Download or read book Keys to the Crowd Unlocking the Power of Crowdfunding written by Brandon/B Adams/A and published by . This book was released on 2015-08-27 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: In financing his first invention, the Arctic Stick, Brandon Adams struggled to gain the funds he needed without giving up a large ownership stake in his product. Always an innovator, Brandon turned to the crowdfunding site Kickstarter.com in an attempt to raise funds to manufacture the Arctic Stick.With a mind made for marketing and a nose-to-the-grindstone approach, Brandon found success on Kickstarter and got his project funded. Along the way he made just about every mistake in the book. That hands-on learning helped him assemble his secret FUND Formula for crowdfunding success.Brandon's experiences crowdfunding "in the real world" serve as the backdrop in this comprehensive book on unlocking the power of crowdfunding. "Keys to the Crowd" logically walks through the do's and don'ts of crowdfunding while providing actionable steps to help even the beginner put together a solid strategy for crowdfunding success.
Download or read book The Everything Guide to Crowdfunding written by Thomas Elliott Young and published by Simon and Schuster. This book was released on 2012-12-18 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of the crowd to turn your dreams into reality! Crowdfunding is the newest way to fund projects and start businesses. You don't need to hit up family and friends, max out your credit cards, or get a second mortgage--there are perfect strangers out there who will help you fund your idea. You just have to know how to find them. The Everything Guide to Crowdfunding is a step-by-step handbook to harnessing the power of social media to raise funds. Inside, you'll find real-life case studies and techniques for creating a successful campaign, including: Gaining an online presence Tapping into the crowd Understanding the different crowdfunding platforms Designing a successful campaign plan Promoting your campaign with social media, search engine optimization, and affiliate marketing Dealing with donors after your campaign ends Almost 50 percent of crowdfunding ventures fail to get funded. With this guide, you will learn how to be in the 50 percent that succeed. Whatever your dream or business idea, there is no reason it can't become a reality with the power of crowdfunding.
Download or read book Unlocking Kickstarter Secrets Crowdfunding Tips and Tricks written by Mario Lurig and published by Mario Lurig. This book was released on 2013-09-05 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlocking Kickstarter Secrets is your guide to creating a successful Kickstarter or Indiegogo project. The e-book offers guidance, tips, and tricks for creating, marketing, and fulfilling your project goals. Do you want to learn how to determine how much money to raise? What kinds of rewards attract backers? How to use pricing to your advantage? Learn these answers and more with this concise guide to crowdfunding.
Download or read book Crowdfunding Confidential Raise Money for You and Your Cause written by Kristen Palana and published by . This book was released on 2017-05-17 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crowdfunding Confidential is a friendly, funny, clear, and EFFECTIVE guide to successfully planning, crafting, and launching a crowdfunding campaign that meets its goal for you or someone in need. Who will you help today and what are you waiting for? Grab this quick yet powerful guide and get your successful crowdfunding campaign off on the right foot so you can help others in need starting today. This easy to follow handbook, written to be conversational and accessible will empower YOU to plan, create, and manage your first successful online crowdfunding campaign even if you have no previous fundraising experience and no idea where to start. Busy working mother, college professor, and serial crowdfunder Kristen Palana, has raised over $100K online for 90+ housing, health, education, and income generation projects for needy children and their families since 2004 in her so-called spare time. This book delivers eleven years worth of her best hard-won advice and tips for successful online fundraising for a cause so that you can get started helping others in need powerfully and effectively right away. Here's what you'll find inside: An action plan for mapping out a crowdfunding campaign that has the best chance of being funded, even before it goes live A rundown on popular crowdfunding platforms and which is best for your project Tips for fundraising from your own website and how to partner with nonprofit organizations and small businesses to extend your reach and influence How to harness the emotional power of text, color, and imagery to win hearts, minds, and donations for your cause Learn the top crowdfunding mistakes to avoid BEFORE you begin Craft compelling email and social media campaigns to jump-start the donation process Maximize every dollar/euro donated with a full array of donor-boosting and fundraising ideas Learn HOW and WHEN to ask for donations, follows, and shares Learn how to engage and interact with your donors and cultivate their trust when fundraising for social change Tips for overcoming the fear of asking people for money Learn clever ways to leverage the power of urgency to help spark momentum How to rebound and relaunch a stalled or flailing campaign Learn best practices for what to do before, during, and after your successful campaign has funded to make a continued impact Learn tried and true fundraising basics and gain insights into successfully fundraising for nonprofits. ...and much more! This book is a companion to Kristen Palana's online Udemy course by the same name.
Download or read book The Crowdfunding Handbook written by Cliff Ennico and published by AMACOM. This book was released on 2016-05-26 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: IPSs are expensive, and venture capital nearly impossible to attract. Crowdfunding is changing the game for private companies. Are you taking full advantage? Think Kickstarter® is just for artists and people who don’t really want to work for their success? Think again! In 2012 President Obama signed the JOBS act (Jumpstart Our Business Startups), empowering privately owned companies to raise capital from investors without going through the rigorous IPO and private placement processes. Your private company can now crowdfund your way to success! Now that the SEC has handed down the last regulations, the floodgates will open and companies will be free to compete for funding. Thankfully for you, small business and legal expert Cliff Ennico has followed the equity crowdfunding story since its inception and has translated the regulations into a clear set of dos and don’ts for entrepreneurs and small business others looking to get in early. In The Crowdfunding Handbook, burgeoning crowdfunders can learn how to: Decipher whether crowdfunding is their best bet Choose between funding platforms Pitch a project to the public Reach the most promising investors Figure out disclosure documents and report requirements The Crowdfunding Handbook reveals the tips and tools to helo you raise money for your small business or startup with equity funding portals.
Download or read book Crowdsourcing for Filmmakers written by Richard Botto and published by Taylor & Francis. This book was released on 2017-09-11 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you’re a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise? In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how to put crowdsourcing to use for your creative project, using social media, networking, branding, crowdfunding, and an understanding of your audience to build effective crowdsourcing campaigns, sourcing everything from film equipment to shooting locations. Botto covers all aspects of crowdsourcing: how to create the message of your brand, project, or initiative; how to mold, shape, and adjust it based on mass response; how to broadcast a message to a targeted group and engage those with similar likes, beliefs, or interests; and finally, how to cultivate those relationships to the point where the message is no longer put forth solely by you, but carried and broadcasted by those who have responded to it. Using a wealth of case studies and practical know-how based on his years of experience in the industry and as founder of Stage 32—the largest crowdsourced platform for film creatives—Richard Botto presents a comprehensive and hands-on guide to crowdsourcing creatively and expertly putting your audience to work on your behalf.
Download or read book Nonprofit Fundraising 101 written by Darian Rodriguez Heyman and published by John Wiley & Sons. This book was released on 2016-01-19 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Raise more money for your cause! Based on expert advice and insights from a variety of respected industry experts, Nonprofit Fundraising 101 is an essential text for nonprofit professionals, volunteers, activists, and social entrepreneurs who want to leverage best practices to promote their cause. Built upon the success of the best-selling Nonprofit Management 101, this easy to digest book provides practical, comprehensive guidance for nonprofit fundraising around the globe. With tips and tools, expert advice, and real-world insights from almost fifty industry leaders, this robust resource addresses the entire spectrum of fundraising for nonprofits, including: Planning, hiring, and tracking progress Individual donors, major gifts, events, and direct mail Board and volunteer engagement Foundation and government grants Corporate partnerships Online and email fundraising Social media and mobile crowdfunding Earned income and social enterprise Written by and for front line practitioners and geared towards a global audience of emerging and established leaders, this field guide offers step-by-step formulas for success. Nonprofit Fundraising 101 features a foreword by fundraising guru and Soul of Money author Lynne Twist, insights from notable non-profit professionals such as CNN's Van Jones, and an afterword by Kiva.org Co-Founder & President Premal Shah. This book also provides indispensible ideas and diverse case studies ranging from grassroots efforts to the ALS Ice Bucket Challenge, and advice for organizations of all sizes and focus. Chapters are brief and easily digestible, featuring extensive resources for additional learning, concrete best practices, and pitfalls to avoid. Enjoy this must-read manual to learn tried and true ways to raise more money for your cause, nonprofit, or charity.
Download or read book Bold written by Peter H. Diamandis and published by Simon and Schuster. This book was released on 2016-02-23 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bold is a radical how-to guide for using exponential technologies, moonshot thinking, and crowd-powered tools to create extraordinary wealth while also positively impacting the lives of billions. A follow-up to the authors' Abundance (2012).
Download or read book Action Tank written by Mike Barry and published by . This book was released on 2020-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A boy finds himself on the other side of the Solar System and has to get home in time for his mum's spaghetti carbonara. This second book in the Action Tank series has 256 pages of full colour comic-book storytelling and is about friendship, discovery, and what you're really capable of.
Download or read book The Digital Marketing Handbook written by Robert W. Bly and published by Entrepreneur Press. This book was released on 2018-04-17 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: What's Your Website's ROI? Written to help marketers—from the Fortune 1000 to small business owners and solopreneurs—turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, opt-ins, and sales. Whether you are marketing an online-based business, brick-and-mortar store, or a hybrid business, Bly will teach you how to: Integrate a digital marketing plan with traditional marketing outreach efforts Maximize open rates, click-through rates, conversions, and sales Avoid the most common internet marketing mistakes that cause people to fail online Build a large and responsive opt-in email list Master Google AdWords, Facebook Advertising, and other traffic-generating tactics Drive quality leads to your online and offline storefronts Produce brand awareness and generate leads with Snapchat, Instagram, Periscope, Pinterest, and other social media platforms Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads Plus, Bly shares tested direct response methods that can increase your online revenues by 50, 100, and even 200 percent along with an extensive resource section to give your website a competitive edge.
Download or read book Giving Done Right written by Phil Buchanan and published by PublicAffairs. This book was released on 2019-04-16 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to philanthropy at all levels of giving that seeks to educate and inspire A majority of American households give to charity in some form or another--from local donations to food banks, religious organizations, or schools, to contributions to prevent disease or protect basic freedoms. Whether you're in a position to give $1 or $1 million, every giver needs to answer the same question: How do I channel my giving effectively to make the greatest difference? In Giving Done Right, Phil Buchanan, the president of the Center for Effective Philanthropy, arms donors with what it takes to do more good more quickly and to avoid predictable errors that lead too many astray. This crucial book will reveal the secrets and lessons learned from some of the biggest givers, busting commonly held myths and challenging the idea that "business thinking" holds the answer to effective philanthropy. And it offers the intellectual frameworks, data-driven insights, tools, and practical examples to allow readers to understand exactly what it takes to make a difference.
Download or read book Crack the Funding Code written by Judy Robinett and published by HarperChristian + ORM. This book was released on 2019-02-05 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crack the Funding Code demystifies the world of angel investing, venture capital, and corporate funding and lays out a strategic pathway for any entrepreneur to secure funding fast. Lack of funding is one of the biggest reasons small businesses fail. In 2016 in the United States alone, more than 31 percent of small business owners reported that they could not access adequate capital, and the lack of capital prevented them from growing the business/expanding operations, increasing inventory, or financing increased sales. This book will show you how to find the money, create pitches that attract investors, and then structure fair, ethical deals that will bring them new sources of outside capital and invaluable professional advice. Crack the Funding Code gives you the broader perspective on: how funding works, how investors think, and what they need to hear to put their money where your mouth is. Every entrepreneur who reads this book will get easy-to-follow deal checklists, a roadmap of where and how to locate the best funding resources and top business mentors for their industry or geographical location, and a step-by-step process to create pitches that make their idea or business irresistible.
Download or read book Lost and Founder written by Rand Fishkin and published by Penguin Group. This book was released on 2024-05-14 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley "wisdom" leads far too many startups astray, with the transparency and humor that his hundreds of thousands of blog readers have come to love. Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has a cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions, and becomes the envy of the technology world. This is not that story. It's not that things went badly for Rand Fishkin; they just weren't quite so Zuckerberg-esque. His company, Moz, maker of marketing software, is now a $45 million/year business, and he's one of the world's leading experts on SEO. But his business and reputation took fifteen years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: A minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives can fizzle quickly. Revenue and growth won't protect you from layoffs. And venture capital always comes with strings attached. Fishkin's hard-won lessons are applicable to any kind of business environment. Up or down the chain of command, at both early stage startups and mature companies, whether your trajectory is riding high or down in the dumps: this book can help solve your problems, and make you feel less alone for having them.
Download or read book How to be a Power Connector PB written by Judy Robinett and published by McGraw Hill Professional. This book was released on 2014-05-23 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create a personal "power grid" of influence to spark professional and personal success "Other people have the answers, deals, money, access, power, and influence you need to get what you want in this world. To achieve any goal, you need other people to help you do it." -- JUDY ROBINETT As anyone in business knows, strategic planning is critical to achieving long-term success. In How to Be a Power Connector, super-networker Judy Robinett argues that strategic relationship planning should be your top priority. When you combine your specific skills and talents with a clear, workable path for creating and managing your relationships, nothing will stop you from meeting your goals. With high-value connections, you'll tap into a dynamic "power grid" of influence guaranteed to accelerate your personal and professional success. Robinett uses her decades of experience connecting the world's highest achievers with one another to help you build high-value relationships. She reveals all the secrets of her trade, including proven ways to: Find and enter the best network "ecosystem" to meet your goals Reach even the most unreachable people quickly and effectively Get anyone's contact information within 30 seconds Create a "3-D connection" that adds value to multiple people at the same time Access key infl uencers through industry and community events Subtly seed conversation with information about interests and needs Use social media to your best advantage Robinett has based her methods on solid research proving that social groups begin to break up when they become larger than 150 people, and that 50 members is the optimal size for group communication. As such, she has developed what she calls the "5+50+100" method: contact your top 5 connections daily, your Key 50 weekly, and your Vital 100 monthly. this is your power grid, and it will work wonders for your career. Nothing will stop you when you learn How to Be a Power Connector. PRAISE FOR HOW TO BE A POWER CONNECTOR: "Unlike many books in this genre, this one is written by a woman who has lived it.. . . Judy Robinett offers guidance on how to form authentic relationships that bring mutual benefits." -- ADAM GRANT, Wharton professor and New York Times bestselling author of Give and Take "How to Be a Power Connector is like an MBA in networking: an advanced course in finding and developing quality relationships with the people who can make the biggest difference in your professional success." -- IVAN MISNER, founder and chairman of BNI "Talk about power! Follow Judy Robinett's logical, straightforward, and helpfully detailed advice, and you can be a 'Power Connector' yourself! Great ideas, well presented, with no ‘wasted space’ in her argument!" -- DON PEPPERS, coauthor of Extreme Trust: Honesty as a Competitive Advantage "Absolutely brilliant. A step-by-step guide to building a network that will be both invaluable to you and just as valuable to those whose lives you will now have the opportunity to touch. I can't imagine a more powerful book for one who truly desires to be a Power Connector." -- BOB BURG, coauthor of The Go-Giver and author of Adversaries into Allies "In the C-Suite or in your personal life everything comes down to the quality of your relationships. Judy's book helps you attract and maintain the relationships that will get you what you want most. Be a super connector now!" -- JEFFREY HAYZLETT, TV host and bestselling author of Running the Gauntlet
Download or read book A Crowdfunder s Strategy Guide written by Jamey Stegmaier and published by Berrett-Koehler Publishers. This book was released on 2015-09-14 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: More Than Money Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $3.2 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important “nuts and bolts” elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the “crowd” than the “funding.” He shows that if you treat your backers as people, not pocketbooks—communicate regularly and transparently with them, ask their opinions, attend to their needs—they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.
Download or read book The Art of the Start 2 0 written by Guy Kawasaki and published by Penguin UK. This book was released on 2015-03-03 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE CLASSIC BESTSELLING GUIDE TO LAUNCHING AND MAKING YOUR NEW PRODUCT, SERVICE OR IDEA A SUCCESS. 'The ultimate entrepreneurship handbook' - Arianna Huffington Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups focus on the wrong priorities and go broke before they succeed. The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture. The Art of the Start 2.0 will show you how to effectively deploy all these tools. It will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
Download or read book Clay Water Brick written by Jessica Jackley and published by Random House. This book was released on 2015-06-23 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the tradition of Kabul Beauty School and Start Something That Matters comes an inspiring story of social entrepreneurship from the co-founder of Kiva, the first online microlending platform for the working poor. Featuring lessons learned from successful businesses in the world’s poorest countries, Jessica Jackley’s Clay Water Brick will motivate readers to more deeply appreciate the incredible entrepreneurial potential that exists in every human being on this planet—especially themselves. “The heart of entrepreneurship is never about what we have. It’s about what we do.” Meet Patrick, who had next to nothing and started a thriving business using just the ground beneath his feet . . . Blessing, who built her shop right in the middle of the road, refusing to take the chance that her customers might pass her by . . . Constance, who cornered the banana market in her African village with her big personality and sense of mission. Patrick, Blessing, Constance, and many others are among the poorest of the world’s poor. And yet they each had crucial lessons to teach Jessica Jackley—lessons about resilience, creativity, perseverance, and, above all, entrepreneurship. For as long as she could remember, Jackley, the co-founder of the revolutionary microlending site Kiva, had a singular and urgent ambition: to help alleviate global poverty. While in her twenties, she set off for Africa to finally meet the people she had long dreamed of helping. The insights of those she met changed her understanding. Today she believes that many of the most inspiring entrepreneurs in the world are not focused on high-tech ventures or making a lot of money; instead, they wake up every day and build better lives for themselves, their families, and their communities, regardless of the things they lack or the obstacles they encounter. As Jackley puts it, “The greatest entrepreneurs succeed not because of what they possess but because of what they are determined to do.” In Clay Water Brick, Jackley challenges readers to embrace entrepreneurship as a powerful force for change in the world. She shares her own story of founding Kiva with little more than a laptop and a dream, and the stories and the lessons she has learned from those across the globe who are doing the most with the least. Praise for Clay Water Brick “Jessica Jackley didn’t wait for permission to change the world—she just did it. It turns out that you can too.”—Seth Godin, author of What to Do When It’s Your Turn “Fascinating . . . gripping . . . bursting with lessons . . . Jessica Jackley has written a remarkable book . . . so thoroughly well meaning and engagingly put it is too magnetic to put down.”—Financial Times “Clay Water Brick is a tremendously inspiring read. Jessica Jackley, the virtuoso co-founder of the revolutionary microlending platform Kiva, shares uplifting stories and compelling lessons on entrepreneurship, resilience, and character.”—Adam Grant, author of Give and Take “A blueprint for anyone who wants to make the world a better place and find fulfillment in the process, no matter how scarce their resources or how steep the challenge.”—Arianna Huffington “This book is inspirational. And honest and practical. . . . Well written, thoughtful: a selfless account of how to succeed by doing right and following your heart.”—Booklist
