marcia Layton Turner taps many of her vast contacts within the retail business community to get the inside scoop on what really brought this once mighty retail giant to its knees. Kmart's Ten Deadly Sins is written for readers who find themselves wondering how a company with such bright prospects could end up filing for bankruptcy. Marcia Layton Turner (Rochester, NY) is the bestselling author of The Unofficial Guide to Starting a Small Business and The Complete Idiot's Guide to Starting Your Own Business. With an MBA in corporate strategy and marketing from the University of Michigan, she spent several years with Eastman Kodak in marketing and marketing communications. She is currently a freelance writer/author and ghostwriter for college-level business textbooks. Turner has also written for several top magazines and Web sites.

Book Mergers  Acquisitions  and Corporate Restructurings

Download or read book Mergers Acquisitions and Corporate Restructurings written by Patrick A. Gaughan and published by John Wiley & Sons. This book was released on 2007-12-10 with total page 639 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern restructuring techniques for a global business landscape Corporate restructurings are an indispensable tool in building a new generation of re-engineered companies with the power and resources to compete on a global playing field. Written from a practical and historical perspective, Mergers, Acquisitions, and Corporate Restructurings, Fourth Edition carefully analyzes the strategies and motives that inspire M&As, the laws and rules that govern the field, as well as the offensive and defensive techniques of hostile acquisitions. In this thoroughly revised Fourth Edition, author and business valuation expert Patrick Gaughan provides a fresh perspective on M&As in today's global business landscape, and how your company can reap the benefits from the various forms of restructurings available. Packed with the most up-to-date research, graphs, and case studies, Mergers, Acquisitions, and Corporate Restructurings, Fourth Edition explores: * Recent takeover trends including the role of private equity firms and hedge funds * Most effective offensive and defensive tactics in hostile bids * A review of the effect of shareholder wealth on a variety of takeover actions * Modern, historical, and global perspectives on the field * The various forms of downsizing including divestitures, spinoffs, and equity carve-outs * Bankruptcy as an effective restructuring technique * Latest developments in corporate governance * Pros and cons of joint ventures and strategic alliances * Primary methods used to value public and private companies

Book Billboard

    Book Details:
  • Author :
  • Publisher :
  • Release : 2003-05-24
  • ISBN :
  • Pages : 72 pages

Download or read book Billboard written by and published by . This book was released on 2003-05-24 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Book The End of Advertising as We Know It

Download or read book The End of Advertising as We Know It written by Sergio Zyman and published by John Wiley & Sons. This book was released on 2002-11-14 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: The controversial marketing guru discusses the revolution in advertising strategy "What can I say about Sergio Zyman? He's a genius; that's all."-Warren Bennis, University Professor and DistinguishedProfessor of BusinessAdministration, USC Marshall School of Business In this follow-up to his bestselling book The End of Marketing As We Know It, Sergio Zyman, Coca-Cola's renowned former chief marketing officer, argues that the business of advertising as we know it is dead. He uses real-world examples to illustrate how modern advertising overemphasizes art and entertainment and neglects the most important rule of advertising-sell the product. With a keen eye and a no-holds-barred approach, Zyman discusses how advertising died, what killed it, and how to revive it. He addresses the most critical issues affecting any organization's sales and marketing departments, using his time-tested, unorthodox, and sometimes even counterintuitive principles in order to translate key strategies into positive business results. For marketing managers, advertisers, and CEOs, this book offers groundbreaking advice from one of the legends of modern marketing, as well as the knowledge, insights, tools, and direction to transform advertising strategies from hoping to planning, from art to science, from guessing to knowing, and from random success to planned success.

Book Microeconomics

Download or read book Microeconomics written by R. Glenn Hubbard and published by Pearson Australia. This book was released on 2014-09-01 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: Microeconomics is the most engaging introductory economics resource available to students today. Using real businesses examples to show how managers use economics to make real decisions every day, the subject is made relevant and meaningful. Each chapter of the text opens with a case study featuring a real business or real business situation, refers to the study throughout the chapter, and concludes with An Inside Look—a news article format which illustrates how a key principle covered in the chapter relates to real business situations or was used by a real company to make a real business decision. Solved problems in every chapter motivate learners to confidently connect with the theory to solve economic problems and analyse current economic events.

Book Economics of Strategy

Download or read book Economics of Strategy written by David Dranove and published by John Wiley & Sons. This book was released on 2017-07-17 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an unbound, three hole punched version. Access to WileyPLUS sold separately. Economics of Strategy, Binder Ready Version focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment.

Book Value Investing

Download or read book Value Investing written by Martin J. Whitman and published by John Wiley & Sons. This book was released on 2000-10-09 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Die hier vorgestellte Methode des 'Value Investing' (Investitionsentscheidungen nach der Wertanalyse) lost die traditionelle Praxis ubertriebener Preisbeobachtungen ab. Die moderne Unternehmensbewertung wird von einem echten Value-Investor vorgestellt, der bekannt ist fur seine Treffsicherheit beim Kauf von unterbewerteten Unternehmen, die er spater wieder mit betrachtlichem Gewinn verkauft. "Value Investing" zeigt Ihnen, wie Sie von der Informationsvielfalt profitieren, z.B. von Fusionen und Akquisitionen und Unternehmens- oder offentlichen Finanzierungen. Whitman definiert die grundlegenden Faktoren, die den Unternehmenswert und ganze Markte beeinflussen konnen und befurwortet die Abkehr von der herkommlichen Analyse der Preisbewegungen und kurzfristigen Handelszielen.

Book Billboard

    Book Details:
  • Author :
  • Publisher :
  • Release : 1998-07-04
  • ISBN :
  • Pages : 96 pages

Download or read book Billboard written by and published by . This book was released on 1998-07-04 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Book SEC Docket

    Book Details:
  • Author : United States. Securities and Exchange Commission
  • Publisher :
  • Release : 2006
  • ISBN :
  • Pages : 1176 pages

Download or read book SEC Docket written by United States. Securities and Exchange Commission and published by . This book was released on 2006 with total page 1176 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Billboard

    Book Details:
  • Author :
  • Publisher :
  • Release : 2005-04-16
  • ISBN :
  • Pages : 72 pages

Download or read book Billboard written by and published by . This book was released on 2005-04-16 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Book Field   Stream

    Book Details:
  • Author :
  • Publisher :
  • Release : 1998-06
  • ISBN :
  • Pages : 168 pages

Download or read book Field Stream written by and published by . This book was released on 1998-06 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: FIELD & STREAM, America’s largest outdoor sports magazine, celebrates the outdoor experience with great stories, compelling photography, and sound advice while honoring the traditions hunters and fishermen have passed down for generations.

Book Corporate Culture

Download or read book Corporate Culture written by Jerome H. Want and published by Macmillan. This book was released on 2007 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: No subject is more important to the success of today's business organization than Corporate Culture. After so many years of failed fads and fix-its, such as business-process reengineering, outsourcing, downsizing, flawed go-for-growth strategies, and outrageous cases of corporate lawlessness, Dr. Jerry Want brings clarity and direction to the one subject that is most critical to the success and very survival of today's corporation- corporate culture. Corporate Culture: Illuminating the Black Hole is the definitive source of knowledge for understanding and building the new type of business culture that is required in this age of radical business change. Through dozens of real-life examples drawn from his many years of consulting and corporate experience, and unique tools such as the proprietary Hierarchy of Corporate cultures ranging from Predatory through Bureaucratic to high-performing New Age cultures, Dr. Want shows concretely and clearly how a company's culture permeates everything it does, and how to revitalize the culture in order to grow and perform to maximum capability. Case studies show how corporate culture has contributed to the success of such companies as Nucor, Harley-Davidson, Green Mountain Coffee Roasters, and Cisco Systems, among others. The book also examines how flawed corporate cultures have contributed to the failure or near failure of former industry leaders such as SmithKline, Motorola, Arthur Andersen, Xerox, and Polaroid, among others.

Book Field   Stream

    Book Details:
  • Author :
  • Publisher :
  • Release : 1998-06
  • ISBN :
  • Pages : 168 pages

Download or read book Field Stream written by and published by . This book was released on 1998-06 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: FIELD & STREAM, America’s largest outdoor sports magazine, celebrates the outdoor experience with great stories, compelling photography, and sound advice while honoring the traditions hunters and fishermen have passed down for generations.

Book A History of Cyber Security Attacks

Download or read book A History of Cyber Security Attacks written by Bruce Middleton and published by CRC Press. This book was released on 2017-07-28 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stories of cyberattacks dominate the headlines. Whether it is theft of massive amounts of personally identifiable information or the latest intrusion of foreign governments in U.S. government and industrial sites, cyberattacks are now important. For professionals and the public, knowing how the attacks are launched and succeed is vital to ensuring cyber security. The book provides a concise summary in a historical context of the major global cyber security attacks since 1980. Each attack covered contains an overview of the incident in layman terms, followed by a technical details section, and culminating in a lessons learned and recommendations section.

Book Targeted Jobs Tax Credit

Download or read book Targeted Jobs Tax Credit written by United States. Congress. House. Committee on Ways and Means. Subcommittee on Select Revenue Measures and published by . This book was released on 1995 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Enterprise Marketing Management

Download or read book Enterprise Marketing Management written by Dave Sutton and published by John Wiley & Sons. This book was released on 2006-07-21 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking paradigm that takes a scientific approach to marketing practice Top executives at the renowned Zyman Marketing Group introduce a revolutionary new method for marketing managers—Enterprise Marketing Management (EMM). EMM systematically links marketing to all the essential functions within an organization, realigning the enterprise to put marketing efforts and customer service at its core. With an introduction by marketing guru Sergio Zyman, Enterprise Marketing Management covers topics such as brand architecture, investment measurement, and how to engineer creativity. EMM, adopted by many Z-Marketing clients, is a proven strategy for transforming organizations and achieving bottom-line results. Dave Sutton (Atlanta, GA) is President/CEO of Zyman Marketing Group. He has more than eighteen years of experience in management and technology consulting. He is a frequent speaker on brand strategy, marketing strategy, and e-business strategy, and serves as President of the Strategic Leadership Forum. He is regularly quoted in Fortune, Forbes, eCompany Now, Upside, and the Chicago Tribune. Tom Klein (Atlanta, GA) is Vice President of Zyman Marketing Group. He has fifteen years of experience in strategy, information technology, and brand marketing.